From

TARA RISK
Received
11/Nov/2016
Due Date
Subject
MFR Individual Report
Your submission for Managing Financial Resources has now been assessed.
The provisional mark awarded was 68, subject to ratification at the relevant
Programme Examiners Meeting. For detailed information on the assessment
regime, please refer to your Programme Handbook.

The marker and moderator comments (where applicable) are shown below. If
you have any queries regarding this assessment, please contact the Exams and
Assessment Office.

Access to this feedback is dependent on your status being current. Please

print/download for future reference.

Content
Introduction
This was good and you did cover the business and the key financial items. But
needed more on the allocation and management issues related.

Part A - Economic issues

Quite a good answer on market structure and competitive rivalry. You started
with the economic aspects and the went on to a Porter 5 forces analysis which
was well done and you extended it to cover price and the kinked demand curve
and the non competition issues which seemed to me to be quality issues and
compliance. But you got a bit lost at the end and were not really adressing the
question.

Part B - Ratios
You explained the corporate ratios well and showed them in graph format. I
would have liked to have seen more figures and the basis of the calculations in
the text. You did a very good explanation of each ratio which helped your marks .
Part B – Decision making
This was on long term decision making. You initially went into lots of discussion
around strategic issues but then you did get down to a project where you were
able to apply the course materials using NPV. This led to a decision being made.
Cash flow was the key here and NPV analysis needed fully explaining and
applying. You also referred to but did not show workings of some of the other
techniques in the course materials. Payback etc.

Part B – Planning and budgeting

A generic start but then a good application of the course ideas and a wide
ranging discussion, You covered the company planning process and
methodology quite well and discussed the benefits of budgeting . But there were
virtually no figures , no reference to cash flows and no reference to budgetary
control. So a lot was omitted.

Conclusion
This was a clear acknowledgement of your learning.

Structure

Your structure followed the question

Presentation
Your answer was well presented

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