180 DC Ramanujan College - Branch Establishment Proposal

Ramanujan College
180 DC Ramanujan College • Branch Establishment Proposal

Table of Contents
03
Geographial Context 03 Student Recruitment 35
College Profile 05 Clients & Projects 41
09
Competitor Analysis 08 Partners and Sponsors 48
Organizational Financial Planning 51
Structure 12
Succession Planning 56
Legal Aspects 25
Branch Challenges &
Project Cycle 28 Mitigation 60
Geographic
Context
180 DC • Ramanujan College
Geographic College Competitor Org. Legal Project Student Clients & Partners & Financial Succession Challenges
Context Profile Analysis Structure Aspects Cycle Recruit. Projects Sponsors Planning Planning Mitigation
Why South Delhi?

Our geographic location in South Delhi presents a multitude of compelling
advantages, positioning it as an ideal geographic location. Firstly, South Delhi
boasts strategic proximity to key government institutions, corporate hubs,
and affluent residential areas, offering convenient access to a diverse
clientele and a pool of skilled professionals. The region's robust infrastructure,
efficient transportation networks, and well-developed commercial spaces
ensure seamless operations and enhanced client accessibility. Moreover,
South Delhi's cosmopolitan environment fosters a thriving social sector, with
numerous NGOs, nonprofits, and social enterprises operating in the region.
Establishing a branch of 180 DC in this setting allows for increased networking
opportunities, knowledge-sharing, and potential collaborations with local
social impact organizations, further expanding the branch's impact and reach.

04
College
Profile
Why Ramanujan College?

Ramanujan College is a constituent college of the University of Delhi. It is
named after the legendary Indian mathematician Srinivasa Ramanujan. This
institution has earned a prestigious grade "A++" accreditation from the National
Assessment and Accreditation Council (NAAC). The college's commitment to
excellence is reflected in its top-notch infrastructure and a dedicated faculty,
providing an optimal environment for learning and development. With a
diverse student body spanning 15 disciplines, including Humanities, Commerce,
Management, Mathematical Sciences, Computer Science, and Vocational
Education, among others, the college promotes a rich exchange of unique
perspectives. Moreover, its proactive students have a history of demonstrating
leadership across multiple sectors, supported by a strong and influential
alumni network.

06
About University of Delhi

The University of Delhi, commonly referred to as Delhi University or DU, is a
prestigious Central University located in New Delhi, India. Delhi University is
renowned for its academic excellence, diverse course offerings, and vibrant
campus life. It has a highly competitive admission process, attracting students
from across the country and abroad. Its faculty consists of eminent scholars,
researchers, and professionals who contribute significantly to the
advancement of knowledge and research. Establishing a 180 DC branch within
the university's academic ecosystem presents possibilities for cross-
disciplinary collaborations and research, leading to innovative solutions for
social impact challenges. Being part of a prestigious university provides the 180
DC branch with access to various resources and facilities that can enhance its
operations.

07
Competitor
Analysis
Campus Competitors
Students yearn for a flexible and
High
180 DC
efficient environment that
Campus Presence
NSS Rotaract enables them to practice their

Club
values, receive individually
tailored opportunities to enhance
Enactus
Ramanujan
their skills and knowledge, and
get practical encounters that go
RCC
beyond conventional
Low
approaches. Current societies in

Low High our college do not offer that.
Similarity to 180 DC

09
Enactus Ramanujan Ramanujan Consulting Club (RCC)

Currently has only two solitary projects that Ineffective project management that leads to
yield minimum social impact. inconsistent outcomes.
Provides no professional opportunities or Non-functional website.
consulting training to its members. The core team and the community is not
Has a considerable presence on the campus diverse. Includes students from one particular
only due to its past projects. background only.
Rotaract Club of Ramanujan College National Service Scheme Ramanujan

Has no projects running for the past two Solely averted towards services towards the
years; focuses on information sessions only. nation. Does not focus on consulting.
Doesn't dissipate any professional training to Diverse community, but does not have a strict
its students. entry barrier resulting in a mixed crowd
Has a considerable presence on the campus containing all kinds of students including the
only due to its extravagant galas. bottom of the barrel.

10
Unique Selling Point
GLOBAL EXPOSURE BRAND EQUITY PROFESSIONAL TRAINING PERFORMANCE TRACKING

Students will have the Students can harness We are committed to Our commitment is to
unique opportunity to the brand equity providing comprehensive ensure that every student
engage with individuals cultivated by 180DC training sessions who joins us receives the
from diverse backgrounds over the past 17 years, immediately upon desired opportunities and
worldwide, each with their not only to bolster their recruitment, and we will guidance to upskill. The HR
own perspectives and resumes but also to continuously offer guidance department will track
traditions, all united by a access additional and on-the-job training individual growth, serving a
common mission: to effect opportunities for through our Mentor Board, dual purpose of aiding in
meaningful societal continued global which comprises industry succession planning and
change through impact. experts and seasoned helping members assess
consulting. professionals. their strengths and
weaknesses

11
Organizational
Structure
We have six department heads, each of whom holds dual responsibilities: one for overseeing our
branch operations and the other for delivering consulting services to our clients. Members who
successfully complete 2 live projects earn promotions to the senior consultant position. Both the
President and the Vice President manage three departments each. However, the Society as a whole
is under the leadership of the President.

13
Sanya is a final year student, pursuing her undergraduate degree in
SANYA GUPTA Management Studies with a specialization in Finance. She was the
President of Managerix, The Department of Management Studies for the
Academic Year 2022-23. During her term, she led a team of 50 students,
PRESIDENT
arranged an Outreach Program for a duration of three months to help slum
sanyagupta.rc@gmail.com children with their studies, launched an Executive Development Program
on Digital Marketing with 50 Hour-Live Sessions, directed national-level
competitions around the domains of marketing, human resource, finance
& entrepreneurship, managed an industrial visit to Yakult Danone to
provide students an insight into operations, administered various seminars
& webinars on business related topics, orchestrated official galas viz.
fresher’s & farewell. Along with these events, she streamlined society's daily
operations. She also represented her college on the NAAC panel (IInd
Cycle) in which our college received “A++” Accreditation. She was the
National Runner-Up at IIM Bangalore’s King of Business Ring, Finathlon 2022
(Business Simulation: Strategy, Operations & Finance). Exploring novel
arenas and conquering space is her forte.
With unwavering fortitude and tenacity, Sanya confronts

challenges head-on, emerging as a more accomplished and
enlightened individual.

14
Strategic Leadership and Project Management: Provide visionary leadership by setting overall goals and
objectives for the team, while ensuring seamless planning and execution across all departments. Make informed
and timely decisions that guide society towards successful project outcomes, upholding a high standard of quality
Responsibilities of
in all aspects of project delivery.

Conscientious Diligence: Approach all responsibilities with conscientious diligence, demonstrating meticulous
attention to detail and a thorough commitment to tasks from beginning to end. Uphold a high standard of
thoroughness and accuracy in all actions, ensuring the society's objectives are met with unwavering dedication.
Effective Team Leadership and Collaboration: Take charge of leading, motivating, and overseeing department
the President
heads and members, cultivating an environment of collaboration and high-performance. Through adept
leadership, inspire team members to work cohesively, leverage their strengths, and collectively contribute to the
society's goals. Foster open communication, provide guidance, and promote a culture of mutual support to achieve
exceptional results and realize the society's vision.
Stakeholder Engagement and Relationship Building: Establish and nurture robust connections with college
administration, 180DC global leadership, clients, sponsors, partners, and diverse stakeholders. Foster enduring
relationships through effective communication, mutual understanding, and collaborative efforts, ensuring a
harmonious network of support.
Adaptive Crisis Management: Demonstrate adept crisis management skills by skillfully navigating unexpected
challenges and emergencies. Make informed decisions swiftly and effectively, ensuring success even in demanding
circumstances, and maintaining a sense of calm and composure.
Prominent Public Representation: Assume the role of the society's public face, adeptly representing its values and
mission in all official communications. Showcase a professional and engaging demeanor while interacting with
various audiences, conveying the society's message with clarity and authenticity.

15
DHRUV BADAYA
Dhruv Badaya is a dedicated third-year undergraduate student majoring in
Computer Science at Ramanujan College, University of Delhi. With a
passion for technology and a drive for innovation, he has made a
VICE PRESIDENT significant impact on both his academic and extracurricular pursuits. He
writes two blogs: Binary Bits and the Full Stack Archive on tech-related
dhruvbadaya@gmail.com subjects, where he shares his insights over tech-related subjects, which has
garnered over four hundred monthly readers. He has served as tech head
at an open source initiative namely Project Omega and an NGO that aims
to combat environmental issues through storytelling namely Sustainable
Bhava. Being enthusiastic about open source, he has been contributing to
the field for two years. His most recent project, Crookshanks Academy has
over a hundred stars and thirty forks. Dhruv's love for the field of computer
science, along with his entrepreneurial spirit, make him a standout
individual. As a curious individual, venturing into uncharted territories and
conquering new horizons is what he loves.
With unwavering persistence, Dhruv embraces challenges as

stepping stones to becoming a more accomplished and
enlightened soul.

16
Collaborative Leadership and Support: Collaborate closely with the President and other department heads to
facilitate seamless communication and coordination across all society departments. Provide active support to
the President in strategic decision-making, event planning, and execution. Assist in fostering a cohesive team
environment, where members work together harmoniously to achieve society's goals.
Responsibilities of
the Vice President
Operational Excellence: Oversee the day-to-day operations of the society, ensuring efficient execution of
tasks, adherence to timelines, and effective resource allocation. Monitor and evaluate departmental
performance, identifying areas for improvement and implementing necessary changes to optimize
operational efficiency.
Innovative Ideation and Planning: Contribute to the development of creative and innovative event concepts,
leveraging your unique perspectives to enhance the overall event experience. Collaborate with department
heads and team members to brainstorm fresh ideas and approaches that align with the society's mission and
vision.
Stakeholder Engagement and Relationship Building: Assist in building and maintaining strong relationships
with key stakeholders, including college administration, sponsors, partners, and participants. Foster open lines
of communication and work collaboratively to ensure a supportive network that contributes to the society's
success.
Crisis Preparedness and Management: Collaborate with the President to develop and implement effective
crisis management strategies. Be prepared to step in and lead during unexpected challenges, making
informed decisions and maintaining a sense of composure to ensure event continuity and success.
Public Representation and Communication: Act as a secondary public representative of the society,
effectively conveying its values, goals, and messages to various audiences. Participate in official
communications and engagements, showcasing professionalism and authenticity in interactions.

17
Partnerships & Engagement Department

External Relations and Communications Tasks Include:
with, Onboarding
Clients Agreements & Legalities
MentorBoard Request help with projects from
Partners & Other Collaborations mentors as and when required
180DC GLT & College Authorities Day-to-day communications
Other branches Arranging and Coordinating Meetings
Other societies (External)
Schools Grievance & Redressal
Sponsors Invitations
Founder & Other Alumni Festive Wishes
Skills Required:
Formal Communication (Verbal & Written); Networking; Negotiations; Confidence

18
Human Resources Department

Prepare a Requirement Chart (No. of people required in each domain)
Documentation of Job Descriptions and Job Specifications for all Departments
Organise Orientation for all 15 courses (Group relevant courses together)
Organize the 4-round Recruitment Process
I. Application Form (Sample: https://forms.gle/z6MLb6zxZEztFALX7)
II. Aptitude Test (Quant, Verbal, and Logical Reasoning Questions)
III. Personal Interview (Panel of 3: HR Member, Dept Head, President/Vice President)
IV. Psychometric Test (Designed & Analyzed by Psych Students)
Design, structure & and conduct a Training Program for new recruits
Maintain a performance & growth tracker for each member
Allocation of projects (Tasks & Deliverables) in accordance with the strengths/weaknesses &
and performance of the students.
All Internal Communications & Employee Engagements
Setting up and notifying all the Society Meetings
Conflict Resolution, Decorum Maintenance & Exit Interviews

19
Finance Department
The responsibilities of this department include, but are not limited to, the following:
Preparing and managing the organization's budget, allocating funds to different
departments and projects in line with strategic priorities.
Generating regular financial reports that provide insights into the organization's
financial performance, expenses, and income.
Evaluation of the worth of services provided to the client in order to calculate the
impact created and, in the future, the fee to be charged.
Assisting in long-term financial planning and forecasting to support sustainable
growth and strategic initiatives.
Engaging in negotiations with external stakeholders, such as vendors, service
providers, and partners, to secure favorable terms and pricing for contracts and
agreements.
Ensuring timely payment of bills, invoices, and other financial transactions made
by the organization, while also maintaining accurate and organized financial
records.

20
I.T. Department
Managing and updating our branch website along with the WebPage and the platform
Compass provided by 180 Degrees Consulting.
Utilizing IT tools to analyze data and generate reports that provide insights to support
decision-making processes.
Creating and designing graphics, visual content, and marketing materials to support
the organization's branding, communication efforts, and online presence.
Creating visually engaging and professional presentations for internal meetings, client
engagements, and public events.
Setting up and managing data backup systems to prevent data loss and implementing
recovery procedures in case of any data emergencies.
Providing technical support and assistance to other departments to address any IT-
related issues or challenges they may encounter.
Provide Tech Assistance viz. Web-Development to the clients.

21
Content & Editorial Department

Write an overview of every project on its completion (Project Briefs)
Report Writing, Feedback Analysis, Press Releases and Legal Documentation.
Assist with the project write-ups by improving the matter provided by other
departments.
Prepare content for the Branch Annual Journal
Write captions for all social media posts
Design Offer letters, Letters of recommendation, Certificates for Bootcamp,
Competitions & Mixers
Write & Publish Industry Reports Quarterly. (In collaboration with members of
other departments as well)
Conduct weekly discussions on current affairs and write the crux in blog format.

22
Marketing & Public Relations Department

Developing comprehensive marketing plans and strategies aligned with the
organization's goals and target audience.
Ensuring consistent and strong brand representation across all marketing
materials and communication channels.
Promoting organizational events, workshops, and conferences to attract
participants and raise awareness.
Conducting market research to identify potential clients, competitors, and trends
in the social impact consulting space.
Analyzing marketing data and metrics to measure the effectiveness of
campaigns and making data-driven decisions.
Collaborating with other departments to align marketing efforts with their
activities and project milestones.
Managing the organization's public image and media relations, including press
releases and media outreach.

23
Why haven't we chosen our department

heads yet?
As we understand the significance of having a strong management team, it is crucial
to recognize that leadership sets the momentum in any organization. Therefore, we
aim to implement a proper recruitment and training process. We will finalize our
management board (Department Heads) based on the performance, skills, and
values of selected individuals rather than randomly selecting heads from a small
pool of people who are friends or acquaintances from college, relying solely on past
personal interactions. We can commence the official recruitment process, which will
take approximately 4-5 weeks, after receiving branch approval from 180DC and
initiating the legal establishment of the branch on our college premises.
We’d like to request the senior leadership of 180DC to consider the allocation of
Management Board positions as due diligence.

24
Legal
Aspects
Type of Legal Establishment

We will be proceeding with University Affiliation for 180 DC Ramanujan College.
Initiation of legal
Interview with the
proceedings (only after
College Dean
approval from 180 DC)
Approval from
Teacher-In-Charge of
our Department
University
Submission of Approval from Affiliation
Branch Proposal College Dean
to College

26
What stage are we on?

We have successfully completed the first four stages of Legal Establishment at our
college, including the submission of the Branch Foundation proposal, which has
already been sanctioned by our college dean. Upon receiving approval from 180
Degrees Consulting, we will proceed with our legal formalities and documentation.
Why we chose to proceed with

university affiliation?
University affiliation offers numerous benefits in terms of infrastructure, grants, and
mentorship. Therefore, initially proceeding with this type of establishment is
advantageous. Moreover, the process of registering the branch as an NGO is quite
lengthy and demanding. Thus, perhaps a couple of years later, after establishing
ourselves in the market, we can consider proceeding with that option as well.

27
Project
Cycle
Recruitment Official Handover

Academic Fest
180 DC Ramanujan College..

& Training & Training
A Regular Annual Cycle at 1st Aug - 31st Aug 1st Feb - 31 Mar 16th Apr - 31st Apr
4-5 Weeks Long 8-9 Weeks Long 2 Weeks Long
2 4 6
1 3 5
Consulting Project Cycle Selection of

Bootcamp 1st Sep - 31st J
New Leadership
1st Jun - 31st Jul 8-9 Weeks Long 1st Apr - 15th Apr
8-9 Weeks Long 2 Weeks Long
May and December will be break periods, during which all operations
shall be paused due to university examinations

29
Gannt Chart for the Next Six Months

Following the approval from 180 DC, we have meticulously outlined
the forthcoming six-month agenda utilizing Gantt charts.
We have divided this time period into 3 phases:
1. Students’ Recruitment
2. Project Cycle (Before, During, After)
3. Selection of New Leadership
Link to Gannt Chart: Click Here

30
Timelime for Students’ Recruitment
Check out the detailed Recruitment process in the next section of this proposal, i.e.”Student’s
Recruitment”

31
Timelime for Project Cycle
We've planned to
concurrently execute
two projects with two
entirely separate
teams within a single
project cycle. Each
team will have distinct
deliverables, and the
project heads will be
selected amongst the
department heads
based on those
deliverables .

32
Timeline for Selection of New Leadership
The founders are in their final year and will be taking their final
examinations in May 2024. Therefore, they will select the new core
team and conduct official handover and training sessions for them.
The selection process will be based on multiple factors, including
performance during the project cycle, vision for the branch,
leadership qualities, etc. To assess these factors, we will conduct three
rounds: an Application Form, a Task Submission aligned with the
individual's preferred position of responsibility, and a Personal
Interview, primarily featuring situation-based questions.

33
Project Cycle
Client Onboarding & Strategy Formulation & Client Presentation &
Solution Ideation & Evaluation
Needs Assessment Implementation Planning Feedback
Finalize the Client, Conduct a
Creative brainstorming sessions Prepare and deliver a polished
to generate potential solutions Refining chosen solutions and
thorough assessment of their needs, presentation of the solutions to
followed by discussions to developing strategic plans for
and negotiate terms & conditions of the client for review and
evaluate their feasibility. their implementation.
contract feedback.
WEEK 3-4 WEEK 4-6 WEEK 6-7 WEEK 7-9 WEEK 9-11 WEEK 11-12 WEEK 12-14 WEEK 14-16
Analyze the impact of implemented

In-depth exploration and data Comprehensive assessment of the Seek formal approvals and guidance
solutions, monitor growth, and
gathering to understand the problem proposed solutions to ensure they from the Executive Board, Mentor
continuously improve based on
and its context. are practical and viable. Board, and other key stakeholders.
feedback and performance data.
Research & Data Analysis Feasibility Study & Stakeholder Approval & Growth Analysis &
Solution Refinement Guidance Certifications

34
Student
Recruitment
The 'Human Resource Department' will take care of Recruitment,

Wellness, Training & Development for our branch.
ATTRACT SELECT TRAIN RETAIN

This process involves This stage involves a The next stage involves This stage would
on-campus 4-round selection a three week training involve retaining the
advertisement, process that involves program. The students current talent pool by
leveraging our application submission, will receive the final providing meaningful
network to spread the aptitude test, personal letter of acceptance incentives and a
word, and orientation interview and based on their welcoming team
for students. psychometric test. performance. culture.

36
ONLINE PRESENCE CAMPUS PRESENCE ORIENTATION

We have devised a strategy to We plan to implement a To ensure that students enrolled
launch a giveaway that classroom-to-classroom in our college's 15 different 3-
includes a range of exciting marketing approach, where we year (now 4-year) courses have
prizes such as perfume, will personally visit each a clear understanding of our
Attract
skincare products, stationery, classroom within our college to organization, the utility of their
hoodies, and more. introduce our society to skills, and the range of
Participants will have the students. During these visits, opportunities available to them,
chance to win these prizes we will announce our society's we will be organizing an
based on the number of launch, offer a concise orientation session. This session
followers they bring to our overview of what we represent, will provide students with a
platform. This initiative is and extend invitations to our comprehensive overview of our
designed to significantly upcoming orientation event. branch and highlight how they
enhance our presence on can not only grow as
social media and within the professionals but also as
campus community. individuals

37
APPLICATION FORM APTITUDE TEST PERSONAL INTERVIEW PSYCHOMETRIC TEST

All students interested in Consulting as a domain Students who successfully As our college offers a
joining 180DC RC should undoubtedly demands pass the Aptitude Test course on Applied
fill out this form. The basic aptitude. round will advance to the Psychology as well, For
form is designed to help Therefore, the first next stage. This stage the Psychometric Test,
us evaluate the students' screening will be based involves an interview we will be approaching
values, motivation, and on a computer-based panel comprising three those psychology
past experiences. While offline aptitude test that members: HR, the students who are
Select
this form serves as the we'll conduct in our Department Head, and planning to write a
first step in the college's computer labs. either the President or research paper. As a
recruitment process for This test will comprise 30 Vice President. The result, they'll get subjects
students, no screening questions, with 10 purpose of this interview for research, and we'll
will be conducted based questions each in quant, is to primarily evaluate get their expertise and
on it. The full evaluation verbal ability, and logical the individual's help evaluating
will only be conducted reasoning, to be communication skills, members.
for those candidates completed within 30 confidence, and overall
who qualify the aptitude minutes. personality.
test.

38
RESEARCH WORK & DATA ANALYSIS & STRATEGY PRESENTATION

DATA COLLECTION INTERPRETATION FORMULATION & The final topic teaches
participants how to
This topic focuses on Here, participants learn INSPECTION communicate their
equipping individuals how to process and This topic delves into the research findings, data
with the skills to make sense of collected process of developing analysis, and strategic
effectively gather data, employing coherent and effective recommendations
relevant information and statistical techniques business strategies, effectively, emphasizing
data through various and analytical tools to emphasizing the need to the importance of clear
research methods, extract meaningful and compelling
Train
assess and refine these

ensuring a strong insights that can guide strategies continuously to presentations to convey
foundation for informed strategic choices and adapt to changing complex information to
decision-making and actions. market conditions and the clients. We will also
problem-solving. achieve long-term goals. assist them in improving
their body language,
confidence, and
communication skills

40
REWARDS & RECOGNITION WORK-LIFE BALANCE COMMUNITY BUILDING

Implementing a structured Ensuring a healthy work-life We will Foster a sense of
rewards system, such as balance by scheduling belonging and camaraderie by
certificates, Letters of meetings and activities at organizing social events, team-
Recommendations, LinkedIn convenient times, avoiding building activities, or workshops
Endorsem or even small overloading members with that encourage bonding among
incentives, can motivate tasks, and promoting self-care society members. A strong
Retain
members to excel. Publicly can prevent burnout and make sense of community can make
acknowledging their participation more sustainable. individuals more committed
contributions during meetings This can be achieved through and less likely to leave. We’ll also
or events can boost morale consistency in task allotment try our best to provide them a
and retention. and updations. comfortable and welcoming
environment.

40
Clients and
Projects
Our Target Clients

1. Government Bodies 2. Companies with CSR Projects 3. Charity Events
4. Local NGOs and NPOs 5. International NGOs and NPOs
Initially, we will engage local non-governmental organizations

(NGOs) as our clients. This decision is primarily driven by the fact
that our college comprises numerous outreach societies that
actively collaborate with various NGOs, non-profit organizations
(NPOs), and other social enterprises. Our network is robust, and we
have already volunteered in many NGOs.

42
Getting Initial Clients..

1 Build a database of first degree and second degree connections.
2 Research about clients in the database.
3 Based on our client selection criteria (mentioned in the next

slide) shortlist them and contact them by calling and cold
emailing.
4 Set up a meeting and ensure that they fulfil all our criteria.
5 Client Onboarding

43
Client Selection Criteria

The final selection of clients will be
based on the following criteria: If the client fulfils the aforementioned criteria
1 Alignment of the social cause then we shall proceed with the onboarding
they cater to with the values procedure. For our first project cycle, we aim to
of our organization, 180DC, onboard at least two clients and subsequently
and the passions of our team. expand our client base based on the resources
Compatibility between the we possess. All external communications,
2
type of services required by including onboarding, agreements, legal
the organizations and our matters, day-to-day correspondence, meeting
potential and available arrangements, festive greetings, invitations,
resources.
grievance handling, and conflict resolution, will
3 Evaluation of the learning be handled by our Partnerships &
outcomes for our consultants. Engagement Department.

44
Potential Clients
Initially, 180 Degrees Consulting Ramanujan College intends to utilise personal networks to secure
clients. Non-profit entities known to our executive team have already indicated their interest in
potential consulting collaborations upon the club's establishment.
NON PROFIT CONTACT DESCRIPTION WEBSITE
Sustainable Bhava Is an enchanting tale of

+91 77173 57396 collective actions, where every story guide our sustainablebhava.org
steps towards sustainable future.
Rupantaran aims to enable social justice and

rupantaranfoundatio
+91 98360 12300 equity for women, children, youth and other
marginalised sections. n.org
Project WHY runs 5 after-school support centres

+91 98114 24877 for underprivileged communities in South Delhi projectwhy.org
reaching out to 1200 children every year.

45
Value Proposition for Clients

The six departments in our branch will work on the deliverables in accordance with their
subject matter. For example, collaborations will be handled by Partnerships & Engagements,
volunteer/staff-related strategies will be formulated by HR, and so on. Therefore, our clients
will receive assistance from experts in their respective fields
Future Planning Digital Optimization Data Analytics Collaborations
Help clients develop long-term Offer guidance on digital Utilizing data analytics tools We can help clients identify
strategic plans and roadmaps marketing strategies, including and methodologies to conduct potential strategic partners
for the future. By leveraging our SEO strategy, PPC advertising, in-depth market research. This within their industry or sector.
expertise and insights, we can and e-mail marketing, to includes identifying emerging This includes exploring
assist organizations in setting increase the client's online trends, consumer behaviors, opportunities for collaboration
clear goals, identifying growth visibility and reach. Offer and market opportunities that with other nonprofits,
opportunities, and navigating insights and strategies to can inform the client's strategic businesses, agencies, and
potential challenges that may enhance the client's online decision-making. Providing institutions. Working with clients
arise in the future. This includes presence, drive user clients with insights into their to develop a partnership
risk mitigation, scaling, and engagement, and effectively competitors' strategies, strategy that aligns with their
establishing KPIs for impact communicate their mission. strengths, weaknesses, and mission and objectives. This
measurement and evaluation. implement improvements to market positioning. This can may involve defining goals,
Staying ahead of industry make the website more user- help clients differentiate identifying mutually beneficial
trends and assisting clients in friendly, accessible, and aligned themselves and develop opportunities, and outlining
adapting their strategies to with the organization's goals. strategies to gain a competitive strategies for partnership
remain relevant and impactful. edge. engagement.

46
Client Tracking
We will be contacting clients and
the status shall be maintained in
a Google/Excel Sheet. This shall
be overseen and maintained by
the Partnerships and
Engagement Department.
Link to the sheet: Click Here

47
Partners and
Sponsors
Potential Partners
CONSULTING FIRM CONTACT CONSULTING FIRM CONTACT
Connection with Alumni,

College Alumni, Piyusha The Consulting and Ex Core Member
Strategy Club, Yash Rathi
Phone Number: +919811629696 IIM Lucknow (+919999088830)
Regular Company at our College; Several

Connection with Alumni,
Students Placed there. Networth: The
Ex Core Member
Finance Club, IIM
Contact Person: Akshita Gumber Banglore
Rajas Shahade
Phone Number: +919990646996 (+919967883624)
We have a personal connection at EY. Connection with faculty

The Consulting
at FMS.
Contact Person: Sambhav Goel Club, FMS
Kirti Saroha
Phone Number: +919999946418 (+918708895144)

49
Branch Mentors
Aniruddho Kirti Saroha

Shefali
Rahul Gupta Chakraborty Dr. Krishna Athal Research Scholar
Yash Rathi Bhargava
NSUT, Adobe- Head of Executive Coach, at FMS, Ex-
Bain & Co. IIM- Career Coach,
Senior Computer Communications, PhD in Teacher at
L,GGS(IR-2) Ex-IBM, Deutche
Scientist II, Ex- India at Pratt & Leadership- Ramanujan
Bank, Genpact.
Microsoft SDE II Whitney, XLRI Oxford Uni. College
Type of
Jamshedpur
Mentorship: Type of
Type of Type of Type of
Project Mentorship:
Mentorship: Type of Mentorship: Mentorship: Mentorship:
Management Professional
Technical Business Leadership Personal
Development
Development Guidance

50
Financial
Planning
Cash Inflows
Paid Bootcamp for School Students College Funding
We are planning to launch our flagship 6-day bootcamp for high- At the University of Delhi, the college
school students, coupled with prizes for the top performers. This will receives funds from the UGC (University
be a paid program offering a high-quality learning experience for
Grants Commission) for extracurricular
students, generating a steady source of funds for our branch. Since
we have free access to college infrastructure, tech support, and a
activities, which are then further
robust mentor board, the investment required will be low. distributed among college societies
Therefore, we will be able to secure reasonable amounts to use as and cells.
and when required during our term.
We will organize this boot camp during the summer break. This
Sponsorships
approach will not only maximize our reach but also enable our Numerous post graduation and
team to execute it effectively, ensuring the program's success. This competitive exam preparation
will create a win-win situation as it fulfills our funding requirements institutes offer sponsorships in
while also disseminating knowledge in the field of social exchange for organizing seminars and
consulting. Since the concept of consulting is not widespread
promotional events at our college.
among school students, it presents a great opportunity for them as
Additionally, there are youth-centric
well.
companies involved in dating apps,
Regarding our long-term plans for this initiative, we will ensure that
with a well-crafted 'Marketing Mix,' this program will experience
skincare, energy drinks, and more, which
significant growth and eventually become a 'must-have' also extend sponsorships to college
certification for school students. societies.

52
Cash Outflows
Day-to-Day Operations Investments in Bootcamp
Marketing in College Trainers‘ Honourarium
1. Decorations Refreshments for 6 Days
2. Posters & Banners Printing Prize Money
3. Giveaway Goodies
jh
Decor, ID cards & Stationery

Joining Kit consisting Branch
Miscellaneous
Hoodie, Branch Diary & Pen
Coffee & Snacks for Offline
Academic Festival
Client Meetings Prize Money for Case Competitions
Website Domain Name Refreshments for 3 Days
Certificates’ Printing Decor, ID cards & Stationery
Miscellaneous Miscellaneous

53
Projected Budget
for First Six Months
of Branch
Establishment
We have maintained a
separate budget for the first six
months because, during this
time, the only source of our
revenue shall be university
grants.
Link to P & L Sheet: Click Here

54
Projected P&L Statement for

a Regular Annual Cycle.
Our main source of funding will be the Paid
Bootcamp. Situated in South Delhi, one of the most
affluent localities in the country, we are confident in
the successful execution of this initiative.
Our target audience will primarily consist of high
school students eager to seize opportunities that will
enhance their college applications. A collaborative
event, jointly organized by an 'A++' Accredited
Central University College and the World's Largest
Student-Run Consultancy, is sure to be an enticing
prospect for them.
We expect to attract at least 60 enrolments, with a
fee of INR 3,000 per participant. The entire Profit &
Loss statement is based on this anticipation.
Link to P&L Sheet: Click here

55
Succession
Planning
Climbing the ladder...
DEPARTMENT
JUNIOR SENIOR HEAD / VICE ADVISORY
CONSULTANT CONSULTANT PRESIDENT / BOARD
PRESIDENT
6-8 MONTHS 6-8 MONTHS 1 YEAR 1 YEAR
To qualify for the positions of department head, vice-president, or president, an

individual must qualify the 4-round selection process conducted by the individuals
currently occupying these roles.
It is preferred that this ladder is followed, but an extraordinary resource may bypass the
usual progression and make a significant impact earlier.

57
Leadership Selection Process

To evaluate consultants for management roles, we will conduct the following rounds.
Performance Task Submission Panel Interview

Application Form
All consultants interested in Tracker Analysis This round will primarily
This will be the final round in
which the panel, consisting of
obtaining a management focus on the Department the president, vice president,
We will be analyzing their
role in the branch should Heads' positions to ensure and department heads, will
performance throughout
complete this form. The that candidates collectively interview the
their term and evaluating
purpose behind this round themselves possess the candidate. This round will
them based on
is as follows: skills necessary to manage primarily be situation-based,
parameters such as
To gather a database of the work of their respective where we will present real-life
consistency, quality of
interested members. departments. For instance, management problems for
work, response time, loyalty
To understand their a member applying for the candidates to solve,
towards society, and so on.
motivation for joining IT Head position should be evaluating them based on
the leadership team. proficient in web their decision-making,
To comprehend their development. conflict resolution, and ability
vision for the branch. to handle pressure.

58
What is the advisory board?

To ensure a smooth handover, we have implemented an advisory board
that will consist of the president, the vice president, and the department
heads of the previous academic session. The roles and functions of this
advisory board will be as follows:
Mentorship: Advisory board members can serve as mentors to branch

members. They can provide their guidance, advice, and development
support to help members achieve their goals.
Conflict Resolution: In cases where conflicts or challenges arise within the
branch leadership, advisory board members can mediate and provide a
neutral perspective to help resolve issues constructively.
Strategic Guidance: Advisory board members can provide strategic
direction and guidance to the branch leadership.

59
Branch
Challenges
Challenge
Recruitment & Retention of Consultants
Recruiting and retaining talented student consultants can be challenging,
especially given the time commitment involved. It may also be difficult to find
individuals with the right skills and dedication to social impact consulting.
Mitigation
Early Outreach: Start recruitment efforts early in the academic year to attract top talent
before the campus competitors.
Clear Value Proposition: Clearly communicate the benefits of joining 180DC, such as skill
development, social impact, and networking opportunities.
Training and Development: Provide ongoing training, mentorship, and opportunities for
personal and professional growth to retain top talent.

61
Challenge
Client Satisfaction
Ensuring that clients are satisfied with the services provided and that the
consulting projects meet their expectations can be a challenge. Misalignment of
expectations or a lack of clear project scopes can lead to dissatisfaction.
Mitigation
Robust Onboarding: Conduct thorough onboarding sessions with clients to establish clear
project objectives, timelines, and deliverables.
Regular Communication: Maintain open lines of communication with clients throughout the
project, with regular check-ins to address concerns and ensure alignment.
Feedback Loops: Implement feedback mechanisms to gather input from clients during and
after projects to make necessary adjustments.

62
Challenge
Securing a diverse client portfolio, encompassing nonprofits, social enterprises,
and other impactful organizations, poses a significant challenge, particularly for
recently established branches lacking an established reputation.
Mitigation
Networking: Invest in building a robust network within the local social impact community to
raise awareness of 180DC's services.
Outreach and Marketing: Actively promote the branch's services through various channels,
including social media, university events, and community outreach.
Pro Bono Services: Emphasize the pro bono nature of the services offered, making it an
attractive option for organizations with limited budgets.

63
Challenge
Ensuring the selection of competent and diligent leadership is crucial for securing
a bright future for our branch. We aim to guarantee the consistent growth of our
organization through high-quality project delivery and the establishment of a
positive work culture within the branch.
Mitigation
Structured Leadership Selection Process: We possess a clear vision of the requirements for each
role of responsibility. Consequently, we've developed a rigorous selection process to assess and
choose a strong core team.
Systematic Handover and Training: We'll dedicate two weeks to ensure a comprehensive branch
handover, systematically guiding the new core members.
Advisory Committee: We're establishing an advisory committee, inviting executive board
members to serve for one year following their term completion.

64
Thankyou

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Ramanujan College

180 DC Ramanujan College • Branch Establishment Proposal

Why South Delhi?

180 DC Ramanujan College • Branch Establishment Proposal

Why Ramanujan College?

180 DC Ramanujan College • Branch Establishment Proposal

About University of Delhi

180 DC Ramanujan College • Branch Establishment Proposal

NSS Rotaract enables them to practice their

approaches. Current societies in

180 DC Ramanujan College • Branch Establishment Proposal

Enactus Ramanujan Ramanujan Consulting Club (RCC)

Rotaract Club of Ramanujan College National Service Scheme Ramanujan

180 DC Ramanujan College • Branch Establishment Proposal

Unique Selling Point

GLOBAL EXPOSURE BRAND EQUITY PROFESSIONAL TRAINING PERFORMANCE TRACKING

180 DC Ramanujan College • Branch Establishment Proposal

180 DC Ramanujan College • Branch Establishment Proposal

Sanya is a final year student, pursuing her undergraduate degree in

With unwavering fortitude and tenacity, Sanya confronts

180 DC Ramanujan College • Branch Establishment Proposal

in all aspects of project delivery.

180 DC Ramanujan College • Branch Establishment Proposal

With unwavering persistence, Dhruv embraces challenges as

180 DC Ramanujan College • Branch Establishment Proposal

180 DC Ramanujan College • Branch Establishment Proposal

Partnerships & Engagement Department

180 DC Ramanujan College • Branch Establishment Proposal

Human Resources Department

180 DC Ramanujan College • Branch Establishment Proposal

180 DC Ramanujan College • Branch Establishment Proposal

180 DC Ramanujan College • Branch Establishment Proposal

Content & Editorial Department

180 DC Ramanujan College • Branch Establishment Proposal

Marketing & Public Relations Department

180 DC Ramanujan College • Branch Establishment Proposal

Why haven't we chosen our department

180 DC Ramanujan College • Branch Establishment Proposal

Type of Legal Establishment

180 DC Ramanujan College • Branch Establishment Proposal

What stage are we on?

Why we chose to proceed with

180 DC Ramanujan College • Branch Establishment Proposal

Recruitment Official Handover

180 DC Ramanujan College..

Consulting Project Cycle Selection of

180 DC Ramanujan College • Branch Establishment Proposal

Gannt Chart for the Next Six Months

We have divided this time period into 3 phases:

Link to Gannt Chart: Click Here

180 DC Ramanujan College • Branch Establishment Proposal

Timelime for Students’ Recruitment

180 DC Ramanujan College • Branch Establishment Proposal

Timelime for Project Cycle

180 DC Ramanujan College • Branch Establishment Proposal

Timeline for Selection of New Leadership

180 DC Ramanujan College • Branch Establishment Proposal

Analyze the impact of implemented

180 DC Ramanujan College • Branch Establishment Proposal

The 'Human Resource Department' will take care of Recruitment,

ATTRACT SELECT TRAIN RETAIN

180 DC Ramanujan College • Branch Establishment Proposal