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(I’LL UPLOAD THE EDITED ONE SOON)

COLLEGE COFFEE DRINKERS SURVEY

Taking part in this survey is voluntary and anonymous. This questionnaire will take no more than 10 minutes of your time. Thank you for taking part
in this, and should you have any questions, please feel free to contact Hannah Cruz (0917 721 7500 or hannahmaziiing@gmail.com) or Gwynne Yu
(0917 832 6309 or gwynne_yu@dlsu.edu.ph).

Screening Questions

Do you drink coffee regularly?


● Yes
● No

Do you go out to establishments for coffee?


● Yes
● No

If you answered Yes to both questions, please go on and complete the questionnaire. If you answered No to any of these questions, you do not
have to complete the questionnaire.

SECTION A

Why do you drink coffee? (Check all that apply)


● I drink coffee to help me wake up and be energized and alert.
● I drink coffee for its warmth.
● I drink coffee for its taste.
● I drink coffee for its smell.
● I drink coffee because it makes me feel like an adult.
● Other

How do you like your coffee? (Check all that apply)


● with a lot of milk
● with chocolate
● iced
● strong and black
● hot
● Other

How often do you drink coffee in a day?


● Once to twice a day
● Twice to thrice a day
● More than three times a day

Where do you usually drink coffee (when outside the house)?


● Starbucks
● Coffee Bean and Tea Leaf
● Instagram Worthy Cafes like Cafe Travel and Noriter
● Bo’s Coffee
● Others (please specify):

What do you choose to drink coffee in that establishment you chose above? (Choose your top 3)
● Because they are well known
● Because their coffee is better
● Because their staff is friendlier
● Because the establishment is more accessible
● Because they provide free wi-fi
● Because of the ambience
● Because I’m more familiar with it
● Because of the food selection they provide with the coffee
● Because I want to socialize
● Because I want to be productive
● Other

SECTION B

Gwynneeee, based sa answers from the FGD, can you put in stuff here to rank? Like ano important for them when choosing coffee, a coffee place.
like yung example ni sir sa board last time :-)
** Are you familiar with Bo’s Coffee?
● Yes
● No

If you answered Yes to this question, please answer Section C. If you answered No, please Skip Section C and resume by answering Section D.

SECTION C

How did you know about Bo’s Coffee?


● Advertisement (?????)
● Saw it in a mall
● Friend/Relative
● Others (please specify):

What do you like best about Bo’s Coffee?


● Their Coffee
● Their being local
● Ambience
● How it’s not overrated
● Others (please specify):

^ edit this once we get most common answers from FGD 2

Rate the quality of their products


(turn this into a rating table once finalized)
● Hot Beverages (Tea, Latte, Hot Chocolate, Hot Coffee, etc)
● Cold Beverages (Iced Tea, Juice, Ice Blended drinks, etc)
● Meals (Sandwiches, Pasta)
● Snacks (Pastries- cakes, muffins, etc)
● Coffee Beans
● Merchandise (Mugs, Tumblers, etc)

Rate Customer Service


● Friendliness of personnel
● Cleanliness
● Place’s Ambience
● ?????

** I can’t think of any more stuff you can ask regarding awareness sa Bo’s Coffee & their experience

SECTION D - Can’t think na rin. I was thinking this should be about what they would like to see in an ideal coffee establishment… like parate natin
what’s the most important sa kanila and ayun, basta insights on what makes them like a coffee place.

Section E - I was thinking eto questions on how to make their experience better huhu sorry so blank rn :-( help

DEMOGRAPHIC INFORMATION

What is your gender?


● Male
● Female

How old are you?


● 16 to 19
● 20 to 23
● 24 to 27
● Above 27

On average, how much do you allot to spend on coffee monthly?


*blank box. Php_____

** insert more demographic stuff huhu

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