CHASE MARTEI AKUMIAH

Westampton, New Jersey 08060

770-855-9188 ♦ chase@akumiah.com ♦ www.linkedin.com/in/chase-akumiah

EDUCATION
University of Maryland – College Park Expected Graduation: May 2024
Robert H. Smith School of Business
Bachelor of Science, Marketing
Relevant Coursework
• Marketing Research Methods, Consumer Analysis; Strategic Management; Self-Presentation in the Age of
Technology, Modern Journalism

EXPERIENCE
Google San Francisco, CA
BOLD Associate Product Marketing Manager Intern May 2023-August 2023
• Developed an advocate leads tracker of 30+ advertisers and thought leaders through meetings with global go-to-
market teams in North America, Europe, and Asia
• Crafted 5 strategies for our global ABBM team to engage with partners to promote digital advertising, including
suggestions on prospective content, programs, and events
• Oversaw the production of a 5-part privacy advocacy video series with a $50K budget in collaboration with an
independent video agency
Baltimore Ravens Baltimore, MD
Marketing & Promotional Operations Intern August 2022-January 2023
• Collaborated with fellow interns to develop loyalty programs and a new on-field activation with the Maryland
lottery for the ’22-’23 NFL season
• Assisted in the execution of promotions inside and outside of stadium during game day, including tunnel and locker
room activity for season ticket members
• Promote Ravens affinity groups and other activities available to fans
Betty Labs Incorporated (acq. by Spotify) Los Angeles, CA
Marketing Intern July 2020-January 2021
• Led three marketing campaigns (creative, ad-buying, and measurement) for Locker Room app resulting in 19% m/m
increase in downloads
• Scoped the digital launch plans for two new applications
• Collaborated with the product design team to create user interface paradigms

LEADERSHIP & ACTIVITIES

American Marketing Association (UMD) College Park, MD
Career Mentor May 2023-Present
• Enhance mentees’ educational and professional experience through personal brand development tactics and industry
exposure
• Assist the VP of Finance in identifying corporate sponsorships to provide job/internship opportunities for members
Sigma Nu Fraternity College Park, MD
Vice President December 2021-January 2023
• Student-managed budget of over $110,000 allocated towards chapter renovations, philanthropy fundraisers, and
brotherhood development
• Organize semesterly philanthropy events to raise money for the Dana-Farmer Cancer Institute
Maryland Sports Business Society College Park, MD
Member December 2020-Present
• Attend conferences where we discuss articles regarding aspects of business management in sports
• Raise funds for Special Olympics Maryland (nearly $20,000 for the Fall 2022 semester)
• Fundraisers include partnerships with local restaurants, as well as selling club merchandise at baseball games

HONORS
Dean’s List for Academic Achievement College Park, MD
Recipient September 2020-December 2022
• Earned this award for academic excellence by maintaining a semester grade point average of 3.5 or higher
SKILLS
• DEVELOPING MARKETING PLANS THROUGH EXPLORATORY RESEARCH TO REACH A SPECIFIC DEMOGRAPHIC