Unit 11: Multimedia Utilization in Academic Environment

Lesson 1
Multimedia and Web 2.0

Empowerment Technologies
Senior High School Applied - Academic
How do you spend your
time on the Internet?

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 Do most of
your daily
activities
involve the use
of multimedia?
In what way?

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 ● Define multimedia and Web 2.0.
Learning ● Summarize the uses of
Objectives multimedia.
● Compare the advantages and
At the end of the disadvantages of multimedia.
lesson, you should
be able to do the ● Identify different types of Web
following: 2.0 tools in creating multimedia.

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 In what ways can you get access to
information?

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 What is media?

Media are various outlets or tools that deliver

useful information and content. The
advancement of technology has transformed
how media is accessed and provides faster
ways to get information.

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 Activity

In this activity, given the following types of

media used in the past, you will provide the
counterpart in our present day. Write your
answers in the space provided.

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Activity

Old Media New Media

Mail
Radio
TV
Newspaper
Books

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Activity

Old Media New Media

Maps
Cellular Phone
Informative Posters
Magazines
Flyers

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Questions

1. Select an example of old media. What

example of software, technology, or web
platform can you give prior to the media used
in the present?

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Questions

2. In what ways did technology transform the

old media?

3. Given that the internet is used nowadays for

engaging in digital activities, what kind of
content will users want aside from
information?
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 What is
Multimedia?

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Multimedia refers to content
composed of various elements
such as animation, graphics,
illustrations, images, music,
text, and video that delivers
information through an
electronic device.

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 Multimedia

It is derived from the word “multi” which

means multiple or many and “media” that
represents a medium to deliver and present
information in the form of books, newspapers,
radio, television, computer and the internet.

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How does multimedia help
influence people in your field of
specialization?

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Uses of Multimedia

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Multimedia in
Advertising
With billions of internet
users, businesses can
reach customers to
promote their products
and services by uploading
photos and videos on
various social media
platforms or websites.
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Multimedia in Business
Businesses use
multimedia in creating
presentations for
proposals and product
presentations. Videos
provide an effective way
to train employees.

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Multimedia in
Engineering
The use 3D modelling
tools in virtual reality in
designing enables
engineers to interact with
their projects in 3D and
helps them identify flaws
before execution.

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 Multimedia in Education

The use of computer aided instruction,

interactive games, presentations, and videos
helps teachers deliver lessons in an interactive
and engaging way.

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Multimedia in
Entertainment
The amazing and
engaging experiences you
get when playing games
and watching your
favorite movies are made
possible because of the
application of multimedia
in entertainment.
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 Multimedia in Healthcare

● Developments in medical imagery assists

doctors in their consultations and diagnosis.
● Multimedia enriched medical devices and
sensors allows the real-time and remote
monitoring of a patient’s condition.

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Multimedia in Public
Places
Interactive art galleries
and museums, 5D
cinema, and information
kiosks are examples of
interactive multimedia
experiences that you may
encounter in public
places.
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What are the
advantages
and
disadvantages
of multimedia?

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Advantages and Disadvantages of Multimedia

Advantages Disadvantages
● It is interactive. ● Can cause information
● It contains rich contents to overload if not utilized
deliver useful information. properly.
● Numerous apps and web ● It is time consuming to
platforms allow you to create.
easily create one. ● Some apps and web
● It provides immersive platforms are not
experiences. intuitive enough.
● It can be expensive.
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 What is Web
2.0?

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 Web 2.0

Web 2.0 is the term used to define the second

generation of the world wide web.

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 Web 2.0

Web 2.0 enabled people to interact with users

and interact with websites containing rich
content that were not present in Web 1.0.

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 Web 2.0

Web 2.0 introduced tools which enabled users

to create and share multimedia content with
other users in various platforms or websites.

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 Types of Web
2.0 Tools

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 Text Based Tools
Uses Platforms

● Allows users to join to Evernote

discussion groups. Google Docs
● Collaborate on
documents and notes.
Quora
● Create posts and Reddit
comments or send Twitter
messages.
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 Image Based Tools
Uses Platforms

● Create, edit and share Flickr

images. Instagram
● Use of collaborative
whiteboards to
Miro
brainstorm ideas. Stormboard
● Create mind maps or Mindmeister
word clouds to or ideas.
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 Audio Based Tools
Uses Platforms

● Create and edit audio. Audacity Online

● Allows audio and music Spotify
to be published and
shared through a Soundcloud
streaming platform. Twistedwave

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 Video Based Tools
Uses Platforms

● Create and edit video Animoto

content.
Powtoon
● Allows video content to
be broadcasted or Dailymotion
shared through a Youtube
streaming platform.
WeVideo
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 Multimodal Production Tools
Uses Platforms

● Create and share Blendspace

interactive
presentations. Google Slides
● Create digital bulletin Prezi
boards to illustrate Padlet
ideas and to-do-list to
monitor tasks. Trello
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 Website Creation Tools
Uses Platforms

● Make any kind of blog Blogger

or website.
Webflow
● Provides easy to use
interface and tools to Wix
start creating a website. Weebly
Wordpress
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 Social Networking Service
Uses Platforms

● View and share images, Facebook

links, videos, and other LinkedIn
useful content with
other users. Pinterest
● Interact with other Twitter
users by reacting and Snapchat
commenting to posts.
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Which kind of Web 2.0 tool will you use
to create your multimedia content?

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Learning Activity 1

Complete the table on the next

slide by naming five
multimedia uses and provide
one example of an activity
that involves multimedia.
Do not forget to explain your
example clearly.

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Learning Activity 1

Multimedia Uses Activity

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Learning Activity 2

Complete the table on the next

slide by choosing five web 2.0
tools and provide examples
of multimedia content you
can create with those tools.

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Learning Activity 2

Type of Web 2.0 Tool Multimedia Content

Examples

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Answer the following
comprehensively:

1. In your own words, how

would you define
multimedia?
2. Explain the capabilities of
Web 2.0.

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Answer the following in
your own words:

What is the role of Web 2.0 to

the development of
multimedia?

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 Wrap Up
Multimedia refers to content composed of
various elements such as animation, graphic
illustrations, images, music, text, and video that
delivers information using an electronic device.

The use of multimedia can be seen on

advertising, business, engineering, education,
entertainment, healthcare and public places.
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 Wrap Up
There are various advantages of using multimedia
although there are some limitations that could bring
disadvantages to the users.

Web 2.0 allowed users to generate user content and

interact with other users. It also allowed them to
create multimedia by utilizing different kinds of
interactive or rich content through a cloud or web-based
software.
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 Wrap Up

Different types of Web 2.0 tools to create multimedia:

text based tools, image based tools, audio tools, video
tools, multimodal production tools, website creation
tools, and social networking services.

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 Photo Credit

● Slide 23: Mori Building Digital Museum Lab by Rabbit_Akra is licensed under CC BY 2.0 via Flickr.

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 Bibliography

Bower, Matt. “A typology of Web 2.0 Learning Technologies.” myCOTA, January 2015. Accessed on June
11, 2020 from https://www.mycota.ca/assets/uploads/documents/General/csd6280.pdf.

“Multimedia Introduction.” Tutorialspoint. Accessed on June 11, 2020 from

https://www.tutorialspoint.com/multimedia/multimedia_introduction.htm.

Navarette, Zarita. “Chapter 10: Multimedia and the Web.” Slideserve. Accessed on June 11, 2020 from
https://www.slideserve.com/zarita/chapter-10-multimedia-and-the-web.

Saycon, Claire. “The Advantages and Disadvantages of using Computers and Multimedia.” Slideshare,
May 21, 2017. Accessed on June 11, 2020 from https://www.slideshare.net/KlaireSaycon1/the-
advantages-and-disadvantages-of-using-computers-and-multimedia.

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 Bibliography

Sharief, Kamran. “What is Multimedia? Definition, Functions, Benefits, and More.” Computer Tech
Reviews, April 2020. Accessed on June 11, 2020 from
https://www.computertechreviews.com/definition/multimedia/werpoint--cms-28697.

Briassouli, Alexia, Jenny Benois-Pineau, and Alexander Hauptmann. 2015. Health Monitoring and
Personalized Feedback Using Multimedia Data. Cham Springer. Accessed on July 17, 2020 from
https://link.springer.com/chapter/10.1007/978-3-319-17963-6_1.

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