LOGO IDEATION

+ +
Horse Black Horse

Logistics =
This signifies the brand name
Final Output Logo.
and is a visual representation
The Brand name is written as

of speed. a text based logo.

LOGO ITERATIONS

BRAND COLOR

Blue evokes a sense of trust, reliability, and professionalism, which are important qualities for a
logistics company.
#008000
Gold evokes a sense of trust, reliability, and professionalism, which are important qualities for a
logistics company.
#212064
Black signify energy, enthusiasm, and creativity.
#FF8C00

#FFFFFF white is a neutral color that often signifies purity, simplicity, and cleanliness. It can also convey a
sense of professionalism and can have a calming effect on individuals.

Using a combination of blue and Gold can create a professional and

trustworthy color scheme for a Group Branding to show
professionalism and Luxury

, which is what Dangwauro Group represents.

TYPEFACE

Montserrat Regular

Montserrat Black

Both designs were chosen as the perfect fonts pairing

for their simplicity and professional look.