Advertisement Analyze

Group 1 Session 1 (Akmal Ibrar(4), Azmi Zufar Abdirrohman(6), Dana Februara Brahmani(7))

1. What product is offerred? Rinso Laundry Soap

2. What is the purpose of it? To persuade people especially mothers to wash clothes with Rinso Laundry
Soap

3. Who will be the target consumers? Housewives or mothers

4. How will it reach the consumers? By spreading advertisements in easy-to-see places and also
broadcasting advertisements on tv.

5. How does it persuade the consumers? they offer the product with the slogan "Berani Kotor Demi
Kebaikan", because soiled clothes can be washed clean with their products. they are also campaigning to
reduce the use of plastic.

6. Is it a good or bad advertisement? we think it's a good advertisement, because apart from they are
promoting their product, they are also campaigning to preserve the environment.