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Industrial Organization Markets and Strategies 2Nd Edition Belleflamme Solutions Manual Full Chapter PDF
Industrial Organization Markets and Strategies 2Nd Edition Belleflamme Solutions Manual Full Chapter PDF
1. The newspapers would like to collude on the monopoly price. Write down
the strategies that the newspapers could follow to achieve this outcome.
Find the discount rates for which they are able to sustain the monopoly
price using these strategies.
2. On Sundays, the newspapers sell a weekly magazine (that can be bought
without buying the newspaper). The monopoly (competitive) pro…ts when
selling the magazine are also M (zero).
3. For which discount rates can the monopoly price be sustained only in the
market for magazines? (Write down the equation that characterizes the
solution.) Compare the solution found in question 1 and 2 and comment
brie‡y.
4. For which discount rates can the monopoly price be sustained both in the
market for newspapers and in the market for magazines? (Write down the
equation that characterizes the solution.)
1
Consider a homogeneous-product duopoly. The two …rms in the market are
assumed to have constant marginal costs of production equal to c. The two
…rms compete possibly over an in…nite time horizon. In each period they simul-
taneously set price pi , i = 1; 2. After each period the market is closed down with
probability 1 .
Market demand Q(p) is decreasing, where p = minfp1 ; p2 g. Suppose, fur-
thermore, that the monopoly problem is well de…ned, i.e. there is a solution
pM = arg maxp pQ(p). If …rms set the same price, they share total demand with
weight for …rm 1 and 1 for …rm 2. Suppose that 2 [1=2; 1). Suppose that
…rms use trigger strategies and Nash punishment.
Solution to Exercise3
1. Standard Bertrand model, p1 = p2 = c. Equilibrium pro…ts are equal to zero.
2. Pro…t with collusive price pM is (1=2) M
=(1 ), where M
pM Q(pM ).
M
The deviation pro…t is . Thus, …rms do not have an incentive to deviate if
M M
(1=2) =(1 ) , which is equivalent to 1=2.
3. Consider …rm 2. The deviation pro…t is M . Pro…t with collusive price pM
is (1 ) M =(1 ). Thus, …rm 2 does not have an incentive to deviate if
M M
(1 ) =(1 ) , which is equivalent to . This shows that the
condition is more stringent the higher 1=2.
M
4. As follows from the inequality (1 )e=(1 ) e for any e 2 (0; ) the
same inequality holds.
1 M
5. Consider …rm 2. The deviation pro…t is M + M + ::: + . Pro…t with
M M
collusive price p is (1 ) =(1 ). Thus, …rm 2 does not have an incentive
to deviate if (1 ) M =(1 ) M
(1 )=(1 ), which is equivalent to
. This shows that the condition is more stringent the higher 1=2.
2
Exercise 4 Parallel pricing and evidence of collusion
A competition policy authority has noticed that the …rms in the Lysine
industry consistently charge very similar prices, and the suspicion is that they
are colluding. Do you think that parallel pricing is proof of collusion? If not,
what kind of evidence would you look for?
Solution to Exercise 5
1. Here, q1 = q2 = 80 and q m = 120. Furthermore, 1 = 2 = 6400 and
m
= 14400:
2. Start by setting qi = q m =2 = 60 in the …rst period. In the later periods, set
qi = 60 if q1 = q2 = 60 in all previous periods. Otherwise, set qi = qi = 80:
3. We have that Ri (qj ) = 120 qj =2. This
implies that the optimal deviation to
Deviation
qj = 60 is qi = 90. Hence, = (260 90 60 20)90 = 8100: We
conclude that collusion can be sustained if and only if
14400 6400 9
8100 + , .
2(1 ) (1 ) 17
3
Exercise 6 The European air cargo cartel [included in 2nd edition of the book]
Solution to Exercise 6
1. We recall from the analysis of the symmetric Cournot oligopoly of Chapter
3 (with demand given by P (q) = a bq and linear marginal cost c) that the
total quantity at the Nash equilibrium is q (n) = n (a c) = (b (n + 1)). As
for consumer surplus, it is equal to CS (n) = (b=2) (q (n)). The reduction
in consumer surplus is given by CS (14) CS (1), where CS (14) is the
surplus that consumer ould obtain if the 14 …rms were competing à la
Cournot and CS (1) is the surplus that they actually obtain when the
…rms collude (and act thus as a monopoly). Setting b = 2, we …nd
49 1 2
CS (14) CS (1) = 225 16 (a c) = 2:35 , a c = 3:89:
4
2
of the monopoly pro…t, i.e., (1) =14 = (a c) =(56b). If a …rm leaves
the cartel, then competition takes place between two decision-makers (the
cartel made of the remaining 13 …rms and the deviating …rm); so the
2
deviating …rm earns (2) = (a c) =(9b). As 9b < 56b, deviation is pro-
…table, meaning that the cartel is unstable. Note that we do not need a
speci…c value for b and (a c) to make that argument.
3. Again, the answer does not depend on the speci…c value of b and (a c)
(you should nevertheless check this!). We can refer to Section 14.2.1:
the minimal discount factor in the symmetric linear Cournot oligopoly is
Cour 2 2 Cour
min (n) = (n + 1) = n + 6n + 1 . Setting n = 14, one …nds min (14) =
225=281 ' 0:8.
5
1. Suppose that …rms incur a constant marginal cost c = 4. Characterize the
Nash equilibrium of the game in which all …rms simultaneously choose
quantity.
2. Suppose that …rms 1 and 2 consider to merge and that there are synergies
leading to marginal costs cm < c. Characterize the Nash equilibrium. At
which level cm (you may want to give an approximate number) are the
two …rms indi¤erent whether to merge?
3. Is such a merger that just makes the two …rms indi¤erent between merging
and non-merging consumer-welfare increasing?
Solution to Exercise 8
1. Since all …rms have the same
h costs, they all choosei the same quantity in equi-
P
librium: q = arg maxqi (60 qi j6=i qj )qi ) q = 12, p = 16 and
= 144.
2. The merged …rm sets qm = arg maxqm [(64 qm q3 q4 cm )qm ] while
the non-merged …rms set q3 = arg maxq3 [(60 qm q3 q4 )q3 ] and
q4 = arg maxq4 [(60 qm q3 q4 )q4 ]. By symmetry, q3 = q4 and optimal
quantities result as functions of cm : qm = 18 43 cm and q3 = q4 = 14 + 14 cm .
2 2
It follows that m = 18 43 cm and 3 = 4 = 14 + 41 cm . Firms 1 and
3 2
2 are indi¤erent to merge if m =2 , 18 4 cm = 288 , cm 1:373.
3. Consumer welfare before the merger was CSc = 1152. After the merger, con-
2
(46 14 cm )
sumer surplus is equal to CSm = 2 . Plugging in cm = 1:373 yields
CSm = 1042:27 which is smaller than CSc . Hence, a merger that makes the
merging …rms just indi¤erent is detrimental to consumers.
4. The merger will never be consumer welfare neutral because CSc = CSm ,
cm = 8.
5. Proceed as in (2) but with only two players left (the merged entity and one
remaining competitor). The resulting optimal quanities are qn = 68 32cn for
the merged …rm and q4 = 56+c 3
n
for the non-merged …rm. The …rms will be
indi¤erent to merge when m = 3 , cn 2:82.
6
6. A merger of 3 …rms is already pro…table for a smaller amount of synergies than
a merger of 2 …rms. This is due to the fact that merger-speci…c synergies balance
two opposing e¤ects. First, the merger leads to an internalization of competition
between the merging …rms. Second, it has an e¤ect on the remaining outsiders’
quantity choice that leads to lower pro…ts of the merged entity. When 3 instead of
only 2 …rms merge, the outsiders’e¤ect is smaller and therefore smaller synergies
are needed to balance both e¤ects and make the merging …rms indi¤erent.
Consider the following Cournot merger game. The inverse demand function
is of the form
P (q) = a q
where > 0 and there are n …rms with constant marginal costs of production
c.
7
3. Consider again a two-…rm merger, but suppose now that the merged …rm’s
assets can be combined giving rise to the cost function Ci (qi ; Ki ) = K1i qi2 ,
i.e. the merged …rm n 1 has cost function Cn 1 (qi ; 2) = 21 qi2 + 16 1
. De-
termine equilibrium price, quantity, and pro…t of the …rm Cournot model
after the merger. For which n are mergers pro…table? For which n are
mergers consumer surplus increasing? [Hint: you may want to solve parts
3 and 4 together]
4. Consider once again a two-…rm merger, but suppose now that the mer-
ged …rm’s assets are complementary. More speci…cally, suppose that the
1
merged …rm n 1 has cost function Cn 1 (qi ; 2) = 41 qi2 + 16 . Determine
equilibrium price, quantity, and pro…t of the …rm Cournot model after
the merger. For which n are mergers pro…table? For which n are mergers
consumer surplus increasing? What happens when the complementary is
even stronger?
5. Based on your …ndings in parts 2-4 what are the policy conclusions for an
antitrust authority?
Solution to Exercise 10
3 1 2 1
1. The answers are p (n) = n+3 , q (n) = n+3 , and (n) = (n+3) 2 32 . Hence,
2 2
(n) 0 if and only if (n+3)2 64 or equivalently n 5.
2. Firms are still symmetric after the merger. There are now n 1 …rms left in the
3 1
market and one compute p (n 1) = n+2 , q (n 1) = n+2 , and (n 1) =
2 1 2 1
(n+2)2 32 . A merger is pro…table if (n 1) > 2 (n), i.e. (n+2) 2 32 >
2 1
2( (n+3)2 32 ). It is easily checked that a merger in an industry with 3 or
more …rms is pro…table, whereas a merger from duopoly to monopoly is not
pro…table. Thus a merger to monopoly is non-pro…table whereas mergers in less
concentrated industries are. This non-standard result holds because of the high
cost incurred by a single …rm. Since p is decreasing in n, all mergers are consumer
surplus decreasing. Any pro…table merger should be prohibited.
3. The merged …rm n 1 is di¤erent from all other …rms i = 1; :::; n 2. Looking for
an equilibrium in which all non-merged …rms set the same quantity (equilibrium
values are denoted by superscript ), we can rewrite the system of …rst-order
conditions of pro…t maximization (with marginal costs of the merged …rm being
equal to qn 1 ) as a two equation system:
1 2qn 1 (n 2)qi = qn 1;
1 qn 1 (n 1)qi = 2qi :
3
For = 1, we obtain post-merger equilibrium values : qn 1 = 2n+5 , qi =
2 6 27 1
2n+5 (i = 1; :::n 2), p = 2n+5 and n 1 = 2(2n+5)2 16 . A merger
between …rm n and n 1 is pro…table if n 1 > 2 (n), which is equivalent
27 4
to 2(2n+5) 2 > (n+3)2 . Thus a 2-…rm merger in an n-…rm industry is pro…table
8
if 5n2 + 2n + 43 > 0 which is satis…ed for n up to n = 3. In other words,
mergers to monopoly and to duopoly are pro…table in this example. The merger
to duopoly increases the price from 1=2 to 6=11 and is therefore consumer
surplus decreasing. Any pro…table merger should be prohibited.
5. If complementarities between merging …rms are su¢ ciently strong such that the
post-merger price is lower than the pre-merger price, the competition authority
should approve any proposed merger based on the consumer surplus criterion.
Depending on the cost function of the merged …rm a possible merger may not
be pro…table and, therefore, will never be proposed, be pro…table but consumer
surplus decreasing, or be pro…table and consumer surplus increasing. To dis-
tinguish between the last two cases, the competition authority must be able to
predict the post-merger price. To be able to do so, the merged …rm must present
evidence on the complementarity between the two assets.
Exercise 11 Mergers and free entry [included in 2nd edition of the book]
Consider a homogeneous product market with in…nitely many quantity-
setting …rms. The inverse demand function is given by P (q) = a q where
q is industry quantity. The cost function of each …rm is Cs (qi ) = cs qi + Fs for
qi > 0 and Cs (0) = 0. Suppose that parameters are such that, in any equi-
librium, more than one …rm is active (Note: In the analysis below it is NOT
required to derive the parameter restriction which guarantees that this property
is satis…ed.) For simplicity, the analysis below should be carried out under the
assumption that the number of …rms is a real number.
1. Characterize the set of pure-strategy free-entry equilibria of the game in
which all …rms simultaneously quantities. Determine equilibrium quantity
of each active …rm, equilibrium price, industry quantity, number of …rms,
and consumer welfare in equilibrium.
2. Consider a single merger between two …rms. Suppose that the merged …rm
has cost function Cm (qi ) = cm qi + Fm for qi > 0 and Cm (0) = 0 and that
cm = cs , while Fm 2Fs . Derive the exact condition when a merger is
pro…table when there is free entry before and after the merger.
9
3. In the setting of (2) is a pro…table merger welfare-increasing? Or is a
pro…table merger welfare-decreasing? Explain your …ndings.
4. Consider now a single merger after which the merged …rm has costs with
cm cs and Fm = Fs . Derive the exact condition when a merger is
pro…table when there is free entry before and after the merger.
5. In the setting of (4) is a pro…able merger welfare-increasing? Or is a pro-
…table merger welfare-decreasing? Explain your …ndings.
Solution to Exercise 11
1. Pro…t of …rm i is i = (a qi q i cs )qi Fs . FOCs can be written as qi =
(a q i cs )=2. In symmetric equilibrium with n …rms, we must have qi = qi
and q i = (n 1)qi . Using the FOC of …rm i, we obtain qi = (a cs )=(n + 1).
In free-entry equilibrium,
2
a cs
i = Fs = 0:
n+1
Solving for n we obtain that, in free-entry equilibrium,
a cs
n= p 1:
Fs
p p
We
p have that q = nqi = a cs Fs , p = cs + Fs , CS = (a cs
Fs )2 =2.
2. The best response function of the merged …rm is the same as non-merged …rms.
Hence, we obtain the same aggregate output and the same total number of active
…rms (one additional …rm enters as a result of the merger). The only di¤erence
is that the merged …rm has di¤erent …xed costs. Clearly, the merger is pro…table
if and only if Fm < Fs as in this case pro…ts increase from zero to Fs Fm :
10
the merger does not a¤ect aggregate output, we have q1m q1 = cs cm . The
merger is pro…t-increasing if and only if cs > cm .
5. Since consumer surplus and outsider pro…ts are not a¤ected by the merger, the
merger is welfare-increasing if and only if it is pro…table. The …ndings illustrate
that barriers to entry are at the heart of merger analysis, as private and social
incentives are aligned under free entry.
Solution to Exercise 13
1. In the monopoly situation, we can analyze a single period (both periods are
identical). The …rm chooses q1 to maximize t1 = (20 q1 )q1 9 4q1 . The
…rst-order condition is 16 2q1 = 0. Thus, q1 = 8, P = 12 and t1 = 55. In
consequence, total pro…ts are 1 = 2 t1 = 110.
t=2
2. Firm 2’s pro…t given q1 is 2 = (20 q1 q2 )q2 9 4q2 . We …nd …rm 2’s
1
best response from the …rst-order condition: q2 = 8 2 q1 . When playing this
best reposnse, …rm 2 achieves the following pro…t:
t=2 1 1 1
2 = (20 q1 (8 2 q1 ))(8 2 q1 ) 9 4(8 2 q1 )
1
= 4 (q1 10) (q1 22) :
As q2 < 0 for q1 > 22, we see that the condition for …rm 2 to make a positive
pro…t (and thus to enter) is q1 10.
11
3. Assuming that …rm 2 enters, …rm 1 has to consider both pro…ts on the …rst and
second period in its decision (as q1 can not be changed between the periods per
assumption):
t=1 t=2
1 = 1 + 1 = (20 q1 )q1 9 4q1 + (20 q1 q2 )q1 9 4q1 :
1
Now, we can set in q2 = 8 2 q1 as …rm 1 knows how …rm 2 will react on a
given q1 ; doing so, we have 1 = 32 16q1 q12 12 . The …rst-order condition
yields 16 2q1 = 0 , q1 = 8. As a result, q2 = 4, P 1 = 12, P 2 = 8, 1 = 78
and 2 = 7.
Consider a market with two …rms, A and B. The …rms produce homogenous
goods, compete in quantities, and face a constant marginal cost equal to 1/4.
The timing is the following: First, …rm A chooses its quantity qA . Then, after
observing qA , …rm B chooses its quantity qB . The price in the market is given
by the inverse demand function P (q) = 1 q, where q = qA + qB .
12
Consider a market with di¤erentiated products. In the …rst stage …rm 1 is
the incumbent …rm and can invest an amount K1 0 in reducing its marginal
costs, c(K1 ) = c K1 =10. In stage two …rm 2 can decides about entering the
market with constant marginal costs of c and entry costs of e. In stage three if
entry takes place …rms engage in price competition and face symmetric demand
functions given by Di (pi ; pj ) = A api + bpj (A > a > b > 0). If no entry takes
place, …rm 1 acts as a monopolist with demand, D1 (p1 ) = A ap1 .
1. Calculate the best response functions for both …rms. Draw a graph.
Argue graphically from now on:
2. Does an increase in K1 increase or decrease the pro…t of the entering …rm?
Does an increase in K1 make the incumbent tough or soft?
3. Does a marginal investment K1 increase or decrease the pro…t of the in-
cumbent? (Assume that e is su¢ ciently low such that entry takes place
for K1 close to zero. Moreover, assume A 10)
4. Use your answer of (2): Is entry deterrence via cost reduction possible in
this setting? If your answer is YES, which numbers would you have to
compare to decide whether entry deterrence is optimal? If your answer is
NO, what do we have change in this model to induce entry deterrence?
5. Use your answer of (3): If entry accommodation is optimal how much
should …rm 1 invest in cost reduction?
6. How would you answer to (4) change if we consider a Cournot game ins-
tead?
7. How would you answer to (5) change if we consider a Cournot game ins-
tead?
Solution to Exercise 15
demand Di (Pi ; Pj ) = A api + bpj ; A>a>b>0
K1
incumbent can invest in cost reduction K1 0, M C = c(K1 ) = c 10
1. Best responses:
max i (pi ; pj ) = (pi ci )(A api + bpj )
!
FOC: a(pi ci ) + A api + bpj = 0
2api = A + aci + bpj
A+aci +bpj
pi (pj ) = 2a …rm i’s best response
K1
c(K1 ) = c 10 ; if i = 1
and ci =
c; if i = 2
13
P2
P1* (P2)
P2* (P1)
P1
Best-response functions and iso-pro…t lines (upper contour sets opened towards
the north east and tangent on vertical resp. horizontal line by FOC).
2. Graphical argument:
K1 "
A + a(c 10 ) b
p1 (p2 ) = #+ pj
2a 2a
K1 " ! p1 -intercept of …rm i’s best response function moves to the left
K1 "! 2 #
Alternatively:
z }| {
z}|{ z}|{ z }| {
d 2 @ 2 @ @p1 @c
jK1 =0 = + 2 <0
dK1 @K @p @c @K1
| {z 1} | 1 {z }
=0 stra te g ic e ¤ e c t <0
14
3.
z }| {
z }| { z}|{ z}|{ z}|{ z}|{
d 1 @ 1 @ 1 @p1 @c @ 1 @p2 @p1 c
jK =0 = + + <0
dK1 1 @K @p1 @c @K1 @p2 @p1 @c K1
| {z 1} |{z} | {z }
d ire c t e ¤ e c t ! 0 by E nve lo p e T h . = 0
; strategic e¤ect
d 2
Is possible here: Since < 0 (see b)); 9 K1D > 0; s.t. D
2 (K1 ) =e
dK1
M onopolist
Entry deterrence is optimal, if 1 (K1D ) K1D D
1 (K1 )
6. Entry deterrence under Cournot: Entry deterrence is possible because the de-
terrence level of cost reduction is also positive, i.e. K1D > 0. Entry deterrence
is optimal under Cournot if M D
1 (K1 ) K1D 1
Cournot
7. Entry accommodation under Cournot: K1A > 0 is optimal here, because the
strategic e¤ect is positive under Cournot (and we implicitly assume it to be
larger than the direct e¤ect)
z }| {
z }| { z}|{ z}|{ z}|{ z }| {
d 1 @ 1 @ @q2 @q1 @c
jK1 =0 = + 1 >0
dK1 @K @q @q1 @c @K1
| {z 1} | 2 {z }
d ire c t e ¤ e c t ! 0
; strategic e¤ect
Best-response functions and iso-pro…t lines (upper contour sets opened towards
the south resp. west and tangent on vertical resp. horizontal line by FOC)
15
q2 c1
q1* (q2)
q1* (q2)
q2*(q1)
_
π1
q1
qM
3. Show that the critical level of K1D to deter entry is below 0:5.
4. Suppose that investment in cost reduction is restricted to half units, i.e.
K1 2 f0; 0:5; 1; 1:5; : : :g. Will …rm 1 deter entry in a subgame perfect Nash
equilibrium? State …rm 1’s optimal business strategy.
5. Reconsider your answer to (4) if …rm 1 as a monopolist faces a demand
16
Solution to Exercise 16
1. obvious
2. c1 = c2 ) p1 = p2 :
2a(A + ac) + b(A + ac) (2a + b)(A + ac) A + ac
pi = = = Q:E:D:
(2a b)(2a + b) (2a b)(2a + b) 2a b
3. Entry deterrence if 2 0:
! K1 = 0:4695
[K2 = 299:5305]
1 = (p c)(A ap + bp)
p = 4:475
D
1 = (0:525)(10 8:95) 0:5 = 0:05125
A D
Since 1 > 1 in SPNE …rm 1 will accommodate entry.
17
5.
D
1 = (p 3:95)(10 2p + p) 0:5
D !
@
@p
1
= 2p + 13:95 = 0
p = 6:975
D A
1 = (3:025)(10 6:975) 0:5 = 8:650625 > 1
Consider a market for a homogenous good with one incumbent …rm (…rm
1) and one potential entrant (…rm 2). The interaction between the two …rms
evolves in two stages. In stage 1, …rm 1 chooses its quantity q1 . In stage 2, after
observing q1 , …rm 2 decides whether or not to enter the market. If it enters,
it incurs an entry cost e and chooses its own quantity, q2 . If …rm 2 does not
enter then q2 = 0 and …rm 2 does not pay the entry cost e (…rm 1 then is a
monopoly). Assume that the inverse demand for the good is P = a (q1 + q2 ),
and that the cost of production of each …rm i is C(qi ) = qi =2.
1. Compute the range of e for which entry is blockaded. That is, compute
…rm 1’s output when it operates as a monopolist, then given this quantity,
compute the highest pro…t that …rm 2 can earn if it decides to enter, and
…nally, compute the range of e for which entry is blockaded.
2. Now, suppose that e is su¢ ciently low to ensure that entry is not blo-
ckaded. Compute the quantities and pro…ts of each …rm when entry is
accommodated. That is, compute the outputs that will be selected in a
Stackelberg equilibrium and the resulting pro…ts. (Instruction: …rst, com-
pute …rm 2’s best response function, br2 (q1 ). Second, substitute for br2 (q1 )
into …rm 1’s pro…t function and compute …rm 1’s pro…t-maximizing quan-
tity q1 . Third, …nd …rm 2’s best response against q1 , using …rm 2’s best
response function. Finally, given the pair of quantities you found, compute
the equilibrium pro…ts).
3. Compute the lowest q1 for which entry is deterred. Compute …rm 1’s pro…ts
at this output level.
4. Given your answer in (3), show …rm 2’s best response function graphically
in the quantities space (recall that …rm 2 may wish to stay out of the
market when q1 is relatively high). Show on the same graph the Stackelberg
equilibrium you found in Section (3) and the lowest q1 for which entry is
deterred.
18
5. Given your answers in (2) and (3), …nd the range of e for which entry
is accommodated, and the range of e for which it is deterred. Explain
in no more than 3 sentences the intuition for the result (i.e., why is it
natural to expect that entry is accommodated/deterred when e is relatively
low/high).
Solution to Exercise 17
1. If …rm 1 is a monopolist it produces q1 = a=3. Standard calculations reveal
that …rm 2’s best response function is br2 (q1 ) = (a q1 )=3. Substituting this
expression in …rm 2’s pro…t gives that …rm 2’s pro…t, when it plays a best
response against …rm 1, is (a q1 )2 =6 e. For q1 = a=3, …rm 2’s pro…t is
2a =27 F . This implies that entry is blockaded for all e > 2a2 =27.
2
3. and 4. As we saw in (1), …rm 2’s pro…t, provided that it plays a best-response against
…rm 1, is (a q1 )2 =6 e. Entry is deterred if this pro…t is less than or equal
to 0. Solving, the equation (a q1 )2 =6 e = 0, impliesp that to deter entry
…rm 1 must produce the deterring quantity q1D = a 6e. Note that, since we
assume that entry is not blockaded, e 2a2 =27, we have
r
D
p 12 2 1
q1 = a 6e a a = a;
27 3
where a=3 is the monopoly output of …rm 1. Hence, to deter entry, …rm 1
must produce strictly above its monopoly output and more so as e continues to
fall from 2a2 =27, which is the critical level of e that separates deterred from
blockaded entry. (For e 2a2 =27, entry is blockaded. Hence, …rm 1 can behave
D
p and 2simply ignore …rm 2.) Firm 1’s pro…t when it produces q1
as a monopolist
is D 1 = 2a 6e a =2 9e.
Exercise 18 Capacity choice and entry [included in 2nd edition of the book]
19
Consider an industry for a homogenous product with a single …rm (…rm 1)
that can produce at zero cost. The demand function in the industry is given by
Q = a p. Now suppose that a second …rm (…rm 2) considers entry into the
industry. Firm 2 can also produce at zero cost. If …rm 2 enters, …rms 1 and 2
compete by setting prices. Consumers buy from the …rm that sets the lowest
price. If both …rms charge the same prices, consumers buy from …rm 1.
1. Solve for the Nash equilibrium if …rm 2 chooses to enter the industry.
Would …rm 2 wish to enter if entry required some initial investment?
2. Now suppose that before it enters, …rm 2 can choose a capacity, x2 , and a
price p2 (the capacity x2 means that …rm 2 can produce no more than q2 =
x2 units). Given q2 and p2 , …rm 1 chooses its price and then consumers
decide who to buy from. Compute the Nash equilibrium in the product
market if …rm 1 chooses to …ght …rm 2. What is …rm 1’s pro…t in this
case? Show …rm 1’s pro…t in a graph that has quantity on the horizontal
axis and price on the vertical axis. Would …rm 2 choose to produce in that
case?
3. Now suppose that …rm 1 decides to accommodate the entry of …rm 2.
Compute the residual demand that …rm 1 faces after …rm 2 sells q2 units,
and then write the maximization problem of …rm 1 and solve it for p1 .
What is …rm 1’s pro…t if it decides to accommodate …rm 2’s entry? Draw
…rm 1’s pro…t in a graph that has quantity on the horizontal axis and price
on the vertical axis. Would …rm 2 wish to enter in this case?
4. Given your answers to (2) and (3), compute for each p2 the largest capacity
that …rm 2 can choose without inducing …rm 1 to …ght it. (Hint: to answer
the question you need to solve a quadratic equation. The solution is given
by the small root).
5. Show that the capacity you computed in (4) is decreasing with p2 . Explain
the intuition for your answer. Given your answer, explain how …rm 2 will
choose its price. Computing p2 is too complicated; you are just asked to
explain in words how …rm 2 chooses p2 .)
Solution to Exercise 18
1. In a Nash equilibrium, both …rms will charge prices equal to 0. This is the only
pair of prices for which no …rm can bene…t from deviation. If prices are negative,
…rms lose money and are better o¤ charging 0 (in which case they do not lose
money). If prices are positive it pays to cut the price by a cent below the price of
the rival and, thereby, capture the entire market. Hence, if entry requires even
a small initial investment, …rm 2 will choose to stay out.
2. If …rm 1 …ghts it charges p2 and captures the entire market because when both
…rms set equal prices, all consumers prefer to buy from …rm 1. Firm 1’s pro…t
then is F 1 = (a p2 )p2 . Firm 2 obtains 0 pro…ts and, hence, would prefer to
stay out.
20
3. If …rm 1 accommodates …rm 2, its residual demand is Q1 = a q2 p1 . The
problem of …rm 1 is to maximize p1 Q1 . The price that maximizes …rm 1’s pro…t
is p1 = (a q2 )=2, so …rm 1’s pro…t is A 1 = (a q2 )2 =4. In this case, …rm 2
earns p2 q2 > 0 and hence would choose to enter.
4. We need to compare F A
1 and 1 . This comparison reveals that for each p2 ,
the largest x2 that
p …rm 2 can choose without inducing …rm 1 to …ght it is
x2 (p2 ) = a 2 (a p2 )p2 .
5. x2 (p2 ) is decreasing in p2 if p2 > a=2 and increasing otherwise. To determine
whether p2 is above or below a=2, note that the entrant’s pro…t is p2 x2 (p2 ).
If p2 < a=2, then since x2 (p2 ) is increasing in p2 , the entrant would want to
raise p2 as much as possible since both his capacity and his pro…t per unit will
increase. This happens until a=2. Thus, in equilibrium, it must be the case that
p2 > a=2 so that x2 (p2 ) is decreasing in p2 .
1. Calculate the best response functions for both …rms. Draw a graph.
2. Does an increase in I1 increase or decrease the pro…t of the entering …rm?
Does an increase in I1 make the incumbent tough or soft?
3. Does a marginal investment I1 > 0 increase or decrease the pro…t of the
incumbent? (Assume that e is su¢ ciently low such that entry takes place
for I1 close to zero.)
4. If entry accommodation is optimal how much should …rm 1 invest in cost
reduction? (Use your answer of (3).)
5. Is entry deterrence via cost reduction possible and pro…table in this set-
ting? Discuss your results in the light of the taxonomy developed in the
book.
Exercise 20 Competition and entry [partly included in 2nd edition of the book]
21
Consider a homogeneous good duopoly with linear demand P (q) = 1 q,
where q is the total industry output. Suppose that …rms are quantity setters
and …rms incur constant marginal costs of production ci .
Solution to Exercise 20
1. maxqi (1 q c)qi
foc: 1 2qi qj c = 0.
22
symmetric equilibrium: 1 3qi c = 0.
qi = (1 c)=3, q = 2(1 c)=3
p = P (q ) = 31 + 23 c
2
= 13 c
R1 p ]2 2
CS = p (t)
qdp = [1 2 = 92 (1 c)
T S(t) = 2 + CS = 94 (1 c)2
2. maxqi (1 q t c)qi
q (t) = 2(1 c t)=3
p (t) = P (q ) = 31 + 32 (c + t)
p (t) c t = 1 3c t
2
(t) = 91 (1 c t)
Z 1 2
[1 p (t)]
CS(t) = qdp =
p (t) 2
2 2
3 (1 c t)
=
2
2
= (1 c t)2
9
dT S(t) 8 2 2
= (1 c t) + (1 c t) t
dt 9 3 3
< 0
The optimal tax is zero. The government should not impose a tax as a response
to market power.
23
1
Substitute back: q1 = 3 + 31 c.
1 1 1 2
p = P (q ) = 1 [ + c+ c]
3 3 3 3
1 1
= + c
3 3
1
1 = (1 + c)2
9
1
2 = (1 2c)2
9
Equilibrium demand q2 positive as long as c 1=2. For higher marginal costs
q2 = 0 and …rm 1 maxq1 (1 q1 c)q1 under the constraint that the best
response of …rm 2 is zero, i.e. 1 c2 q1 = 0. Solving for q1 in the constraint gives
q1 = 1 c. P (q1 ) = c in this case. Firm 1’s pro…t is c(1 c). The unconstrained
problem gives q1 = 1=2. Hence, the constraint is not binding for c > 1=2 and
the …rm sets the unconstrained monopoly price (i.e. …rm 1 does not want to set
a quantity lower than 1=2 in monopoly).
1 1
I
4 9
or I 5=36. Note that the investment here raises the rival’s costs. However,
the strategy is here NOT used as a deterrence strategy because …rm 2 would
not be active in any case (even if it does not have to decide whether to enter).
24
Consider an industry with two symmetric upstream …rms A and B and one
downstream …rm D. The downstream …rm may sell the product of none, one,
or both upstream …rms. Total industry pro…ts are a function of the number
of upstream …rms selling through D, denoted by V (n), n 2 f0; 1; 2g, which is
assumed to be increasing in n. The outside option for each …rm of not selling is
zero. Thus, V (0) = 0.
Rents are the outcome of Nash bargaining between any pair of one upstream
…rm and the downstream …rm (equal sharing of the surplus within the pair above
the pro…ts that would occur if this pair did not agree).
Solution to Exercise 21
1. Suppose that there is an agreement between B and D. If A and D do not reach
an agreement, neither A nor D obtain any pro…t from product 1. The additional
industry pro…t generated by the agreement between B and D is V (2) V (1).
This gain is shared equally and thus B = [V (2) V (1)]=2. Symmetrically,
A = [V (2) V (1)]=2. Hence, D = V (2) A B = V (1).
2. The industry pro…t is shared equally between both …rms, AB = V (2)=2 and
D = V (2)=2.
25
1. Suppose that the monopolist cannot discriminate in any way among the
consumers and has to charge a uniform price, pU . Calculate both the price
that maximizes pro…ts and the pro…ts that correspond to this price.
2. Suppose now that the monopolist can charge a two-part tari¤ (m; p) where
m is the …xed fee and p is the price per unit. Expenditure then is m + pq.
Calculate the two-part tari¤ that maximizes pro…ts and the pro…ts that
correspond to this tari¤. Compare pU and p and comment brie‡y.
3. Compare the situation with a uniform price and a two-part tari¤ in terms
of welfare (a verbal argument is su¢ cient).
4. Assume now instead that there are two types of consumers. The consumers
of type 1 have the demand Q1 (p) = 1 p, and the consumers of type 2
have the demand Q2 (p) = 1 p=2. The population is of size 1 and there
are equally many consumers of the two types. Finally, it is assumed in this
question that c = 1=2. Calculate the two-part tari¤ that maximizes the
pro…ts of the monopolist. Compare the two-part tari¤s found in questions
(2) and (3) for c = 1=2 and comment brie‡y.
Exercise 23 RPM
A buyer wants to buy one unit of a good from an incumbent seller. The
buyer’s valuation of the good is 1, while the seller’s cost of producing it is
1/2. Before the parties trade, a rival seller enters the market and his cost, c, is
distributed on the unit interval according to a distribution function with density
g(c). The two sellers then simultaneously make price o¤ers and the buyer trades
with the seller who o¤ers the lowest price. If the two sellers o¤er the same price,
the buyer buys from the seller whose cost is lower.
26
3. Now suppose that the incumbent seller o¤ers the buyer a contract before
the entrant shows up. The contract requires the buyer to pay the incum-
bent seller the amount m regardless of whether he buys from him or from
the entrant, and gives the buyer an option to buy from the incumbent at a
price of p (this is equivalent to giving the buyer an option to buy at a price
m + p and requiring him to pay liquidated damages of m if he switches
to the entrant). If the buyer rejects the contract things are as in part (1).
Given p and c, what is the price that the buyer will end up paying for the
good? Using your answer, write the expected payo¤s of the buyer and the
two sellers as a function of p and m.
4. Explain why the incumbent seller will choose p by maximizing the sum of
his expected payo¤, I , and the buyer’s expected payo¤s, u.
5. Write the …rst-order condition for p and show that the pro…t-maximizing
price of the incumbent seller, p , is such that p < 1=2. Also show that
if g(0) > 0 then p > 0.
6. Explain why the contract is socially ine¢ cient. Is the outcome in part (1)
socially e¢ cient? Explain the intuition for your answer.
7. Compute p assuming that the distribution of c is uniform, and show the
expected payo¤s of the parties and the social loss graphically (again, put
c on the horizontal axis and the equilibrium price function on the vertical
axis).
8. Compute p under the assumption that G(c) = c , where > 0. How
does p vary with ? Give an intuition for this result.
Solution to Exercise 24
1. In equilibrium, the price is p = 1=2 if c 1=2 (hence, the buyer buys from the
entrant), and p = c, otherwise (hence, the buyer buys from the incumbent).
Given this price, the buyer’s expected bene…t is
Z 1 Z 1
2 1
u=1 g(c)dc cg(c)dc
0 2 1
2
The expected pro…t of the incumbent seller and the entrant are:
Z 1
1
I = (c )g(c)dc;
1
2
2
Z 1
2 1
E = ( c)g(c)dc:
0 2
27
Using integration by parts, net bene…t and pro…ts are:
" Z #
1
1 1 1
u = 1 G( ) cG(c)j1=2 G(c)dc
2 2 1
2
Z 1
= G(c)dc;
1
2
1 Z 1 Z 1
1 1
I = (c )G(c) G(c)dc = G(c)dc;
2 1 1
2
2 1
2
2
1 Z 21 Z 1
1 2 2
2. Draw …gure.
3. Given p and c, the buyer will buy from the entrant if c p and from the incum-
bent seller otherwise and will pay p. The buyer’s expected payo¤s is therefore
u=1 p m;
and the expected payo¤s of the incumbent seller and the entrant are
Z 1
1 1
I = p g(c)dc + m = p [1 G(p)] + m;
p 2 2
Z p
E = (p c)g(c)dc:
0
4. First, note that the contract must be designed so as to ensure the buyer the
same expected payo¤ as in Part 1, otherwise the buyer will reject the contract.
Second, since the incumbent seller can choose m to extract the buyer’s expected
payo¤, the expected payo¤ of the incumbent seller is equal to the sum of his
expected payo¤, I , and the buyer’s expected payo¤ u minus the expected payo¤
of the buyer absent a contract. Since the latter is a constant, p will be chosen
to maximize I + u.
1
p g(p) G(p) = 0:
2
28
price below his costs. The second expression on the left-hand side of the …rst-
order condition represents the marginal decreases in the sum of the expected
payo¤s of the buyer and the seller. This expression is negative because when p
increases by a dollar, the buyer pays one more dollar with probability 1, while
the incumbent seller gets an additional dollar only when the buyer buys from
him. The latter occurs with probability (1 G(p)). Thus, the total change is
G(p).
6. Since the buyer always buys the good, e¢ ciency is achieved if and only if the
lowest cost seller produces the good. In Part 1 competition ensured that this is
indeed the case. Under a contract, the incumbent produces whenever c p .
Since p < 1=2, production is ine¢ cient whenever p < c < 1=2 since then
the incumbent produces even though the entrant is more e¢ cient.
1 1
p p p = 0:
2
Solving this equation we obtain
1
p = :
2 +1
This equation shows that p is increasing with . Intuitively, an increase in
gives rise to two e¤ects: First, the higher is , the more likely is the entrant
to have high costs. Hence, the marginal cost of raising p which is G(p) (see
Part 5) becomes smaller. Second, the marginal bene…t of raising p, given by
(1=2 p)g(p), changes as well and this e¤ect may work in the opposite direction.
In our case though, the …rst positive e¤ect dominates. Hence, the less e¢ cient
the entrant is in expectation, the higher will be the price that the buyer is
required to pay.
Interestingly, this is not always true. In particularly, if G( )=g( ) is an increasing
function and there is a shift parameter that shifts both G( ) and G( )=g( )
upwards then p will decrease although the entrant is less likely to be e¢ cient.
Exercise 25 Franchising
29
A monopolistic manufacturer produces a good that is sold to three retailers.
The manufacturer has constant marginal cost equal to c < 21 . The retailers are
monopolists in three di¤erent cities. The marginal cost of the retailers is equal
to the wholesale price of the good. Each of the retailers faces a demand function
Qb = 1 b p where p is the retail and b is a variable characterizing the local
demand function. Each retailer knows the value of b in its city. Furthermore, it
is common knowledge that b = 1 in one city and b = z in two cities, z 2 (1; 2].
The manufacturer o¤ers each of the retailers a two-part tari¤ consisting of a
wholesale price w and a franchise fee f . Let us assume that the retailers accept
any contract that results in nonnegative pro…ts. The retailers choose the retail
price p in their market (i.e., there is no resale price maintenance).
1. Let w < 12 and take f as given. Find the price that a retailer sets as a
function of b. Who earns the highest pro…t, retailers with b = 1 or b = z?
2. Assume in the rest of the exercise that z = 2. Suppose …rst that the
manufacturer knows the value of b in all three cities and that z = 2. What
contract will the manufacturer o¤er to the retailers? Is the franchise fee the
same for all retailers? Is it possible for the retailer to extract all pro…ts
in the vertical chain? Assume from now on that the manufacturer does
not know the retailers’ individual b. However, the manufacturer knows
that two of the retailers have b = z = 2 and that one retailer has b = 1.
Assume also that the manufacturer wishes to serve all retailers.
3. Find the optimal franchise fee as a function of the wholesale price w.
4. Find the optimal wholesale price as a function of c. Is the wholesale price
greater or less than c?
5. Can the manufacturer extract all pro…ts by setting w and f optimally?
6. Assume now instead that c = 1=4. Show that it is optimal for the manu-
facturer only to sell to the retailer with b = 1. What happens if c ! 0?
Suppose that two …rms produce at constant marginal costs c. There are two
periods and m buyers. Each buyer has an inverse demand curve: P (qI + qE ) =
1 (qI +qE ) where qI is the quantity sold by the incumbent and qE is the quantity
sold by the entrant. In the …rst period, there is only the incumbent in the
market. Thus, the incumbent produces the monopoly quantity. The incumbent
has marginal cost equal to cI . In the second period, an entrant with constant
marginal cost equal to zero enters into the market. The entry is foreseen by the
buyers. After entry, the two …rms compete à la Cournot. In the …rst period, the
incumbent o¤ers the buyers a fee for an exclusive dealing agreement (take-it-
or-leave-it). If a buyer accepts the o¤er, she cannot buy from the entrant in the
second period.
30
1. Suppose that the incumbent and entrant are equally e¢ cient, i.e. cI =
0. What is the maximal fee for an exclusive dealing agreement that the
incumbent is willing to o¤er to a buyer? What is the minimum fee that a
buyer is willing to accept for signing an exclusive dealing agreement? Will
there be exclusive dealing in equilibrium?
2. Consider a general marginal cost of the incumbent cI . For which values of
cI will exclusive dealing arise in equilibrium?
Consider a market for a base good that is sold over two periods. In period 2,
also an upgrade may become available. For simplicity, set the mass of consumers
equal to 1 and marginal costs equal to zero. Firm 1 can be active in periods
1 and 2, …rm 2 can only be active in period 2. At the beginning of period 2,
…rms decide simultaneously whether to upgrade. Suppose that …rms maximize
the sum of pro…ts in periods 1 and 2.
The willingness-to-pay without upgrades is V per consumer in each period.
An upgrade by …rm 1 leads to a surplus of r + 1 , while an upgrade by …rm
2 would lead to a surplus of r + 2 . Firm 2 is assumed to be more e¢ cient,
2 > 1 . The upgrading cost is C. Suppose furthermore that 1 > C. This
assumption means that upgrading is socially superior to not upgrading even if
it is done by the less e¢ cient …rm.
31
Solutions to Exercise 27
1. Bertrand competition in period 2 implies that consumers make a net surplus of
r in period 2. In the case of short-term contracts …rm 2 upgrades in period 2
and makes a pro…t of 2 C (because, in equilibrium, …rm 1 does not upgrade).
Firm 1 makes a pro…t of r in period 1.
2. Alternatively, …rm 1 could o¤er a long-term contract requiring the consumer not
to buy from the rival in period 2. Consumers are willing to take this option if
their surplus is weakly larger than r . Hence, …rm 1 can charge r in period 1. In
addition, in period 2 it can release an upgrade and charge 1 for it. Since …rm 1’s
pro…t are r + 1 C > r , it is in the interest of …rm 1 to o¤er such a contract.
If consumers have signed with …rm 1 in period 1, …rm 2 has no incentive to
introduce an upgrade at the beginning of period 2. Long-term contracts result
because of the market power of …rm 2 in the market with upgrades. Through
long-term contracting, the more e¢ cient …rm 2 is excluded from the market.
32
Solutions to Exercise 28
D
1. The pro…ts of each downstream …rm is i = (1 qi qj w)qi . Solving the
…rst-order conditions imposing symmetry gives q1 = q2 = (1 w)=3. Hence,
q = (1 w)2=3.
2. Since q = x, the inverse demand in the upstream market is w = 1 3x=2.
Upstream pro…ts are U i = (1 3(xi + xj )=2 c)xi . Solving for the FOCs
gives x1 = x2 = 2=9(1 c). Thus x = 4=9(1 c), w = 1=3 + (2=3)c and
p = 5=9 + (4=9)c.
3. With a continuum of downstream markets the demand by each downstream …rm
for inputs leaves the market price unchanged. With a single downstream market,
if a …rm increases its quantity this will a¤ect the input price.
33
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