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5G and The Future of Entertainment
5G and The Future of Entertainment
As a result of this commercial and research exposure, I can say on the production side,
these are the key media and entertainment use cases (and variations upon them) as
benefitting from 5G.
The first is remote production, sending compressed real-time, in-synch multi-camera feeds
(including 4K) from the field (venues, events sites, outdoor sports locations…) into the cloud
or to the production facility, rather than sending out an OB unit with all the equipment and
staff. This is a complete remote production scenario, including in extreme cases multi-room
distributed production, such as multiple production staff operating remotely from one
another working collaboratively on the same live content. We see strong demand from
customers due to the economic and operational benefits and we’ve responded with our
LU800 multi-cam and remote production software solution.
Secondly, there’s remote production in the field using private 5G networks (i.e. Non-Public-
Networks – NPNs), with uncompressed, or slightly compressed, feeds from cameras sent to
the on-site production truck: cableless, non-line-of-sight, high-quality field production.
Then there’s wireless studios: a vision where an all-IP, 5G NPN cableless wireless studio(s) is
used, with all A/V devices connected over a 5G network, all IP-based etc.
Lastly, enhanced news gathering for live and recorded coverage and much faster pre-edited
file uploading (LiveU FTP), benefiting from the additional uplink capacity and enhanced user
density support.
On the distribution side, we see mass HD content distribution for consumer consumption,
both live and non-live. More users, watching more content, at higher quality, with no
buffering etc. For live content, 5G broadcast and multicast have the important potential to
reduce network load, enhance the viewer experience and reduce operators’ costs.
Then there’s AR/VR viewing: consumers on mobile devices experiencing AR/VR, either
passively watching or with gaming or other collaborative experiences. The AR/VR content
may be live or pre-arranged. The requirement for high bandwidth at very low latency
(otherwise physiological phenomena will inhibit usage) is expected to be resolved by 5G.
eGaming and eSports is similar to AR/VR but also requires multi-player synching with very
low latency.
In addition, we see possible use cases in other verticals, where video or other media is
required, making very good use of 5G. These include telemedicine – high-quality, remote
access to medical experts, home treatments etc. We’re also taking about remotely operated,
or assisted, medical robots and machinery. Very low latency, high uplink bandwidth and
very high reliability are key to this remote point-to-point telemedicine use. COVID is
expected to further boost the exploration of these use cases, including remote patient
monitoring in ambulances or other out-of-hospital locations.
There are also AI-driven media uses cases where back-office AI is used to analyse and work
on high-quality video coming in from mobile field devices for various outputs.
5G offers a range of key technologies to enable and support these cases. The main ones are
higher bandwidth, both downlink (mainly) but also uplink; edge computing that enables
latency reduction in some uses; support for increased user density – to reduce congestion
both for production and consumption; slicing and orchestrated virtualised services using 5G
Core to enable QoS “guarantees” for paying customers in stand-alone (SA) networks; NPN
networks and NPN-PN roaming and collaboration models; and broadcast/multicast support.
The issue is to close the huge gaps between the promised performance and the current or
imminent 5G network deployments, if and when all these 5G “goodies” are enabled and fully
deployed. This requires a lot of research and validation – technological, operational and
economic (return on investment). Then there’s the capital investment, including spectrum,
basic infrastructure, optional advanced infrastructure and more expensive end-user
technologies; we all need to understand the possibilities versus the limitations. Then there’s
the issue of how widely networks are deployed and network resources allocated. It depends
on investment priorities and ROI analysis, which are in competition with other verticals/use
cases/markets/businesses such as IoT, smart logistics, autonomous vehicles, smart cities
etc. Such full 5G deployments are some way off, though in some countries that see 5G as an
engine to drive their economy, rollouts will be earlier than in others.
Being at the heart of the testing and validation of these innovative use cases, especially in
production, we can assess the advantages, limitations and market viability of these
advanced 5G technologies. We see, and experience in our work, bonding multiple links is
required to fully enable these cases. It simply ensures the maximum effective use of current
and future 5G capabilities. On the one hand there’s fluctuations in service levels, limited
consistent uploading for any single modem, partial deployments, sub 6GHz spectrum
penetration and propagation issues, and NSA (Non-Standalone) deployments are the
standard (using 4G cores and sometimes jumping between 4G to NR (New Radio) in the
middle of transmission). On the other hand, there’s increasing demand for 4K production,
multiple-cameras, remote production in news and across top sporting events. LiveU
multilink combining any 5G connection, with or without additional 4G or Wi-Fi, is essential in
satisfying the strict requirements of these use cases.
As an aside, I am proud to have become 5G-IA Tests and Pilots International Stream Chair,
where I will be trying to promote global collaboration around trials.
LiveU is a proud partner in these EU 5G collaborative research and validation projects: 5G-
Solutions (#856691), 5G-Tours (#856950), 5G-RECORDS (#957102), COPA EUROPE (#957059)
and 5G-Xcast (#761498).
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5G is a game-changer for the sport, media & entertainment industries. In fact, thanks to
5G technology, in the not too distant future, consumers will have access to more content
and experiences than they could ever have previously imagined.
The new 5G standard will be a major competitive asset for network providers in media &
entertainment. Video will see the substantial market transformation from it. 5G brings
economies of scale to network providers’ TV offerings, competing against Internet Protocol
TV (IPTV), cable, and satellite. On the B2B front, 5G will help operators capitalize on
mobile media growth by selling 5G network capabilities to OTT video service providers.
5G is already changing the fan experience for those at the game itself. At the 2022 Super
Bowl, for example, Verizon’s 5G Ultra-Wideband provided fans inside the SoFi stadium with
high speeds, low latency, and massive capacity that enabled engaging in-game experiences.
Verizon 5G Multi-View in the NFL Ticketholder app gave fans in attendance, with select
Android and iOS 5G phones, the opportunity to engage with up to seven different camera
angles and project AR overlays of the NFL’s Next Gen Stats for players, and access instant
replays.
New media experiences
Remote production
Remote production involves filming a scene or a live event at one location
and production and dissemination of that content happening at a different
location. Normally, a full crew and equipment would be at the site after
which the filmed content would be transported in person to a production
facility or transmitted via cables to a broadcasting vehicle in case of a live
stream. But with remote production, filming is typically done with multiple
remotely operated cameras that feed data to the Cloud or a production
facility where it is further processed and transmitted. 5G remote
production offers the same reliability of cables with the convenience of
being wireless. It also has the capability of transmitting data at a faster
speed without compressing to maintain higher quality.
Content on demand
Content on demand is one of the most significant developments in media
and entertainment over the last few years. As audiences demand superior
quality, no buffering, and no outages, the adoption of 5G networks by
content creators has become imperative. 5G offers the added advantage of
seamless content streaming even in congested areas. Promotions and
advertising will also take on a new look as it becomes highly personalized
based on the interests, age, location, etc., of the person viewing the
content.
Remote production
Remote production involves filming a scene or a live event at one location
and production and dissemination of that content happening at a different
location. Normally, a full crew and equipment would be at the site after
which the filmed content would be transported in person to a production
facility or transmitted via cables to a broadcasting vehicle in case of a live
stream. But with remote production, filming is typically done with multiple
remotely operated cameras that feed data to the Cloud or a production
facility where it is further processed and transmitted. 5G remote
production offers the same reliability of cables with the convenience of
being wireless. It also has the capability of transmitting data at a faster
speed without compressing to maintain higher quality.
Content on demand
Content on demand is one of the most significant developments in media
and entertainment over the last few years. As audiences demand superior
quality, no buffering, and no outages, the adoption of 5G networks by
content creators has become imperative. 5G offers the added advantage of
seamless content streaming even in congested areas. Promotions and
advertising will also take on a new look as it becomes highly personalized
based on the interests, age, location, etc., of the person viewing the
content.
5G technology is much faster than its predecessor, 4G, and can provide
download speeds up to 20 times faster. This allows users to access content
quickly and easily, with no lag or buffering. It also allows content providers to
stream multiple high-definition videos at the same time, giving viewers an
immersive experience.
The increased speed of 5G will also have a major impact on the gaming industry.
With 5G, gamers will be able to experience smoother, faster gaming experiences
with less latency than ever before. This will open up the possibility of more
immersive virtual reality gaming experiences, as well as providing a better
experience for e-sports viewers.
5G technology will also bring new opportunities for consumer interaction with
media and entertainment. For example, 5G could enable more interactive
elements within media, such as allowing viewers to vote on the outcome of a TV
show or providing an augmented reality experience in a film.
Finally, 5G will have a huge impact on the way media and entertainment is
produced. Production teams will be able to use 5G to capture and transfer high-
resolution video and audio in a much faster and more efficient way. This could
lead to faster production times and reduce costs, allowing media and
entertainment companies to increase their output.
Overall, the introduction of 5G technology will have a major impact on the media
and entertainment industry. It will provide faster data transfer speeds, more
immersive gaming experiences, and new opportunities for consumer
interaction. It will also make production times faster and more efficient, allowing
media and entertainment companies to produce larger quantities of content.
On the other hand, 5G networks have the potential to revolutionize the way
media and entertainment is created and consumed. Media and entertainment
companies will be able to leverage 5G networks to create more interactive and
engaging content, as well as offer new services and experiences to consumers.
5G networks will also enable media and entertainment companies to target their
content to specific audiences, allowing them to tailor their content to better
meet the needs of their customers.
However, there are some challenges that must be addressed in order for 5G
networks to be successful in the media and entertainment industry. Security is a
major concern, as 5G networks are vulnerable to cyberattacks. Additionally, the
cost of deploying 5G networks is high, and media and entertainment companies
need to be sure that the investment is worthwhile.
Overall, 5G networks provide both challenges and opportunities for the media
and entertainment industry. While there are some obstacles that need to be
addressed, the potential benefits of 5G networks are too great to ignore. Media
and entertainment companies should look to the future and begin to explore
the possibilities that 5G networks have to offer.
5G will dramatically improve the speed of streaming services, allowing for more
immersive experiences. With 5G, streaming services will be able to offer higher
resolution content, such as 4K and 8K, which will provide a much more
immersive experience to viewers. In addition, 5G will enable streaming services
to provide content on multiple devices simultaneously, such as mobile phones
and TVs.
The fifth generation of mobile networks (5G) is set to revolutionize the media
and entertainment industry. This next-generation technology promises faster
speeds, greater capacity, and lower latency than any of its predecessors, making
it an ideal platform for streaming video, gaming, and other media.
As 5G networks are rolled out across the globe, media companies are already
exploring the possibilities that this technology has to offer. From immersive
virtual reality experiences to ultra-high definition streaming video, 5G is set to
open up a world of opportunities for content creators.
The use of 5G networks for live broadcasting is another area that is attracting a
lot of attention. Companies such as Nokia are already trialling the use of 5G
networks to broadcast live events, with the potential to offer an immersive
experience that traditional radio and television broadcasting can’t match.