Selection of cities:

We know people of big cities loves fast food as compared to small cities, so our initial goal is to select big
cities of Punjab like Lahore, Rawalpindi/Islamabad, Multan, Faisalabad, Bahawalpur, Gujranwala. These
six biggest cities will be first priority latter we will target whole Punjab.

We know that people in big cities prefer fast food than people in small cities, therefore our
primary goal is to select big cities in Punjab such as Lahore, Rawalpindi/Islamabad, Multan,
Faisalabad, Bahawalpur, and Gujranwala. These six largest cities will be our initial priority,
followed by the entire Punjab.

Selection of media for advertisement;

Advertisement is kind of backbone in success of any business. Initially we will use different social media
platforms like Facebook, Instagram, Twitter and will make our own website as well, will target most
popular applications like Tiktok, Bigo, Likee and will use some TV channels that are only being watched in
Punjab. And will Create a branded app so that customers may order food online.

Advertisement is the backbone of any business's success. Initially, we will use several social
media sites including as Facebook, Instagram, and Twitter, as well as our own website, and we
will target the most popular applications such as Tiktok, Youtube, and Snacke, as well as some
TV channels that are only available in Punjab. And will develop a branded app for users to buy
food online.

Decoration of sitting place;

We will use An ideal restaurant interior and natural light it will not shabby or very bright In the age of
Instagram, We will make interior design Instagramable, it will make it to your customer's feed and entice
their entire follower list.

We will make comfortable seats, recliners, and sofas that will be heavy and cushioned. Will use alternate
seating methods like swings or hammocks Swings remind one of childhood and speed. This makes the
customer sitting on it to order impulsively and eat fast.

We will make use of Natural light and a perfect restaurant interior It will not be shabby or
brilliant. so it will appear in your customer's feed and entice their complete follower list.

We will build substantial and padded seats, recliners, and sofas that are comfy and
supportive. Will can use Swings recall childhood and drive. This causes the customer sitting
on it to order rashly and consume quickly.

Provision of Wifi
From cafes and bars to shops retail outlets, WiFi is becoming a common amenity. We're all leading
increasingly connected lives So we will provide free Wifi to our customers, this will make them happy
and they will stay in Cafee for a long time which will increase our sales.

Free Wifi will be our promotion, The Instagram generation loves to take photos of their fancy food, tweet
selfies with their friends and 'check in' to places on Facebook.

Internet connection is becoming a standard service in everything from cafes and pubs to retail
locations. We are all living increasingly connected lives, so we will provide free Wifi to our
clients, which will make them happy and encourage them to spend more time in Cafey,
increasing our sales.

Our promotion will be free internet. The Instagram generation enjoys taking photos of their
fine dining, posting selfies with their buddies, and 'checked in' to places on Facebook.