Instagram & Facebook

Frequency:
 Instagram Posts: Twice a day, 3 times a week
 Instagram Stories: Twice a day, 3 times a week
 Facebook Posts: Twice a day, 3 times a week
Content Types:
 Mondays:
 Morning: Teacher Testimonials. Share experiences and stories from
your current teachers, highlighting the supportive environment and
professional growth opportunities at your studio.
 Afternoon: Inspirational quotes or insights from the AusActive article.
Use visually appealing images or create quote graphics.
 Wednesdays:
 Morning: Educational Insights. Post about your studio's unique
teaching methodologies, focus on anatomy, alignment, and your
holistic approach to yoga.
 Afternoon: Behind-the-scenes content or teacher/student spotlights.
Share stories, achievements, or testimonials.
 Fridays:
 Morning: Career Opportunities. Detail the benefits of teaching at your
studio, including continuous training, community impact, and the
prestige of being associated with an award-winning studio.
 Afternoon: Infographics or educational content. Focus on yoga
benefits, wellness tips, or insights related to your studio's vision.
 Weekends: Interactive Q&A sessions on Instagram and Facebook
Stories/Live, addressing queries from potential teachers about career
opportunities, studio culture, and professional development.
 Infographics or educational content. Focus on yoga benefits, wellness
tips, or insights related to your studio's vision.
 Daily Stories: Share day-in-the-life snippets of your teachers, class
preparations, and ongoing training sessions.
 Infographics or educational content. Focus on yoga benefits, wellness
tips, or insights related to your studio's vision.
General Content Suggestions:
 Highlight the AusActive Award: Regularly incorporate your studio's
recognition and achievements to build credibility and prestige.
  Educational Content: Focus on your studio's commitment to comprehensive
yoga education, appealing to teachers who want to deepen their knowledge
and teaching skills.
 Calls-to-Action (CTAs): Encourage yoga teachers to reach out for more
information, visit your career page, or join open house events.
Tips for Maximizing Engagement
 Targeted Hashtags: Use hashtags that yoga teachers are likely to follow, like
#YogaTeacherLife, #YogaCareers, #TeachYoga.
 Engage with Followers: Respond promptly to inquiries and comments from
potential teachers.
 Analytics: Track which types of posts attract the most engagement from yoga
professionals and adjust your strategy accordingly.
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