Name of Business____________________________________________

Your university/college_____________________________

Owners’ Names_________________________________________

Phone_____________, e-mail________________

Date_________

Addis Ababa, ETHIOPIA

 1. COMPANY’S MAIN OBJECTIVE (WHY DOES THE COMPANY EXIST?)
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2. FINANCIAL GOALS
2.1. To have a sales revenue amounting to ______, by ____/____/______.
2.2. To obtain a profit margin of _______%.
2.3. To obtain a profit per business partner of _______________.
3. DESCRIPTION OF THE PRODUCT OR SERVICE

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4. IDENTIFICATION OF THE CUSTOMERS

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5. IDENTIFICATION OF THE COMPETITION

Major Competitors
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Strengths/weaknesses of the competition
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6. ADVANTAGES AND DISADVANTAGES OF THE PRODUCT AND YOUR

COMPANY
Price: ______________________________________________________________
Quality: _____________________________________________________________
Terms of Delivery:_____________________________________________________
Payment Methods:_____________________________________________________
Customer Service: ____________________________________________________
Other: ______________________________________________________________

7. MESSAGE TO BE COMMUNICATED TO THE CUSTOMERS

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Medias to be used:
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8. MARKETING AND MEANS OF COMMERCIALIZATION

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9. Production Cost Estimation

Months/Years Products/services Unit Cost/expense Quantity Cost/Expense ($/Birr)

Total Cost/Expense (Birr)

 10. Organizational and Human Resource Structure
Organizational structure
Human Resource Structure
S.No. Responsibilities Educational Experience Salary/month Annual salary
Status (Birr) (Birr)
1 General Manager
2
3
4
5
6
Total Cost/Expense (Birr)

11. Total Cost projection

Items Costs/expense (Birr)
Merchandize or raw material
Machinery or other related asset costs
Production costs (salary, fuel, packaging, promotion,...)
Administrative expenses (phone, office material, etc.)
Commission

12. Sales forecast

Months/Years Products/services Unit price Quantity Sales ($/Birr)
 Total Sales (Birr)

13. Financial Forecast

Income (Profit And Loss) Statement Forecast
Items 1 2 3 4 5 6 7 8 9 10 11 12
1. Sales/Revenue
2. Cost of Sales
3. Gross Profit (1-2)
4. Salary expense
5. Utility expense
6. Promotion expense
7. Other expenses
8. Total Operating
Expenses ( to 7)
9. Profit before tax (3-8)
10. Tax Expense
11. Net profit (9-10)

Cash Flow Statement

Months/Years Description Cash Inflow Cash outflow Balance
1 Beginning cash on hand
2
3
4
5
6
7
8
9
10
11
12
12. Balance Sheet

Total Asset
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Liability
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Owners Equity
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Total Asset= Liability + Owners Equity

13. FINANCIAL LOAN

I would like to obtain the loan in the amount of _______________________________________
My purpose is to use this money to _________________________________________________
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To guarantee the loan, I offer the following:

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Appendix
Here below are the documents that support the related information in thisbusiness plan:
1. ____________________________________________________________________________
2. ____________________________________________________________________________
3. ____________________________________________________________________________