MULTIMODAL

TEXT
 MULTIMODAL TEXT
• it is a text that creates meaning by
combining two or more modes of
communication, such as print, the
spoken word, sound, and images
• can be digital (websites, blogs) or print-
based (graphic novels, newspapers,
magazines); can even be live
performances
MODES OF MULTIMODAL TEXT
• Linguistic
• Visual
• Gestural
• Spatial
• Aural
MODES OF MULTIMODAL TEXT
Linguistic
• refers to any sort of written or spoken
text
• can include traditional written text,
captions, subtitles, and spoken
language in audio or video
components
MODES OF MULTIMODAL TEXT
Visual
• include images, photographs,
illustrations, graphs, charts, diagrams,
and any other non-textual
representations
• involves the use of color, layout, style,
size, and perspective
MODES OF MULTIMODAL TEXT
Gestural
• about movement and how we interpret it
• facial expressions, hand gestures, body
language, and interactions between
people
• important in face-to-face conversations, in
the theater, concerts, and other live
performances, as well as in YouTube
videos and other platforms
MODES OF MULTIMODAL TEXT
Spatial
• refers to the organization of elements
in a space
• deals with the physical closeness
between people and objects
Example:
A traditional theatre
MODES OF MULTIMODAL TEXT
Aural
• focuses on sound
• includes music, sound effects, ambient
noises, silence, the tone of a person's
voice, the volume of a sound, emphasis,
and accent
• radio programs, podcasts, and audio plays
FOUR TYPES OF MULTIMODAL TEXT
• Print-based
• Digital
• Live
• Transmedia
FOUR TYPES OF MULTIMODAL TEXT
Print-based Multimodal Text
• printed text that combines different
modes
• Comic books, graphic novels, picture
storybooks, posters, leaflets, magazines,
and newspapers are all examples of print-
based multimodal text (they combine the
linguistic mode and the visual mode)
FOUR TYPES OF MULTIMODAL TEXT
Digital Multimodal Text
• combines different modes
• can be internet-based (such as social
media content, blog posts, vlogs, and
online games)
• can also be found offline (films,
animations, e-books, video games, and
presentation slides
FOUR TYPES OF MULTIMODAL TEXT
Live Multimodal Text
• performed live
• include theater, opera performances, and
concerts, book premieres, poetry readings,
and lectures
• these usually combine four of the five modes
• sometimes they can combine all five modes
FOUR TYPES OF MULTIMODAL TEXT
Transmedia Multimodal Text
• tells a story or sends a message through a
combination of media platforms (each of
which uses various modes.)
• a multimodal text within a multimodal text
• Each added platform in a transmedia
multimodal text further develops the story or
idea and enhances the user experience
FOUR TYPES OF MULTIMODAL TEXT
Transmedia Multimodal Text
• narratives or stories that extend across
multiple media platforms, each
contributing a unique element to the
overall storytelling experience
• encourages audience engagement and
participation across various forms of
media
 IDENTIFY THE MODES USED IN THE
FOLLOWING:
•Slide presentations •Podcasts
•Infographics •Social media posts
•Educational videos •Digital comics
•Websites •Modules
•Digital storytelling •Maps
MULTIMODAL TEXT - KEY TAKEAWAYS
•A multimodal text is a text that creates
meaning by combining two or more modes
of communication, such as print, spoken
word, audio, or image.
•Understanding multimodal texts and the
ability to create multimodal texts are
important skills.
MULTIMODAL TEXT - KEY TAKEAWAYS
•There are five modes used in multimodal texts:
linguistic, visual, gestural, spatial, and aural.
•There are four types of multimodal text: print-
based, digital, live, and transmedia.
•The analysis of a multimodal text includes
recognizing its different modes and using those
modes as evidence to make an argument.