Chapter Overview
LEARNING OBJECTIVES
‘After studying this chapter you should be able to
@ Appreciate the importance and difficulties associated with capital
investments.
I Describe the broad phases of capital budgeting.
Discuss the important facets of project analysis.
i explain the rationale for maximising the value of the firm.
IB Understand the common weaknesses in capital budgeting.
company is planning to install a computer system for information
processing; the Government of India is thinking of an ambitious plan to
link the Ganges and Cauvery rivers; Gautam, a graduate student, is planning to
buy a mobike. All these situations involve a capital expenditure decision.
Essentially, each of them represents a scheme for investing resources which can
be analysed and appraised reasonably independently. The basic characteristic of
a capital expenditure (also referred to as a capital investment or capital project
or just project) is that it typically involves a current outlay (or current and
future outlays) of funds in the expectation of a stream of benefits extending far
into the future.
This definition of a capital expenditure is not necessarily synonymous with
how a capital expenditure is defined in accounting. A capital expenditure, from
the accounting point of view, is an expenditure which is shown as an asset in the
balance sheet. This asset, except in the case of a non-depreciable asset like land,
is depreciated over its life. In accounting, the classification of an expenditure as
a capital expenditure or a revenue expenditure is governed by certain
conventions, by some provisions of law, and by the management’s desire to
enhance or depress reported profits. Often, outlays on research and
A mini steel plant is considering building a new arc furnace; an insurancedevelopment, major advertising campaigns, and reconditioning of plant and
machinery may be treated as revenue expenditures for accounting purposes,
even though they are expected to generate a stream of benefits in the future
and, therefore, qualify for being capital expenditures.
‘This chapter pravides a hraad averview of the field af project appraisal and
capital budgeting.
11 CAPITAL INVESTMENTS: IMPORTANCE AND
DIFFICULTIES
Importance Capital ‘expenditure decisions often represent the most
important decisions taken by a firm. Their importance stems from three inter-
related reasons:
HH Long-Term Effects The consequences of capital expenditure decisions
extend far into the future. The scope of current manufacturing activities
of a firm is governed largely by capital expenditures made in the past.
Likewise, current capital expenditure decisions provide the framework
for future activities. Capital investment decisions have an enormous
bearing on the basic character of a firm.
I Irreversibility The market for used capital equipment in general is ill-
organised. Further, for some types of capital equipment, custom-made to
meet specific requirements, the market may virtually be non-existent.
Once such an equipment is acquired, reversal of decision may mean
scrapping the capital equipment. Thus, a wrong capital investment
decision often cannot be reversed without incurring a loss.
I substantial Outlays Capital expenditures usually involve substantial
outlays. An integrated steel plant, for example, involves an outlay of
several thousand crore rupees. Capital costs tend to increase with
advanced technology.
Difficulties while capital expenditure decisions are extremely important,
they also pose difficulties which stem from three principal sources:
1 Measurement Problems Identifying and measuring the costs and benefits
of a capital expenditure proposal tend to be difficult. This is more so
when a capital expenditure has a bearing on some other activities of the
firm (like cutting into the sales of some existing product) or has some
intangible consequences (like improving the morale of workers).Mi Uncertainty A capital expenditure decision involves costs and benefits
that extend far into the future. It is impossible to predict exactly what
will happen in the future. Hence, there is usually a great deal of
uncertainty characterising the costs and benefits of a capital expenditure
decision
Hi Temporal Spread The costs and benefits associated with a capital
expenditure decision are often spread out over a long period of time,
usually 10-20 years for industrial projects and 20-50 years for
infrastructural projects. Such a temporal spread creates some problems
in estimating discount rates and establishing equivalences.
1.2 TYPES OF CAPITAL INVESTMENTS
Capital investments may be classified in different ways. At the simplest level,
capital investments may be classified as physical, monetary, or intangible.
Physical assets are tangible investments like land, butlding, plant, machinery,
vehicles, and computers. Monetary assets are financial claims against some
parties. Deposits, bonds, and equity shares are examples of monetary assets.
Intangible assets are not in the form of physical assets or financial claims. They
represent outlays on research and development, training, market development,
franchises, and so on that are expected to generate benefits over a period of
time.
Capital investments may also be classified as strategic investments and
tactical investments. A strategic investment is one that has a significant impact
on the direction of the firm. Tata Motor’s decision to invest in a passenger car
project may be regarded as a strategic investment. A tactical investment is
meant to implement a current stratogy as officiontly or as profitably as possible.
‘An investment by Tata Motors to replace an old machine to improve
productivity represents a tactical investment.
Capital investments are often classified by companies in different categories
for planning and control. While the system of classification may vary from one
firm to another, the following categories are found in most classifications:
mandatory investments, replacement investments, expansion investments,
diversification investments, R&D investments, and miscellaneous investments. A
mandatory investment is a capital expenditure required to comply with
statutory requirements. Examples of such investments are a pollution control
equipment, a fire fighting equipment, a medical dispensary, and a créche in the
factory. A replacement investment is meant to replace worn out equipment withnew equipment to reduce operating costs, increase the yield, and improve
quality. An expansion investment is meant to increase the capacity to cater to a
growing demand. A diversification investment is aimed at producing new
products or services or entering into new geographical areas. R&D investments
are meant to develop new products and processes which would sharpen the
technological edge of the firm. Finally, miscellaneous investments represent a
catch-all category that includes items like interior decoration, recreational
facilities, and landscaped gardens.
1.3 PHASES OF CAPITAL BUDGETING
Capital budgeting is a complex process which may be divided into six broad
phases: planning, analysis, selection, financing, implementation, and review.
Exhibit 1.1 portrays the relationship among these phases. The solid arrows
reflect the main sequence: planning precedes analysis; analysis precedes
selection; and so on. The dashed arrows indicate hat the phases of capital
budgeting are not related in a simple, sequential manner. Instead, there are
several feedback loops reflecting the iterative nature of the process.
Exhibit 1.1 Capital Budgeting Process
Planning b----,
T i
Planning The planning phase of a firm's capital budgeting process isconcerned with the articulation of its broad investment strategy and the
generation and preliminary screening of project proposals. The investment
strategy of the firm delineates the broad areas or types of investments the firm
plans to undertake. This provides the framework which shapes, guides, and
circumscribes the identification of individual project opportunities.
Once a project proposal is identified, it needs to be examined. To begin with,
a preliminary project analysis is done. A prelude to the full blown feasibility
study, this exercise is meant to assess (i) whether the project is prima facie
worthwhile to justify a feasibility study and (ii) what aspects of the project are
critical to its viability and hence warrant an in-depth investigation.
Analysis _ If the preliminary screening suggests that the project is prima facie
worthwhile, a detailed analysis of the marketing, technical, financial, economic,
and ecological aspects is undertaken. The questions and issues raised in such a
detailed analysis are described in a subsequent section. The focus of this phase of
capital budgeting is on gathering, preparing, and summarising relevant
information about various project proposals which are being considered for
inclusion in the capital budget. Based on the information developed in this
analysis, the stream of costs and benefits associated with the project can be
defined.
Selection Selection follows, and often overlaps, analysis. It addresses the
question—Is the project worthwhile? A wide range of appraisal criteria have
been suggested to judge the worthwhileness of a project. They are divided into
two broad categories, viz., non-diecounting criteria and discounting criteria. The
principal non-discounting criteria are the payback period and the accounting
rate of return. The key discounting criteria are the net present value, the
internal rate of return, and the benefit cost ratio. The selection rules associated
with these criteria are as follows:
Criterion ‘Accept Reject
Payback period (PBP) PBP < target period BP > target period
Accounting rate of return (ARR) ARR» target rate ARR 0 NPV<0
Internal rate of return (IRR) IRR> cost of capital IRR « cost of capital
Benefit cost ratio (BCR) BCR>1 BCR<1
To apply the various appraisal criteria, suitable cut-off values (hurdle rate,
target rate, and cost of capital) have to be specified. These are essentially a
function of the mix of financing and the level of project risk. While the formercan be defined with relative ease, the latter truly tests the ability of the project
evaluator. Indeed, despite a wide range of tools and techniques for risk analysis
(sensitivity analysis, scenario analysis, simulation analysis, decision tree
analysis, portfolio theory, capital asset pricing model, and so on), risk analysis
remains the most intractable part of the project evaluation exercise.
Financing Once a project is selected, suitable financing arrangements have
to be made. The two broad sources of finance for a project are equity and debt.
Equity (referred to as shareholders’ funds on balance sheets in India) consists of
paid-up capital, share premium, and retained earnings. Debt (referred to as loan
funds on balance sheets in India) consists of term loans, debentures, working
capital advances and so on.
Flexibility, risk, income, control, and taxes (referred to by the acronym
FRICT) are the key business considerations that influence the capital structure
(debt-equity ratio) decision and the choice of specific instruments of financing.
Implementation The implementation phase for an industrial project, which
involves setting up of manufacturing facilities, consists of several stages: (i)
project and engineering designs, (ii) negotiations and contracting, (iii)
construction, (iv) training, and (v) plant commissioning. What is done in these
stages is briefly described below:
Stage Concerned with
Project and engineering Site probing and prospecting, preparation of blueprints, and
designs plant designs. plant engineering. selection of specific
machineries and equipments.
Negotiations and contracting Negotiating and drawing up of legal contracts with respect to
project financing, acquisition of technology, construction of
bu works, provision af uti
machinery and equipment, marketing arrangements, etc.
Construction Site preparation, construction of buildings and civil works,
‘rection and installation of machinery and equipment.
and , supply of
“Training ‘Training of engineers, Wethicians, and workers. (This Catt
proceed simultaneously along with the construction work.)
Plant commissioning Start up of the plant. (This is a brief but technically crucial
stage in the project development cycle.)
Translating an investment proposal into a concrete project is a complex,
time-consuming, and risk-fraught task. Delays in implementation, which are
common, can lead to substantial cost overruns. For expeditious implementationat a reasonable cost, the following are helpful:
1, Adequate Formulation of Projects A major reason for the delay is
inadequate formulation of projects. Put differently, if the necessary
homework in terms of preliminary studies and comprehensive and
detailed formulation of the project is not done, many surprises and
shocks are likely to spring on the way. Hence, the need for adequate
formulation of the project cannot be over-emphasised.
2. Use of the Principle of Responsibility Accounting Assigning specific
responsibilities to project managers for completing the project within
the defined time-frame and cost limits is helpful in expeditious
execution and cost control.
3. Use of Network Techniques For project planning and control two basic
techniques are available - PERT (Programme Evaluation Review
Technique) and cPM (critical Path Method). These techniques have, of
late, merged and are being referred to by a common terminology, that is
network techniques. With the help of these techniques, monitoring
becomes easier.
Review Once the project is commissioned, the review phase has to be set in
motion. Performance review should be done periodically to compare actual
performance with projected performance. A feedhack device, it is usefu
several ways: (i) It throws light on how realistic were the assumptions
underlying the project; (ii) It provides a documented log of experience that is
highly valuable in future decision making; (iii) It suggests corrective action to be
taken in the light of actual performance; (iv) It helps in uncovering judgmental
biases; (v) It induces a desired caution among project sponsors.
1.4 LEVELS OF DECISION MAKING
In addition to looking at the various phases of capital budgeting, researchers
have also examined different levels of decision making. Gordon, Miller, and
Mintzberg, for example, defined three levels of decision making: operating,
administrative, and strategic. The key characteristics of decisions at these levels
are described below:TTT penny ritraice’ Si aegte
decisions decisions decisions
Whereis the decision taken Lower level Middle level Top level
management management management
How structured is the decision Routine Semi-structured Unstructured
Whatis the levelof resouice Minor resourse Moderate resource Major resouce
commitment commitment commitment ‘commitment
What is the time horizon Short-term Medium-term Long-term
The three levels (operating, administrative, and strategic) of decision making
can be readily applied to capital budgeting decisions, Examples are given below:
Operating capital budgeting : Minor office equipment
decision
Administrative capital : Balancing equipment
budgeting decision
Strategic capital budgeting : Diversification project
decision
While the methods and techniques covered in this book are applicable to all
levels of capital budgeting decisions, our discussion will mainly be oriented
towards administrative and strategic capital budgeting decisions.
1.5 FACETS OF PROJECT ANALYSIS
The important facets of project analysis are:
Market analysis
Mi Technical analysis
Financial analysis
1 Economic analysis
Ecological analysis
Market Analysis Market analysis is concerned primarily with two
questions:
Ml What would be the aggrogate demand for the proposed product/service
in the future?
i what would be the market share of the project under appraisal?
To answer the above questions, the market analyst requires a wide variety ofinformation and appropriate forecasting methods. The kinds of information
required are:
1 Consumption trends in the past and the present consumption level
Past and present supply position
Ml Production possibilities and constraints
i Imports and exports
Structure of competition
I Cost structure
Wi Elasticity of demand
i Consumer behaviour, intentions, motivations, attitudes, preferences, and
requirements
i Distribution channels and marketing policies in use
Mi Administrative, technical, and legal constraints
Technical Analysis Analysis of the technical and engineering aspects of a
project needs to be done continually when a project is formulated. Technical
analysis seeks lo determine whether Une prerequisites for the successful
commissioning of the project have been considered and reasonably good choices
have been made with respect to location, size, process, etc. The important
questions raised in technical analysis are:
1 Whether the preliminary tests and studies have been done or provided
for?
1 Whether the availability of raw materials, power, and other inputs has
heen established?
@ whether the selected scale of operation is optimal?
1 Whether the production process chosen is suitable?
Whether the equipment and machines chosen are appropriate?
Ml Whether the auxiliary equipments and supplementary engincering works
have been provided for?
1 Whether provision has been made for the treatment of effluents?
I whether the proposed layout of the site, buildings, and plant is sound?
Mi whether work schedules have been realistically drawn up?
1 whether the technology proposed to be employed is appropriate from the
social point of view?
Financial Analysis Financial analysis cooks to ascertain whether the
proposed project will be financially viable in the sense of being able to meet the
burden of servicing debt and whether the proposed project will satisfy the
return expectations of those who provide the capital. The aspects which have tobe looked into while conducting financial analysis are:
i Investment outlay and cost of project
I Means of financing
Cost of capital
Ml Projected profitability
I Break-even point
Cash flows of the project
i Investment worthwhileness judged in terms of various criteria of merit
Mi Projected financial position
Mi Level of risk
Economic Analysis Economic analysis, also referred to as social cost benefit
analysis, is concerned with judging a project from the larger social point of view.
In such an evaluation the focus is on the social costs and benefits of a project
which may often be different from its monetary costs and benefits. The
questions sought to be answered in social cost benefit analysis are:
Ml What are the direct economic benetits and costs of the project measured
in terms of shadow (efficiency) prices and not in terms of market prices?
i What would be the impact of the project on the distribution of income in
the society?
1 what would be the impact of the project on the level of savings and
investment in the society?
I What would be the contribution of the project towards the fulfillment of
certain merit wants like self-sufficiency, employment, and social order?
Ecological Analysis _ In recent years, environmental concerns have assumed
a great deal of significance — and rightly so. Ecological analysis should be done
particularly for major projects which have significant ecological implications
(like power plants and irrigation schemes) and environment-polluting industries
(like bulk drugs, chemicals, and leather processing). The key questions raised in
ecological analysis are:
Ml What ic the likely damage caused by the project to the environment?
1 What is the cost of restoration measures required to ensure that the
damage to the environment is contained within acceptable limits?
Exhibit 1.2 summarises the key issues considered in different types of analysis:Exhibit 1.2
Market Analysis | —
Technical Analysis —{
Financial An=tysis. —}
Economie Analysis —|
Ecological Analysis —
Key Issues in Project Analysis
Potential Market
Market Share
Technical Viability
\ Sensible Choices
Risk
Retum
Benefits and Costs in Shadow Prices
& Other impacts
7 Environmental Damage
\ Restoration Measures
Feasibility Study: A Schematic Diagram We have looked at the six
broad phases of capital budgeting and examined the key facets of project
analysis. The feasibility study is
budgeting, viz., plan
concerned with the first four phases of capital
g, analysis, selection (evaluation), and financing, and
involves market, technical, financial, economic, and ecological analysis. The
schematic diagram of the feasibility study is shown in Exhibit 1.3.Exhibit 1.3 Feasibility Study: A Schematic Diagram
Generation of ideas
q
Initial Screenna
]
Is the Idea Prima Facie Promising ?
Pian Feasibility Analysis -
Terminate
‘Conduct Marke} ‘Conduct Technical
Analysis, Analysis
L Pemaarramamas}]
t
Conduct Economie and
Ecological Anaive's
{
isthe Project Worthahile >
{ No
Prepare Funding Proposal | -——~—_,,
o-we wae wnoe Kams—3-~e59
porescowem
Terminate
1.6 KEY ISSUES IN MAJOR INVESTMENT
DECISIONS!
While making a major investment decision, the following key issues are
examined.
Investment Story Before the firm commits to a project, the investment
story must make sense to the management. This essentially means that the
management must be convinced that the firm enjoys a comparative advantage
vis-a-vis its competitors, in investing in the project. Remember that a positive
NPV stems from a sustainable comparative advantage.
Risks Capital investments invariably are risky propositions. Hence the firm
must carefully assess the risks associated with the project and its ability to