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ENGLISH Q2-W7-day 2target Audience
ENGLISH Q2-W7-day 2target Audience
ENGLISH VI
SECOND QUARTER-WEEK 7-DAY 2
Sections
7:30-8:20 INDUSTRIOUS
8:20-9:10 LOVE
9:40-10:30 KIND
I. Learning Objectives:
A. Content standard
The learner demonstrates understanding of various verbal elements in
orally communicating information
B. Performance Standards
The learner orally communicates information, opinions, and ideas
effectively to different audiences using a variety of literary activities
C. MELC/Objective
Infer the target audience- EN6VC-IIa-3.7, EN6VC-IIb-3.7, EN6VC-IIc-
3.7
III. Procedure
A. Preliminary Activities:
1. Checking of Attendance
3. Reading Activity
FRY Words
English Phrases
1. online materials
2. learning resources
3. made available online
4. common examples of online materials
5. various sources of information
B. Recall
o What are the different types of visual media?
o What are the purposes of visual media?
B. Presentation
Watch the commercial video.
C. Discussion
WHAT IS A TARGET AUDIENCE?
A target audience refers to a particular group at which a film, book,
advertising campaign, etc., is aimed.
This also refers to group of people who are identified as the
intended recipient of an advertisement or message.
This is also called target population.
D. Controlled Activity
a. Guided Activity
Think of a commercial or TV Ads that you like. Answer the
data below.
Name of Commercial/TV ads: ___________________
Target Audience: ___________________
Age: ___________________
Gender: ___________________
Interest: ___________________
b. Independent Practice
Watch the TV commercials. Complete the table below by writing
down the TV commercial and the product/service indorsed then infer
the target audience.
E. Generalization
What is target audience?
V. Evaluation Infer the target audience. Match the words in column A to the words
in column B
COLUMN A COLUMN B
1. Seminar /Training Workshop of Teachers in Math A. Carpenters
2. How to Make a House B. Bakers
3. Making Pastries, Cakes and Breads C. Teachers
4. Snow White and the Beast D. Men
5. Wrestling E. Little boys and girls
VI. Assignment
Watch a television commercial at home or find an ad in a newspaper or
magazine. Then, write one paragraph describing the ad, making an inference about
who the target audience is, and explaining why they think this
VII. Remarks
VIII. Reflection