BSBMKG439 Develop and Apply Knowledge of Communications Industry

Homework Booklet

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BSBMKG439 Develop and Apply Knowledge of Communications Industry
Homework Booklet

© 2021 RTO Works – Edited 2022 Ruby Institute 20220826

BSBMKG439 Develop and Apply Knowledge of Communications Industry
Homework Booklet

About this document

This document is to be used as a self-study guide at home/in your own time to complement the formal
learning you are doing as part of your classroom or online studies. It is a requirement of your course that you
complete the activities in this guide.
You will need to take your notes/completed activities to class, or follow your trainers direction about how to
complete activities.
If you are unsure about anything, talk to your trainer/assessor.

Homework Booklet

Unit code and title BSBMKG439 Develop and Apply Knowledge of Communications Industry

Instructions You are to complete each of the self-study tasks below. Each activity is a
mandatory part of your study. After completing each of the tasks, tick the box
below to show that you have completed the activity and bring evidence of this to
class to share.

Ruby Institute Pty Ltd trading as Ruby Institute | ABN 13 612 126 986 | RTO 45148 | CRICOS 03723G
Lvl 7, 250 Collins Street, Melbourne VIC 3000, Australia | Tel: +61 3 9069 2172 | Email: studentservices@ruby.vic.edu.au
BSBMKG439 Hwrk BK ©2021 RTO Works Quality Solution| Ed 2022 Ruby | 20220826 | Page 3 of 5
BSBMKG439 Develop and Apply Knowledge of Communications Industry
Homework Booklet

Activity Task Expected time Completed

Watch & research Watch one of the videos from the RTO Works 2 hours 
video series:

• Celebrating Innovation
Conduct your own research to answer the
following questions:

• How can innovative ideas improve the

communications industry?

• What is an example of innovation within the

communications industry?

• How can you improve your ability to think

innovatively?

Practical activity With another classmate practice offering each 4 hours 

other constructive feedback. Make sure to be
clear on the feedback you’d like to receive on the
deliverable (such as accuracy, deliverance, writing
skills etc.).
Asking for feedback is an important part in
preparing for distribution or publication.
Use email to ask for specific feedback in this
activity.

Research Research the current technological developments 4 hours 

and trends within the marketing communications
industry. Give examples of technological
developments and what they are used for and
current trends in communication.
Take notes to share in class.

Review Review your assessment requirements for this 3 hours 

unit and read through your Project Portfolio so you
know what you will be required to do. Make sure
you review your Student Guide if you need to
revisit some areas of your training. Ask your
trainer any questions before you begin your
assessment to ensure you understand all of the
learning and are ready to be assessed.

Reflection Reflect on the following: 2 hours 

• Information learned during your training

Ruby Institute Pty Ltd trading as Ruby Institute | ABN 13 612 126 986 | RTO 45148 | CRICOS 03723G
Lvl 7, 250 Collins Street, Melbourne VIC 3000, Australia | Tel: +61 3 9069 2172 | Email: studentservices@ruby.vic.edu.au
BSBMKG439 Hwrk BK ©2021 RTO Works Quality Solution| Ed 2022 Ruby | 20220826 | Page 4 of 5
BSBMKG439 Develop and Apply Knowledge of Communications Industry
Homework Booklet

Activity Task Expected time Completed

• Your main key “takeaways” from this unit

• What did you learn that you didn’t know

already? How can you apply this in your
study/work/life?

• What did you find challenging or confronting?

How did you overcome these challenges or
barriers?

Ruby Institute Pty Ltd trading as Ruby Institute | ABN 13 612 126 986 | RTO 45148 | CRICOS 03723G
Lvl 7, 250 Collins Street, Melbourne VIC 3000, Australia | Tel: +61 3 9069 2172 | Email: studentservices@ruby.vic.edu.au
BSBMKG439 Hwrk BK ©2021 RTO Works Quality Solution| Ed 2022 Ruby | 20220826 | Page 5 of 5