BUSINESS PERFORMANCE RECRUITMENT A consulting firm found that “nearly 65% of all openings are filled through internal movement and referrals” and that referrals make up 27% of all external hires. Thus, recruitment efforts by human resources through its own company website and public advertisements seem to account for only a small portion of successful new recruits. Clearly, ethics becomes central to the decisions of professionals when they follow nondiscrimination policies and create equity in hiring. Responsible practices ensure zero discrimination on any basis and should be incorporated into the recruiting and screening process in all organizations. RECRUITMENT (CONT…D) A responsible approach to recruitment demands that HRM seek out potential candidates through developing a broader range of recruitment channels and retaining some flexibility about educational and experience preconditions. Collaboration with local government employment offices or specialist organizations that assist minority groups may help to discover a wider range of candidates. Recruitment agencies must be fully briefed and trained in the organization’s CSR requirements, and instructed to proactively seek diverse candidates, and not just accept the applications that arrive through traditional channels, which may be limited to a small group representing the dominant population sectors.