Industry-Wise

Key Performance
Indicators

August 2023
Salient Features

Context: These baseline indications, important benchmarks, or basics are identified by

established standards in the operational departments of each business sector

Use Case: To comprehend the industry's business operation benchmarks and

terminologies, as well as to build up parameters in the production of costing, revenue,
models, and budgets

Source: Data is gathered from prior experiences and prospects of working in the
sector, and secondary research for fairness and better alignment

Similarity: Because operational departments in many firms are similar, performance

indicators are benchmarked on comparable grounds

Differentiator: Due to the size of the activities, geographical presence, or scale of

operations, various company performance standards may differ

Updates, additions, feedback, and comments: Accepted adjustments and additions to

cover all industries and emerging trends

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Table of Contents
Content Page #
Automobile Sector_ (Mileage) 4

Agriculture Business _ (Environment) 5

Consumer-Centric Business _ (Network) 6

Energy Business _ (Consumption) 7

Financing Business _ (Money) 8

Healthcare Business _ (Accuracy) 9

Hotel Industry _ (Occupancy) 10

IT/ITES _ (Speed) 11

Logistics & Supply Chain _ (Timing) 12

Real Estate Business _ (location) 13

Other Major Business _ (User Demand) 14

3
Automobile Sector (Mileage)
Automobile Dealerships Auto Service/ Battery Swapping

1 Reconditioning Time
1 Parts Availability Rate

2 Cost to Market
2 Average Customer Waiting
3 Used to New Vehicle Sale Ratio

3 Cycle Time/ Service Time

4 Sales Per Employee

5 Wholesale Volume
4 Battery Degradation , Capacity., Cost

6 Average Unit Value

5 V2Grid/Battery
7 Conversion Rates

Department Contribution to Profit (Sales, 6 Lead Per Employees

8
Service)

4
Agriculture Industry
Agriculture
1 Feed and Water Consumption
2 Wages to Revenue Ratio
3 The Yield of Stock
4 Unit Production Time
5 % Input Waste Materials
Agri-Food Production Chain Agri-Food
1 Multi-Criteria Analysis (MCA)
2 Life-Cycle Analysis (LCA)
3 $ Inventory Warehousing and Damage Cost
4 Fill Rate
Farm Management
1 % Irrigated Farming Land
2 $ Cost Per Hire
3 $ Cost of Harvesting
(Environment)
Dairy Farming
1 # Milk Yield Per cow
2 Milk Flow Rate
3 % Dairy Calves Deaths under 1-month-old
4 $ Daily Cow Replacement Cost
5 $ Concentrate Cost Per Liter of Milk Produced
6 Cows Managed Per Person Employed
Fish Farm/Aquaculture
1 Yield Per m3
2 Feed Conversion Ratio
3 Survival Rate/ Mortality
4 Fish Per Volume Unit
5 Fish Sze/ Weight
6 Cash Flow/ Yield Per Harvest Cycle
7 Total Tonnage
5
Consumer-Centric Business
Consumer Durable Business
1 Sales Volume By location
2 Competitor Pricing
3 Upsell/Cross-Sell Rates
4 On-Time in Full
5 Fill Rate
6 Inventory Turns and Earns
Retail Business
1 Sales Per sq. ft.
2 ATV/AOV
3 Foot Traffic vs Digital Traffic
4 Sales Per Employee
5 Shrinkage
6 Conversion Rate
7 Shopper Dwell Time
8 Click-Through Rate
(Network)
Fast Moving Consumer Goods
1 Out of Stock Rate
2 Average Time to Sell
3 Sales/ Supply Chain Cost
4 Carrying cost of Inventory
5 Margin by Product/Category
6 Delivered on-Time & In-Full
Marketing Agency
1 Website Traffic
2 Lead Generation
3 Conversion Rate
4 Marketing ROI
5 Customer Satisfaction Score (CSAT)
6 Net Promoter Score (NPS)
7 Customer Retention Rate
8 Customer Lifetime Value (CLTV)
9 Units Per transaction
10 True False Accuracy
11 Positive Negative Accuracy
6
Energy Sector (Consumption)
Traditional Energy/ Power
1 Unit wise Service Hours & Standby Hour
2 Unit wise Planned & Unplanned Outage Hours
3 Unit-wise Net Capacity Factor
4 Unit-wise Net Output Factor
5 Unit-wise Energy Availability Factor
6 Average Power (P avg) =Wt. (kW)
7 Power Load Factor (Ku) (Pavg/Pi)
8 Installed Power Load Duration (Ti)
9 Maximum Power Load Duration (T max)
10 Power Factor (cos φ)
Oil & Gas
1 Capital Project Efficiency
2 Leaks Per X Customers
3 Exploration Success Rate
Volume of Proven and Probable
4 12
Reserves
Solar / Wind Energy
1 Performance Ratio (PR)
2 Compensated Performance Ratio (CPR)
3 Normalized Efficiency
4 Specific Energy Production (SPE)
5 Capacity (Load) Factor (CF %)
6 Equivalent Full Load Hours (Eh)
7 Availability Factor (%)
8 Performance Index (PI) = w/wf
Energy Performance Index (EPI)—Measures the
9
Energy (kWh) for a Specific Time Period
Power Performance Index (PPI)—Measures the
10
Effective Power of the Power Plant (kW).
11 Preventive Loss Indicator (In plan)
Corrective Loss Indicator (Un plan)
7
Finance Industry (Money)
Finance/ Banking Insurance
1 Net Interest Margin 1 Quote Rate vs Contract Rate

2 Loans/Deposits Ratio (LDR) 2 New Policy Per Agent

3 Earning Asset Yield 3 Customer Retention Rate

4 Cost of funds
4 Avg. Cost of Claim
5 Client Survey Score
5 Avg Time to Settle Claim
6 New Account Setup Error Rate
6 Claim Ratio
7 AUM Per Employee
7 Claims Settlement Ratio
8 Sales Per Branch
8 Cost Per Bind
9 Total Volume of Accounts
9 Average Policy Size
10 Credit Quality

11 Capital Adequacy 10 Underwriting Expense Ratio

12 Interest Spread 11 Loss Ratio

8
Healthcare Business (Accuracy)
Pharmaceuticals Hospitals/ Medical Clinic
1 R&D Expense Per New Drug Developed 1 Average Revenue Per Operational Bed
2 Prescriptions Filled Per Pharmacy 2 EBITDA/Operating Bed

3 Number of New Drugs Developed 3 Occupancy Ratio

Average Hospital Stay
4 Patent Application and Approval Rates 4
(Total Stay Duration / Total Number of Stays)
Patient Wait Time
5
Medical Equipment (Total Wait Time / Number of Patients)
Average Treatment Charge
1 Equipment Uptime 6 (Total Treatment Charges / Number of
2 Mean Time Between Failures (MTBF) Treatments)
Claims-Denial Rate (%)
3 Cost Per HCP 7 (Number of Denied Claims / Total Number of
4 Medical Equipment Utilization Claims)
Average Cost per Discharge
8 (Total Cost of Discharges / Number of
Drug Manufacturing Discharges)
Process Capability/Performance Indices Staff-to-Patient Ratio
1 9
(CPK/PPK) (Number of Staff : Number of Patients)
2 LAR (Lot Acceptance Rate) Physician Performance
10 (Revenue Per Physician /Reimbursements Per
3 Right-First-Time Rate Physician)
4 Lot Release Cycle Time 11 Overtime hours, Test Results Errors

Confidential – Not for Distribution

9
Hotel & Related Business
Hospitality/ Hotel Service
1 GOP Par
2 Rev Par
3 Occupancy
4 Average Daily Rate (ADR)
5 ARR (Average Revenue Per Room)
6 CPOR (Cost Per Occupied Room)
7 Net Revenue Per Available Room
8 Profit Per Available Room (PROFPAR)
9 Average Length of Stay (LOS)
(Occupancy)
Breweries / Alcohol Manufacturing
1 AOV (Average Order Value)
2 Days Inventory
3 Breakeven
4 Cycle Time
5 Order Fill Rate
6 Labor Hour Per BBL brewed
7 Beer Loss Rate

Bar/ Restaurant Service

1 Average Spend Per Guest ($)
2 Rev PASH = (Total Revenue / (Available Seats x Operating Hours))
3 Food Cost %
4 Per Server Average
5 Number Of Guests Served Per-Server Per-Hour
6 Average Table Occupancy
7 Table Turn Rate
8 Revenue Per Available Seat Hour

10
IT/ITES and Related Business (Speed)
Software as Service
1 Organic vs Paid Traffic ROI/ Growth
2 ARR/MRR (Net New MRR = New MRR + Add-on MRR – Churn MRR)
Customer Conversion Rate
3
(Conversion rate to customer = Number of PQLs / Number of New Customers During the Same Time)
4 Customer Retention Rate
5 ARPA (ARPA = MRR / Total Number of Customers)
6 Number of active users (Stickiness Ratio = DAU / MAU )
7 Customer Churn Rate
Qualified Lead Velocity Rate (LVR)
8
(Current Month’s Qualified Leads – Previous Month’s Qualified Leads) / Previous Month’s Qualified Leads x 100)
9 Periodic Unique Visitors
10 CAC (CAC = Total Cost of Sales and Marketing / Number of Deals Closed)

E-Commerce
1 LTV vs CAC
2 ARR
3 MRR
4 ARPA
5 Repeat Purchase Rate
6 CAR (Cart Abandonment Rate)
7 GMV/GTV

11
Logistics and Supply Chain (Timing)
Shipping/ Sea Transport/Cargo Transport Hyperlocal / Quick Commerce/Last Mile
1 Dry Weighted Tonnage (DWT) 1 Total Order Cycle Time

2 Wait Time for Vessel 2 Volume of Deliveries

3 GMROI
4 Standard Dwell Time
5 Number of Shipments
6 Average Age of Vessel
7 Dry Dock Time
3 Order Delivery Accuracy
4 On-time Delivery
5 Transit Period
6 Picking Accuracy
7 Dock to Stock Cycle Time
8 Customer Grievances Rate

Transport/ Trucking/ Road Transport

1 Average Revenue Per Truck
2 Average length of Trip (Average Length of Haul = Total Haul Miles / Total Number of loads)
3 Maintenance Expense Per KM = Maintenance Expense / Total KM’s Run
4 Fuel Expenses Per KM/Mile
5 Load Per Truck Per Week/Month
6 Average Delivery Time
7 Average Age of Fleet
Real Estate Business (Location)
Real Estate Industry
1 Pay Back Period (PBP)

2 Turnover Rate

3 Average Price of Room or Flat

4 Loan to Value (Margin %)

5 Listing to Meeting Ratio

6 Average Commission Per Sale

7 Cost/ sq. ft.

8 Average Inventory

9 Demand Growth

10 Cost Predictability – Construction

11 Labor Cost Over Project Timeline

13
Other Main Industries (User Demand)
Telecommunication Manufacturing/ Processing
1 Average Revenue Per User (ARPU)
1 Overall Equipment Effectiveness (OEE)
2 Churn Rate
3 Subscriber Growth 2 Overall Operations Effectiveness (OOE)

4 Minutes Per User

3 First Time Right (FTR)
5 Subscriber Acquisition Cost

4 Throughput Rate
Textile Business
1 Defects Per Hundred Ratio 5 MTBF = Operating Time in Hours / # of Failures
2 Cut to Ship Ratio
3 Machine to Man Ratio 6 MTTF = Operating Time in Hours / # of Failures
4 Floor Cost %age to Activity
7 Perfect Order Percentage
Airline / Aviation Industry
1 Load Factor 8 Return Merchandise Authorizations (RMA)
2 Revenue Per Available Seat Kilometer (RASK)
9 Scrap Rate
3 On-Time Performance (OTP)

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