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    ECON7850

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    This 3-unit course offered by the Master of Science in Applied Economics program at Hong Kong Baptist University examines the economics of digital markets. The course aims to analyze pricing, demand, competition, and other economic phenomena in digital industries using information economics theories. Topics include digital goods, platforms, networks, reputation, payments, innovation, and artificial intelligence. Student assessment consists of class participation, assignments, and an examination evaluating students' abilities to describe digital business operations, apply economic theories, and evaluate digital markets' impacts.

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    ECON7850

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    This 3-unit course offered by the Master of Science in Applied Economics program at Hong Kong Baptist University examines the economics of digital markets. The course aims to analyze pricing, demand, competition, and other economic phenomena in digital industries using information economics theories. Topics include digital goods, platforms, networks, reputation, payments, innovation, and artificial intelligence. Student assessment consists of class participation, assignments, and an examination evaluating students' abilities to describe digital business operations, apply economic theories, and evaluate digital markets' impacts.

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    This 3-unit course offered by the Master of Science in Applied Economics program at Hong Kong Baptist University examines the economics of digital markets. The course aims to analyze pricing, demand, competition, and other economic phenomena in digital industries using information economics theories. Topics include digital goods, platforms, networks, reputation, payments, innovation, and artificial intelligence. Student assessment consists of class participation, assignments, and an examination evaluating students' abilities to describe digital business operations, apply economic theories, and evaluate digital markets' impacts.

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    © All Rights Reserved
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    18 views2 pages

    ECON7850

    Uploaded by

    t t
    This 3-unit course offered by the Master of Science in Applied Economics program at Hong Kong Baptist University examines the economics of digital markets. The course aims to analyze pricing, demand, competition, and other economic phenomena in digital industries using information economics theories. Topics include digital goods, platforms, networks, reputation, payments, innovation, and artificial intelligence. Student assessment consists of class participation, assignments, and an examination evaluating students' abilities to describe digital business operations, apply economic theories, and evaluate digital markets' impacts.

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    of 2

    HONG KONG BAPTIST UNIVERSITY

    COURSE OUTLINE

    1. COURSE TITLE

    Economics of Digital Markets

    2. COURSE CODE

    ECON7850

    3. NO. OF UNITS

    3 Units

    4. OFFERING DEPARTMENT

    Master of Science in Applied Economics

    5. PREREQUISITES

    Nil

    6. MEDIUM OF INSTRUCTION

    English

    7. AIMS & OBJECTIVES

    This course analyzes the economics behind the digital economy. The course examines a
    variety of topics, including (i) pricing and demand for digital goods, (ii) two-sided
    markets and platform competition, (iii) network effects and standard, (iii) online
    reputation mechanisms, (iv) digital payment systems and virtual currencies, (v)
    digitization and innovation, and (vi) economics of artificial intelligence. Economic
    theories, especially those from information economics, would be used to analyze and
    explain phenomena observed in the digital economy.

    8. COURSE CONTENT

    I. Overview and Facts of the Digital Economy


    II. Basic Information Economics
    III. Pricing and Demand for Digital Goods
    IV. Two-Sided Markets, Network Effects, and Platform Competition
    V. Online Reputation Mechanisms and the Sharing Economy
    VI. Auctioning Goods and Services on the Internet
    VII. Open Source and User-Generated Contents
    VIII. Digital Politics
    IX. Digitization and Innovation
    X. Economics of Artificial Intelligence

    9. COURSE INTENDED LEARNING OUTCOMES (CILOs)

    CILO By the end of the course, students should be able to:


    CILO 1 Describe the operations of business in various digital markets.
    CILO 2 Apply advanced economic theories in analyzing the development of digital
    markets.
    CILO 3 Evaluate how the development of digital markets impact or reshape our lives.

    10. TEACHING & LEARNING ACTIVITIES (TLAs)

    CILO Type of TLA


    alignment
    1~3 Lecture, Student Presentation, Project, Exercises and Problems

    11. ASSESSMENT METHODS (AMs)

    Type of Weighting CILOs to be Description of Assessment Tasks


    Assessment addressed
    Methods
    Class 30 % 1~3 Case Study, Exercises & Problems
    Participation
    / Discussion
    Assignments 50 % 1~3 Student Presentation, Group Project/ Paper
    Examination 20 % 1~3 Written Examination

    Last Update: 2022-11-11


    Published Date: 2023-07-11

    *** END ***

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