Pharmaceutical Industry FMCG Industry Automotive Industry Apparel Industry Comsumer Durable Industry Agro Industry

Market Size- Rs. 360700 Cr
Counterfeit market growth-20-22%
Counterfeit products in the market- nearly 10%
The Key Reasons for counterfeiting in medicines are:
-Unavailability of original brands
-Lower cost
-Leakage in the supply chain and demand and supply gaps
-Inadequate legal frameworks and penalties
City-wise extent of counterfeiting
Market Size- Rs. 450000 Cr Market Size- Rs. 413800 Cr Market Size- Rs. 380000 Cr Market Size- Rs. 3150000 Cr Market Size- Rs. 69500 Cr
Counterfeit market growth- 44.4% Counterfeit market growth- 20-25% Counterfeit market growth- 30-40% Counterfeit market growth- 25% Counterfeit market growth- 30-40% (approx)
Counterfeit products in the market- 26% (Personal goods) and 23%Counterfeit
(packaged goods)
products in the market- 30% Counterfeit products in the market- 25% Counterfeit products in the market- nearly 17% Counterfeit products in the market- nearly 30%
The Key Reasons for counterfeiting in FMCG products are: The Key Reasons for counterfeiting automotive products aThe Key Reasons for counterfeiting in apparel are: The Key Reasons for counterfeiting in consumer durable productsThe Key reasons for counterfeiting in agro products:
-Unavailability (26% brought them due to unavailability of original prod-Shortage of genuine parts -Counterfeit goods are cheaper -Sensitivity to price -Difficulty in identification of fake products due to lack of awareness
-Lower Cost (38% of the consumers brought the products due to decre-After-market fit-outs -Desire to buy luxury brands -Demand-supply gaps -Lack of monitoring and surveillance
-Inadequate legal frameworks and penalties -Demand supply gaps -Inadequate legal frameworks and penalties -Inadequate legal frameworks and penalties -Inadequate legal frameworks and penalties
-Inadequate legal frameworks and penalties
City-wise extent of counterfeiting City-wise extent of counterfeiting City-wise extent of counterfeiting City-wise extent of counterfeiting City-wise extent of counterfeiting

Types of counterfeiting in pharma industry: Types of counterfeiting in FMCG industry: Types of counterfeiting in automotive industry: Types of counterfeiting in apparels: Types of counterfeiting in the consumer durable industry: Types of counterfeiting in agro products industry:
-Substandard (These are authorized medical products that fail - Look-alikes -Duplicates -Producing replicas (deceptive) -Producing replicas with fake brand stickers -Fake pesticides
-Unregistered/Unlicensed (Medical items that have not been - Duplicate -Defective original parts -Illegal parallel imports (non-deceptive) -Fake packaging to original product -Counterfeit of genuine branded products
-Falsified (Medical items that purposefully or fraudulently conc
. -Tampering/ Re-packaging -Illegal parallel imports

Methods adopted by industry to check counterfeiting: Methods adopted by industry to check counterfeiting: Methods adopted by industry to check counterfeiting: Methods adopted by industry to check counterfeiting: Methods adopted by industry to check counterfeiting: Methods adopted by industry to check counterfeiting:
- Tamper evident label -QR codes -High security MRP labels -Holograms -Security label -Holograms and barcodes
- Security label -Holograms -Laser-marking serialization -Adopting bar-codes -Scratch label with UID -Tamper-evident packaging
- Serialization -Tamper proof packaging -Creation of separate brand -Coding solutions -Tracing Technologies (RFID tags, QR codes)
-Security tear tape -Real-time track and trace -Regulatory measures (FSSAI)
-Tagger foil
-Security blister foil
 Pharmaceutical FMCG Automotive Apparel Consumer Durable Agro

Market Size (Rs. Cr) 360700 450000 413800 380000 3150000 69500

Pharmaceutical, FMCG, Automotive,

Apparel, Consumer Durable…
3500000

3000000
Pharmaceutical
FMCG
2500000
Automotive
Apparel
2000000
Consumer Durable
1500000 Agro

1000000

500000

0
Market Size (Rs. Cr)
 Consumer Durable FMCG Automotive Apparel Agro

Counterfeit Market Growth 25% 44.40% 22.50% 35% 30%

Counterfeit Product % 18% 27.50% 22.50% 27.50% 30%

50%

45%

otive, 40%
…
35%

30%
Pharmaceutical
FMCG 25%
Automotive
20%
Apparel
Consumer Durable
15%
Agro

10%

5%

0%
5%
 Pharmaceutical Counterfeit Market GrowCounterfeit Product %

21% Pharmaceutical 21% 10%

10% FMCG 44.40% 27.50%

Automotive 22.50% 22.50%

Apparel 35% 27.50%

Consumer Durable 25% 18%

Agro 30% 30%

Pharmaceutical FMCG Automotive Apparel Consumer Durable Agro

50%

45%

40%

35%

30%

25%

20%

15%

10%

5%

0%
5% 10% 15% 20% 25% 30%
Agro

30% 35%
 Pharmaceutical Industry FMCG Industry Automotive Industry Apparel Industry
Delhi NCR 15%
Agra 13%
Jalandhar 23%
Mumbai 18%
Ahmedabad
Jaipur
Indore
Kolkata
Patna
Chennai
Bangalore
Hyderabad
Comsumer Durable Industry Agro Industry