Professional Documents
Culture Documents
Chapter 7 Market Structure Perfect Competition
Chapter 7 Market Structure Perfect Competition
ATC
Pe
Pe=MR
D
Q Q
Qe Qe
Market demand and supply Perfectly competitive firm
supply and demand
Profit maximizing level of output
P 1. Profit maximizing rule: MR = MC
MC 2. At Q2, P1=MR1 > MC
п2 = P1Q2 – ATC2Q2
P1 P1=MR1
3. At Q1, P1=MR1 = MC
п2
ATC2 п1 п3 п1 = P1Q1*- ATC1Q1
ATC3 ATC 4. At Q3, P1= MR1 < MC
ATC1 п3 = P1Q3 – ATC3Q3
Where,
MR = ∆TR/∆Q = dTR/dQ
Q MC = ∆TC/∆Q = dTC/dQ
Q2 Q1* Q3
Shutdown point for perfectly
competitive firm п = PQ – ATCQ
P
MC п = PQ – AVCQ – TFC
P3 п = (P – AVC)Q – TFC
S
The firm produces output in the short-
P2 ATC run only if (P – AVC)>0 so as to reduce
P1 AVC TFC.
Q Q
Qe1Qe3Qe2 Q3 Q1 Q2
1: Initial market demand and supply equilibrium
2: Change in demand from D1 to D2; other firms enter the industry due positive economic profits;
change in supply from S1 to S2
3: Initial market demand and supply equilibrium
4: Some firms exit the industry in the long-run due to economic losses; change in supply from S2 to
S1
Long-run adjustment in perfect
competition
P
MC1
SATC1 MC2 SATC LRAC
P1 2
P1=MR1
P2
P2=MR2
Q1 Q2 Q
If a perfectly competitive firm knows the LRAC, it can increase its scale of operations from Q1 to
Q2 to earn positive economic profits (п2 = P1Q2 – SATC2Q2 > 0) until other firms enter the industry
and drive prices down from P1 to P2. By then, economic profits will be zero again.
Competition and the agricultural
industry
S1 P
P S2 MC1
SATC1 MC2 SATC LRAC
2
P2 P2=MR2
P1 P1=MR1
P3 P3=MR3
D2
D1
Q
Q1 Q2 Q
Price elasticity of supply
Es = ∆%Qs/∆%P
= (∆Qs/Qs)/(∆P/P)
= (∆Qs/∆P)(P/Qs)
The price elasticity of supply is a measure of how much a
firm increases its quantity supplied of a good Qs given a
one percentage change in the price of the good P.