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  • Helios - Sheet2

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    Akshay Kshirsagar
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    Helios Batteries has defined target segments for the next 4 months including EV OEMs, low-speed agriculture tools, GPS tools, and credit card swiping machines. The target countries are domestic and engagement will occur through email marketing, account-based marketing, and LinkedIn networking. Strategies include streamlining social media like LinkedIn with banners, success stories, and team activities as well as trying influencers and referrals. Metrics include reaching 150-400 customers per month with expected engagement rates of 40-120 and generating 4-10 leads and 0-3 enquiries each month.

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    How to give the KPI

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    Helios - Sheet2

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    Helios Batteries has defined target segments for the next 4 months including EV OEMs, low-speed agriculture tools, GPS tools, and credit card swiping machines. The target countries are domestic and engagement will occur through email marketing, account-based marketing, and LinkedIn networking. Strategies include streamlining social media like LinkedIn with banners, success stories, and team activities as well as trying influencers and referrals. Metrics include reaching 150-400 customers per month with expected engagement rates of 40-120 and generating 4-10 leads and 0-3 enquiries each month.

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    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
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    Download as pdf or txt
    3 views1 page

    Helios - Sheet2

    Uploaded by

    Akshay Kshirsagar
    Helios Batteries has defined target segments for the next 4 months including EV OEMs, low-speed agriculture tools, GPS tools, and credit card swiping machines. The target countries are domestic and engagement will occur through email marketing, account-based marketing, and LinkedIn networking. Strategies include streamlining social media like LinkedIn with banners, success stories, and team activities as well as trying influencers and referrals. Metrics include reaching 150-400 customers per month with expected engagement rates of 40-120 and generating 4-10 leads and 0-3 enquiries each month.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
    of 1

    Helios Batteries

    Target for next 4 month

    EV OEMS - Low
    speed,
    As per the defined argriculture
    Type of
    segments and territories tools, GPS
    customers
    of Helios. tools, credit
    card swiping
    machines
    Countries
    Domestic
    targeted
    Email Marketing
    Mode of
    engagement Account based marketing
    Linkedin Networking
    Content -
    banners,
    Streamlining Social
    Success stories,
    Media ( Linkedin )
    Team
    activities
    Other Trying out with
    Strategies influencers and referrals

    Expected
    Target number Number of customers to Expected
    engagement Expected Leads
    of customers reach Enquiries
    rate
    Month 1 150 to 200 40 4 0
    Month 2 200 to 250 90 6 1
    Month 3 250 to 300 120 8 2
    Month 4 300 to 400 (New & Old ) 120 10 3

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