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Over the past decade, a plethora of digital platforms have

materialised and quickly soared to success. There’s no


denying that print media aficionados have subsequently
striven to cling onto their art form to a degree – particularly in
the realm of advertising. Web marketing has largely become
the norm nowadays, overshadowing many traditional methods
as the world continues to nudge its way towards those
shimmering digital pillars.

Social media is one such pillar that has garnered a significant


outreach, managing to seduce billions of people across the
globe. Facebook, Instagram, Twitter, YouTube and LinkedIn
remain among some of the most popular online channels right
now, hosting millions of users each day. For businesses, these
channels can be a hotspot for attracting the attention of
consumers and reaping in hordes of new traffic.

Indeed, the birth of social media has brought with it plenty of


shiny new advantages to businesses in terms of their
marketing strategies.Cost-
effectiveness,Customisation,Performance
traceability,Hashtags!
Yes, the birth of the internet is wonderful, but can we really
dismiss print media as completely obsolete?!!
Print still holds a certain prestige: where virtually anyone can
publish material online, newspapers and magazines require
you to meet a certain standard to ‘make the cut’. Consider for
a moment that blogs can potentially push out articles all day
long; hard copy publications, on the other hand, are limited for
space and will therefore only include those ‘top stories’.

by the way i haven’t written this myself but this is my research


on the oppression of social media and virtualisation that is
leading to the extinction of the prestige of print media…………

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