“A STUDY ON SALES AND PROMOTION OF TATA MOTORS”

1. How often do you consider Tata Motors when contemplating a new vehicle purchase?
a) Frequently
b) Occasionally
c) Rarely

2. What influences your decision when choosing Tata Motors over other automotive brands?
a) Price
b) Brand reputation
c) Features

3. How satisfied are you with Tata Motors' promotional activities?

a) Very satisfied
b) Somewhat satisfied
c) Not satisfied

4. Which advertising medium do you find most impactful for Tata Motors' promotions?
a) TV commercials
b) Social media
c) Print ads

5. How likely are you to recommend Tata Motors to friends or family?

a) Highly likely
b) Neutral
c) Unlikely

6. To what extent do discounts and promotions influence your decision to choose Tata
Motors?
“A STUDY ON SALES AND PROMOTION OF TATA MOTORS”

a) Significantly
b) Somewhat
c) Not at all

7. How well does Tata Motors communicate the benefits of its vehicles in promotional
materials?
a) Very well
b) Moderately well
c) Poorly

8. How much do special events or promotions impact your perception of Tata Motors as a
brand?
a) A lot
b) Somewhat
c) Not at all

9. How important is after-sales service in determining your satisfaction with Tata Motors?
a) Very important
b) Moderately important
c) Not important

10. Do you feel Tata Motors provides enough information about its products during sales
interactions?
a) Yes, always
b) Sometimes
c) No

11. How clear and transparent do you find Tata Motors' pricing strategy?
“A STUDY ON SALES AND PROMOTION OF TATA MOTORS”

a) Clear and transparent

b) Somewhat clear
c) Unclear

12. What is your preferred method of receiving information about Tata Motors' latest
products and promotions?
a) Email
b) Social media
c) In-store promotions

13. How satisfied are you with Tata Motors' customer service in handling queries or concerns?
a) Very satisfied
b) Satisfied
c) Dissatisfied

14. How likely are you to participate in Tata Motors' online promotions and contests?
a) Very likely
b) Neutral
c) Not likely

15. In your opinion, how well does Tata Motors cater to the specific needs and preferences of
its customers?
a) Very well
b) Adequately
c) Poorly