ANSHUL GUPTA

BUSINESS LEADER | PRODUCT MANAGEMENT

A Strategic Product Leader with expertise in leading product strategy initiatives by forecasting trends within
the market place and building right products for maximizing organizations profitability, targeting leadership
assignments as Head/Director/Senior - Product Management. Identified all market requirements and
ensured they reflected in Product Engineering & Design for leading companies.

anshul.gupta24011986@gmail.com https://www.linkedin.com/in/anshul-gupta-a66563b1/ +91-8860411356

Profile Summary
An entrepreneurial mindset with a passion to build world class organization, customer centric multi-skilled Leader,
offering around 13 years of dynamic career in heading entire gamut of Product Management (Roadmap), Technology/Innovation,
Business Analysis, Market Research functions across USA, Latin America, Europe, Africa, Japan & other geographies.
Currently working in a top managerial capacity as Product Portfolio Leader with one of the leading Global Lending
Augmented Identity Platform: (revenue: ~$200Mn) : showcased leadership attributes by setting up a team of 178 Professionals
from the scratch & established 8 different Platforms in B2B & B2C (Products) across Payments, Identity, eSign, eKYC &
Loyalty domains.
Products Handled: B2B, B2C and B2B2C with SDK, Consumer APP, and Platform Dashboard for both SAAS as well as On-
premise. Retail Product like Digilocker, Backend of Aadhar for user PII & Biometric data management, Ingenico POS
SDK
Working closely with the Leadership/Senior Management Team; proven success in taking independent ownership of all
technical/managerial aspects of product lifecycle activities including design, strategy & roadmap development, change,
value proposition, issues control & resolution, cost, quality and various other cross-functional activities.
Exhibited proven excellence in implementing Single Sign on, Multi factor authentication of IAM strategies, active
directory master users, LDAP master users, OAuth, OIDC & SAML with Gluu. Excels in designing the product flow,
digital acquisition strategy that focuses on the research findings obtained to develop the customized product.
Strong exposure in Marketing domain (developing content/demo videos/campaigns), AI Market & Industry Trends
(portfolio, financial/budgeting, Sales strategy support, customer presentation, RFP response and Go-To-Market Strategy).
Lead highly skilled team effectively through structured multitasking & autonomous approach with necessary training,
demonstrate evidence of influencing positive change & assisting Leaders to manage their team with vast knowledge.

Academic Details
2 Year MBA from IIM, Lucknow (Class of 2020)
4 year B.Tech. (Hons) from NIT, Jamshedpur (Class of 2005)

Skill Set
Executive-Level Visionary and Team Building and Highly Flexible Listener and
Communicator Decision Making Interpersonal Skills & Adaptable Innovator

Core Competencies
Product Vision & Strategy Technology & Innovation Management Product Launches & Promotions

Go-To-Market Strategy IT Transformation & Digitization Client & Stakeholder Engagements

Process Engineering & Value Proposition New Business Setup Initiatives Portfolio Management
 Career Timeline Organizational Experience
3 Years 9 Month: https://www.idemia.com/idemia-identity-platform
https://www.idemia.com/digital-payment
Since Aug’18
IDEMIA , Noida as Product Owner
Key Result Areas:
Leading and heading a team and supporting Product Strategy Head in formulating
line up strategy & product positioning based on various factors such as competitors
activities, volume analysis and market share
Driving product strategy & vision, roadmaps, requirements prioritization and
Dec’16 – Jul’18
development life cycle, release criteria management, strategic partners liaison for
development and sr. management collaborations (deliver winning products)
Leading ownership of product development, stakeholder negotiation on estimates,
best practice implementation and performance dashboards
Delivering leadership towards assessing product concepts by considering customers
voice & benchmarking models by riding from customers’ usage point of view
Jul'09 - Dec'16 Scrutinizing meaning full trade-off between product request and technical feasibility
without diluting competitiveness
Monitoring past performance, market trends and coming up with demand generation
Building strong cross-functional partnerships at multiple levels within the company,
including with engineering, marketing, sales, support, and services
Leading the collection and management of data for use in competitor analysis,
product development, customer evaluation, market, and strategic planning
Deploying qualitative and quantitative market research strategies to gauge market
trends.
Leading external measurement of product performance and forecast, market share,
and customer satisfaction
Conducting on-going customer/market research and demographic profiling to
identify and capitalize on unmet market needs and gain first-mover advantage
Dealing with multiple products in B2B & B2C like ID-Proof, ID-Manage, ID-
Authentication, ID-Access, Agent management System which is used by multiple
clients globally.
Playing a key role in Pre-Sales activities to create proposals and responses to RFP
Collaborating with product marketing and communication team for branding and
solution positioning

Significant Achievements:
2019: Conferred with Business Leader Award for exemplary leadership skills
Generated direct revenue of ~146Mn
Coordinated with PR & Marketing Teams to prepared strategy’s for product launch
Played a key role in creating MVPs and build decision for NPD
Reviewed user stories, EPICs and managing backlog according to business value or ROI
Dealt with Custom NLU and 3rd party NLU, Context, multi-channel, IVR integration,
emotion analysis, bot analytics and data management
Improved demand forecasting accuracy using real time demand signals with the
power of ML and AI

1 Year 8 Months: Significant Achievements:

FEHYPE, Noida as Founder Awarded as Business World New Innovation in 2017
Lead & monitored a team of 44 team from which includes: 3 SDE2, 5 SDE1, 3 Web
(Entrepreneur)
Developer, 2 Designers, 10 Operation, 18Sales & BD and 3 finance members
Supervised Tech team and developed the Software from scratch keeping Agile
development practices intact from both developer and product owner point of view
Successfully identified 1 million+ user data and 100K plus user received loan
Negotiated with 3 major contracts from banks for managing payments

Significant Achievements:
7 Years 6 Months: Played a key role in design and development of B2C Digital Payment Platform for
Multitech Services, Noida as Founder all industries: QR code, Wallet, Credit Card, Debit Park along with POS Setup
Developed Loyal Platform for Customer Retention and Cashback via Credit Cards like
(Entrepreneur)
Indian Oil Citi Bank Credit Card / BPCL SBI Credit Card / HPCL ICICI Credit Card
Setup a technology Team of 58 Professionals from scratch
DBTL product for transferring LPG subsidy directly into the bank account of User
Product (Xsparsh Application), Merchant Application and provides dealers with real
time information of their business

Personal Details
Date of Birth: 24th January 1986
Languages Known: English and Hindi
Address : Flat Number F2-1506, AIMS Golf City, Plot No. 11, Sector 75, Noida - 201301