Strat Business Analysis - Module1 - L3

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Chapter 1 consumer product.

An example would
Lesson 3 be converting the fiber of a pineapple
production and operations management fruit to fabric and then to a ready-to-
Basics wear dress.
 Service utility happens when service
Lesson introduction is rendered to a client either directly or
Production and operation indirectly. An example would be
MANAGEMENT healthcare professionals to COVID-19
patients or computer graphic designers
 A product or service is the primary to online buyers.
object of consumer interest in a market.  Knowledge utility happens when
 The need and want satisfying capacity information is imparted to customers
of an item determines its value as a through presentations in the form of
product or service. While most products advertisements. An example would be
are created for an identified need or giving information about a vitamin’s
want that is yet to exist. ingredients and health benefits through
 The process and systems that convert the product’s television advertisement.
raw materials to another product are  Production management encompasses
the core of production and operation production planning and development,
management. production administration,
 Production and operations implementation function and other
management involves major areas of allied activities such as standardization,
production planning and control, simplification, specialization, quality
project management, supply chain control and research and development.
management and inventory  Production system on the other hand
management. deals with the functions of converting
 Production and operation inputs to output using processes, on
management finds its value in demand forecasting and on
connecting consumer demands and the manufacturing control.
capacity of business enterprises to
provide such demands through the use Lesson Objectives:
and combination of various economic  After this lesson, students are expected
resources. to:
 Determine what goes in the creation of
Production and operation a product or service
MANAGEMENT processes  Identify the scope of production and
operations management
 Production and operations  Distinguish the types and systems of
management identifies the process that production
transforms raw materials to finished  Explain the benefits of production and
products and the series of processes operations management, and
that convert to a service.  Integrate production and operations
 During production and operation, other management in the bigger strategic
types of utilities are formed. These are business analysis
place, time, form, service and
knowledge utilities. PRODUCTION PROCESS; OPERATION
 Place utility happens when there is a PROCESS
change from the place of availability to
the place of use through transportation.  Organizations are designed mainly to
For example, transporting harvested produce products or services. If these
rice to the brewery for rice wine organizations must survive and grow,
production. the operations function must be
 Time utility happens when the input or undertaken in the most economical
the output is stored as part of the manner possible.
utilization process of the consumers.  As most companies are expected to
An example would be imported meat make profits, any activity, including
products in cold storage. those for operations, must be managed
 Form utility happens when the input to contribute to the accomplishment of
change in size, weight, color, shape or such objectives.
all at the same as it converts into a
 Production is about the creation of all RIGHT QUALITY; RIGHT QUANTITY;
goods and services, regardless of type RIGHT TIME; RIGHT MANUFACTURING
or kind. COST
 Meanwhile, operations refer to any
process that accepts inputs and uses  In production and operations
resources to change those inputs in management, emphasis is also given to
useful ways. the attainment of right quality, which is
 Both production management and based upon the customer’s needs.
operation management play an  The right quality is not necessarily the
important role in an organization in best quality. It is determined by the cost
increasing efficiency and productivity. of the product and the technical
 While operation management is characteristics as suited to the specific
focused on administration, planning requirements.
and execution of operations involved in  Likewise, having the right quantity is
production of goods and services and also important, emphasizing that the
trying to minimize the resources at the manufacturing organization should
same time increasing the output, produce the products in the right
operation management is more number. If they are produced more
concerned with input/output and than demand, the capital will block up
churning out products in the shape of in the form of inventory and if the
desired finished product. quantity is produced in short of
demand, leads to shortage of products.
PRODUCTIONS MANAGEMENT;  In a similar vein, producing within the
EFFECTIVENESS & EFFICIENCY right time is also an important
parameter to judge the effectiveness of
 Production management deals with a production department, which must
planning, control and decision making aim to make the optimal utilization of
necessary for carrying out the input resources to achieve its objective.
production process. Defined as the  Finally, the right manufacturing cost
design, operation, and improvement of must be established before the product
the systems that create and deliver the is manufactured. Hence all attempts
firm’s primary products and services. should be made to produce the
 Foremost in production and operations products at pre-established cost, to
management, is the twin issue of reduce the variation between actual
effectiveness and efficiency. and the standard pre-established cost.
 Effectiveness refers to goal
achievement, whereas efficiency is PRODUCTIONS AND OPERATIONS
related to the cost resource utilization MANAGEMENT
involved in the production and
operation activity.  It is also in production and operations
 System provides an efficient and management that the locations of
effective framework of activities facilities is given important
necessary to attain an objective. It is a consideration.
dynamic arrangement of elements,  Location of facilities for operations is
each designed to interact with the a long-term capacity decision, which
other, and thus it is more than just a involves a long-term commitment about
static combination. geographically related factors that
 Element consists of men, materials, affect a business organization.
machines, process and information  The purpose of the manufacturing
network designed and located to location study is to find the optimal
interact harmoniously. location that will result in the greatest
advantage to the organization.
 Layout decisions include the capacity
of the organization to make substantial
investments in money and effort, its
commitment to maintain the facility and
a full evaluation of cost efficiency to the
operations.
LAYOUT DECISIONS introduce new products as a survival
and growth strategy.
 Some of the more practical reasons  Developing the new products and
behind modifications in an launching them in the market is the
organization’s decision for its biggest challenge faced by the
operations layout are shown in the organizations. Process design is a
diagram below: macroscopic decision-making of an
 overall process route for converting the
raw materials into finished goods.
 These decisions encompass the
selection of a process, choice of
technology, process flow analysis and
layout of the facilities.
 Hence, the important decisions in
process design are to analyze the
workflow for converting raw materials
into finished product and to select the
workstation for each included in the
workflow.

PRODUCTION PROCESS
 Production processes can be
classified in three categories, flow
production, batch production or unit
production.

 Flow production, which is also refers


to a mass production. denotes a
PRODUCT DESIGN production process that runs in
sequence. This type of production
 Productivity is the aim in process is suitable for high demand
production and operations goods, where a steady flow of
management. operation is necessary. Quality control
 The efficient combination of land, can be ensured in the type of raw
labor, capital and management to materials used in the manufacturing
optimally produce goods and system before the final product is
services determines the level of brought out of the manufacturing
operational productivity. Before an facility.
enterprise is organized, product  Batch production divides production
design is decided. output in component parts. In this
 Having a single product creates a more category, the whole production process
focused posture on production and is divided in parts, with the unfinished
operations management and the single product in the form of various finished
product success can be the parts. Batch production is applicable for
springboard for developing a whole a product that uses a different
product line in the future. machines and tools depending on the
 The design of the product remains to parts to create. Quality can be checked
be a critical decision for a business at every batch production and
owner. production parts can be made available
 The uniqueness of a product or at another functional area.
service determines its market success.  Unit production happens when
 Similarly, product design is dynamic production is made according to when
in the context of changes in consumer the customer specifically requires it.
preferences, economic situation, Production processes of this nature
sociological and demographic factors, follow a standard, quality and
as well as political and legal specification in size, weight, form, color
challenges. and packaging. This type of production
 Product design deals with conversion process is best used for products that
of ideas into reality and every business do not require repetitive steps, nor has
organization must design, develop and
high demand. Its cost concerns also equipment, routing of work,
limit its use. establishment and estimation of work
PRODUCTION PLANNING AND CONTROL standards, leading and scheduling,
dispatching, expediting, inspection,
 Production planning and control is evaluation and cost control.
about implementing plans in terms of  Challenges in production planning and
job schedule, machine appropriation, control would be how to combine
and actual workflow. functions, how to follow-up on
 As production requires the successful production backlogs and when to
conversion of raw materials to finished proceed with a re-planning.
goods whether in parts or as a whole,  Production planning and control varies
the role of a production manage depending on products, manufacturing
becomes critical. facilities and organizational nuances.
 The production manager ensures that  The best type of production is one that
the process is rolled out as planned in requires little or no control at all.
accordance to earlier decisions on  As a management tool, controls need
what, how, and when to produce. not be elaborate and complex but
Similarly, plans are to be carried out simple enough yet able to create an
with the optimum cost efficiency and efficient operation of optimal production
utmost quality standard. at the least cost.
 The control functionality can be seen
in producing better quality products at GANTT’S CHART & FAYOL’S FIVE
the best reasonable price within the MANAGEMENT FUNCTIONS
most systematic manner. Planning in
production is in foreseeing probable  Project management evolved from
glitches in the production process and Henry Gantt’s famous Gantt chart and
finding remedies for their early solution. Henri Fayol’s Five Management
 A well-oiled production, planning and Functions of planning, organizing,
control system ensures that production commanding, coordinating and
schedules are met, that materials, men controlling.
and machines are efficiently maintained  A project is an organized initiative that
and optimally functioning, that the has a concept phase, a project initiation
production process is well integrated phase, planning, execution, monitoring
for efficiency and economy and that and control and a project closure. While
workload is regulated. it may appear to be overwhelming to an
inexperienced individual, project
PRODUCTION PLANNING AND management systems are meant to
CONTROL SYSTEM simplify and break down milestones for
time and resource use efficiency.
 A production planning and control  A good knowledge of project
system is created with the aim of management presupposes an
maximizing the use of economic inputs, appreciation of work integration, scope,
determining the requirements of time, cost, quality, procurement, human
production in men, machines and resource needs, communication and its
materials and ensuring that production channels, risk and stakeholder
is done at the right time with the right management.
quantity and quality.  Supply chain management is the
 The availability of products in management of a network of business
accordance with the requirements of activities and processes that includes
the marketing department of an procurement, manufacturing,
organization is also ensured in transportation of finished goods,
production planning and control, in as warehousing, distribution and inventory
much as adequacy of stocks is management. With a global business
monitored for contingencies and scenario, the expanse of supply chain
information is gathered to guide in management is magnified and
policy and future decision making. characterized by geographically distinct
 The scope of production planning markets, by diversely obtained raw
and control encompasses those that materials, by more efficient
concern production materials, manufacturing and procurement
manpower, methods, machines and
processes elsewhere, and by cheaper
labor markets abroad.

SUPPLY CHAIN MANAGEMENT

 Supply chain management involves a


broad function that sees planning,
design, control and implementation of
processes related to procurement,
manufacturing, distribution and sales
functions of an enterprise.
 The network of service providers of the
supply chain process, called vendors,
are efficiently coordinated and
integrated by supply chain managers to
ensure that the production and
distribution and all other activities in
between will not be vulnerable to the
risks of distance and time.
 Not to be confused with simple
logistics, supply chain management
goes beyond the management of the
flow of goods as it also deals with
securing and exchanging information,
data and documents between
transacting parties.
 Logistics acts as the post-procurement
function of delivering raw materials
from the source to the production plant
and the transportation of finished goods
from the production to the various
points of distribution.

WAREHAOUSE MANAGEMENT
 Warehouse management completes
the logistics process in ensuring the
security and safety of goods, finished
or unfinished, at any stage of raw
materials procurement, production and
distribution.
 Normally outsourced or performed by a
third party, the value of warehousing
activities and companies would be in
extent of their reach and multi-location
presence, especially when one speaks
of global production and distribution.
 Production and operations
management is continuously
influenced by an ever-changing global
environment and must therefore adjust
to the challenges, trends, and
developments in this area.
 Adaptation to the global context, in
entering in supply chain partnership, in
just-in-time performance and real-time
monitoring, to mass and high valued
and diverse workforce, production and
operations management will remain a
dynamic area that is worthy of focus in
doing strategic business analysis.

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