Outline: Feasibility Study for Outdoor Film Pass

Thesis: The Outdoor Film Pass will be a fantastic addition to the already booming outdoor film

industry, making access easier for everyone.

I. Description

a. Sole proprietorship that works directly with the film production companies to

buy a large block of tickets at a cheaper price to then resell in multipack form.

b. Multiple passes, ski film pass and summer outdoor film pass.

c. Lessens the effort and the price of going through each company and buying

individual passes for each film.

d. The outdoor film industry is growing rapidly with events like Banff film festival

and Ski town revival events, but the outdoor film pass is different and allows you

to specialize specifically in skiing or summer activities and see premiers put on by

the actual production company which is a unique experience.

II. Regulatory and Risk Analysis

a. Trademark permission to use the individual production companies' logos,

branding and images for The Outdoor Pass’s marketing purposes.

b. Resell permission from the individual production companies to sell their tickets

on our multipack products.

c. Sellers Permits and Business License's for the state being operated in and the

states products are being sold in.

d. Permits related to sales tax in each state.

 e. Employer Identification Number to stay in compliance with taxes and other

regulations.

f. Home occupation permit since the business will not have an in-person office

everything will be addressed to the sole proprietors' property.

g. Prevent fraud and data hacks by using proficient and professional software to

protect all records.

III. Location Analysis

a. The business is run 100 percent online/remote.

b. This is a huge advantage as it brings down the costs of having and maintaining a

physical location and the risk that comes along with it.

c. There is no need for an in-person location because the product can easily be

delivered online with scannable codes through email.

IV. Management Analysis

a. This Is a small operation that only needs a few employees who can each take on

a couple of roles.

b. One employee to complete all the personal relations and communication with

production companies as well as the marking when the passes start to get sold.

c. Two employees to do all the finance, customer relations and other operational

tasks that need to be completed.

d. All will be overseen by the CEO (Chief Executive Officer) who is the owner as

well.

V. Market Analysis
 a. The outdoor film industry is growing and changing rapidly with new events

happening all the time. Specifically, Level one, who was one of the biggest

production companies, just made their last film, now all their athletes and more

are making their own parts and having their own premiers.

b. The ski film industry is especially thriving right now with so many different films

coming out and new production companies every season.

c. Ski Town Revival events and Banff Film festivals may offer similar films to what

we offer but they require travelling and watching all the films in a certain period,

while the outdoor pass allows people to purchase one ticket and go to each of

the events that the individual production companies put on.

d. Salt Lake City, Denver, Bozeman, Jackson Hole, and the Lake Tahoe area where

all hotspots this past fall that offered multiple different films in their area.

e. Nobody else offers such a product that allows someone to purchase one pass

that gets them access to all the premiers and shows in their area for ski movies

and then all your other outdoor films as well.

VI. Financial Analysis

a. The main expense is the cost of payroll for our three employees.

b. There will be a cost in creating a website and setting up payment methods.

c. Shipping materials, office materials for each employee wherever they are

located, software for financial information.

d. Startup will mostly be financed by personal funds along with a small business

loan from the bank to really get things going.

VII. Feasibility Recommendation

a. GO!