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SAMPLE EMDM EST-2019-20 Stu
SAMPLE EMDM EST-2019-20 Stu
SAMPLE EMDM EST-2019-20 Stu
Maximum Manufacturing
<= 40
<= 80
<= 60
86.5 60 37 60
>= >= >= >=
Minimum Viewers
60 60 28 60
Needed (in Millions)
Demographic Segments of Viewers (M-> Males, F->Fe
(In Millions)
Cost for 30 second Ad M 18-35 M 36-55 M >55 F 18-35
Popular TV Programmes
Number of Ads. ($000) Years Years Years Years
0 180 Friends 6 3 1 9
2 100 Discovery Channel 6 5 3 1
10 80 Malcolm 5 2 0 4
35 9 Sports Center 0.5 0.5 0.3 0.1
0 130 MTV 0.7 0.2 0 0.9
15 16 Lifetime 0.1 0.1 0 0.6
15 8 CNN 0.1 0.2 0.3 0.1
4 85 Jag 1 2 4 1
programs. The below table lists down key different TV programs. For each TV program, following details are
nds of dollars) of putting one 30-second advertisement or commercial on that TV program and minimum
le, it costs $100,000 to place a 30 second advertisement on Discovery Channel, This show is watched by 6
more than 55 year old to see his advertisements.
ompany incurs minimum cost of advertisements? [7 Marks]
60 28.5
>= >=
60 28
4232 4052
<= <=
$ 7,500.00 $ 8,700.00
15811
Y2019 Y2020
Year 5 Year 6
Cost ($ 000) Cost ($ 000) 15
305 293
314 302
302 290
226 214
75 63
320 308
231 219
77 65
191 179
173 161
150 138
377 365
206 194
259 247
137 125
237 225
394 382
114 102
249 237
414 402
190 178
280 268
213 201
313 301
419 407
210 198
181 169
403 391
625 613
847 835
Q 4a.You need to borrow $40,000 for buying a new car. Bank of New York has agreed to give you a loan of USD 40000. The d
being charged is 9.85%. Calculate the following:
1. How much will be the monthly EMI to pay back this loan in 48 months? [2 Marks]
2. How much will be the total interest paid over 48 month loan period? [2 Marks]
Q 4b. You have opted for a Retirement scheme offered by HDFC bank. In this scheme, you have to invest Rs 25000 today. Go
next 20 years. Assuming cost of capital (rate of interest) as 7.5% per annum. How much money (retiral income), you will get af
$1,011.62
$59,220.70
$19,220.70
loan of USD 40000. The duration of the loan is 48 months. The annual rate of interest
Marks]
Marks]
invest Rs 25000 today. Going further, you will have to invest Rs 5000 every year end for
ral income), you will get after 20 years. [2 Marks]
Q 5. You have been appointed as a basketball coach for the US national team. The selection committee has provided you a m
different area-level baseball teams over the last five years (2014-2018). Using excel functions, how will you find out the score
randomly. Create a logic using excel formulas to find out the following:
[2+2+1+3 Marks]
Year 2018
606
624
601 650
633
650 1708
771
634
597
523
570
584
562
616
676
587
607
545
618
506
541
577
542
567
568
604
598
581
618
563
596
Q6. LMTSM is conducting an annual inter-college Sport Event in December 2019. There are more than 20 schools, who have confirmed the p
300,000. 20 judges are invited to evaluate the winners in different games. Each judge will be paid Rs 20000 for the participation. Boarding, Lo
the whole event. Similarly, boarding, lodging, and food expenses for each student participant from other colleges is budgeted at Rs 4,000 pe
winners in different games and will be given a cash prize of Rs 18000 each. LMTSM has fixed an entry fees of Rs 9300 in total for each confir
many paid participants (students) from different colleges need to participate in the event so that LMTSM sports event reaches breakeven (no
Total Events 30
Days 3
Fixed Cost 3000000
Total Number of Judges 20
Paid to Judges 20000
Boarding, Lodging and Food per judge 8000
Boarding, Lodging and Food per Student 4000
Cash Price 18000
Entry Fees 9300
Cash Prize 18000
Number of participants 773.584905660377
Total Revenue 7194339.62264151
Variable Cost 4194339.62264151
Operating Income 0
more than 20 schools, who have confirmed the participation in the 3 days annual sports event. The fixed cost of this event is Rs
e paid Rs 20000 for the participation. Boarding, Lodging and Food expenses for each judge is budgeted at Rs 8000 per head for
nt from other colleges is budgeted at Rs 4,000 per head for the whole event. There will be 30 Students, who will be identified as
ed an entry fees of Rs 9300 in total for each confirmed participant (student) from other colleges in the annual sports event. How
that LMTSM sports event reaches breakeven (no profit, no loss)? [5 Marks]