Professional Documents
Culture Documents
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01
bca.co.uk
Contents
1. Who we are?
02
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bca.co.uk 1
BCA Group is the leading provider of vehicle remarketing
services, centred around the provision of a marketplace
Who We Are
Efficiency and
Vendors Effectiveness Buyers
Aggregate
Demand
Supply
03
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bca.co.uk 2
Group consists of three businesses, generating c.£70m
EBITDA
BCA Overview
EBITDA, 2013E
£m
Group 71
9
WBAC
(13%)
17
Europe
(24%)
(Remarketing)
2013 E
04
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bca.co.uk 3
Add WBAC to
map in different
Extensive UK and European footprint... colour
Geographic Footprint
UK: 44 auction centres, plus 130 WBAC branches Europe: 23 auction centres in 11 countries
Sweden
Plus 130 WBAC
Scotland
branches covering the
whole of the UK Denmark
Netherlands
Belgium Germany
England
France
Wales Italy
Portugal Spain
05
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bca.co.uk 4
...and well-established online presence
Online Presence
25%
20%
WeBuyAnyCar.com:
consumer facing lead UK Germany France
generation platform
Physical Online
06
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bca.co.uk 5
Management team combines deep BCA experience with
experience from other relevant industries
BCA Management Team
Hold Co
• Fred Kindle • Dave Novak • Jon Olsen
• Operating Partner • Investment Partner • CEO
• Simon Hosking
CD&R CD&R • 22 years BCA
• CFO
• 15 years BCA
ExCo
Bus Units
Not Exhaustive
07
bca.co.uk
Remarketing business model is driven by the commission
paid by buyers and vendors at vehicle sale
Remarketing: Business Model Overview
Vendor Buyer
• [Subscription] • Fee / service charged to • Commission received from • Fee / service charged to • Free of charge
Revenue
Model
Sold (UK)1
Vehicle
Profit /
Revenue
(UK)
08
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1. Auction only
bca.co.uk 7
The customer base is characterised by a relatively
consolidated vendor group and a fragmented set of buyers
Remarketing: Customer Base
Vendors Buyers
Share of Vehicles Sold Share of Vehicles Sold
100 100 100 100 100 100 100 100 100 100 100 100
OEM / Rental 8%
20% 24% Remainder
CH&L / Fleet 22% 44% 40%
62%
71%
Dummy
76%
Non-Franchised 90% 90% 89% 92% Remainder
12%
Dealer 51%
80% 76% Top 10
60%
44%
11% 38%
29%
WBAC 18% 13% Franchised 10% 10% 11% 8% Top 10
09
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bca.co.uk 8
Add Germany
when available
BCA is the leading auction provider, but auctions remain a
minor part of remarketing
Remarketing: Competitive Landscape
0.3
(28%)
BCA 50% 21 1.2
BCA 43% Auction
(44%)
0.1
(16%)
UK France UK France
010 1. Includes online sale platforms and formalised telesales & closed physical programmes
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2. Via Traders and informal / ad-hoc networks (including Autotrade.mail)
bca.co.uk 9
WBAC has a strong standalone business model and brings
significant potential synergies to BCA
WBAC: Business Model and Acquisition Rationale
011
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bca.co.uk 10
Guaranteed cash has less than 2% share of all consumer
disposals; WBAC dominates the market
WBAC: Competitive Landscape
100 100
Nearest competitor ‘We
Other 10% Want Any Car’ has c.60
branches and 4k daily web
visitors
C2C 48%
Faster, less hassle sale
Higher Residual Value
Dealer PX 50%
Guaranteed Cash
2%
UK UK
012
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bca.co.uk 11
Contents
1. Who we are?
013
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bca.co.uk 12
Complete, Tidy, arrange, add key for colours
Key Milestones
Physical
014
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bca.co.uk 13
This has helped drive over a decade of uninterrupted profit growth
55 56
854 55
832 836
798
766 770 49
739
697 700
674 678
640
583
26 27
23 23
17
14
2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012
015
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bca.co.uk 14
Recent growth has been modest
Group EBITDA, 2010-2013E
£m
13% 28%
4% CAGR 70
62 8 8 WBAC
2
55 5
17 17 Europe
15
45 45 UK
39
016
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1. Footnote
bca.co.uk Source: UK BP v8
15
UK
14%
4.5% CAGR 44.9
5.0 5.3 4.6
39.3
1.3
Auctions
017
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1. Includes depreciation
bca.co.uk Source: UK BP v8
16
UK - Volume
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2. Includes Finance and Public Sector
bca.co.uk Source: Volumes by Vendor
17
UK - Margin
After strong growth, GPU declined for the first time in 2013
as declining vendor fees outweighed buyer fee increases
UK Gross Profit / Vehicle, 2010-2013
£
Growth
019 1. Variable Sale Car Costs included in Vendor Fee contribution to Gross Profit
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2. YTD to Week 30
bca.co.uk 18
UK - Overheads
3% CAGR
59 +1% CAGR
1 1 20
55 2 20 2 2
0 1 0
15 0 2
Other 2
Other 14 Marketing 1 2
Admin 2 2
21 Sales 3 2
Rent 19
2
IT - Support 4
Check IT budget, where does it sit
Need to reconcile
24 with 2013E from 9
Personnel 22 Corporate 7
business plan –
shows c.£3m increase
Sales
Corporate
Other
Admin
Marketing
IT - Support
2,010 Personnel Rent Other 2013E 2010 2013
020
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bca.co.uk 19
UK – Logistics & Remarketing
Performance Drivers
9
0 Other Contract wins with X and Y
1 Xxxx
5
4 1
0 1
1 6 Logistics
3
3
021
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bca.co.uk 20
Europe
10.4
16.6
4.7
20.6
19.0
022
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bca.co.uk 21
Europe – Volume
130
Germany
120
110
100
90
80
70
France
60
50
40
30 Netherlands
Spain
20
Denmark
10
Portugal
0
2010 2011 2012 2013E
023
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bca.co.uk 22
Europe – Margin
350
200 82 81
275 37
91 234
222
27 39
150
100
2010 Buyer Vendor Service Remarketing Cost Remarketing 2013F
2010 2011 2012 2013 E Fees Fees & Other Shift Increase Shift
Source: Euro P&L, 2007-2013F Revenue Cost
024
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bca.co.uk 23
Europe – Overheads
19.2
11.1
France 7.0
24.7
Germany 18.6
025
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bca.co.uk 24
WBAC
Performance Drivers
8.2
0.5
Volumes
– Negative press
5.5 – ...
– ...
Check and update for 2013E
6.4
rather than 2013 LTM
GP / Vehicle
4.2
– Xxxx
Overheads
– More efficient marketing
– ...
2010 Volume GP / Vehicle Overheads 2013E
026
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bca.co.uk 25
Contents
1. Who we are?
027
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bca.co.uk 26
Group
125
20
85
30 Europe1
71 15
25
61 9 10 Synergies (BCA)
5 20 5
17
13 2
55 60 UK
43 45 48
028
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1. Exchange rate £/€ = 1.25
bca.co.uk 27
Group
2016 plan growth includes a significant contribution from
each of the three businesses
BCA Group EBITDA, 2012-2016P
£m UPDATE WITH 3 YR PLAN 2013-2016
BCA Group EBITDA
Future Growth Potential
£125M Future Growth Potential Growing the core
UK
25 UK
0
2013E UK Europe WBAC 2015 Target
A B C
029
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bca.co.uk 28
Group
030
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bca.co.uk 29
Contents
1. Who we are?
031
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bca.co.uk 26
A): UK
The UK plan is driven largely by the Core business and
WBAC synergies
EBITDA
£80M
Operational Efficiencies
1 0 60
Operational Efficiencies
5 Buyer Finance Buyer Finance
60 9 Synergies
45
40
UPDATE WITH 3 YR PLAN 2013-2016
20
0
2013E Core Synergies Growing the Future Growth 2015 Target
Core Potential
• Protect (Cust. Loss)
• Competitor vol.
• Tier 1 • Growth Vol.
• Salvage/non-runner
Volume Initiatives • Tier 2/3 • Assured (fee benefit) • Buyer Finance
• Consumer to auction
• Buyer experience • Transport scale ben.
• Sweep-up sales
• Trans. on Sweep-up
• Product push
• LOL / AVS / Assured
• Valet & Repair
• Transport
• Remarketing
• “No Quibble” guar.
Margin Initiatives • Buyer fee increase • Bus. Intel & insight
• Broaden scale
Cost Initiatives • Acq. Bond • Operational eff.
• Acq. AutosOnShow
032
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bca.co.uk 30
A)1: UK – Core
+14.3%
CAGR
44.9
39.3 5.0 5.3 4.6
1.3
Auctions
033
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1. Includes depreciation
bca.co.uk 31
A)1: UK – Core
remarketing volumes, with significant opportunity in the dealer segment • Sales-team training and restructuring
• Buyer Experience initiative to dramatically improve
• BCA share of • BCA retains significant advantages over nearest competitor
customer service
auction • Buyers have identified opportunities for improvement
• Acquisition of AutosOnShow
• Track record of putting through annual 6%+ price increases • Lower price increases planned, justified by significant
• Buyer fees with no change to proposition improvements in customer experience
• Significant headroom to target higher-value buyers • Buyer development team recruited
• Buyer-paid • Current penetration remains relatively low [vs benchmarks?] • Live-Online revamp as part of Buyer Experience
• Demonstrable value-add • Repackaging and re-launch of other services
Margin
services
• Vendor fees have declined significantly since 2013 and the • Improve communication of value-proposition
• Vendor fees pressure is expected to continue • Review salesforce incentives
• Vendor-paid • Current profitability very low, despite evidence of RV uplift • Repackage and re-launch services
services provided • Collect and communicate data on RV performance
• Personnel costs • Benchmarks suggest UK overweight vs Manheim • xxxxxx
Costs
• Logistics • Underperforming Branch Transport organisation • Merge Branch Transport and BCA Logistics
Services
• Significant wider-market opportunity • Repackage products and drive pricing and penetration
• Remarketing • Increasing corporate demand for direct platforms • Develop outsourcing proposition (re Toyota)
034
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bca.co.uk 32
A)1: UK – Core
Returning economic confidence driving growth in new car sales Corporate disposals set to recover from 2013 lows
New Car Registrations & GDP Growth, 2008-2015F Corporate Disposals, 2008-2015F
1.8 0 0.40
0.40
Real GDP New Car Registrations Sharp drop in corporate New Car Sales to Fleet & Business
acquisitions in 2009 drove sharp Fleet & Business Car Disposals1
fall in disposals in 2012 and 13
035
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1. Forecast growth based on historical acquisitions and 3.5 year disposal cycle
bca.co.uk Source: ONS, HM Treasury, SMMT, UCMR, BCA Analysis
33
A)1: UK – Core
2.8
0.9 Direct to Consumer
Trader / Informal (51%)
(58%)
0.3
Disposal Channel
(43%)
2.7
(100%)
0.1 0.9
B2B Direct2 Trader / Informal2
(6%) (17%)
0.6
B2B Direct1
0.3 (11%)
0.5
Auction (42%)
(36%) 1.2
Auction
(21%)
1%
Growth Presentation
1. Includes online sale platforms and formalised telesales & closed physical programmes
036 2. Via Traders and informal / ad-hoc networks (including Autotrade.mail)
3. Includes Motability and Corporate fleet
bca.co.uk Source: BCG, FN50, SMMT, UCMR, AM 200, Andrew Shaw, BCA estimates
16
A)1: UK – Core
Consumer • Private sales via classified ads (eg • Faster sale (via WBAC) • WBAC acquisition
Autotrader) or personal networks • Low-hassle, transparent process(via • WBAC volume growth initiatives
WBAC)
CH&L / • Direct sales to dealers via in-house • Choice of sales channels (auction, • Provision of end-end remarketing offer
Manufacturer online, phone or physical channel private online etc) with full suite of disposal channels (eg
(Corporate) • Lower remarketing costs (preparation, Toyota contract win)
appraisal, storage, logistics etc) driven
by BCA scale
037
bca.co.uk
A)1: UK – Core
11-25 16% 8k
Multi-site, Multi-marque Groups
2.9
Large Independent Dealers
(300-400 companies)
3.0
Top 10 41% 30k BCA 250
(>2,000 companies)
039
204.8 AVS
5.4
25.7 – Launched in 2012
173.6
– Online tool to help dealerships control
vs c.8% market and professionalise vehicle appraisals,
growth (new car provide accurate valuations and manage
proxy) disposals across multiple channels
– [# dealer users]
Salesforce
– [Overview of salesforce redesign initiative]
040
1. Excludes WBAC
bca.co.uk Source: DB Team YoY Oct wk 42
A)1: UK – Core
BCA
600,000
Manheim
SMA
Aston Barclay
324,000
84,000
48,000
041
Significant price outperformance across customer groups... ... and vehicle types
BCA Competitor
042
1. All data based on 6 month average across 550k vehicle sales; c.50% BCA, 50% Competitor
bca.co.uk Source: Glass NAMA, BCA analysis
A)1: UK – Core
043
bca.co.uk
A)1: UK – Core
Track record of fee increases during challenging Market environment and BCA initiatives support ability
economic environment to put through further increases
Buyer Fee / Vehicle Limited switching options
£
8% 143.4 – Nobody else in the market can match BCA’s offer
134.7 (see following slide)
125.4
114.0 Significant elasticity on buyer-side
– Buyer feedback describes a ‘retail-minus’ buying
model – ie £10 increase in buyer fee reflected in
£10 lower price paid for vehicle to maintain margin
044
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bca.co.uk 36
A)1: UK – Core
Buyer Options
Buyer KPC
Volume
Range Convenience Transparency2 Cost Commentary
Listed1
Multi-vendor, multi-channel,
BCA 13,000 5 5 5 4 transactional, in-house delivery,
Auction
Assured
Lower volumes, fewer sites,
Manheim 6,000 4 4 5 4
comparable buyer fees
Single vendor, <25k mileage only,
Platforms
MFL 1,200 3 3 5 4
Direct
046
1. Based on Average Hammer Price for card colour
bca.co.uk Source: Buyers by Card Type, S. Wren analysis of incorrect cards
A)1: UK – Core
047
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bca.co.uk Source: P&L
37
A)1: UK – Core
100
048 1. Net Commission = Commission – Rebates; excludes entry fees and variable sale car costs
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2. Calculated on balancing figure in Accounts after summing Top 30
bca.co.uk Source: Matt Jenkins, P&L
38
A)1: UK – Core
049
1. Week 35
bca.co.uk Source: Matt Jenkins, P&L
A)1: UK – Core
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2. Assumes £5k average hammer price; improvement from 94% of CAP to 95% of CAP
bca.co.uk Source: Quarterly BCA Assured Analysis, Shane
39
A)1: UK – Core
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2. Expected Sale Price based on CAP value and average % CAP achieved for given vehicle grade
bca.co.uk Source: Valet data proof, Shane
39
A)1: UK – Core
Personnel costs account for c.50% of ...and account for a higher share of
Significantly higher than Manheim...
the overhead cost base Gross Profit, despite scale advantages
BCA UK Overhead Costs, 20121 Personnel Costs2 / Total Overheads, Personnel Costs / Gross Profit,
£m 20121 20121
77 % %
Other Central 6
14 47% 34%
Other Branch 32% 31%
(18%) Less
39%
addressable 36% 35%
20
Rent - Branch
(26%)
15
Personnel - Central
(19%)
22
Personnel - Branch
(29%)
50 Pagerv1
bca.co.uk 4. Manheim UK Auction entity, relating to remarketing activities (physical & online auction, direct sales)
Source: BCA Finance, Manheim 2012 Accounts, BCA analysis 40
A)1: UK – Core
053
bca.co.uk
A)1: UK – Core
Gross Margin %
2.2 2.6
15
Income £m
14
12
2.2
10 10 2.3
8 2.1
15
6 13 13 12 13 2.4
5 1.7
4
1.0
2 0.6 0.5
0 0
2009 2010 2011 2012 2013 2009 2010 2011 2012 2013
Budget Budget
Delivery GM % Delivery
Collections GM % Collections
054
– Scheduling
£1-2m
– Loads Integrating the two organisations could
generate >£5m of upside by 2016
Admin efficiency
– BT headcount
055
bca.co.uk
A)1: UK – Core
CH&L
Direct sale fulfilment User – Defleet – Buyer 5 Y £5m
Delivery • Express Plate
• Transported In-life vehicle reassign User – Defleet – User 3 N £4m
P/x collections Dealer – Auction / Sale 5 Y £4m
Management Services
2 Y £5m
direct remarketing Franchise Dealer
New car handover OEM – User 2 N £3m
• Storage
Branch collect / deliver Branch – User 1 N £5m
• Refurbishment
De-Fleet • Valet
Rental
Branch – Defleet –
Defleet 1 Y £2m
Buyer
Inter-branch Branch – Branch 1 N £2m
• Services in
£78m
development
056 1. Based on estimated market volumes requiring service and average revenues and costs
2. Excludes de-fleet margin
bca.co.uk Source: BCAL Business Plan
A)2: UK – Synergies
10
Cost / unit to
BCA average
Increase penetration of
Assured / Online /
Delivery on existing 1
volumes
3 1
Competitor Volume Ancillary Service Transport / Logistics WBAC Growth 2015 Plan
Penetration
057
bca.co.uk
A)2: UK – Synergies
058
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bca.co.uk 44
A)3: UK – Emerging Businesses
059
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bca.co.uk 45
A)3: UK – Emerging Businesses
060
061
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bca.co.uk Source: KAR 10k 2012
46
A)3: UK – Emerging Businesses
062
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bca.co.uk 47
A)4: UK – Growth Options
Initiative Overview
New
Retail Services
Consumer – Providing refurbishment, sales and marketing
Auctions
support for buyer base
– Manheim currently offer full-suite of digital retail
services
Salvage Business Intelligence
Customer
Car
Auctions – Exploiting our unrivalled data access to create
industry standard data propositions and bespoke
consulting offers
Salvage Car Auctions
– Leveraging our auction capabilities to offer salvage
Business auction services to existing and new customers
Intelligence
– Follow US example of KAR Group (ADESA & IAA)
Retail Services
Existing Consumer Actions
– Creating a consumer auction proposition to access
Existing New the huge volume of consumer disposals
Capability
063
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bca.co.uk 48
Contents
1. Who we are?
064
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bca.co.uk 26
B): Europe
20 17
0
2013E Core Synergies Growing the Future Growth 2015 Target
Core Potential
• Organise to win
• Pan-EU leverage
Cost Initiatives • Salesforce re-org.
• Close/open sites
065
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bca.co.uk 49
B)1: Europe – Core
2013 Germany France ROE1 Germany France ROE Germany France ROE 2016P
Volume Margin Costs
066
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1. Includes depreciation
bca.co.uk 50
B)1: Europe – Core
• Germany • xxx
Margin
• France • xxx
• ROE • xxx
• Germany • xxx
Costs
067
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bca.co.uk 51
B)1: Europe – Core
110 130
120 Germany
100
Germany 110
90
100
80
France 90 France
70 80
60 70
50 60
40 50
40
30
30
20
20
10 10
0 0
2010 2011 2012 2013 2014 2015 2016 2010 2011 2012 2013 2014 2015 2016
068
1.9%
1.1%
0.8%
0.6%
069
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1. B2B plus B2C
bca.co.uk Source: BCA Financials, UCMR 2013
52
B)1: Europe – Core
070
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1. Primarily in-house operated online platforms
bca.co.uk Source: BCA estimates
52
B)1: Europe – Core
11
15
17
Awaiting
9
5
3
17
3 3
# Dealer Disposal Volumes # Dealer Disposal Volumes # Dealer Disposal Volumes
Relationships 000 Relationships 000 Relationships 000
071
1. Total disposal volumes are estimated
bca.co.uk Source: Country factpacks
B)1: Europe – Core
072
bca.co.uk
B)1: Europe – Core
2010 2011 2012 2013 E 2010 2011 2012 2013 E 2010 2011 2012 2013 E
Commission / ASP
3.2% 2.8% 2.9% 2.7% 6.1% 6.2% 7.2% 7.6% Vendor (incl. Entry) Buyer
074
GP / Vehicle1, 2013 E
€ Key Opportunities
Inspection
32 BCA Assured Valeting
3 0 Transport
3
Valeting
– UK generates on average €11 margin per
11
7 vehicle
LOL
15 1 0
8 – Loss-making in all European countries bar
-3 0 1 2
-4 0 -4 -1 -5 Holland [included in vendor fees?]
-2 -5 -9 -21
– Repackaging offers potential opportunity
-8
to drive profitability
-21
BCA Assured
-42
– Launched in 2012 in UK generating c.€3
per vehicle, with opportunity from
further growth on vendor side
-25
Transport
075
1. Excludes Sundry income
bca.co.uk Source: Euro 7+5, UK Aug 13
B)1: Europe – Core
Units Sold / 40 55 25 35 20 16
FTE / Month
France sells over 3x more
vehicles per FTE than Spain
076
077
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bca.co.uk 57
B)3: Europe – Emerging
• Immediately installs
• BCA brings remarketing Anything else
BCA as market leader in As per UK
BCA right to experience,
Switzerland
play • XX brings local market
• Complements existing
knowledge
presence
Lever(s)
• Volume • Volume
addressed
078
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bca.co.uk 56
B)2: Europe – Emerging
Brazil
Emerging Businesses: Brazil
079
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bca.co.uk 57
B)2: Europe – Emerging
CarAuktion is the market leader in car auctions in Immediately installs BCA as market leader in
Switzerland (c.10k units pa) Switzerland
100% online, remarketing vehicles from ‘blue-chip’ Enhances credibility with Pan European vendors who
vendors to trade buyers view Germany, Switzerland and Austria as one business
Recently introduced dealer self-entry tool allowing unit
dealers to offer vehicles to CA buyers from their own Exploits existing BCA Schweiz (1 FTE) vendor
locations relationships
Top vendors include Arval, ALD, Mobility and AMAG Gains ownership of highly regarded online platform,
(c.50% 2012 total) together with dealer self-entry which may be
878 individual buyers (16% CAGR 10-12) leveraged across other markets
Founded in 2006 by owner Remo Carpeder (45 yo, Provides scale market for <4 yr big engine vehicles
100% shareholder) which are difficult to remarket in other territories
(exchange rate and 8% VAT)
Based in Tuggen, also operates using two 3rd party
logistics suppliers Multiple other synergies including raising CA buyer
fees to BCA levels
13 FTEs: 1 Ops / Sales Director, 6 IT, 3 vehicle-handling,
3 back-office EBITDA (2015F): €1.6m
Identified Synergies: €XXm
080
Initiative Overview
New
Consumer Enter Turkey & Poland
Auctions
– Entering new large and rapidly growing markets
through selective acquisitions or joint ventures
Enter
Turkey Cross-Border Sales
– Exploiting international presence to offer cross-
Customer
Business
Cross- Intelligence
Border
Retail Services
Sales
Existing
Existing New
Capability
Group wide
Europe specific
081
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bca.co.uk 48
Contents
1. Who we are?
082
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bca.co.uk 26
C)1: WBAC – Core
5 0 0 21
20
8 Synergies
0
2013E Core Synergies Growing the Future Growth 2015 Target
Core Potential
• Quotes to Appmts
• Right price
• Available Appmt slot
• Appmts to Purchase • Consumer auctions
Volume Initiatives • Right team/ training • Europe expansion
• Right locations • Online growth
• Optimising volumes
• When to buy/hold
• How to price
• Effective marketing
• Right messages
Cost Initiatives • Right audience
• Right media price
083
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bca.co.uk 60
CONDENSE & SIMPLIFY
A B C
£0M
WBAC WBAC
-20
-22
-30
084
bca.co.uk
CONDENSE & SIMPLIFY
A
Marketing – Two key areas of focus will get us back in line with
historic performance levels
• Significant data generated on spending to • 97% of those not considering WBAC site
date, hired two internal analysts lack of trust, building trust through best
(including Mr. 168) to optimise media prices, social corporate responsibility and
spend for maximum returns likeable brand
085
Colour coding: Underway Getting Started To be started
bca.co.uk
CONDENSE & SIMPLIFY
B
Appmts to Purchase % – Two key areas of focus will get us back in
line with historic performance levels
20
• Processes are not adhered to consistently
creating variability in experience for
0
0 10 20 30 40 50% consumer resulting in inconsistent retail
Average % Conversion of Vehicle Purchaser centre performance, hiring an additional
• Huge variability in new starter member of the Operational leadership to
performance need more targeted address
recruitment & better training, hired new
internal recruitment team to drive this
• WBAC process well defined but not • Valuing damage identified is a relatively
consistently adhered to by vehicle static matrix of data which could be
purchasers, improving the IT system to dynamic to flex for seasonal effect
enforce completion of process
087
Colour coding: Underway Getting Started To be started
bca.co.uk
CONDENSE & SIMPLIFY
WBAC/BCA combined EBITDA, 2013-2015 Total ESTIMATED – Based on Wagon detail available
(Excludes Existing non-WBAC related BCA business) I
Optimisation of Volume/Price/Stock levels by month could improve Margins significantly
D E F G H
10% lower 10% higher 10% higher £10 Higher re- 10% Higher
Scope of upside mktg for same conversion conversion appraisal per PPU on each
(2013-15, £M EBITDA) quotes would would deliver would deliver car would car would
deliver £8M £17M £18M deliver £4M deliver £14M
£150M
123
WBAC
Synergy
EBITDA
100 BCA 0
Synergy
-22 -4
EBITDA
-4 -4 74
BCA E xist in g -1 -3
WBAC
bu sin ess -5 66 64
-15
50
WBAC
EBITDA WBAC has ability to affect Plan adjustments or
beyond WBAC ability to affect
0
WAGON Mktg to Quotes to Appmts to Re-appraisal PPU Other Costs Stock REGRESSION BANK BCA BUS.
Quotes Appmts Purchases changes MODEL PLAN PLAN
Synergies
Volume Margin
Purchases (M) 0.47 0.00 -0.01 -0.01 0.00 0.00 0.00 0.00 0.00 0.00 0.45 0.36
Quotes (M) 28 0 0 0 0 0 0 0 0 0 28 21
088
Note: E&Y plan only calculated WBAC EBITDA, other elements have been estimated based off volumes assumed
bca.co.uk
CONDENSE & SIMPLIFY
D
Marketing – Scope to considerably outperform historic
performance but weighting for risk, expect £10M improvement
089
Colour coding: Underway Getting Started To be started
bca.co.uk
CONDENSE & SIMPLIFY
E
Quote to Appmt % – New opportunities to improve beyond current
plan suggest we can at least close the gap versus Wagon plan
Make the most appealing offer Make it easy for the consumer to
to the consumer make the appointment
• Continue to refine the pricing engine to offer the best • Continue to refine the website experience with
price most consistently using the best data feeds (e.g. features like “easy quote” and offering different user
CAP vs Glass) and improved statistical analysis experiences for new versus existing users
• Utilise BCA methodology where appropriate to • Optimise existing and future retail footprint based on
further refine and improve model accuracy postcode demographics to offer “nearby” sites as
much as possible
• Improve understanding of Price/Vol impact on Trade
and LCV (building on work already done on • Utilise an “Easyjet” type strategy on taking
Wholesale) appointment bookings and over-book in peak slots
based on expected cancellations to maximise
utilisation
Sufficient levers exist to more than exceed original Wagon plan, but
after risk assessing for success assume we close wagon gap
090
Colour coding: Underway Getting Started To be started
bca.co.uk
CONDENSE & SIMPLIFY
F
Appmts to Purchase % – New opportunities to improve beyond
current plan suggest we can at least close the gap versus Wagon plan
Sufficient levers exist to more than exceed original Wagon plan, but
after risk assessing for success assume we close wagon gap
091
Colour coding: Underway Getting Started To be started
bca.co.uk
CONDENSE & SIMPLIFY
G
Re-appraisal – Opportunity exists to improve returns c. £4M over
the 3 year horizon
092
Colour coding: Underway Getting Started To be started
bca.co.uk
CONDENSE & SIMPLIFY
H
PPU - New opportunities to improve beyond current plan suggest
we can at least close the gap versus Wagon plan
• Investigate the relationship between • Consolidate similar cars together into new
auction conditions (e.g. stock at BCA) to auction slots to closer mimic
PPU performance to focus efforts at dealer/corporate approach where higher
generating stock when returns are likely RVs are achieved (e.g. recent trial of a
to be highest Ford only auction)
Sufficient levers exist to more than exceed original Wagon plan, but
after risk assessing for success assume we close wagon gap
093
Colour coding: Underway Getting Started To be started
bca.co.uk
CONDENSE & SIMPLIFY
I
Optimising month to month activity based on complex relations
could deliver significant returns particularly via monthly volumes
Incremental WBAC/BCA combined EBITDA to OUTLOOK, Highly unlikely to be achievable in
2013-2015 Total reality due to extreme levels of
(Excludes Existing non-WBAC related BCA business) month to month flex, but suggests
opportunity exists at some level
£125M
111
WBAC Synergy EBITDA
100
75
BCA Synergy
50 EBITDA
34
28
25 15
0
-3 -2
-25
Optimising mth to mth volume Optiming for pricing flex (i.e. Optimising Days of inventory Optimising Volume & Pricing
(>1% of Wagon) better pricing offered -2 to 8% (i.e. to allow for mth to mth & Inventory
to customers to improve Quotes arbitrage flexing 5-25 days)
to Appmts)
Quotes (M) 11 0 0 27
TOTAL EBITDA
IMPACT £31M £26M £15M £111M
094 Note: Assumes that as you grow volumes that PPU will sustain on the expectation that BCA will find more buyers and create new auctions to
sell the cars at best possible RVs
bca.co.uk
Contents
1. Who we are?
095
50 Pagerv1
bca.co.uk 62
There are a number of major risks to BCA plan and longer-
term growth
Key Risks to Success: External
096
50 Pagerv1
bca.co.uk 63
Vendor Disintermediation
39% 28%
27%
36% 36%
34% 24%
n/a
1. BCA 2013 E numbers based on CH&L share of wk 43 YTD volumes and total 2013E volumes of 600k. Excludes Motability
097 2. Based on historical new car sales to Fleet and average of 3 and 4 year disposal cycles
3. Based on historical FN50 fleet size and average of 3 and 4 year disposal cycles
bca.co.uk Source: SMMT, FN50, BCA P&L
Vendor Disintermediation
UK’s largest fleet with c.610k vehicles World’s largest fleet operator Fleet size of c.690k worldwide
Buy-now online platform – #1 in France, c.200k vehicles
mfldirect.co.uk launched in 2001 Reducing share of disposals going to
physical auctions in the UK – #4 in UK, c.85k vehicles
Now accounts for c.65% of all
disposals, with growth coming at the – c.75% of volumes vs >90% two
Direct e-commerce platform,
expense of auction years ago
Motortrade, now sells >200k vehicles
Disposals by Channel
195
– Increasing proportion of physical annually
000
and online direct sales
173 43 – Launched in 2009, now in 13
Other
49 (22%) countries
25 Direct channel already well
(28%) BCA Auction
(13%) established in Europe – Largest vehicle source in France
36
(21%) – Cars sold 24/7 via auction or buy-
Recently launched Carnext.com, an
127 now
mfldirect.co.uk international online auction platform
88 (65%)
offering vehicles direct to traders – Absence of middle-man
(51%)
across Europe commission emphasised heavily in
sales proposition
20101 20121
098
1. Motability FY to end September, BCA to end December
bca.co.uk Source: Motability annual reports, am-online, Leaseplan annual report, Arval website
Vendor Disintermediation
Remarkets c.180k vehicles annually No longer uses physical auctions to Volkswagen Group UK recently
worldwide sell to dealers centralised its remarketing activity
Direct e-commerce platform, >90% of vehicles now sold direct to Aiming to sell more than 90% of
Carmarket, now sells >100k vehicles dealers brand vehicles within the dealer
annually network
– 25% via online auction platform
– Launched in France in 2009 – Dedicated telesales team
– 12.5% via online fixed price
– Second largest vehicle source in – Dealer incentives
– 60% via direct sales team
France
Previously most sales to dealers were
– Currently deployed across 19 “Dealers don’t need to see vehicles at
via auction
countries, excluding the UK physical auction, they know they are
refurbished to a high standard”
– Aiming to sell 90% of disposals
through the channel by 2015 – Operations Director, Network Q
099
Dealer ‘Corporates’ seek direct solutions New online platforms facilitating dealer-dealer
Ongoing consolidation in dealer sector creates large Dealer-dealer still dominant channel among smaller dealers
‘Corporates’, seeking multichannel remarketing solutions Efficient online platforms have the potential to erode
– Sytner Group sells vehicles it does not retail direct via its auction advantages over this channel through aggregating
Sytner Auction platform, with only those that remain supply and demand
unsold going to auction – Dealermatch.com, owned by Manheim parent, is the
most successful example with over 800k retail-ready
vehicles listed in US
0100
bca.co.uk
Vendor Disintermediation
0101
bca.co.uk
Vendor Disintermediation
0102
bca.co.uk
Buyer Desertion
+145%
206
23 BCA Assured
84
143 Buyer Fee
0103
bca.co.uk
Buyer Desertion
Hammer Price Buyer Fee LOL BCA Assured Logistics Other Costs Cost to Working Cost to Sell Dealer Margin Retail Price
Forecourt Capital /
Finance
0104
bca.co.uk
Manheim Gain
Vendor Support / Defleet Vehicle Sale / Purchase Buyer Support / Retail Services
Lead Management
Physical Auction
Retail Websites
Dealer – Dealer
Stock Locator
Direct Online
Live Online
Car Buying
Inspection
Marketing
Aftersales
Logistics
Imaging
Auction
Storage
Refurb
Repair
Direct
Data
0105
13 4 380
230
115
1
Potential
Threat
0106
0107
1. Across Software / Development, Project Delivery, Infrastructure
bca.co.uk Source: BCA intelligence, company websites, BCA analysis
Contents
1. Who we are?
0108
50 Pagerv1
bca.co.uk 62
Internally, the business needs to focus and execute on its
key growth initiatives
Key Risks to Success: Internal
0109
50 Pagerv1
bca.co.uk 64
IT investment has failed to keep pace with the increasing
demands of a digital world
IT Underinvestment
IT Expenses
+15%
-3% 6.4
5.9
5.6 Add data from Duncan on
5.5
proxies for workload etc
0110
bca.co.uk
Contents
1. Who we are?
0111
50 Pagerv1
bca.co.uk 65
Plan synergies are [on track] for successful delivery
• Table
Shane synergy slide
• Synergy description
• Value
• Underlying assumptions
• Current status (RAG) and commentary
0112
50 Pagerv1
bca.co.uk 66
Further synergies are also underway
• Table
• Synergy description
• Value
• Underlying assumptions
• Current status (RAG) and commentary
0113
50 Pagerv1
bca.co.uk 67
Contents
1. Who we are?
0114
50 Pagerv1
bca.co.uk 68
Progression towards plan achievement must be monitored
and incentivised based on key metrics
Metrics and Incentives
0115
50 Pagerv1
bca.co.uk 69
Systems and processes will be put in place to make stuff get
done
Systems and Processes
• Will they?
0116
50 Pagerv1
bca.co.uk 70