Owlypia resources:

BOOK: the way author expression, the role of author to reader affect the way of thinking and give
opinions

FILM: small details in speech or emotions, meaning behind the way characters act

 Enjoy the movie, and notice when random suddenly details appear
 Understand the development of characters

VIDEO: surround only 1 topic to answer 1 question, facts to remember or a lists of some things

 Remember

ARTICLE: is a topic with many questions being answered, how fully you understand the topic, key points
and questions that are being answer

RESEARCH PEOPLE:

 career and interesting life facts/ things written their name up

 famous events that recorded and told by news or that person orginially
 Literature, ahead time

Water clock _Philosopher Plato, 4 century BC, greece

_long before 1870s

Seismographs _measure, record eath eqarhtquake

devices _ longest magnitude 9.5 in southern chile, may/ 22 /1960
 20 000 stronger than atomic bomb in horishima
 2 million homeless
 3 000 injuried
 1655 died
_from 206 – 220 AD, detect earth quake: golden age of china method
 Name houfeng didiong yi, by han dynasty
 Detect hundred of kilometers away
 Shaped like large urn, two meter diameter, 8 dragon top with toads
below holding bronze ball, direction earthquake make bronze ball fall
down
 Wether earthquake occurred and direction
 Look cool and eyecatching

Automatic doors 50 000 people injured

 Existed thousand of years
 Heron of alxandria, Greek mathetican, first century ad (vending machine,
steam engine, 13 books )
_altar for burning lited by heat from fire funnel down through tube into vat
water underground, once water heat enough -> expand -> force water to tube
to bucket attach to rope, make weight to pull pole of doors
Rotating the spindles. Also fire out, water back, door shut again
 2 thousand years before 2 us engineer (Horace h racemind, Sheldon
s.roby in 1931)

Flushing toilet 2.6 people today lack

=> in bill brain => great
Minoan of crete island, introduced
_palace in nosos, largest bronze age, first evidence
Large earthenware pans hooked up to water supply with terracotta pipe

 Happen in Greek, 1700 BC before 16 th century in europe

Antikythera _world first computer
mechanism _ancient Greek
_gear technology
 1900, 3 divers under shipwreck below 150 feet aegen sea, coast Greek island to
Antikythera

 1901, 1 died, 2 paralyzed

 Large shoes box, at least 30 interlocking bronze gears
 70 bc of create
 Handle make box calculate time of eclipses and celestial body: moon
 82 fragments, largest gear 14 cm with 223 teeths
 Physic, history Derek de solla price
Greek fire Weapon, 678 ad, later in 1942
 Stick water attach but can’t off
 Remain dominant weapon for 700 years
 Guarded secret

7 benefits 88% billionaire read at least 30 minutes a day

 Reading is key factor in success

2) Keep brain active and engage comprehending different words characters

certain scences => reading, writing
 Improve memory, good habit make slower memory lost

3) Improve brain power -> change mind -> stay fit and healthy
_Brain workout
 Improve function brain or connectivity
2019 experiment 9 days novel => sensory cortex
=> relieve stress ( 68% > walk 42% > music 61% )

4) Reading fiction, better ability to understand other mental states

Theory of mind
 Better empathy (long term)
_ fiction experience new views
 Higher emotional intelligence

5)  More books -> knowledge -> wisdom

 Improve in field -> ahead competition
Improve vocabularies
6)  Fight alzemier
15 entrepreneurs Vision + action
New reality coming most don’t see, most pressing to social issues (poevety, hunger)
 Really success, no rich only social impact
Ask question
Don’t stop talking, get hand dirty

(business man with radically new idea

Make ally, found funding, fight intrigues, humilations
International red cross
 Care about every one no matter => create private neutral organization
 Nobel 1901
 Vison, action)

2) simon berry: medication any corner of world

=> 600 000 kid: diarrhea => medication at disease area
_ fit kit into box of coke

3) Miguel Luengo: speed up malaria diagnosis by hundredth of times

_ under microscope for blood => images blood sample, on site like nasa
_fight malaria while play game

4) Casey Fenton: stay at other house overnight to build tolerance and build trust between
_1999 couch surfing, organization 2003
_ no social side _ air nb

5) Arno Raskin (Belgium): stop treat street children as victim

_ mobile school teach street (50 k /year)
_streetwise _booked by basf and nike => show employees skills: resilience, positive focus,

6)Frank hoffman: german gynocologist: talent of blind to detect breast cancer

=> medical text on woman
=> cheaper, faster, more time patient, give jobs, heal stigma of blind

7) Thorkill sone: Denmark: autism talent for business consultants

=> artist quality test at software development

8) raul krauhausen : rated placed wheel map

9) Ursula sladek: citizen run own energy production

=> EWS, energy vendor (german)

10) Albina Ruiz: slums garbage into micro business

30% of peru
 11) Pradid Saramah: mafia provide rickshaws pullers with their own rickshaw
=> design new rickshaw: cheaper, better
=> new rickshaw bank: leases until pay back

12) Mohammed Yunus: load into means to eradicate poverty

=> ramin bank , nobel peace price, microfinance industry

13) , 14) matt Flannery and Jessica jackley : do yunus on web

=> kiva, lend

15) Jimmy Wales: all information together and accessible every body
=> biggest works, over 100 millions hours into wikipedia

Story telling Innovation: create values from idea

innovation Not simple process => journey, story, quest

Man with bicycle design

Early dream, 30-40 years -> zara founder

James dyson: engineer, mad sciencetist

 Tear apart, how to make, make better
 Vaccum cleaner not work, frustration
 Effort in vaccum, five years and 5 000 prototype to work
 Transform from industry => dyson brand

Needed:
_exciting event (ideas come from)
_story line, plot: journey ( not need to smooth )
_characters: take ideas forward and forces: stop happening, hint journey
_context: particular details

 Telling story using all factors

 Shape and structure can be used to create innovation
 Own innovation own story, look through, make success
 BUSINESS

VISON OF PLASTIC

PLASTIC: versatile material

95% lost after once use
 Take, make, waste system: millions of tons of packaging in landfills, incinerators, environment
 By 2040, volume double and flow into ocean tripled with stock of 600 millions tons
 More clean up and better recycling won’t solve anymore
 Shift innovation and business model -> out waste: keep material in use, protect and restore environment

Circular economy that plastic not become waste or pollution

 Def: economic system which material be used, not used up
 6 key points:
1) _eliminate of problematic/unnecessary through design, innovation, new delivery model is priority
===== ( eliminate things don’t need ) still maintenance utility ( destroy packaging, product, system )
 Scalling collection and recycling limited by industry speed

2) _reuse model, reducing need in first place

 Designing outwaste => reuse many times => part of systems => in the whole process of produce, use
 Reduce green house
 Offer customer increase quality and functionality: produce cost/many uses
 Reduce cost of produce and logistics through standardizing format, packaging , transport by compact refill
 Drive sales: increase brand loyalty, deposit and reward, for personalize product or packaging
3), 4) All packaging 100% reuseable, recyable and compostable in circular economy
 Work practice, scale
 Format and features (): require redesign and innovation materials ,package design and reprocessing techno

All packaging 100% reuseable, recyable and compostable in practice

 No plastic end up in landfill, environment or incineration and waste to energy is linear
 All used then recycle or compost (require more better infrastructures around world)
 Government: policies support and self sustainable mechanism
 Business: design, package use and collect to recycle or compost

 In ecomony and out of enviroment

5) In circular economy, use of plastic fully separated from consumption of finite resources
 Need of virgin plastics must reduce by eliminate plastic don’t need and maximize recycle
 Over time, remaining virgin plastic should not made by finite fossils
 To separated whole 4 process: produce, transport, clean, recycle -> powered by renewable energy
6) All plastics package is hazardous chemical free and people health, safety, right respected
 Added on purposes or unintentionally form during manufacture => negative effect human health and
environment
 in all part of process (3 human) respected
ellen macarthur foundation: target 2025
 Open innovation:

Innovation: driving power in every industry

New ideas crucial to compete of business venture
Either constant innovation or constant updated => else can’t growth or win opportunities

Closed Organization control over whole innovation process

 strictly keep develop IP out of external reach
 need large investments support internal research and department high level patent => slow innovation
process ( ideas down drains )
 limited market share risk company during innovation due to long term planning of resource allocation

Open Permitting free flow of organization internal knowledge but benefit from external innovative solutions
 share, gain knowledge secure by IP rights
 OPEN not free or to every one
 Only between business, customers, …
 Legal instruments make license agree (trade between intellectual assets) or ownership agree

_Outside in: draw external knowledge by business/science environment which improve organization own
innovation performance

_Inside out: look possible to share already available in house knowledge with external environment that add value
to organization, also promoting spin off to open source

_Coupled: combine 2, develop new knowledge through partnership as partners shares their existing interllectual
property to create new joint ownership on assets (joint research, consortiums, joint venture agree, .. )

 Cards on table approach in more connected world open innovation

 Reduce research cost, increase different in market, create new revenue stream
 Bigger more success business and social advancements

Model INNOVATION

 Miss moments to left success path to rethink business model

 Missed out radical innovation, busy managing business and serve current clients envisioning future
 Today success is enemy of tomorrow success
_innovation cycle spin faster than ever
_innovation increase customers value of product/services or lower the cost => create competitive advantage
(apple)

 Innovation: key factor defeat path dependency and stay competitive

 Learning and reinventing in a structure
Myths of 1) innovation from ideas no one has before
misconception 2) big success need big resource
3) innovation break through always based on fascinating technologies
=> all wrong
  Successful innovators learn and recombine, pioneers get eaten by wolves
 14 of 25 most innovative firms have innovated business model, not just techno
model _who your customer
_what you offer to customer
_how do you create value proposition
_how do you generate revenue

Change at least 2 of 4 above. Change in at least 1 industry

10% novel to introduce model patterns
90% adapted, refined, recombine => apply creative innovation to model innovation of another business
 Industry revolutionize own industry
 55 orignal model innovation (Supermarket, rent, buy, experience selling, e-commerce, ..)

_free blazer but high price for blade

_sell cheap coffee machine and expensive coffee

Innovate your 4 steps:

own _initiation: analyze current business model
_ideation: confront with 55 model to develop new model ( use anologies to learn from other )
_integration: check consistency of business model
_implementation: awaken the beast (gain qualitative and quantitative data to verify or falsify your
asmptions, and not forget soft factors of innovation

 Incorrect management behavior or organization resistance -> 70% all change initiative fail:
 Few rules:
1) only implement 1 model at a time
2) clearly communicate model and need of change
3) not overemphasize short term KPIs, NEED TIME
4) TOP management commitment
5) overcome not invented here syndrome
 HUMAN RESEARCHING

- July 31, 1965

JK.Rowling - Joanne Kathleen
- Yate, near Bristol England

_first book - Work at Amesty international in London, - Early 1990s, to portugal,

teach english
- After marriage and birth, returned to UK, settling in Edinburgh
- French teacher a while
- => still continue writing => immediate success

Success by 8 _first billionaire author

year old girl _best selling book all time
_philosopher stone/socres stone rejected by dozen of publisher
 Bloomsberry agreed
 Chairmain of publish give to 8 year old daughter and she demand more
Barry cunning ham warned it not gonna make living

Middle initial in _not publish under real name

response _sexism by reader
 Boys not read book written by woman
 Agreed to write as J.K since no middle name K from grandmother
Name of Barf bag originally
Hogwarts _longhand , black ink
houses _inspired, short on paper
_houses named created on aeroplane sick bags, and it empty

Increasingly Progress become more sophisticated, death and bigotry

dark tone _author claimed that because of autobiographical
inspired by life _harry orphan like author mother died of multiple sclerosis, when 20
experiences _dementors, most scary creature, inspired struggling with depression during 20s
_ not sadness, cry and feel BUT absence of feeling

Quidditch based _inspired by American foot ball not cricket as many balls played
on basketball _baksetball, she enjoyed most
 Quidditch become real sport ( snitch, bludgers, quaffle )
Sherryl
Sandberg
_first book

1) Serve facebook COO since 2008

2) Jewish family, eldest of 3 siblings

3) Studied at Harvard university, earn BA economic and MBA since 1995

4) Started “women in economics and government” at Harvard

5) Worked for McKinsey ( world bank and Google )

Also chief of staff to us secretary of treasury Larry Summers
Join google in 2001

6) Involve in launching google philanthropic arm

7) First woman elected to board of facebook

8) Best selling author of “women, work and will to lead”

9) Launch campaign to ban word “bossy”

10) Named most influential woman of 2013 among time magazine

And most influential people of 2012

As a member of the LDS Church, Christensen served from 1971 to 1973 as a missionary in
Korea and spoke fluent Korean.