Professional Documents
Culture Documents
Amazon 6
Amazon 6
By the acquisition of One Medical, in what ways can Amazon integrate health and well-
being considerations into its core strategies and decision-making processes, creating a
symbiotic relationship between profit generation and societal welfare?
The acquisition of One Medical by Amazon has provided a unique chance for the latter to
incorporate health and wellness considerations in its key strategies and policy formulation
decisions. Such an integration could create a symbiosis between profit creation and the
broader society, which would relate to the company’s business mission and vision. Here are
some potential ways Amazon can achieve this integration:
2. Early detection and prevention: Leverage One Medical’s digital health experience to create
more consumer-facing products such as self-monitoring and early detection
capabilities. Such apps can be as simple as a personalized health tracking app or it may be
more complex like a genetic risk assessment tool or a virtual coaching program.
3. Seamless integration with other Amazon services: Integrate Tie One Medical’s products
with Amazon services in their other areas like Prime membership, Whole Foods, and
Amazon Care. It could provide opportunities for users to make appointments, request
prescriptions, and get health information without logging out of their Amazon accounts.
4. Social welfare initiatives: Work together with other stakeholders such as government
agencies, non-profits and local communities to target health disparities and promote
prevention programs for underserved populations. This can involve setting up mobile health
clinics, offering subsidized or free healthcare services, and organizing health education
campaigns.
5. Investment in research and development: This entails setting aside money for research on
emerging health technology based on unattended populations and challenging patient
conditions. It may be instrumental in fostering a pro-health innovation milieu and paving the
way for further growth within health care.
6. Transparent reporting on health outcomes: Regularly publish data on the health benefits
associated with such initiatives. Such actions may include predisposing uptakes, chronic
disease management, and overall patient satisfaction among others.
Therefore, by adhering to those strategies, Amazon will indeed display its commitment
towards enhancing the wellness of being; not an income-generating venture. This could be a
way of improving Amazon’s image and giving it market leadership at the technology-
healthcare junction thus goodwill.