Professional Documents
Culture Documents
Business Analytics
Business Analytics
Business Analytics
Power BI Mobile: -
Power BI Mobile is a mobile application suite designed by Microsoft to extend the capabilities of Power
BI to users on smartphones and tablets. This application facilitates on-the-go access to business intelligence, enabling
users to interact with their data and gain insights anytime, anywhere.
i. Cloud Reports: Create and view reports online, no matter where you are.
ii. Dashboard Magic: Build dashboards that show all your important info in one place.
iii. Always Updated: Get real-time updates so your data is never out of date.
iv. Easy Sharing: Share your reports with others for better teamwork.
v. Automatic Refresh: Set your data to update on its own at scheduled times.
vi. Top-Notch Security: Your data is kept safe and secure with the latest security measures.
vii. Connect with Apps: Bring in data from different apps and services easily.
viii. Ask Questions, Get Answers: Use everyday language to ask questions and get visual answers.
ix. Mobile Access: Check your reports and dashboards on your phone with Power BI Mobile.
x. Collaboration Central: Work together with colleagues by commenting and collaborating on shared data.
24. Explain below terms in regards to Power BI:
Ans: 1.) Database:
In Power BI, think of a dataset like a virtual container for your information. It's where you organize
and store your data so that you can make cool reports and charts. Imagine it as a digital box holding all the numbers,
text, and details you want to analyse. Whether it's sales figures, customer details, or anything else, the dataset is like
your digital filing cabinet for creating powerful insights in Power BI.
2.) Report:
In Power BI, a "report" is like a smart and interactive document that helps you understand and share your data
easily. It's a way to organize and display information, using colourful charts, graphs, and tables. Think of it as a digital
summary that turns your raw data into a story that makes sense. You can create reports to show trends, compare
numbers, or highlight key insights, making it much simpler for you and others to grasp what the data is telling you.
3.) Dashboard:
In Power BI, a dashboard is like a digital control centre for your data. It's a single page that shows a
snapshot of your most important information in an easy-to-understand way. Think of it like your car dashboard where
you quickly see crucial details like speed, fuel, and temperature. In Power BI, a dashboard pulls together key charts,
graphs, and numbers from your reports, giving you a quick overview of how your business is doing at a glance. It's a
visual summary that helps you make sense of your data without diving into detailed reports.
4.) Subscription:
In Power BI, a "subscription" is like getting a regular update about your reports and dashboards. It's a
way for you to stay in the loop and receive notifications when there are changes or new information in the data you're
interested in. Think of it as a way to have Power BI keep you informed automatically, so you don't have to keep
checking for updates yourself. When you subscribe to something in Power BI, it's like saying, "Hey, let me know
whenever there's something new or different here!"
25. What is Profit ratio? How to calculate it and explain significance of it with example.
Ans: The profit ratio, also known as the profit margin or net profit margin, is a financial metric that expresses the
profitability of a business as a percentage of its revenue. It measures the proportion of revenue that translates into
profit after deducting all expenses.
Example:
Let's say a company has a total revenue of $100,000 and net profit of amount $20,000.
20000
Profit Ratio (%) = ( ) × 100 = 20%
100000
So, the profit ratio in this example is 20%. This means that for every dollar of revenue generated, the company is
making a profit of 20 cents.
Significance:
i. Money in the Bank: It shows how much money the company gets to keep from every sale after paying all the
bills.
ii. Healthy or Not: A higher profit ratio is like a thumbs-up—it means the business is doing well. A lower one
might signal some financial challenges.
iii. Smart Choices: Knowing the profit ratio helps businesses make smart decisions about prices, costs, and how
to grow.
iv. Investor Insight: Investors use it to decide if they want to invest in a company. A higher ratio can attract more
investors.
26. Why data transformation is needed? Explain some advance data transformations in Power BI.
Ans: Data transformation in Power BI is like getting your data ready for a big show. Here's why it's needed:
i. Clean and Tidy: Raw data can be messy with mistakes. Transformation cleans it up, fixing errors and making it
neat.
ii. Fit Together: Data from different places might not fit. Transformation makes sure all data plays well together,
so you can analyse it without a hitch.
iii. Easy Understanding: Transformed data is organized and easy to understand, making it a breeze to analyze
and get insights.
iv. Quick Analysis: Well-prepared data makes your analysis faster. It's like having a well-organized toolbox for
your work.
v. Discover More: Transformation helps you uncover hidden patterns and insights in your data that might have
been overlooked before.
Here are some advanced data transformations in Power BI:
i. Mixing Data Together: Imagine you have data about sales in one file and customer details in another. Power
BI lets you mix them together like you're making a recipe. Now you have a super useful combined dataset.
ii. Creating New Categories: Say you want to categorize your sales as "Good," "Medium," or "Bad." Power BI
helps you do this easily, like sorting your toys into different boxes.
iii. Turning Data Sideways: If your data is like a long list, and you want to see it like a table, Power BI helps you
turn it sideways for a better view.
iv. Setting Special Rules: You have a rule that says if something is more than a certain number, it's important.
Power BI helps you apply these rules to your data automatically.
v. Custom Tools for Your Job: Imagine you have a special way of calculating things, and you want to use it every
time. Power BI lets you create your own special tool for your data work
27. What is YTD QTD and MTD? Explain it with suitable example. Write DAX to calculate it.
Ans: 1.) YTD (Year-to-Date): It means the time from the beginning of the year until the present date.
- Example: If today is June 30, the YTD would include all data from January 1 to June 30. It's like adding up everything
that happened in the year so far.
-DAX: Total Sales YTD = TOTALYTD(SUM('Sales'[Revenue]), 'Sales'[Date])
2.) QTD (Quarter-to-Date): It represents the time from the beginning of the quarter until the present date.
- Example: If today is June 30, and we're in the second quarter, QTD would include all data from April 1 to June 30. It's
like looking at everything that happened in the current quarter.
-DAX: Total Sales QTD = TOTALQTD(SUM('Sales'[Revenue]), 'Sales'[Date])
3.) MTD (Month-to-Date): It covers the time from the beginning of the month until the present date.
- Example: If today is June 30, MTD would include all data from June 1 to June 30. It's like focusing on everything that
happened in the current month.
-DAX: Total Sales MTD = TOTALMTD(SUM('Sales'[Revenue]), 'Sales'[Date])
28. What are the ways to perform calculations in Power BI? Explain with suitable example.
Ans: The ways to perform calculations in Power BI are as follows:
i.Power Query Transformations: Clean, transform, and shape data using Power Query Editor.
Example: Extracting the month from a 'Date' column.
ii.Calculated Columns Using User Interface: Add a new column to your data table based on existing columns using UI.
Example: Creating a 'Total Sales' column by multiplying 'Quantity' and 'Price.'
iii.Quick Measures: Use a user-friendly interface to create common calculations without writing DAX.
Example: Quickly generate a measure for calculating averages, percentages, etc.
iv.Drag-and-Drop Aggregations: Simply drag and drop fields onto visuals to create basic aggregations.
Example: Dragging 'Sales' and 'Quantity' fields onto a table visual to see total sales and quantity.
v.Conditional Formatting: Visually highlight data based on conditions without complex calculations.
Example: Apply colour scales to a column to instantly see high and low values.
29. What are the types of connection? Explain each in detail with example. What is schedule refresh? For
which type of connection schedule refresh is not required?
Ans: In Power BI, there are primarily three types of connections: Import, Direct Query and Schedule Refresh
i. Import: In an Import connection, data is imported and stored in the Power BI dataset. The imported data is a
snapshot, and any updates in the source won't reflect in the Power BI report until a manual refresh is performed.
- Example: Importing data from an Excel file into Power BI. You bring the data into Power BI, and it stays there until
you refresh.
ii. Direct Query: With Direct Query, Power BI connects directly to the data source in real-time. There's no need to
import the data into Power BI, as queries are sent to the source for every report interaction, ensuring the latest
information is always displayed.
- Example: Connecting Power BI to a SQL Server database in Direct Query mode. Power BI interacts with the database
directly, avoiding the need to import the entire dataset.
iii. Schedule Refresh: Schedule refresh is a feature that allows you to set up a regular automatic update of the data in
your Power BI dataset. It's crucial when your data changes frequently, and you want your Power BI reports to reflect
those changes without manual intervention.
- Example: If you have an Import connection and your data source (e.g., an Excel file on OneDrive) is regularly updated,
you can set up a schedule refresh to automatically bring in the latest data at specified intervals.
33. How Business analytics plays role in educational industry? Explain in detail.
Ans: The role of Business Analytics in retail or marketing industry are as follows: -
i. Understanding Customer Behaviour: Analytics helps retailers understand what customers like, buy, and when
they shop. This information guides decisions on product placement and promotions.
ii. Inventory Management: By analysing sales data, retailers can predict which products are popular and manage
inventory efficiently. This avoids overstocking or running out of products.
iii. Personalized Marketing: Analytics allows retailers to create personalized marketing campaigns. They can send
targeted offers and recommendations based on individual customer preferences.
iv. Optimizing Pricing Strategies: Retailers use analytics to set competitive prices. They analyse market trends
and customer behaviours to find the right balance between profit and customer satisfaction.
v. Effective Promotions: Analytics helps retailers understand the impact of promotions. They can identify which
promotions are most successful and adjust future strategies accordingly.
vi. Supply Chain Efficiency: Analytics is used to streamline the supply chain. Retailers can track the movement of
products, identify bottlenecks, and optimize the entire supply chain process.
vii. Fraud Detection: Retailers use analytics to detect fraudulent activities, such as suspicious transactions or
account behaviour. This ensures the security of transactions and customer data.
35. How Business analytics plays role in healthcare industry? Explain in detail.