Money supermarket strategy

 Educating and fighting for the user – investing in our editorial and campaigning teams to
help spread our message even further. Campaigning will continue to be at the heart of
what Moneysaving Expert does.
 continue to increase our presence on multiple channels to attract new audiences via video
and social media
 develop and enhance our clubs and tools including Cheap Energy Club and Broadband
Unbundled to help users cut their bills
 invest in technology to enhance our site, tools and guides so they are easier to use on a
mobile or tablet and to improve productivity