Assignment for

Charting Designer
March 2022
Assignment 1 – Charting
Instructions: Top 5 Retailers visited by Surface Purchasers (% Reach) Top 5 Price Aggregator Sites visited by Surface Purchasers (% Reach)
1. (98%) 1. Google Shopping (20%)
• Use appropriate chart types to 2. (47%) 2. Bizrate (5%)
represent the data in a visually 3. (38%) 3. Shop your Way (2%)
appealing manner 4. (28%) 4. NexTag (2%)
5. (24%) 5. Shop 411 (1%)
• Feel free to use the internet to
grab any images, icons if
required Top 5 Manufacturers visited by Surface Purchasers (% Reach) Top 5 Tech News Sites visited by Surface Purchasers (% Reach)
1. Microsoft – Other Sites (73%) 1. CNET (30%)
2. Apple (37%) 2. The Verge (17%)
Evaluation:
3. Microsoft Store (33%) 3. Tech Radar (16%)
4. Dell (17%) 4. Gizmodo (15%)
• Scores will be based on how 5. Microsoft.com/en-us/windows (16%) 5. How to Geek (14%)
well you pick the right chart
type
Top 5 OEM Branded Searches by Surface Purchasers (% Reach) Top 5 Retailer Branded Searches by Surface Purchasers (% Reach)
• Aesthetics and alignment of 1. Microsoft – Branded (57%) 1. Amazon (38%)
design elements 2. Apple -Branded (37%) 2. Best Buy (18%)
3. Samsung (19%) 3. Wal-Mart (12%)
4. Other OEM -Branded (14%) 4. Microsoft Store (7%)
5. HP -Branded (13%) 5. Costco (7%)

Top 5 Review Sites visited by Surface Purchasers (% Reach)

1. PC Mag (17%)
2. Digital Trends (15%)
3. PC World (13%)
4. Engadget(12%)
5. Windows Central (10%)

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Assignment 2 – Formatting (1/2)

Instructions:
• Redesign the next slide (slide 4) in Microsoft PowerPoint.
• Understand the content and make it visually appealing and
professional.
• Feel free to use the internet to grab any images, icons if required
Evaluation:
• Overall visual treatment, formatting & alignment
• Using elements to make it more interesting

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Assignment 2 – Formatting (2/2)

T-
Verizo
Top Reason for Wanting to Switch AT&T Sprint Mobil Other
n
e
Industry Postpaid
T-Mobile Postpaid
3% % Likely to Switch 16 15 14 11 12
5% 4% Phone/ features
4% Likely Switcher Pool, by
6% % of LS Shopping 51 43 50 47 48
5% Other reason Current Carrier
7% 6% % of Base Shopping 8 6 7 5 6 AT&T
7% Major life event
6% 13% 13%
7% Sprint
7% Bundling my cell phone Of the industry says 6% 31%
service
8% 7% Reputation/ Recommendation
they are likely to
T-
switch in the next 12
9% 8% Mobile
Plan type
months 27%
11% Verizon
9%
11% Billing/Payment 12%
12% options/Credit Metro
Customer service PCS
18% 48%
Voice network quality Of those who are likely % with Preference to switch
to T-Mobile among brand’s
31% Data network quality
to switch, say they are
actively shopping, and LS’s
24% say they’re waiting
21% Price/promotion/cost
for a contract to end first 30%

19%
42% 28% 19%
Of Verizon’s Likely Of Shoppers say
Switchers want to their next action is
leave because of Price going to carrier 14%
websites

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THANK YOU
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