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Emotive language

State whether the following adverts make use of emotive language and provide a reason for your answer. State whether each advertisement has
effectively used AIDA principles.
Advertisement Emotive Reason AIDA – was it effectively used?
language
?
A–

I–

D–

A–

A–

I–

D–

A–

A–

I–

D–

A–

A–

I–

D–

A–
A–

I–

D–

A–

A–

I–

D–

A–

A–

I–

D–

A–

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