“Establishment of R&R Manufacturing Enterprise: Manufacturer of Banana

Blossom Atchara in Talisay, Batangas”

A Feasibility Study

Presented to the Faculty of College of Business Administration

Tanauan Institute Inc.

In Partial Fulfillment

of the Requirements for the Degree of

Bachelor of Science in Business Administration

Major in Marketing Management

By :

Hazel Annie Rose V. Laurel

Irish B. Maala

2023
ii
iii
 iv

ACKNOWLEDGEMENT

We would like to express our sincere gratitude to everyone who has

continually extended their hearts to us and assisted us in order to make this

Feasibility Study possible. This feasibility study was made possible by the

guidance, supervision, collaboration, and involvement of the following individuals.

To God Almighty, for the protection and guidance He has given to us. We

thank Him for the knowledge and wisdom.

To the Collantes Family for giving us opportunity to achieve our dreams.

We are grateful for the scholarship program that gives us the opportunity to study

at the institution.

To Dr. Nelia P. Mananguit, Dean of graduates, for her guidance and

support.

To Mrs. Joan Cristine Perez, our Professor, for her patience, guidance,

and encouragement. We are also grateful to her for sharing her expertise in this

feasibility study and for giving us the opportunity to carry out this research as a

part of our neverending quest for knowledge.

To Mrs. Ginica A. Tud, MBA, our feasibility adviser, who gave us advice,

showed patience and guided us throughout the process.

 v

To Mr. Isidro D. Enriquez, Mr. Mark Andrew Rimas, MBA, and Atty.

Alexis Dela Vega, the three experts who approved the questionnaires, and gave

them support, guidance, and time to help with their paper.

To the Respondents who gave their trust and provided the data needed

in the study.

To the Municipality of Talisay for allowing us to gather data and

information needed for the thesis.

To Our parents significantly contributed to our success by offering us

resources such as financial support, housing, and most importantly the drive and

motivation to succeed in everything we set out to do. They never misinterpret us

while conducting this study; perhaps they have faith in us that we will be able to

complete what we have begun.

Thank You!
 vi

TABLE OF CONTENTS

Page
TITLE PAGE i
RECOMMENDATION ii
APPROVAL SHEET iii
ACKNOWLEDGEMENT iv
TABLE OF CONTENTS vi
EXECUTIVE SUMMARY xi

CHAPTER 1: BACKGROUND OF THE STUDY

Name of the Firm 2
Mission and Vision 3
Start-up Business Objectives 3
Business Name 4
Business Logo 4
Product / Service Description 5
Location 6
Brief Description of the Project 7
History of the Business 7
Nature or Kind of Industry 8
Statement of the Problem 8
Significance of the Study 10
Scope and Limitations 11
Definition of Terms 13
Methods and Procedure 15
Research Design 16
Respondents of the Study 16
Research Instrument 18
Validity of Questionnaire 19
Data Gathering Procedure 20
 vii

CHAPTER 2: MARKET STUDY

Market Description 22
Areas Geographical Coverage 23
Methods of Transportation and Existing Rate of Transportation 24
Channels of Distribution and General Trade Practices 24
Demand 24
Past Consumption 25
Historical Demand 27
Major Consumers of the Products 28
Projected Consumption 30
Supply 31
Historical Supply 31
Projected Supply 31
Demand and Supply Analysis 32
Market Share 33
Factors Affecting Trends in Past and Fute Supply 34
Competitors’ Marketing 35
Project’s Marketing Program 35
Product 36
Pricing 37
Promotion Strategy 41
Budget 48
Projected Sales 49
Contribution to the Economy 49
Net annual amount of pesos earned or saved, and basis used 50
Labor employed 50
Taxes paid 50
 viii

CHAPTER 3: MANAGEMENT STUDY

Type of Organization/ Form of Business Ownership 52

Organizational Structure/Chart 52
Officers of the Business and their Qualifications 54
Job Analysis 54
Job Title 54
Job Description 55
Job Specification 57
Business Policies 58
Working Hours and Condition 59
Salaries 60
Benefits and Incentives 60
Tardiness and Absenteeism 61
Code of Conduct 62
Regular Holidays 63
Compensation Scheme 63

CHAPTER 4: TECHNICAL STUDY

Product 65
Uses of the Product 66
Manufacturing Process 66
Description of the Process 67
Plant size and Production schedule 73
Machineries and Equipment 76
Plant Location 82
Plant Lay Out 83
Building Facilities 84
Raw Materials 85
Utilities 87
Waste Disposal 88
 ix

Labor Requirements 89
Production Costs 90

CHAPTER 5: FINANCIAL STUDY

Objective of the Financial Aspect 93

Projcet Cost & Pre Operating Cash Flow 94
Initial Capital Requirements & Contributed Capital 95
Financial Statement 96
Projected Income Statement 96
Projected Balance Sheet 98
Projected Statement of Cashflow 99
Projected Statement of Partners Capital 100
Supporting Schedules 101
Average Payment Period 101
Inventory Levels 102
Profitability Ratios 103
Gross Profit Ratio 103
Net Profit Ratio 104
Return on Sales 105
Return on Investments 105
Liquidity Ratio 106
Current Ratio 107
Acid Test Ratio 108
Solvency Ratio 109
Payback Period 110
Break Even Point 111
Contribution Margin Ratio 111
Pricing Strategy 112
Statement of Assumption 112
Key Assumption 113
Notes to Financial Statements 114
 x

Financial Graph 129

CHAPTER 6: SOCIO ECONOMIC STUDY

Contribution to the Government 130

Contribution to the Society 131

CHAPTER 7: SUMMARY, CONCLUSION AND RECOMMENDATIONS

Summary 133
Conclusion 136
Recommendation 138
XII. BIBLIOGRAPHY 141
XIII. EXHIBITS 147
XIV. APPENDICES 157
XV. CURRICULUM VITAE 178
 xi

EXECUTIVE SUMMARY

R&R Manufacturing Enterprise is a partnership that produces a product

called Banana Blossom Atchara. Hazel Annie Rose V. Laurel and Irish B. Maala

have proposed the business in the food industry.

To determine the demand and supply conditions on the market in Talisay,

the proponents perform an actual survey and give a survey questionnaire to the

population in Talisay, Batangas. Slovin's formula was used to determine the total

number of respondents, which resulted in 397 respondents.

The business makes Banana Blossom Atchara, a new variation of the

atchara, and is in the food industry. This will be located in Talisay, Batangas, at

the Talisay Public Market. The store will be on the first floor, near the entrance

area, with Baywalk Talisay in the background. This commercial food store serves

consumers of all ages who want to purchase easy-to-consume foods.

The proponents ensure that all of the business's equipment, personnel,

and overall costs are taken into consideration. Conversely, if a product is well

publicized through flyers, tarpaulins, word of mouth, and social media, especially

Facebook, which might fascinate potential customers and grab their attention,

promotional strategies will be more successful.

The analysis covers financial forecasts and ratios to show the business's

solvency, profitability, and liquidity from 2024 to 2028. As more requests are met
 xii

starting in 2024, the Banana Blossom Atchara firm is anticipated to consistently

increase its profit.

This will help the government and society by contributing taxes to the

national fund and lowering the unemployment rate in the municipality because

the company needs two workers to make the product.

 1

CHAPTER 1

Background of the Study

Food is a very important part of a Filipino's life. Foods provide nutritional

support for the body. It has different kinds and forms with the aspect of

uniqueness to hook the satisfaction of the customers. There are a lot of types of

foods that the Philippines makes, and some are adopted from other countries.

Filipino food is making waves across the globe due to its delicious blend of rich

flavors and unique textures that create a special dining experience for any

individual. With such a diverse range of meat, seafood, vegetables, and rice,

along with delectable desserts, a Filipino menu offers a little bit of everything for

everyone. One of the reasons why Filipino cuisine is known as the original fusion

cuisine across the globe is bacause it continues to surprise people due to its

distinct taste, creativity, and diversity. There are many different inspirations that

go into making Pinoy food unique; there are influences of Spanish, Chinese,

Indian, and Western cuisine in every dish. Filipino cuisine is popular for its

delicious taste and appetizing aroma. You can easily tell apart Filipino food from

other cuisines due to its color and the manner in which it is served. Its distinctive

colors, aromas, and flavors result in a full sensory experience with each bite.

Each ingredient is carefully prepared and added to create each Pinoy dish,

offering a balance of flavors that will surely satisfy your palate preferences.

(Savoie, 2022).
 2

According to Snooky (2022), during seasons when fresh produce was in

short supply, people used the technique of fermentation to preserve their food. It

has a sweet and tangy flavor that compliments a wide range of dishes, including

grilled pork and fried fish. The subtle balance of sweetness and vinegar makes it

a great side dish for meat and vegetables.

Atchara was influenced by the Indian food Achaar, which is a dish made

up of several fruits and vegetables and means "pickle." Pickling was a method

used to save extra food for seasons when there was a shortage of food

production (TastePhilippines.com, 2022). Here in the Philippines, atchara is a

Filipino pickled green papaya fermented recipe that is well-known as a side dish

for every Filipino. It is made of unripe papaya, garlic, onion, ginger, carrots, bell

peppers, whole peppercorns, white sugar, and vinegar, and fermented quickly for

at least 24 to 48 hours. These quick pickles are also similar to Korean pickled

daikon radishes that take overnight to brine. It is commonly served alongside rice

and fatty meats, such as pork, fish, and chicken. Atchara can be made in various

ways. Some people need to sundry the papaya before fermenting it or cooking,

while others only need to extract the juice.

A. Name of the Firm/ Business Description

The proposed business will be known as "R&R Manufacturing

Enterprise," a firm that manufactures "banana blossom atchara". R&R stands for

Rose and Rish, the initials of the owner's nickname. The location of the business

is in the Talisay public market, which is located in Zone 6 in Talisay, Batangas.

 3

The purpose of the business was to give satisfaction to the customers with

high-quality food that has a distinct taste and efficient distribution of our products.

It was a good-quality product at prices that were affordable for the customers

who wanted to avail themselves of it.

The form of business is a partnership because it is formed with two

partners who are known to be agents of the partnership. It is easier and less

expensive to organize and compare to other type of business organization. The

name will be properly registered to different agencies for the legality of business

operations.

Mission / Vision / Start up Business Objectives

MISSION

R&R Manufacturing Enterprise is committed to supplying and providing

healthy food to people, which aims to encourage them to eat affordable and

nutritious food.

VISION

R&R Manufacturing Enterprise will produce high-quality atchara in the

region for the satisfaction and contentment of the consumer.

Start-up Business Objectives

In order to fulfill its Mission and Vision, the following are the Start-up Objectives:

• To identify its target market

 4

• To perform better management process

• To ensure customer satisfaction by serving them the high-quality

product at an affordable price.

• To gain income that leads for high profit and high returns.

• To place socio economic relationship with the customers.

Business Name

The proposed business will be known as “R&R MANUFACTURING

ENTERPRISE” a firm that manufactures “banana blossom atchara”. R&R stands

for Rose and Rish, the initials of the owners’ nickname.

Business Logo

Figure 1.1 Business Logo

 5

The business logo of R&R Manufacturing Enterprise has a circular

arrangement of the business name "R&R Manufacturing Enterprise" and the

product offering "Banana Blossom Atchara." The circular arrangement of the text

creates a sense of unity and balance. A jar was placed in the middle with banana

blossoms, the jar imagery highlights the product itself. The color palette of the

logo is a combination of red, green, and blue, or RGB with the hex code #933E49,

resembling the color of banana blossoms, which is the main ingredient of the

product.

Product / Service Description

The proponents decided to produce or offer banana blossom atchara in

the market. There are many banana farms in Talisay. That's why the proponents

thought of turning banana blossom into a side dish like atchara and proposing it

as a business venture. Banana blossom atchara is a pickled side dish that is

made out of banana blossoms as the main ingredient, plus garlic, onion, ginger,

bell pepper, carrots, salt, pepper, sugar, oil, vinegar, and fish sauce. It would be

known to the public because of its affordable and innovative nature.

Atchara is a pickling process for preserving food. Atchara can add a

special flavor to food by itself or when mixed with other foods. Banana blossom is

rich in nutrients, including fiber, antioxidants, and numerous minerals. It may aid

digestive health, prevent prostate enlargement, support bone health, and help

lower blood sugar and cholesterol levels. (Richter, 2022)

 6

The shelf life of the product lasts for a month because it has vinegar to

preserve it. According to Holban (2017), picking is the process of soaking food in

a solution containing salt, acid, or alcohol. It can be used with most foods,

including fruits, vegetables, meats, seafood, and eggs. Most methods do not

require any special equipment. Pickling is often combined with another method,

such as fermenting, canning, or just refrigerating. The pickling procedure

includes chemical pickling and fermentation pickling. In chemical pickling, the

food is placed in an edible liquid that inhibits or kills bacteria and other

microorganisms. Typical pickling agents include brine (high in salt), vinegar,

alcohol, and vegetable oil, especially olive oil, but many other oils can also be

used. In fermentation pickling, the food itself produces the preservation agent,

typically through a process that produces lactic acid.

The jar was sterilized before putting the atchara in it, and then they waited

until it cooled down before sealing it to prevent food contamination. Then, when

the banana blossom atchara was opened, they needed to be put in the

refrigerator or at room temperature to be stored.

B. Location

The location of the business is in the public market at Zone 6, Talisay,

Batangas. It is easy to find and is located on the first floor of the public market

near the entrance in front of the baywalk. The proponents chose this location

because they believe that customers can easily access the store because it is

located in a public market where people are going to buy something they need.
 7

C. Brief Description of the Project

The purpose of this feasibility study is to assess the viability of the

"Banana Blossom Atchara," an atchara made of banana blossoms. The study

covered the market, management, technical, financial, and socio-economic

studies of the proposed product. The feasibility study is used to determine the

potential for the success of a proposed business venture. The project was

proposed by Hazel Annie Rose V. Laurel and Irish B. Maala.

1. History of the Business

Atchara was influenced by the Indian cuisine Achaar, which consists of a

variety of fruits and vegetables and is known as "pickle." Pickling was a method

used to save extra food for seasons when there was a shortage of food

production (TastePhilippines.com, 2022).

Here in the Philippines, when we say atchara, we are referring to food

made from unripe papaya, carrots, bell pepper, garlic, onion, and ginger. It is a

pickled side dish that enhances your taste buds. It is usually served at dining

tables, especially during fiestas or on any other occasion.

Calaca, one of the cities here in Batangas, is best identified with the

pickled dish. Yearly, during the month of October, small entrepreneurs are

engaged in the manufacture of the atchara, which is celebrated as the

Calacatchara Festival. It is a thanksgiving celebration, which made the atchara of

 8

Calaca and the town popular. During the weeklong festival, a cooking festival is

held, showcasing the atchara. Competitors show their ingenuity by using atchara

in their recipes. And it is also a place where you can check and taste which

manufacturer has the best-tasting atchara. (Palomar, 2021)

2. Nature or Kind of Industry

The kind of industry that the proponents are involved in is the food

industry, wherein the raw materials are processed, converted into finished goods,

and sold to the customer at a selling price. The product can be consumed as a

side dish.

D. Statement of the Problem

This feasibility study aims to evaluate the viability of banana blossom

atchara in Talisay, Batangas. Specifically, it aims to answer the following

questions:

Market Study

1. Who is the target market?

2. What are the marketing programs to be used?

3. Who are the competitors in the current market?

4. How much is the product selling price?

5. What is the forecasted demand and supply of banana blossom atchara?

 9

Management Study

1. Who are the people involved in managing the operations of banana

blossom atchara in the market?

2. How many people are needed in the overall operations?

3. What are the qualifications needed for choosing people in the business?

4. What are the duties and responsibilities of the personel?

5. What are the job title, job specifications, job descriptions,

compensations, and benefits of the business?

Technical Study

1. What will the business production look like?

2. What are the store dimensions and layout?

3. Where is the business location?

4. Who is the supplier of raw materials?

5. What are the raw materials to be used in manufacturing the product?

Financial Study

1. What are the sources of capital?

2. How much is the total projected capital investment requirement?

 10

3. How long can company make a profit?

Socio Economic Study

1. Can the business assist people in finding employment with our

government?

2. Can the business provide benefits to people and the government?

3. Can the company provide additional revenue for our government

officials?

E. Significance of the Study

This feasibility study will be significant to the following:

To the Consumer. The products offered by the company are extremely

significant to them because they are the ones who use and benefit from the

foods offered by the company.

To the Farmer. This study helps farmers to produce more bananas.

Additionally, the researcher aids the farmer in finding a market for their banana

blossoms in order to increase their earnings.

To the community and business owners. This study will be useful to the

community and business owners to help them to have unique and nutritious food

and also this study will help them with the idea that banana blossoms can help

the community to have more knowledge in making atchara.

 11

To the Future Researcher. The study can help them in their future

studies that may have the same concern in feasibility study. The study will also

give the future researchers knowledge and information that can help them in

doing a study.

To the Tanauan Institute School Library. The study serves as a

valuable reference for data and information to future students in general and the

marketing students particularly.

F. Scope and limitations

This study focused on producing Banana Blossom Atchara and was

limited to the households of Talisay, Batangas as the target respondents and

target market. This study evaluated the viability of the proposed product within

the area. The proponents gathered information by administering questionnaires.

Furthermore, the research study focused on the market, management, technical,

financial and socio- economic aspects of business.

Residents of Talisay, Batangas, will be covered as respondents; the

product will be disseminated through direct selling, and orders will also be

accepted from our Facebook page for those who are willing to purchase our

product.

MARKET ASPECT

In the market study, the researchers individually handed out

questionnaires to 397 respondents in the Talisay, Batangas in order to collect

 12

information through an actual survey. Using Slovin’s formula, the proponents

calculated the sample size. The printed survey questionnaire was the main tool

for information collection in this era of face-to-face communication. The

respondents are people who are interested in the concept of food service.

MANAGEMENT ASPECT

The management aspect of the feasibility study concentrated on choosing

the appropriate management techniques and deciding what type of business

ownership will be used in the proposed business. In order for management to

effectively and efficiently administer the business, the proponents decided and

specified the pay scales for the employees as well as the laws, regulations, and

policies that must be followed. The suggested company will form a general

partnership and recruit three people. Due to constraints imposed by

organizational and policy structures.

TECHNICAL ASPECT

The technical part of the study defines the production stage of the

proposed enterprise and explains the firm as a whole. It describes the steps

taken to develop the production schedule and identifies the product's daily,

weekly, monthly, and yearly production capacities. All of the equipment, furniture

and fixtures, tools and supplies required for a smooth operation are listed here.

The costs of the materials, labor, and other requirements for producing and

selling the product were also calculated.

FINANCIAL ASPECT
 13

The proponents identified and determined the total project costs as well as

the capital needed to operate the firm in the financial parts of this study. The

financial study, according to the supporters, also includes the presentation of the

company's anticipated financial statements. The researcher created financial

predictions that serve as the basis for financial analysis, the creation of financial

statements, and the assessment of the company's financial performance.

SOCIO-ECONOMIC ASPECT

The socio-economic study in which the business firm is founded both to

enhance the local and national economies of the country and to make a profit for

the business owners. Through the timely payment of taxes, licenses, permits,

and other government-mandated payments, the proposed business may achieve

successful socio economic responsibility.

G. DEFINITION OF TERMS

The proponents created a list of words, assigning each one a correct

definition in accordance with the study's relevance. In order for readers to fully

comprehend the study, the proponents stripped out all the unusual words that

were utilized. There is an alphabetical list of the words.

Atchara. Was influenced by India,with the dish achaar, iwhich is a dish made up

of several fruits and vegetables and means "pickle” (tastephilippines.com,2022).

In this study, atchara is the most important in making our product.

 14

Banana Blossom. Is the flower that grows at the end of banana bunches.It is

purple, fleshy and can be eaten cooked or raw (Olukiran, 2022). In this study,

banana blossom is the main ingredient.

Capital. It is a broad term for anything that gives its owner value or advantage,

like a factory and its equipment, intellectual property like patents, or a company's

or person's financial assets (Hargrave, 2022). In this study, capital is the money

used to build, run, or grow a business.

Compensations. It is the financial value that a team member receives in

exchange for their services. This monetary value can include wages, salaries,

commissions, and bonuses (Bester, 2023). In this study compensation is the

most important while operating their business.

Establishment. It is generally a single physical location where business is

conducted or where services or industrial operations are performed (Murray,

2019). In this study establishment is the most important while doing a business.

Expenditures. It is the amount of money that a person spends (Girardin, 2023).

In this study, it is important to know the amount of money that will be spent on

business.

Forecasted. An estimate or prediction of a future happening or condition (Tuovila,

2023). In this study, forecasted is one of need in doing a business.

Manufacturing. It refers to the processing of raw materials or parts into finished

goods through the use of tools, human labor, machinery, and chemical
 15

processing (Kenton, 2022). In this study, manufacturing is the most important

because, without it, they can't produce in business.

H. METHODS AND PROCEDURE

The research methodology is the process of gathering, analyzing, and

interpreting data from a large number of people. It seeks to ascertain the

perspectives of a group of people. The proponent used the quantitative research

approach to gather and analyze data. The systmetic conclusion of number of

data is from a large sample size of potential customers.

Slovin's Formula

The formula used by the proponents in this study is Slovin's formula to

determine the number of respondents needed. The size of populations in the

location of the business is needed in this formula.

Formula: n = N / (1 + Ne2)

Where:

N = total population

n = number of needed respondents

e = error / margin error

Solution:

N = 46, 238

e = 5% or 0.05

n = 46, 238 /1 + (46, 238) (.052)

 16

n = 46, 238 / 116.595

n = 397 Respondents

SAMPLING METHOD

The sampling method utilized in the study is the stratified sampling

because this type of sampling is used over all proportions of the population. It

can determine the appropriate sample size for each barangay in Talisay,

Batangas.

I. RESEARCH DESIGN

The researchers employed a descriptive research design as well as

a survey questionnaire form to collect data for the study. The research design

specifies the technique for gathering the necessary data, the methods to be used

to collect and evaluate the data, and how all of this will be used to answer the

survey questionnaires. According to McCombes (2022), Descriptive research

aims to accurately and methodically describe a population, circumstance, or

phenomena. It can answer what, where, when, and how queries. A descriptive

research design can employ a wide range of research methods to study one or

more variables.

J. RESPONDENTS OF THE STUDY

Individuals living in Talisay, Batangas were chosen as the respondents of

the study. The researchers survey questionnaires to collect data. The

 17

respondents of this study will be the local residents of Talisay, Batangas, with a

total population of 6,703 in the urban area and 39,535 in the rural area, for a total

of 46,238 in the year 2020.The proponents utilized Slovin's formula to calculate

the number of respondents in Talisay, Batangas, where the computed sample

size is 397.

Table 1.1 Distribution of the sample size

Barangay Population Percentage Sample size

Distribution (%)
Aya 6,703 14.50% 57
Balas 1,596 3.45% 14
Banga 4,834 10.45 % 41
Buco 1,064 2.30% 9
Caloocan 1,741 3.77% 15
Leynes 1,523 3.30% 13
Miranda 1,949 4.22% 17
Poblacion 1 2,028 4.39% 17
Poblacion 2 1,370 2.96% 12
Poblacion 3 766 1.66% 7
Poblacion 4 783 1.69% 7
Poblacion 5 504 1.09% 4
Poblacion 6 409 0.88% 3
Poblacion 7 443 0.96% 4
Poblacion 8 755 1.63% 6
Quiling 4,999 10.81% 43
Sampaloc 5,441 11.77% 47
San Guillermo 1,171 2.53% 10
 18

Santa Maria 1,359 2.94% 12

Tranca 3,228 6.98% 28
Tumaway 3,572 7.72% 31
TOTAL 46,238 100% 397

The total number of people who participated in the study is shown in the

table above. The Municipality of Talisay in the province of Batangas has a total

population of 46,238 residents as of 2020. Slovin’s formula is used to calculate

the sample size of 397 respondents with a margin error of 5%, or 0.05. To

ascertain the distribution of respondents in each barangay, the proportional

sampling method was used.

K. RESEARCH INSTRUMENT

In order to get reliable results from a study, it is essential to use some sort

of tool to assemble data from many sources. The proponents of this study used

self-made questionnaires to get the desired data from the respondents.

The first part of the questionnaire deals with the demographic profile of the

respondents. The proponents sought to gather data related to their gender, age,

occupational status, and monthly income or allowances. The second part of the

questionnaire is the product profile. The third is the marketing mix, which aims to

gather the preferences of the respondents in terms of the product, its pricing, the
 19

promotional efforts that could persuade them to buy, and the place. Lastly, there

is market acceptability.

L. Validity of Questionnaire

The product title that was required for the feasibility study was initially

submitted by the proponents. After the product was accepted, those behind it

began creating the background product research, which contains the

questionnaire. The proponents produced nine (9) questions and a likert scale

survey. The proponents sought the expertise of the feasibility study adviser, Mrs.

Ginica A. Tud, MBA, to verify and validate the survey questionnaires. In addition,

the proponent also asked for the help of three experts in the field, namely,

Mr.Mark Andrew Rimas, MBA, Atty. Alexis D. Dela Vega, and r. Isidro D.

Enriquez, to check and finalize the completed survey questionnaire. In order to

gather the most accurate data, the questions were carefully thought out and

constructed.

The proponents conducted a pretest questionnaire among the 15

individuals in Laurel, Batangas. After respondents answered the survey

questionnaire, proponents utilized Cronbach's alpha to determine the survey's

reliability or internal consistency of a set of scales or test items. Cronbach's alpha

is the most common measure of internal consistency or reliability. Cronbach's

 20

alpha tests are used to determine the dependability of multiple-question Likert

scale surveys.

The formula for Cronbach’s alpha is:

Where:

 K = is the number of test items.

 ∑s²y = is sum of the item variance

 s²x= is the variance of total score

The result showed in the table below.

Table 1.2 Cronbach Alpha

INTERNAL
VARIABLES DESCRIPTION VALUES
CONSISTENCY

� # of items 16

�2 � Sum of the items variance 5.29

�2 � Variance of total score 20.25

� Cronbach's alpha 0.79 Acceptable

 21

The table shows that the initial consistency of the consumer survey is

0.79, showing that the survey was acceptable.

M. Data Gathering Procedure

The researchers began gathering relevant information after the title was

approved to develop and build ideas essential to the study. The proponents

created survey questionnaires, which were evaluated by the adviser and three (3)

validators. After the questionnaires were checked by the three (3) validators and

revised by the researchers, the proponents conducted a pretest with 15

respondents from Laurel, Batangas, and used Cronbach's alpha as a reliability

test. The result is 0.79, which means acceptable. The proponents give a letter to

the Municipality of Talisay for its population. After the approval of the letter and

giving the total number of the population, the proponents used Slovin's formula to

determine the sample size. The proponents started to distribute the questionnaire

to 397 respondents in Talisay, Batangas. The information gathered will be

analyzed and interpreted by the proponents.

 22

CHAPTER 2

MARKET STUDY

Marketing is a collection of business activities aimed at designing, pricing,

advancing, and disseminating need-satisfying labor and products to current and

prospective customers. It is considered the backbone of each and every

business because it is the most efficient way to adapt to the requirements and

needs of the customers, find opportunities related to them, present and market

the item, and achieve client trust and support.

This study focused on demand and supply, which are probably the most

basic elements, and determine factors in the business that will make or break it.

It will tackle how the supply of the product will meet the demand of consumers.

The proponents will be considering the marketing strategies that will be used to

attract and keep consumers.

A. Market Description

The market is both the place and the means of product sales. A market is

composed of people who are intrigued and able to purchase a specific item to get

a benefit that will fulfill a particular need or need and individuals who have the

assets of time and cash. Every industry is unique, and there are various business

sectors within each industry. It is essential to distinguish the market appropriately.

A business ought to adopt procedures to foster productivity. Hence, to foster

 23

such methodologies, a cautious report from the market viewpoint should be

directed.

R&R Manufacturing Enterprise is targeting the citizens of Talisay,

Batangas. The store will be located at Talisay Public Market. The chosen store is

accessible because it is well-known place and will be visited by many individuals.

1. Areas Geographical Coverage

The main business area is primarily the municipality of Talisay. The

business will cover the area of Talisay in Batangas Province. There are twenty-

one (21) barangays in total, namely Aya, Balas, Banga, Buco, Caloocan, Leynes,

Miranda, Poblacion 1, Poblacion 2, Poblacion 3, Poblacion 4, Poblacion 5,

Poblacion 6, Poblacion 7, Poblacion 8, Quilling, Sampaloc, San Guillermo,

Sta.Maria, Tranca, and Tumaway. The barangays mentioned will be the

respondents to our survey, and this could be our primary market. Based on the

Municipality of Talisay census as of 2020, this market is composed of 46,238

total residents.

Figure 2.1 Vicinity of Talisay

 24

2. Methods of Transportation and Existing Rate of Transportation

The method of transportation to be used by the customers to reach the

store is by land transportation; they can walk or ride in a jeepney or tricycle. The

cost of transportation depends on how far they are from the store and from what

barangay they are from, but the minimum rate of transportation ranges from 20 to

60 pesos.

3. Channels of Distribution and General Trade Practices

R&R Banana Blossom Atchara would only use direct channel distribution.

In line with using direct channel distribution, the proponents would establish their

own physical store and online platform to sell Banana Blossom Atchara directly

to customers. The physical store is located on the first floor of the public market,

near the entrance in front of the baywalk, making it convenient for customers to

purchase the product. Meanwhile, the online platform that the proponents use,

which is Facebook, would cater to customers who prefer the convenience of

ordering from home.

MANUFACTURER CUSTOMER

Figure 2.2 Channel Distribution

B. Demand

This refers to economic principle pertaining to a consumer’s desire to

purchase goods and services and willingness to pay a price for a specific good or

service. Demand also depends on the price, an increase.

 25

1. Past Consumption

The proponents used survey questionnaire and was distributed to a total

of 397 samples from different barangays in Talisay, Batangas. Past consumption

data was analyzed and projected for the future based on experience and future

needs. The population indicated in previous consumption is based on data

obtained from Municipality of Talisay by the researchers.

Table 2.1

Computation for Frequency of Agreement

Category Frequency No. of Respondents Percentages

Weekly 52 3 0.8%
Monthly 12 286 79%
Quarterly 4 45 12.4%
Semi-Annually 2 17 4.7%
Annually 1 11 3.1%
Total 362 100%
Computation of Frequency of Agreement 1*12 = 12

Table 2.1 shows the results that 286 respondents with a percentage of

79% would buy atchara monthly; hence, 12 would be the proponents' frequency

of agreement (FOA). The total number of respondents is 362 because those

were the only respondents who answered yes to the question "Do you buy

Atchara?" in the product profile.

 26

Table 2.2
Computation of Market Acceptability

Percentage from
Particulars Number of Respondents
survey
Yes 326 82%
No 71 18%
Total 397 100%

Table 2.2 shows the results of the market acceptance of the survey

conducted with the statement that "I will buy banana blossom atchara once it is

available in the market." 82% of respondents are willing to avail R&R Banana

Blossom Atchara, and the remaining 18% are not willing. This data would be

used to compute the projected demand in the table.

Table 2.3

Historical Population

Year Population Increase Percentage

2019 46,039 - -
2020 46,238 199 0.43%
2021 46,437 199 0.43%
2022 46,637 200 0.43%
2023 46,838 201 0.43%
Average 0.43%
Computation:

To get the increased population per year it must be, Current year subtracted

by the previous year divided by current year multiplied by one hundred.

 27

Current year - Previous year / Current year * 100

=0.43% Increase population per year

And to get the population for the year 2024, current population multiplied

by the percentage increase per year and add the current population.

=47,039 population in 2024

Historical Demand

Historical demand data was very important in decision making as it helps

predict future plans and strategies.

Table 2.4
Past Annual Demand
Market Acceptability F.O.A Past Annual
Year (table 2.2) Population (table 2.1) Demand
2019 82% 46,039 12 453,024
2020 82% 46,238 12 454,982
2021 82% 46,437 12 456,940
2022 82% 46,637 12 458,908
2023 82% 46,838 12 460,886
Past Annual Demand = Market Acceptability x Population x FOA

Table 2.4 shows the historical demand for banana blossom atchara for the

years 2019–2023. The percentage of market acceptability which is 82%

represents that most of the respondents are willing to try and buy the banana

blossom atchara. The frequency of agreement, or F.O.A., refers to how often the
 28

respondents would buy the product. Past annual demand was computed by

multiplying the market acceptability by the population and the frequency of

agreement.

2. Major Consumers of the Products

The major consumers of the product are those households of every

barangay in Talisay Batangas.

Table 2.5
Demographic Profile

Percentage
Characteristic Percentage Characteristic
Employed or Self-
employed Monthly
Gender Allowance
Female 70.8% Below PHP 10,000 22%
Male 29.2% PHP 10,001 - PHP15,000 25.8%
PHP 15,001 - PHP 20,000 17.6%
Age PHP 20,001 - PHP 25,000 12.1%
15-24 years old 29.7% PHP 25,001 - PHP 30,000 6.2%
25-34 years old 34% PHP 30,001 and above 16.3%
35-44 years old 21.9%
Students or Unemployed
45-54 years old 6.3% Monthly Allowance
55 and above 8.1% Less than Php 2,000 16.5%
Php 2,001-Php 3,000 26.4%
Occupational Status Php 3,001-Php 4,000 18.6%
Employed 63.1% Php 4,001and above 38.5%
Self-Employed 13.9%
Unemployed 10.4%
Student 12.6%

According to survey data, the majority of respondents are female, with a

total of 281 respondents and a percentage of 70.8%, while the total of male
 29

respondents is 116 and a percentage of 29.2%. So it means that women buy

more atchara than men. According to Maitreyi (2021), gender distinctions are

also seen in family purchasing decisions. When it comes to non-gender-specific

products, men and women typically have different preferences. It's due to their

disparities in socialization and upbringing, as well as the distinctions between

being feminine and masculine. Therefore, the marketing decisions taken are

based on certain assumptions and knowledge of consumer behavior, which may

include the influence of advertisements, the economic situation, factors of time,

and many more. Two different genders in a family have different approaches or

views of how to look at something or buy a product. Since women’s character is

shown with more sensitivity, warmth, and apprehension, men are usually

characterized with emotional stability, dominance, and rule consciousness. Both

have different opinions about a particular thing. Almost all buyers in the public

Market are women, so the majority of consumers of banana blossom atchara are

women.

According to the survey, in terms of age, 25–34 years old have the highest

number of respondents who mostly consume atchara, which is 135 people, or

34%. Followed by 15–24 years old, which has 118 respondents, or 29.7%. Then

35–44 years old, that has 87 respondents, or 21.9%. Then 55 and above, with 32

respondents, or 8.1%. And lastly, 45–54 years old, which has 25 respondents, or

6.3%.

The data collected in the survey in terms of occupational status shows that

63.1% of 251 respondents are employed, 13.9% of 55 respondents are self-

 30

employed, 12.6% of 50 respondents are students, and 10.4% of 41 respondents

are unemployed. Additionally, consumers of atchara, who are employed or self-

employed, have a monthly income of P10,001–P15,000, which is 25.8%.

3. Projected Consumption

The number of products that consumers are willing to purchase in the

future is represented by the projected demand. The business needs to determine

whether demand would continue to increase. It would serve as a forecast of

potential demand and sales. A historical analysis of the product's availability on

the market would be taken into consideration when calculating demand.

Table 2.6
Projected Annual Demand
Market Projected Annual
Year Acceptability Population F.O.A Demand
2024 82% 47,039 12 462,864
2025 82% 47,241 12 464,851
2026 82% 47,444 12 466,849
2027 82% 47,648 12 468,856
2028 82% 47,853 12 470,874
Projected Annual Demand = Market Acceptability x Population x FOA

Table 2.6 represents the projected annual demand of the year 2024 –

2028. Projected annual demand is the forecasted consumption that assumes the

actual sales order consumes the forecasted quantities.

 31

C. Supply

The total quantity of a certain product that was made available to

consumers was referred to as the supply. The proponent used the information

gathered from the survey questionnaire to determine the historical data for supply.

Historical Supply

Table 2.7
Past Annual Supply
Percentage of F.O.A Past Annual
Year Purchase (table 2.1) Population (table 2.1) Supply
2019 79% 46,039 12 436,450
2020 79% 46,238 12 438,336
2021 79% 46,437 12 440,223
2022 79% 46,637 12 442,119
2023 79% 46,838 12 444,024
Past Annual Supply = Percentage of Purchase x Population x FOA

Table 2.7 shows the historical supply of banana blossom atchara for the

years 2019–2023. The percentage of purchases represents that most of the

respondents are willing to buy the banana blossom atchara.

Projected Supply

The projected supply is the quantity of a certain product that is anticipated

to be delivered to consumers in the future. The survey questionnaire was used

by the proponents to estimate the supply of banana blossom atchara for the

years 2024–2028.
 32

Table 2.8
Projected Annual Supply

Percentage of Projected Annual

Year Purchase Population F.O.A Supply
2024 79% 47,039 12 445,930
2025 79% 47,241 12 447,845
2026 79% 47,444 12 449,769
2027 79% 47,648 12 451,703
2028 79% 47,853 12 453,646

Projected Annual Supply = Percentage of Purchase x Population x FOA

The table 2.8 represents the projected annual supply for the years 2024–

2028. The table above shows a decreasing supply from 2024. The projected

annual supply is calculated by multiplying the population by the percentage of

purchases and the frequency of agreements.

Demand and Supply Analysis

It is necessary to analyze the supply and demand for the product to

determine whether it still has a place in the market to satisfy the demand. This

section focused on determining whether the proposed business would be

profitable and viable. It presented the "market gap", which describes the

possibility that the products might be available on the market.

The huge market gap shows an opportunity for the proposed business to

penetrate the market.

 33

Table 2.9

Demand- Supply Gap Analysis

Year Projected Annual Projected Annual Demand and

Demand Supply Supply Gap

2024 462,864 445,930 16,934

2025 464,851 447,845 17,006

2026 466,849 449,769 17,080

2027 468,856 451,703 17,153

2028 470,874 453,646 17,228

Gap = Projected Annual Demand - Projected Annual Supply

The table above shows the gap between the projected annual demand

and the projected annual supply for the years 2024–2028. The gap was

calculated by subtracting the projected annual demand to the projected annual

supply. In addition, analysis of demand and supply was a tool in determining the

quality of the product that the proponents will produce.

Market Share

Market share was considered to be an important indicator of a business'

ability to compete in the market and manage its competitors. It was the portion

that the proponents can get into the market if they ever launch their product.

Table 2.10
Market Share
 34

Year Market Gap Current Demand Market Share

2024 16,934 462,864 3.66%
2025 17,006 464,851 3.66%
2026 17,080 466,849 3.66%
2027 17,153 468,856 3.66%
2028 17,228 470,874 3.66%

Market share = market gap/current demand * 100

The table shows the market share from 2024-2028 which is 3.66%.

2. Factors affecting trends in past and future supply

There are various factors that can impact the past and future supply of

R&R Manufacturing Enterprises in the market. These factors include:

 Availability of Raw Materials- the availability and accessibility of raw

materials, such as banana blossoms, can significantly affect the supply of

banana blossom atchara. Factors like weather conditions and agricultural

practices can impact the availability and cost of these raw materials.

 Competitors- Competitors have an impact on the market because they pose

a threat to businesses in the same field. Given the number of atchara makers

and manufacturers on the market, the market acceptance of banana blossom

should have a lot of potentials.

 Changes in income- As changes in income have an effect on consumers'

purchasing power, the market is also impacted. Naturally, a person must

prioritize their wants if their income is not very high.

 35

D. Competitors’ Marketing

Table 2.11
Competitors' Marketing
Competitors Product offers Price Promotional
Name Strategy
Anthony and They sell a papaya Php60.00 - They promote their
Joy Fruits and atchara. Php79.00 product through word
Vegetables of mouth.
Garcia’s They sell atcharang Php100.00 - They promote their
Grocery papaya. Php119.00 product through word
of mouth.
Aldave Sari-sari They sell atcharang Php100.00 - They promote their
Store papaya. Php119.00 product through word
of mouth.
Balazon Store They sell atcharang Php100.00 - They promote their
labanos. Php119.00 product through word
of mouth.
Ginalyn’s Store They sell atcharang Php120.00 They promote their
mangga. above product through word
of mouth.

E. Project’s Marketing Program

A project marketing program is a well-planned, coordinated series of

actions that will help people achieve their marketing objectives and goals. The

marketing program or promotional strategy can be viewed as strategic sales

goals that are tailored to the company's strengths and adaptability in the current
 36

environment. It is also an effective method for establishing and maintaining

strong consumer relationships in order to achieve success.

Proposed marketing program of the project describing the following:

Product
R&R Manufacturing Enterprise offers a product called banana blossom

atchara at Talisay, Batangas. It has a sweet and tangy flavor that complements a

wide range of dishes, including fried and grilled pork and fish. The banana

blossom atchara was available in a 220-ml jar. The product has a lot of benefits

because banana blossom is rich in nutrients, including fiber, antioxidants, and

numerous minerals. The shelf life of the atchara is a month; just store it in the

fridge or a cool, dry place once it is open.

Figure 2.3 Sample Product

 37

Figure 2.4 Nutrition facts of Banana Blossom Atchara

Pricing

R&R Manufacturing Enterprise manufacturer of Banana Blossom Atchara

will have a good at a reasonable price, which is one of the reasons why

consumers would undoubtedly patronize it. The product's price must cover the

costs to generate a higher profit, but the business must also consider the

customer's willingness to pay for the product. Hence, the proponent uses Cost

plus pricing in computing the price. Under of cost plus pricing, direct material cost,

direct labor cost, factory overhead costs, and mark-up, it is added together to

arrive at a selling price. The selling price of the banana blossom atchara per jar

(220 ml) is PHP 112.00.

 38

Table 2.12
Production Capacity / Units Produce
Particulars 2024 2025 2026 2027 2028
Market Gap 16,934 17,006 17,080 17,153 17,228
Assumed % supply in the
market 100% 100% 100% 100% 100%
Number of units to be
produced per year 16,934 17,006 17,080 17,153 17,228

Table 2.12 shows the number of units to be produced in the years 2024–

2028. Because the market gap is the difference between demand and supply and

shows the total sales opportunity of the business, the gap was used as the basis

for computing the number of units to be produced in a year. The proponent

assumes a certain percentage, which is 100%. Therefore, units produced are

computed by multiplying the gap by 100%.

Table 2.13
Direct Material Cost per unit
Particulars Measurement Quantity Unit Price Total Cost
Banana Blossom kg 20 10.00 200.00
Onion kg 1 150.00 150.00
Garlic kg 1 90.00 90.00
Ginger kg 1 50.00 50.00
Bell pepper kg 1/2 75.00 75.00
Carrots kg 1 180.00 180.00
Cooking Oil bottle 1 30.00 30.00
Sugar kg 1/2 40.00 40.00
Vinegar liter 1 40.00 40.00
 39

Fish Sauce 200ml 1 25.00 25.00

Salt Cup 1/8 5.00 5.00
Ground Pepper Cup 1/4 20.00 20.00
Total 715.00 905.00
Total Cost per
year 267,880
Units produced 16,934
Direct Materials
Cost 15.82

Table 2.13 shows the direct materials used to produce the proposed

product, and their cost. The direct materials cost per unit is 15.82, and it is

computed by dividing the total cost per year by the units produced.

Table 2.14
Direct Labor Cost per Unit
Direct Labor Daily Rate No. of Workers Daily Rate
Worker 429 2 858.00
Total 858.00
Total Cost per year 267,696.00
Units Produced 16,934.00
Direct Labor Cost 15.81

Table 2.14 represents the direct labor. The direct labor cost per unit is

15.81. It was computed by dividing the total cost per year by the annual units

produced.
 40

Table 2.15
Indirect Materials

Particulars Measurement Quantity Unit Price Total Cost

Jar 220 ml 57 13.75 783.75
Printable Adhesive
A4 pcs 57 1.74 99.18
Sticker Paper
Electric Heat Shrink
small 2 149 298
gun
106mm x
Plastic sealer 57 0.42 23.94
40mm (100pcs)
Total 1,204.87
Total Cost per year 356,641.52
Units Produced 16,934
Indirect Materials 21.06

Table 2.15 represents the indirect materials. The indirect materials cost

per unit is 21.06. It was computed by dividing the total cost per year by the

annual units produced.

Table 2.16
Factory Overhead Cost per unit
Cost per Unit
Indirect Materials 21.06
Indirect Labor Units Produced
Operations Manager 218,400 16,934 12.90
Rent 33,600 16,934 1.98
Electricity 9,100 16,934 0.54
Water 1,474 16,934 0.09
Kitchen Supplies 3,765 16,934 0.22
Totals 36.79
 41

Table 2.16 shows the breakdown of the factory overhead of the business,

its cost, and its cost per unit. The factory overhead cost per unit is computed by

dividing the total cost per year by the annual units produced.

Table 2.17
Mark-up
Particulars Cost per unit

Direct Materials 15.82

Direct Labor 15.81

Factory Overhead 36.79

Mark-up Percentage 64%

SELLING PRICE 112

Formula:

Selling Price (SP) = Direct Material Cost (DMC) + Direct Labor Cost (DLC) +

Factory Overhead Cost (FOC) + Mark-up Percentage

SP = DMC + DLC + FOC + MP

SP = PHP 112.00

Promotion Strategy

Customer retention will be a major goal of the proposed business as it

establishes itself in the market through the development of strategies and

programs that build a sustainable, loyal, and regular customer base. Sales

promotion plays an important role for businesses since it increases revenue, and
 42

attracts potential customers while keeping current customers satisfied. According

to the proponents, the firm will allocate enough money to maintain quality

employees in the entity in order for the business to survive in the industry. The

team must support the company's mission and vision and stand out from its

competitors.

Word of mouth

One of the best forms of business promotion is word of mouth. Since the

Banana Blossom atchara is a store franchise marketing the goods to onlookers in

front of the business at the marketplace, the proponents would push the product

through sales conversation.

Flyers

Flyers are most adaptable and economical business strategies available

and are essentially sent worldwide to increase the exposure of the company. It

might be announcing a sale, a special occasion, or perhaps the grand opening of

your store. Flyers will also be used by R&R Manufacturing Enterprise to promote

Banana Blossom Atchara, which proponents believe is a cost-effective means of

spreading the brand message.

 43

Figure 2.5 Flyers

Social Media

Social media has developed into a powerful marketing tool because of its

high brand exposure and high return on investment. Because they are visible to

the target market and on the internet, social media sites like Facebook are

helpful for promoting a brand because they will help customers build a favorable

opinion of the business. The proponents also use this social media to sell their

products.
 44

Figure 2.6 Facebook Page

Tarpaulins

Tarpaulins are great for advertising because they provide a level of

durability and mobility that is incomparable to any other materials. It is long

lasting, waterproof, and adjustable. It's crucial to spend money on a durable,

well-made tarpaulin that will last for many years.

 45

Figure 2.7 Tarpaulins

Selling Organizations

The proponents plan to sell directly at the Talisay Public Market. They also

use social media platforms like the Facebook page to promote and sell goods

and to build interest.

Packaging

As a component of the marketing mix, packaging plays a crucial role. It is

also significant for branding, price, and promotional strategies. Banana blossom

atchara is packaged in a 220-ml jar to keep it fresh and prevent product

contamination, and it is sealed; there is a logo of the product on the front of the

jar, nutrition facts, and the ingredients of the product on the back of the jar.
 46

Figure 2.9 Packaging at the Front

Figure 2.10 Packaging at the Back

 47

Location of sales outlets

The location of the business is in Zone 6, Talisay, Batangas on the first

floor of the public market near the entrance facing the baywalk. The proponents

chose this location because they believe that customers and can easily access

the store because it is located in a public market where people are going to buy

something they need.

Transportation

Transportation contributes to the price stability of several goods. It moves

items from locations with better supplies to those with fewer supplies. As a result,

demand and supply are synchronized, and prices are stabilized. It aids in the

regular delivery of essential items to consumers. The proponents own a

motorcycle that would be utilized as transportation for the business.

Warehouse Arrangement

Warehouses play a crucial role in the manufacturing process since they

are used to store both finished goods and raw materials. In order to run as

efficiently as possible, warehousing operations require careful planning and great

attention to detail. The proposed business would rigorously adhere to the "First In,

First Out" (FIFO) inventory system, which states that all resources acquired must

be used up initially and that the first items produced must be sold first. Using this

method, the oldest stocks would be distributed to clients before the newer stocks,

with the most recent purchases making up the remaining inventory.This

 48

procedure allows to ensure that the customer would be received a high-quality

product. The company would be conducted a monthly inventory check in the

warehouse to monitor the quantity of remaining stock.

Budget

A business budget is a spending strategy for the company based on the

revenue and outgoing costs. It allows business owners to predict revenue,

determine available funds, and calculate spending.

A budget can be used to organize your business activities and as a

benchmark for establishing financial objectives. It can help with long-term

planning while also addressing current challenges. (Vidhya Krishnan, 2020). The

budget includes expenses from promotional strategies such as flyers with a cost

of PHP 1500.00 and tarpaulins that cost PHP 2000.00.

Table 2.18
Budget

Partners Contributed Capital

Laurel, Hazel Annie Rose V. PHP 250,000

Maala, Irish B. PHP 250,000

Total PHP 500,000

 49

F. Projected Sales

Table 2.19

Projected Sales

2024 2025 2026 2027 2028

Number of Units
Produced 16,934 17,006 17,080 17,153 17,228
% Of units to be sold 95% 95% 95% 95% 95%
Units Sold 16,087 16,156 16,226 16,295 16,367
Selling Price 112 126 142 159 180
Total Sales 1,801,744 2,035,656 2,304,092 2,590,905 2,946,060

The table 2.19 shows the projected sales. Selling price is 112 for the first

year and increase by 12.5% in 2025, 12.5% in 2026, 12.5% in 2027 and 12.5% in

2028, Units sold is 95 % of Units produced. Units produced is based on GAP

Analysis.

G. Contribution to the Economy

The local economy will benefit from this proposed business venture

because it will encourage development and innovation in the region where the

company will be located. For individuals seeking regular employment as well as

those who are still in education, the company will open up new opportunities.

Viewing is permissible even for students who are registered for classes. Those

who develop new services or think of creative ways to use existing ones get

attracted to this industry.

 50

1. Net annual of pesos earned or saved, and basis used

Table 2.20
Annual Net Income
Year 2024 2025 2026 2027 2028
Net PHP PHP PHP PHP PHP
Income 161,514.00 287,710.00 468,426.00 664,726.00 920,178.00

2. Labor employed

The employer has the right to provide their workers with benefits such as

SSS, PhilHealth, and Pag-big that are deducted from their wages, and the

workers also have the right to receive incentives for their good work such as

Christmas bonuses, 13th-month pay, maternity pay, etc.

3. Taxes paid

Business owners are responsible for paying a variety of local, state, and

federal taxes. The proposed business is expected to make a great contribution to

the government in the form of taxes.

Table 2.21

Taxes an Licenses

Taxes and Licenses 2024 2025 2026 2027 2028

Business Permits 500 500 500 500 500
Other Permits 5,920 6,139 6,366 6,601 6,845
Percentage Tax 54,052 61,070 69,123 77,727 88,382

60,472 67,709 75,989 84,829 95,727

 51

The table shows that the percentage tax for the years 2024-2028 because

the sales or revenues of the company for does not exceeds 3 Million; therefore

the company opted to used percentage for the business tax.

CHAPTER 3

MANAGEMENT STUDY

The management is one of the most important parts of starting a business.

The management must be capable of organizing all activities to become

profitable and competitive in the market through human resources, financial

competence, and new technology. This included an examination of officers and

important employees, as well as fundamental organizational considerations like

ownership structure and organizational chart.

The organizational structure of the business as a whole is covered in this

chapter. The organizational structure will be displayed, along with the authority's

designation, their expected tasks and obligations, and the necessary manpower.

This document includes an organizational chart as well as the credentials of

those who contributed to the creation of the business structure and organization.

It needs to be configured and targeted for maximum effectiveness. Due to the

 52

fact that it will lay the groundwork for how meticulously the firm will be run, this

study should be given attention. To do this, management must be able to

organize all actions so that the organization may utilize its people resources,

financial resources, and cutting-edge technologies to create a dynamic,

competitive enterprise.

A. Type of organization/form of business ownership

The R&R Manufacturing Enterprise is a partnership owned by two

individuals, namely , Ms. Hazel Annie Rose V. Laurel and Ms. Irish B. Maala. The

partnership will be managed and financed by the partners, making it a general

partnership. The partnership's profits will be split equally between the two

partners. The proponents decided to form a partnership because of its reduced

initial expenses, lower startup costs, and joint liability for any business losses.

B. Organizational Structure / Chart

An organizational structure is a framework that specifies how certain tasks

are to be carried out in order to meet the objectives of an organization. Rules,

roles, and obligations may be part of these activities. How information is

transferred across layers of the organization is likewise governed by its

organizational structure.
 53

Figure 3.1 Organizational Structure

The position of each employee inside the R&R Banana Blossom Atchara

Manufacturing Enterprise is represented by an organizational chart known as a

line. The supporters decided to hire a general manager who will be responsible

for managing day-to-day business operations while the operator and two

employees handle production, preparing raw materials, equipment, packaging

materials, and mixing the ingredients, ensuring the quality of the manufactured

product in terms of tastes, textures, presentation, storing and packaging the

finished goods. The other two staff members will run the store.

This form of organizational structure enables an extremely efficient

operation, especially for those starting a business.

 54

C. Officers of the business and their qualifications

R&R Manufacturing Enterprise consists of one (1) general manager, one

(1) operations manager, and two (2) workers. In each corporate endeavor, labor

is crucial. Without sufficient and helpful human resources, this type of firm cannot

succeed. The group's members ought to have a high level of skill and the

capacity to assume obligations.

Job analysis

Job analysis is the process of acquiring and examining data regarding the

subject matter, human requirements, and environment in which a job is

performed. This method is used to decide where to position employees.

1. Job title

The job title refers to a set of skills that are based on education and

experience, and it also designates the position's level within the enterprise and

the pay scale. The manager, production personnel, and any other company

participants are all referred to in the study.

Table 3.1
Job Title

JOB TITLE NUMBER OF WORKERS

General Manager 1

Operations Manager 1

Workers 2
 55

Total 4

2. Job description

A job description is a detailed outline of the duties and responsibilities of a

position. It explains what the job entails, how it is carried out, the duties and

obligations that link the tasks together, and the materials and equipment needed

to complete the job. Any employee recruited by a enterprise is expected to assist

it in its activities to the best of his or her capacity in order to contribute to the

achievement of the overarching aim of the company, which is profitability.

Depending on the employees' positions within the company, different duties are

assigned.

General Manager

Many different kinds of companies depend on general managers to be

successful. The daily operations of a business division or standalone retail outlet

are managed by general managers, who essentially serve as smaller-scale

CEOs. The general manager is accountable for making sure that operational

policies, budgets, and personnel are all followed in order to achieve strategic

objectives. Effective leaders with sound commercial judgment, a talent for

coordination, and a penchant for teamwork make for good prospects.

Duties and responsibilities

 Overseeing daily business operations.

 56

 Developing and implementing growth strategies

 Training low-level managers and staff

 Creating and managing budgets

 Improving revenue.

 Hiring employees.

 Evaluating performance and productivity

 Analyzing accounting and financial data

 Researching and identifying growth opportunities.

 Generating reports and giving presentations.

Operator

A manufacturing operator is in charge of the production machinery before,

during, and after manufacture. Your responsibilities as a factory operator include

carrying out assembly, testing and inspecting for problems, operating during

production, and making sure all safety precautions are taken.

Duties and Responsibilities

 Set up and inspect your equipment.

 Operate your equipment during the production process.

 Inspect the area for hazards.

 Clean up your workspace.

 Perform routine maintenance.

 57

Workers

Workers are responsible for preparing raw materials, machinery, packing

items, and ingredient mixing. They are accountable for ensuring that the

production process provides quality products in terms of flavors, textures, and

presentation. Aside from cleaning surfaces, tools, and equipment used in

production, this also includes packaging finished goods for storage and

transportation.

Duties and responsibilities

 Must be responsible for the cleanliness of the working area.

 Must perform all the production processes and ensure the quality of the

product.

 Must work in conformity with the firm's guidelines and policy.

 Must be responsible for the production of products.

3. Job specification

General Manager Qualifications:

 25 years old and above

 Graduate of any business course

 excellent written and communication skills.

 Must have good oral and written communication skills.

 Must be physically and mentally fit for the job.

 58

 Must be trustworthy and responsible.

 Must have good leadership skills.

 Must be capable of preparing reliable financial reports.

 Able to observe changes in the internal and external aspects of the

business.

Operations Manager Qualifications:

 Male or female, not more than 40 years old.

 Preferably high school graduate or undergrad.

 Willing to learn and contribute his skills to the operation.

 Responsible, hardworking, and trustworthy.

 Productive, dedicated, loyal, and motivated in terms of production.

 Know how to drive a motorcycle.

Worker Qualifications:

 Male or female, 20 years old and above

 At least a high school graduate

 Willing to learn and contribute his skills to the operation.

 Hardworking and motivated

 Must be physically and mentally fit for the job.

Business Policies

Business policy is a set of principles and rules that direct the decisions of

subordinates. Policies are framed by top-level management to serve as a road

 59

map for operational decision-making. It is helpful in stressing the rules, principles,

and values of the organization. Policies are designed by taking the opinions and

general views of a number of people in the organization regarding any situation.

They are based on past experience and basic understanding. In this way, the

people who fall under the scope of such policies will completely agree upon their

implementation. Policies help the management of an organization determine

what is to be done in a particular situation. These have to be consistently applied

over a long period of time to avoid discrepancies and overlapping.

1. Working hours and conditions

The operation will be open from 7:00 a.m. to 4:00 p.m., and the

production will be from 7:00 a.m. to 9:55 a.m. with an hour break at the store.

The proponents decided that there should only be day shifts. The R&R

Manufacturing Enterprise typically works 8 hours a day. The workers have

working days of 6 days per week and 296 days per year. Sunday is a rest day for

the employees so they may spend time at home with their families.

The DTR, or Daily Time Record, will reflect the working time. The

company shall observe all statutory holidays, both regular and extraordinary, as

notified by the government. Additionally, the company may plan rest days and

add overtime as needed to complete the assignment.

 60

2. SALARIES

Direct employees both receive the minimum wage. Employees will be

compensated based on their labor, according to the Department of Labor and

Employment. Every 15th and 30th of the month, employees receive their pay in

two installments. The standard method for determining salary is to compare the

market pay rates for individuals doing similar jobs in comparable industries in the

same location.

Table 3.2

Salary

Position Days of Work No. Of hours Daily Salary Monthy Salary

General 6 8 P700.00 P 18,200.00
Manager

Operation 6 8 P 700.00 P18,200.00

Manager
Worker 1 6 8 P429.00 P 11,154.00
Worker 2 6 8 P429.00 P 11,154.00
Total: P1,858.00 P58,703.00

3. Benefits and Incentives

Benefits are a very powerful tool for keeping employees at your company.

Because incentives are based on an employee's performance, they function

similarly to prizes. Typically, the value of the incentive is tied to the outcomes.
 61

The company will provide competitive benefits in addition to salaries,

including the following:

 Social Security System (SSS): For employees in the private sector, it

provides and manages a pension fund with benefits for sickness,

retirement, maternity, disability, death, funerals, and employee

compensation.

 Pag-Ibigfund Benefit: For employees who make contributions to the fund,

it offers all types of loans.

 Phil-Health: Every employee has access to medical insurance through it.

 13th Month of Pay: As an incentive, every employee is allowed to receive

their 13th month's pay each year.

 Educating and Developing: Before beginning their careers in the world

of business, every individual needs to receive the required instruction,

training, and growth.

4. Tardiness and absenteeism

The business may suffer from decreased productivity, higher overtime

expenditures, and greater stress among the staff members left to pick up the

slack as a result of employee absences and tardiness. All employers should have

established attendance and punctuality policies and processes in place to help

their businesses.
 62

The R&R Manufacturing Enterprise will discipline its employees in

accordance with these techniques if they violate the company's policy, which in

this case is tardiness.

First offense: The employee has to explain how their actions are interfering with

business operations. They will speak with the manager to explain their unethical

activity.

Second offence: When an employee commits a second infraction, the company

will send them a letter regarding their conduct that serves as a warning and

encourages them to explore how they may change their behavior.

Third offense: Depending on his actions, the employee could lose his job or be

suspended.

5. Code of Conduct

 During the manufacturing process, employees should wear a decent uniform,

a hairnet, and a handkerchief. Employees will stick to the product’s standard

packaging.

 All materials and equipment in the product area must be kept clean and orga

nized by production staff.

 During the manufacturing process, production employees are obliged to wear

gloves and masks.

 Except at lunch and break times, production personnel are not permitted to u

se smartphones during production hours.

 63

6. Regular Holidays

Holiday pay is an additional payment provided to an employee during

regular holidays. If no work is done on regular holidays, the employee receives

his holiday pay at 100%. If work is done, he receives his holiday pay plus his

day's wage. 100% holiday pay plus 100% daily salary or double pay.

Table 3.2

Philippine Holidays

Regular Holidays Special Non-working Holiday

New Year’s Day EDSA People Power Revolution
Araw ng Kagitingan Black Saturday
Maunday Thursday Ninoy Aquino Day
Good Friday All Saints’ Day
Labor Day Feast of the Immaculate Conception of
Mary
Independence Day Last Day of the year
National Heroes Day
Bonifacio Day
Christmas Day
Rizal Day

7. Compensation schemes

An employee may be given compensation as payment for services they

render to the company. To motivate employees to carry out their duties and

obligations effectively, any business should provide fair compensation

 64

appropriate to the nature of the employees' work. According to their position,

each employee will be paid. The highest salaries among the staff are paid to

those who are promoted to top management. Along with their pay, the company's

employees receive benefits and incentives on the days designated by

management.

Table 3.3
Compensation Scheme
Job No. of Daily Rate Monthly Annual Salary
Description workers Salary
General 1 P700.00 P 18,200.00 P207,200.00
Manager
Operation 1 P 700.00 P18,200.00 P 207,200.00
Manager
Worker 1 1 P429.00 P 11,154.00 P 126,984.00
Worker 2 1 P429.00 P 11,154.00 P 126,984.00

Total P2,258.00 P58,708.00 P668,368.00

Table 3.3 shows the R&R Manufacturing Enrprise employees’ daily,

monthly and annual salaries. General Managers and Operations Managers have

the same and fixed daily rate of P700.00; P429.00 for the 2 workers.
 65

CHAPTER 4

TECHNICAL STUDY

Introduction

The production procedures and business operations of the manufacturing

enterprise are covered in this study. Additionally, it lists the tools and machinery

utilized in the manufacturing process as well as other details about turning a raw

material into a finished good that is ready for sale. For the purpose of identifying

the business operation, plant structure, size, and production schedule are all

supplied. Additionally, product requirements, the product processes utilizing the

flow chart, and the list of machinery, tools, and equipment are enumerated in the

corresponding costs.

A. Product

A product is anything manufactured on the market that meets the wants

and needs of customers. The product must be produced using the most

resource-efficient and ecologically friendly processes, and it must fully comply

with all requirements, product specifications, and regulations. The quality should

be suitable for the intended use of the product.

Banana Blossom Atchara is a type of side dish that may be eaten anytime

and anywhere. It comes in a typical size of 220 ml. The Banana Blossom Atchara

offers a novel taste experience because the flavor of the dish can be questioned
 66

in terms of whether it tastes like banana blossoms. Customers are bound to

enjoy the unique sensation and twist of the banana blossom atchara.

Uses of the Product

The main purpose of the banana blossom atchara is to satisfy the rising

demand for products that are both healthy and reasonably priced. In contrast to

the previous atchara flavors, the unique experience that its creators devised has

a distinctive yet excellent taste. A popular Filipino snack that is always on hand is

banana blossom. A side dish is a good way to increase your nutrient intake and

reduce overeating during meals. The business was also highlighted by the

proponents because it can cut down on the time you spend when you're rushing

and short on time. Typically, it is a side dish that may be eaten with utensils.

B. Manufacturing Process

A manufacturing process is a way of generating items through the

combination of supplies, ingredients, or raw materials in accordance with a

product's recipe. It is widely employed in companies that make huge volumes of

goods. This method is a key component of technical research because it

provides detailed flow charts outlining the resources and energy needed at each

stage of the process as well as the typical runtime. A step-by-step process is

carefully followed to ensure that the business may maximize its resources at the

lowest possible cost and that the operation runs smoothly and successfully.
 67

Description of the process

Step 1. Preparation of raw materials

To avoid food contamination and bacteria, it is critical to wash equipment

and instruments. After preparing the items, workers 1 and 2 must make sure they

are clean, rinsed, and sanitized before using them.

Step 2: Slice the banana blossom into tiny pieces, then put it in the bowl

with water and salt for 5 minutes to ferment the resin.

 68

Step 3: After 5 minutes, put the banana blossom in the bowl, prepare the

water, then put it again and boil for 20 minutes to surely ferment the resins. Then,

after 20 minutes, strain it and put it again in the bowl.

Step 4: Add the ginger, garlic, and onion slices to the heated oil and thoroughly

mix them.

Step 5: Add the sugar and stir until it dissolves. After that, add the boiled banana

flower and stir.

 69

Step 6: Add the vinegar, fish sauce, salt, and pepper, and wait until the

banana blossom is cooked.

Step 7: Put the bell pepper in the hot water for 5 minutes. Then, when the

atchara and bell pepper are cold, put them in the jar together with the atchara.

Add some carrots on the side. And finally, finish the product.
 70

Flow chart

A production flow chart is used to show how a product is manufactured. It

outlines the procedures, tools, and quality-control tests you'll employ to make

sure the product lives up to standards for quality. Before starting up again, any

issues affecting the integrity or quality of the shipment must be addressed.

Manufacturers can create a more effective ordering procedure for their

production line using this mapping process. The product flow chart provides a

visual depiction of that procedure and is simple to distribute. It is also

straightforward to read and comprehend at a glance due to the nature of its

design.
 71

A production flow chart sets up the sequence of the production of a

product. It records all events using symbols to represent different stages or

equipment and helps production managers improve manufacturing speed and

quality. Production flow charts are easy to create by hand or with software tools.

-CONNECTOR

-START, PROCESS & CLEANING

-BREAKTIME

-FINAL INSPECTION & STORING

Figure 4.1 Flow Chart

 72

Table 4.1
Space and motion of the study
Starting Process Duration Ending Time
Time
7:00 AM Meeting and orienting all the 5 minutes 7:05 AM
employees.
7:06 AM Preparing for the tools and 25 minutes 7:30 AM
equipment. And also sanitizing all
the jars after they dry.
7:31 AM (Started to produce 57 jars.) 50 minutes 8:10 AM
Prepare the raw materials, cut the
banana flower into tiny pieces, and
also cut the other ingredients.
8:11 AM I started to boil the banana blossom 20 minutes 8:30 AM
for 20 minutes and put the bell
pepper in the hot water for 5
minutes. After that, I drained it.
8:31 AM I started cooking banana blossom 30 minutes 9:00 AM
atchara. When it cooks, let it cool
down.
9:01 AM Breaktime 15 minutes 9:15 AM

9:16 AM Quality checking and packing 57 40 minutes 9:55 AM

jars of atchara.
9:56 AM Opening the store 5 minutes 10:00 AM

10:01 AM Start of the shift: Selling the 2 hours 12:00 PM

atchara.
12:01 PM Lunchbreak 1 hour 1:00 PM

1:01 PM Resume for selling 2 hours and 3:45 PM

45 minutes

3:46 PM End of shift and cleaning waste 15 minutes 4:00 PM

4:00 PM Closing the store.

Table 4.1 shows that the proposed business’ operating schedule which

begins at 7:00 a.m. until 4:00 p.m. Since the business can only control its full
 73

production by watching and selling the goods, the proponents made the decision

to set a daily production schedule for making banana blossom atchara.

C. Plant size and Production schedule

Plant Size

The proponents will rent a commercial space in Talisay Public Market as

their office and manufacturing plant. The plant is 50 square meters in size. The

space must be zoned appropriately and have the required permits in order to

operate the business. The location will be at Poblacion 6, Talisay, Batangas. The

proponents believe that the location is accessible to customers because it is

inside the market and near the baywalk.

Production schedule

R&R Manufacturing Enterprise would operate from Monday to Saturday. It

would be an 8-hour working operation from 7:00 a.m. to 4:00 p.m., with a 1-hour

lunch break and a 15-minute break in the morning. The store will open at 10 a.m.

to 4 p.m. to sell the product. Rest days and holidays are considered in the

computation of the production schedule per month and per year.

Table 4.2

Operation Scheduled Days

Number of working hours in a day 8hours

Number of working hours/days in a 48hours/6days

 74

week

Number of working days in a year 296 days

Table 4.3

Production Schedule

Batch of Production
Product Assortment Daily Monthly Annually
Banana Blossom Atchara 57 1,411 16,934

Table 4.3 indicates the total batches of the production schedule per day,

per month, and per year.

Table 4.4

Operating Hours

Operating Hours Process

07:00 - 07:05 AM Meeting and orienting all the employees.

07:06 - 07:30 AM Preparing for the tools and equipment. And also sanitizing
all the jars after they dry.

07:31 - 08:10 AM (Started to produce 57 jars.) Prepare the raw materials, cut
the banana flower into tiny pieces, and also cut the other
ingredients.

08:11 - 08:30 AM I started to boil the banana blossom for 20 minutes and put
the bell pepper in the hot water for 5 minutes. After that, I
drained it.

08:31 - 09:00 AM I started cooking banana blossom atchara. When it cooks,

let it cool down.
 75

09:01 - 09:15 AM Breaktime

09:16 - 09:55 AM Quality checking and packing 57 jars of atchara.

09:56 - 09:55 AM Opening the store

10:01 - 12:00 AM Start of the shift: Selling the atchara.

12:01 - 01:00 PM Lunchbreak

01:01 -03:45 PM Resume for selling

03:46 - 04:00 PM End of shift and cleaning waste

4:00 PM Closing the store.

Table 4.4 shows that the proposed business’ operating schedule which
begins at 7:00am until 4:00 pm.

Table 4.5

Expected Production Volume

Year Daily Monthly Annually

2024 57 1,411 16,934

2025 57 1,417 17,006

2026 58 1,423 17,080

2027 58 1,429 17,153

2028 58 1,436 17,228

Table 4.4 shows the expected production volume for the next five (5)

years.
 76

D. Machineries and Equipment

The proponents will ensure that the store is acceptable for the sort of

service provided by the organization as well as the site, including the security of

the staff and the consumer while they are within the business. It must also

guarantee that the company has the appropriate kinds and numbers of

equipment so that it can accomplish its production goals.

There will be a requirement for ongoing maintenance inspections.

Although the organization must pay for these facilities, they are crucial in helping

the business generate profits by inspiring a motivated and devoted workforce.

Table 4.6
Factory Tools
Tools Purpose/Description Quantity Price Total
Caserole Pot It is used in boiling 1 Php 529.00 Php 529.00
banana blossom

Basin It is used to put the 2 Php122.00 Php244.00

cut banana blossom

Talyase It is used in cooking 1 Php920.00 Php920.00

atcahara.

Measuring cup It is used to measure 2 Php30.00 Php60.00

 77

the amount of
ingredients needed.

Strainer It is used to remove 2 Php75.00 Php150.00

excess water or to dry
the ingredients.

Ladle Use in mixing and 2 Php50.00 Php100.00

scooping foods.

Knife A knife is used for 2 Php59.00 Php118.00

cutting, chopping,
dicing, slicing,
mincing, peeling and
separating

Chopping Board Is a kitchen 2 Php58.00 Php116.00

utensil used as a
protective surface on
which to cut or slice
things on the Board.

Total: Php2,237.00
Souce: Shopee

Table 4.7

Machinery Equipment
 78

Equipment Purpose/Description Quantity Price Total

Laptop This is where you can 1 Php28,999.00 Php28,999.00

track all of your

business transactions

and save all of your

documents.

Printer It is used in printing 1 Php5,595.00 Php5,595.00

documents and files.

Electric Heat It is used to seal the 2 Php149.00 Php298.00

Shrink Gun jar.

Gas Stove Use an open flame to 1 Php699.00 Php699.00

Double Burner cook food both inside

the oven cavity and

on the stovetop.

Motorcycle It is used to deliver 1 Php25,000.00 Php25,000.00

the products.
 79

LPG Gas Used for cooking as a 1 Php850.00 Php850.00

highly efficient fuel.

Total: Php61,441.00

Source: 167 Hypermarket Tanauan & Shopee

Table 4.8

Factory Supplies

Supplies Purpose/Description Quantity Price Total

Disposable Gloves that used for 3 Boxes Php33.00 Php99.00

Gloves food prep and are
latex-free.

Hairnet Is used to keep hair 1 set (12 Php107.00 Php107.00

from contact into clean pcs)
 80

and sanitized
equipment.

Apron To keep clothes clean 6 Php89.00 Php534.00

and tidy.

Disposable Masks covering mouth 10 boxes Php49.00 Php490.00

facemask and nose are primarily
used to prevent
transmission by
holding back droplets.

Jar It is where they put the 72 Php13.75 Php990.00

product.

Plastic Sealer Effective packaging 1 bundle Php42.00 Php42.00

method to preserve 100 pcs
freshness, prevent per
leaks and deter bundle
tampering for products
which are to be
consumed by your
customer.
Total: Php2,262.00
 81

Source: Tanauan Public Market and Shopee

Table 4.9

Office Supplies

Office Supplies Description Quantity Price Total

Bond Paper It is used for 2 ream Php280.00 Php560.00

writing of course
printing things
like business
documents.

Ink It is used in 50 Php33.00 Php1,650.00

printing the
documents and
files.

Ballpen this is used to 1 (box) Php55.00 Php55.00

write our reports
(12 pcs per box)

Stapler This is used to 3 Php65.00 Php195.00

bind our files

Record Book This is used to 1 Php70.00 Php70.00

write and log our
reports
 82

projeCalculator This is used to 2 Php240. Php481.00

compute our 50
sales, costing

Receipt It is given to 10 booklet Php10.00 Php100.00

anyone who
pays in cash to
prove payment.

Folder It is used to 2 set Php45.00 Php90.00

organize papers.

Staple wire It is used to 3 Php25.00 Php75.00

binds
documents.

Total: Php3,276.00
Source: 167 Hypermart and Shopee

E. Plant Location

The planned business's location is crucial to its operational success and

long-term expansion. The location of the R&R Manufacturing Enterprise is at the

public market in Zone 6, Talisay, Batangas. The location of the store is easy to

find because it is located on the first floor of the public market near the entrance

facing the baywalk.

 83

Figure 4.2 Plant Location

F. Plant Lay Out

Plant layout refers to how equipment, workspaces, and support areas are

arranged within a factory. In order to ensure that the manufacturing process is

carried out effectively, plant layout entails the construction of physical

relationships between buildings, machinery, and industrial procedures.

Figure 4.3 Outside of the Store

 84

Figure 4.4 Top View Persperctive of R&R Manufacturing Enterprise

G. Building Facilities

R&R Manufacturing Enterprise's building facilities are located at Brgy. 6,

Talisay, Batangas, Public Market.The proposed business rents its location at

Talisay Public Market. The business enterprise is divided into five areas,

including a store, production room, stock room, office, and comfort room.

Store: This is the area where consumers buy our product.

Production Room: This is where the product is manufactured.

Stock Room: This is the area where the supplies are stored.

Comfort Room: This is the area where the workers used

Office: this is the area where the office related works are held
 85

Table 4.10

Facilities Cost

Type Description Size Monthly Annually

Cost Cost

Commercial For Manufacturing 50 Square Meter P 7,000.00 P 84,000.00

Land Space and Physical Store

Total: P84,00.00

H. Raw materials

Raw materials will be supplied by the local market, namely Bagsakan ng

Tanauan, located in Sambat, Tanauan City. The table below shows the raw

materials necessary for the production of banana blossom atchara. It also

presented the annual production cost of raw materials.

Table 4.10

Raw Materials

Raw Materials Quantity Price Cost Annual

Production Cost
Banana Blossom 20 kg 10.00 200.00 59,200.00

Onion 1 kg 150.00 150.00 44,400.00

 86

Garlic 1 kg 90.00 90.00 26,640.00

Ginger 1 kg 50.00 50.00 14,800.00

Bell pepper 1/2 kg 75.00 75.00 22,200.00

Carrots 1 kg 180.00 180.00 53,280.00

Cooking Oil 1 bottle 30.00 30.00 8,880.00

Sugar 1/2 kg 40.00 40.00 11,840.00

Vinegar 1 liter 40.00 40.00 11,840.00

Fish Sauce 200 ml 25.00 25.00 7,400.00

Salt 1/8 cup 5.00 5.00 1,480.00

 87

Ground Pepper 1/4 cup 20.00 20.00 5,920.00

Total: 715.00 905.00 267,880.00

Source: Crispin Almazon in Lumbangan st. Aya, Talisay, Batangas / Bagsakan

ng Tanauan, Sambat, Tanauan City

I. Utilities

Every business will have utility expenses. Utility expenses play a special

role in a business because they track the voltage, water, office equipment, and

other expenses. The following are different kinds of utility expenses:

Electric bill- the Batangas Electric Corporation ( batellec 2) is the source of

electricity of proposed business. The expected monthly cost for the business's

daily operations is P1,900.00.

Internet bill- the Philippine Long Distance Telephone Company (PLDT) will be

providing the internet connection with a minimum rate of P1, 499.00 monthly.

Water Bill- the provider of the company’s water supply will be the Balibago

waterworks at Talisay Batangas. It will be used for maintenance and orderliness

in the whole area. A monthly allowance of 307.00 ( minimum rate) will be allotted

for the monthly bill.

 88

Gas vehicle- the provider of the gasoline of the business is Flying V, located at

tumaway talisay batangas. The monthly will be estamed P1000.00 per regular

consumption.

LPG – This is important in business, especially in product development. It will be

used to cook other ingredients. The cost of LPG per tank at 11 kg will be P850

per month.

Table 4.11
Utilities
Utilities Monthly Bill Annual Bill

Electric Bill P 1,900.00 P 22,800.00

Water Bill P 307.00 P 3,684.00

Internet Bill P1499.00 P 17,988.00

LPG Gas (1 tank 11kg) P850.00 P 10,200.00

Gas Vehicle P 1000.00 P 12,000.00

Total: P5,556.00 P 66,672.00

J. Waste Disposal

Due to the fact that some wastes might be dangerous and can

contaminate the environment if handled improperly, appropriate waste disposal is

crucial for both businesses and the environment. All waste has the potential to

spread disease or contaminate water supplies, which is harmful to the

 89

environment and all living beings. The suggested initiative would be focused on

offering products in the market at high quality but reasonable rates. Due to the

company's everyday operations, the only waste it produces is plastic, paper, can

materials, and a few cartons, which are then dumped in a garbage truck in

Talisay, Batangas.

K. Labor Requirements

It is an important resource in minimizing the cost of every company. To

obtain the aforementioned requirements for the prodction, the effort of two

workers are needed..

Table 4.12
Labor Requirements

JOB TITLE NUMBER OF WORKERS

General Manager 1

Operations Manager 1

Workers 2

Total 4

Table 4.13

Direct Labor

Position No. of No. of Salary Monthly Yearly salary

working working per day salary
hours days
per days
 90

Worker 1 8 26 P429.00 P11,154.00 P 126,984.00

Worker 2 8 26 P429.00 P11,154.00 P 126,984.00
Total: P858.00 P22,308.00 P253,968.00

Table 4.14
Indirect Labor
Position No. of No. of Salary per Monthly Yearly salary
working working day salary
hours days
per days
General 8 26 P700.00 P 18,200.00 P207,200.00
Manager
Operation 8 26 P 700.00 P18,200.00 P 207,200.00
Manager

Total: P1,400.00 P36,400.00 P414,400.00

L. Production Costs

Production cost refers to all of the expenses associated with a company

conducting its business

1. Detailed breakdown of production costs indicating the elements of cost per unit

output is provided in the following tables.

Table 4.15
Direct Materials
Particulars Measurement Quantity Unit Price Total Cost
 91

Banana Blossom kg 20 10.00 200.00

Onion kg 1 150.00 150.00
Garlic kg 1 90.00 90.00
Ginger kg 1 50.00 50.00
Bell pepper kg 1/2 75.00 75.00
Carrots kg 1 180.00 180.00
Cooking Oil bottle 1 30.00 30.00
Sugar kg 1/2 40.00 40.00
Vinegar liter 1 40.00 40.00
Fish Sauce 200ml 1 25.00 25.00
Salt Cup 1/8 5.00 5.00
Ground Pepper Cup 1/4 20.00 20.00
Total 715.00 905.00
Source: Crispin Almazon in Lumbangan st. Aya, Talisay, Batangas / Bagsakan

ng Tanauan, Sambat, Tanauan City

Table 4.15 presents the breakdown of the raw materials needed, their

measurement, quantity, and total cost.

Table 4.16
Indirect Materials Cost per unit
Particulars Measurement Quantity Unit Price Total Cost
Jar 220 ml 57 13.75 783.75
Printable Adhesive
A4 pcs 57 1.74 99.18
Sticker Paper
Heat gun small 2 149 298
106mm x
Plastic sealer 57 0.42 23.94
40mm (100pcs)
Total 164.91 1,204.87
 92

Table 4.16 shows the packaging materials to be used, the measurement,

quantity, and total cost.

Table 4.17
Cleaning Materials
Particulars Quantity Unit Cost Total Cost
Broom 2 120.00 PHP 240.00
Dustpan 2 75.00 150.00
Mop 1 450.00 450.00
Trashcan 3 180.00 540.00
Total PHP 1,380.00
Source: Tanauan City Market Place

Table 4.17 shows the list of the business’ cleaning materials. The quantity

and the cost are included in the table.

Table 4.18
Advertising Expense
Promotional Strategy Quantity (per year) Unit Price Cost / Budget
Flyers 1,500 10 1,500.00
Tarpaulin 1 2,000 2,000.00
Total 1,635 3,500.00

As shown in the table 4.18 above, flyers and tarpaulin will be the

advertising expense of the business.

 93

Chapter 5
FINANCIAL STUDY

Introduction

This chapter focused on evaluating the business project, budgets and

other finance related entity to determine their suitability for investment. Typically,

financial analysis is used to analyze whether a business is stable, solvent, liquid,

or profitable enough to be invested in. Financial study is also an overview of

records of transaction of the business for 2024 – 2028 of operation.It consists of

the following statements: projected sales, statement of profit and loss, cash flow

statement, statement of financial position, and financial ratios. The objective of

this study is to monitor the cash flow, identify the net income, and inform the

public of the changes that caused the final balances of assets, liabilities, and

equity.

When looking at a specific company, the financial analyst will often focus

on the statement of profit and loss, the statement of financial position, and the

cash flow statement. In addition, one key area of financial analysis involves

examining the company’s past performance and to estimating the company’s

future performance. Whenever the project is profitable, then it is feasible.

Objectives of the Financial Aspect

The Financial Aspect aims to:

 94

 To identify the assumptions used in generating the projected financial

statements.

 To know the capital needed in putting up the proposed business.

 To have an idea of how much is the expected return of investment after a

year of operation.

 To determine the possible sources of capital.

 To know the financial condition of the business after five years of

operation.

Project Cost & Pre Operating Cash Flow

Project expenses are the costs spent at the beginning of the business and

tend to include registration, development, testing and qualification, training and

deployment, travel costs, and other operating expenses before the

commencement of business operations.

Table 5.1
Project Expense
Project Expenses:
SALARIES EXPENSE 36,400
CONTRIBUTIONS EXPENSE 8,697
SUPPLIES 3,996
RENT EXPENSE 8,400
UTILITIES EXPENSE 9,346
MARKETING EXPENSE 3,500
TAXES AND LICENSES 6,420
Totals 76,759
 95

Table 5.2

Capital Expenditure

Capital Expenditures:

PREPAID RENT 14,000

EQUIPMENT 60,293

Totals 74,293

Table 5.3

Initial Direct Cost

Initial Direct Cost:

Materials Used 44,649

Direct Labor 44,616

Factory Overhead 103,831

Totals 193,097

The table shows the breakdown of expenses indirect and operating

expenses in 2 months and also in capital expenditures is the equipment needed

in the company.

Initial Capital & Contributed Capital

This section summarizes the total initial investment needed to start the

business and operate it for the first few months before cash from sales come in.
 96

Table 5.4 Initial Capital Requirement and

Contributed Capital
Contributed
Capital Requirements: Capital:
Project Expenses 76,759 LAUREL CAPITAL 250,000
Capital Expenditures 74,293 MAALA CAPITAL 250,000
Initial Direct Cost 193,097 Total 500,000
Other Contingencies 155,851
Total Projected Financing
need 500,000

FINANCIAL STATEMENTS (FINANCIAL PROJECTION FOR THE

PROJECTED FIVE YEARS OF OPERATIONS)

The financial statement was comprised of R&R Manufacturing Enterprise

projected income statement, projected balance sheet, and projected statement of

cash flow for the years 2024-2028.

Projected Income Statement

It is one of the financial statements used to show and determine the

financial performance of the company. It presents the revenues and expenses of

the business during a period. It shows the revenues earned during the operation

of the business and the expenses incurred by the company. It is important to

determine the net profit or net loss of the business in order to analyze the

financial status of the project.

 97

Table 5.5
Projected Income Statement

R & R MANUFACTURING ENTERPRISE

PROJECTED STATEMENT OF PROFIT OR LOSS
FOR FIVE YEARS

Notes 2024 2025 2026 2027 2028

Note
SALES 1 1,801,744 2,035,656 2,304,092 2,590,905 2,946,060
Note
COST OF SALES 2 1,127,648 1,217,255 1,281,792 1,350,111 1,422,892

GROSS INCOME 674,096 818,401 1,022,300 1,240,794 1,523,168

OPERATING
EXPENSES
SALARIES Note
EXPENSE 3 218,400 226,476 234,852 243,536 252,542
Note
13th MONTH 4 58,708 60,879 63,130 65,465 67,886
CONTRIBUTIONS Note
EXPENSE 5 52,180 54,109 56,110 58,185 60,337
DEPRECIATION
AND Note
AMORTIZATION 6 8,848 8,848 8,848 6,750 6,750
Note
SUPPLIES 7 3,996 4,117 4,242 4,370 4,503
Note
RENT EXPENSE 8 50,400 50,400 50,400 50,400 50,400
UTILITIES Note
EXPENSE 9 56,078 58,152 60,303 62,533 64,845
MARKETING Note
EXPENSE 10 3,500 - - - -
TAXES AND Note
LICENSES 11 60,472 67,709 75,989 84,829 95,727
TOTAL
OPERATING
EXPENSE 512,582 530,691 553,873 576,068 602,990
NET INCOME 161,514 287,710 468,426 664,726 920,178
 98

Projected Balance Sheet

It is a statement of the financial position of a business which states the

assets, liabilities and owner’s equity at a particular point in time. In other words,

the balance sheet illustrates your business’s net worth.

Table 5.6
Projected Balance Sheet
R & R MANUFACTURING ENTERPRISE
PROJECTED STATEMENT OF FINANCIAL POSITION
FOR FIVE YEARS

2024 2025 2026 2027 2028

ASSETS
CURRENT ASSETS
CASH 612,561 910,308 1,389,253 2,062,495 2,991,654
NOTE
PREPAID RENT 12 14,000 14,000 14,000 14,000 14,000
NOTE
INVENTORY 13 30,933 32,737 34,372 36,100 37,934
TOTAL 657,494 957,045 1,437,625 2,112,595 3,043,588
NON CURRENT
ASSETS
NOTE
EQUIPMENT 6 60,293 60,293 60,293 60,293 60,293
ACCUMULATED NOTE
DEPRECIATION 6 -8,848 -17,696 -26,544 -33,294 -40,043
TOTAL 51,445 42,597 33,749 27,000 20,250

TOTAL ASSETS 708,939 999,642 1,471,375 2,139,595 3,063,838

LIABILITIES AND
CAPITAL
CURRENT
LIABILITIES
ACCOUNTS NOTE
PAYABLE 14 26,790 27,898 29,056 30,259 31,515
CONTRIBUTIONS NOTE
PAYABLE 15 7,122 7,253 7,388 7,528 7,673
PERCENTAGE TAX NOTE
PAYABLE 16 13,513 15,267 17,281 19,432 22,095.45
 99

TOTAL
LIABILITIES 47,425 50,419 53,724 57,219 61,284
CAPITAL
PARTNERS
CAPITAL 500,000 661,514 949,224 1,417,650 2,082,376
INCOME 161,514 287,710 468,426 664,726 920,178
TOTAL CAPITAL 661,514 949,224 1,417,650 2,082,376 3,002,554

TOTAL 708,939 999,642 1,471,375 2,139,595 3,063,838

Projected Statement of Cashflow

A statement which shows the cash inflow received by the business from is

on-going operations and investment sources. It also includes the cash outflow of

a business which pays for a business activities and investments during a given

quarter.

Table 5.7
Projected Statement of Cashflow
R & R MANUFACTURING ENTERPRISE
PROJECTED STATEMENT OF CASHFLOW
FOR FIVE YEARS
2024 2025 2026 2027 2028
NET INCOME 161,514 287,710 468,426 664,726 920,178
DEPRECIATION 8,848 8,848 8,848 6,750 6,750
170,362 296,558 477,274 671,476 926,928

OPERATING ACTIVITIES
(INCREASE)DECREASE OF
INVNTORY -30,933 -1,805 -1,635 -1,729 -1,834
(INCREASE)DECREASE OF
Prepaid Rent -14,000 - - - -
INCREASE(DECREASE) OF
Accounts Payable 26,790 1,109 1,158 1,203 1,256
INCREASE(DECREASE) OF
Contributions Payable 7,122 130 135 140 145
TOTAL OPERATING
ACTIVITIES 172,854 297,747 478,945 673,242 929,159

FINANCING ACTIVITIES
 100

RECEIVE OF INVESTMENT 500,000 - - - -

TOTAL FINANCING
ACTIVITIES 500,000 - - - -

INVESTING ACTIVITIES
PURCHASE OF EQUIPMENT -60,293 - - - -
TOTAL INVESTING
ACTIVITIES -60,293 - - - -

NET CASH FLOW 612,561 297,747 478,945 673,242 929,159

BEGINNING CASH BALANCE - 612,561 910,308 1,389,253 2,062,495

ENDING CASH BALANCE 612,561 910,308 1,389,253 2,062,495 2,991,654

Table 5.8
Projected Statement of Partners Capital
R & R MANUFACTURING ENTERPRISE
PROJECTED STATEMENT OR PARTNERS CAPITAL
FOR FIVE YEARS

LAUREL CAPITAL MAALA CAPITAL

2024
BEGINNING CAPITAL
ADDITIONAL CAPITAL 250,000 250,000
RETAINED EARNINGS
NET INCOME 80,757 80,757
ENDING CAPITAL 330,757 330,757

2025
BEGINNING CAPITAL 330,757 330,757
ADDITIONAL CAPITAL
RETAINED EARNINGS
NET INCOME 143,855 143,855
ENDING CAPITAL 474,612 474,612

2026
BEGINNING CAPITAL 474,612 474,612
ADDITIONAL CAPITAL
RETAINED EARNINGS
NET INCOME 234,213 234,213
ENDING CAPITAL 708,825 708,825
 101

2027
BEGINNING CAPITAL 708,825 708,825
ADDITIONAL CAPITAL
RETAINED EARNINGS
NET INCOME 332,363 332,363
ENDING CAPITAL 1,041,188 1,041,188

2028
BEGINNING CAPITAL 1,041,188 1,041,188
ADDITIONAL CAPITAL
RETAINED EARNINGS
NET INCOME 460,089 460,089
ENDING CAPITAL 1,501,277 1,501,277

SUPPORTING SCHEDULES

Table 5.10
Average Payment Period
2024 2025 2026 2027 2028
ACCOUNTS
PAYABLE 26,790 27,898 29,056 30,259 31,515

PURCHASES 267,896 278,984 290,560 302,592 315,154

36.50 35.77 35.77 35.77 35.77

Formula: Average Accounts Payable/ (Purchases/365)

Average payment period is the average amount of time it takes a company to pay
off credit accounts payable
 102

The tables shows that from 2024-2028 the average collection period in

days is 36.50 to 35.77 from 2025 to 2028 its because our accounts payable is

fixed at 10% of our purchases.

Inventory levels

The inventory turnover ratio shows how frequently a business has sold

and replaced inventory during a given period.

Table 5.9
Inventory Turnover Ratio
2024 2025 2026 2027 2028

INVENTORY 30,933 32,737 34,372 36,100 37,934

COST OF SALES 1,127,648 1,217,255 1,281,792 1,350,111 1,422,892

36.45 38.24 38.20 38.32 38.44

Formula: Cost of Sales/Average Inventories

Inventory turnover is a ratio showing how many times a company has sold and
replaced inventory during a given period

The Table shows for 2024 36.45 and increase in 2025 38.24x and

decrease in 2026 to 38.20x days and decreased at 2027 decrease at 38.32x the
 103

also show that the decrease in 2028 the company is decreased at 38.44x its

because the company is stable to collect and sold the said inventory.

PROFITABILITY RATIOS

Profitability Ratios are a class of financial measurements that are used to

assess the company's ability to generate earnings as compared to its expenses

and other relevant costs incurred during a specified period.

Table 5.11
Profitability Ratios
GROSS PROFIT RATIO Gross Profit/Sales

RETURN ON SALES Net Income/Sales

NET PROFIT RATIO Net Income/Equity

RETURN OF INVESTMENTS Net Income/Investments

GROSS PROFIT RATIO

Gross profit ratio is a financial Ratio that measures the performance and

efficiency of a business by dividing its gross profit figure by the total net sales.

Table 5.12
Gross Profit Ratio
Gross Income Gross Profit
Sales
(Sales-Cost of Sales) Ratio

2024 674,096 1,801,744 37.41%

2025 818,401 2,035,656 40.20%

2026 1,022,300 2,304,092 44.37%

2027 1,240,794 2,590,905 47.89%

2028 51.70%
 104

1,523,168 2,946,060

The Table shows the the gross profit ratio is continuously increasing in

2024 to 2028 from 37.41% to 51.70%.

NET PROFIT RATIO

The net profit margin, or simply net margin, measures how much net

income or profit is generated as a percentage of revenue. It is the ratio of net

profits to revenues for a company or business segment.

Table 5.13
Net Profit Ratio
Year Net Income Sales Net Profit Ratio

2024 161,514 1,801,744 8.96%

2025 287,710 2,035,656 14.13%

2026 468,426 2,304,092 20.33%

2027 664,726 2,590,905 25.66%

2028 920,178 2,946,060 31.23%

 105

The Table shows the the net profit ratio is continuously increasing in 2024

to 2028 from 8.96% to 31.23%.

RETURN ON SALES

Return on sales (ROS) is a measure of how efficiently a company turns

sales into profits. ROS is calculated by dividing operating profit by net sales.

ROS is only useful when comparing companies in the same line of business and

of roughly the same size.

Table 5.14
Return on Sales

2024 2025 2026 2027 2028

NET INCOME
BEFORE TAX 161,514 287,710 468,426 664,726 920,178

SALES 1,801,744 2,035,656 2,304,092 2,590,905 2,946,060

8.96% 14.13% 20.33% 25.66% 31.23%

The Table shows the net profit ratio is continuously increasing in 2024 to
2028 from 8.96% to 31.23%.

RETURN ON INVESTMENT

Return on investment (ROI) is calculated by dividing the profit earned on

an investment by the cost of that investment.

 106

Table 5.15
Return on Investment

2024 2025 2026 2027 2028

CUMULATIVE NET
INCOME 161,514 449,224 917,650 1,582,376 2,502,554

CAPITAL 500,000 500,000 500,000 500,000 500,000

32.30% 89.84% 183.53% 316.48% 500.51%

The Table shows that from 32.30% in 2024 we got our investment back in

2026 with 183.53%.

LIQUIDITY RATIOS

Liquidity ratios measure the company's ability to pay off its short-term

obligations. Generally, the higher the value of the ratio, the larger the margin of

safety that the company possesses to cover short-term debts.

Formulas:

CURRENT RATIO Current Asset/Current Liabilities

ACID TEST RATIO Current Assets - Inventories/Current Liabilities
 107

CURRENT RATIO

The current ratio is a liquidity ratio that measures a company's ability to

pay short-term obligations or those due within one year. It tells investors and

analysts how a company can maximize the current assets on its balance sheet to

satisfy its current debt and other payables.

Table 5.16
Current Ratio
CURRENT
YEAR CURRENT ASSETS CURRENT RATIO
LIABILITIES

2024 657,494 47,425 13.86

2025 957,045 50,419 18.98

2026 1,437,625 53,724 26.76

2027 2,112,595 57,219 36.92

2028 3,043,588 61,284 49.66

The current ratio shows if our capable to pay our obligations also in 2024
to 2028 shows that our current ratio is more than 1 meaning we are capable to
pay our obligations in time.
 108

ACID TEST RATIO

The acid-test ratio compares a company's quick assets, or cash and

accounts receivable, to its current liabilities. It is one of six basic calculations

used to determine short-term liquidity—the ability of a company to pay its bills as

they come due.

Table 5.17

Acid Test Ratio

ACID
CURRENT NET OF CURRENT
YEAR INVENTORIES TEST
ASSETS INVENTORIES LIABILITIES
RATIO

2024 657,494 30,933 626,561 47,425 13.21

2025 957,045 32,737 924,308 50,419 18.33

2026 1,437,625 34,372 1,403,253 53,724 26.12

2027 2,112,595 36,100 2,076,495 57,219 36.29

2028 3,043,588 37,934 3,005,654 61,284 49.04

The Tables shows the acid test ratio the difference of current and acid

ratio is that in acid test ratio we deducted the inventory. It also shows that we are
 109

capable to pay our obligation even if the inventory is deducted in our current

assets.

SOLVENCY RATIO

A solvency ratio measures how well a company's cash flow can cover its

long-term debt. Solvency ratios are a key metric for assessing the financial health

of a company and can be used to determine the likelihood that a company will

default on its debt

• Sharehoder's Equity Ratio represents the amount of assets on which the

shareholders or owners have a residual claim.

• Leverage Ratio measures the risk that the company is exposed from debt

financing. It shows how much capital comes in the form of debt or loans

and assesses the company's ability to meet long term financial obligations.

Formulas:

Shareholder's Equity Ratio Shareholders Equity/Total Assets

Leverage Ratio Total Liabilities/Total Assets

Table 5.18
Capital Ratio

2024 2025 2026 2027 2028

TOTAL CAPITAL 661,514 949,224 1,417,650 2,082,376 3,002,554

TOTAL ASSETS 708,939 999,642 1,471,375 2,139,595 3,063,838

 110

Capital Ratio 93.31% 94.96% 96.35% 97.33% 98.00%

Table 5.19
Leverage Ratio
2024 2025 2026 2027 2028
TOTAL
LIABILITIES 47,425 50,419 53,724 57,219 61,284

TOTAL ASSETS 708,939 999,642 1,471,375 2,139,595 3,063,838

Leverage Ratio 6.69% 5.04% 3.65% 2.67% 2.00%

PAYBACK PERIOD

Payback Period measures the total number of years needed to recover

the initial investment used to start or operate the business.

Table 5.20
Payback Period

Year Cash Flow Uncovered Investment PAYBACK PERIOD

2024 161,514 500,000 1

2025 287,710 338,486 1.00

2026 468,426 50,776 0.11

2027
2028

The payback period in our business is 2 years and 11 months meaning in

the span of 2 years and 11 months we got our capital back.

 111

BREAK EVEN POINT

Breakeven point is the level of sales needed to cover the company's fixed

and variable expenses during a specified period of time. Composite breakeven

point considers the sales mix structure to arrive at required sales to break even.

Fixed Cost: 2024 2025 2026 2027 2028

SALARIES EXPENSE 218,400 226,476 234,852 243,536 252,542
DEPRECIATION AND
AMORTIZATION 8,848 8,848 8,848 6,750 6,750
RENT EXPENSE 84,000 84,000 84,000 84,000 84,000
UTILITIES EXPENSE 54,672 56,694 58,790 60,964 63,219
Total Fixed Cost 365,920 376,018 386,490 395,251 406,511
Contribution Margin
Ratio 85% 86% 87% 88% 89%
Break Even Point In
Peso 429,830 435,735 442,261 447,516 455,207
Break even Point in
Units 4,469 3,976 3,538 3,166 2,815

Contribution Margin
Ratio
Sales 1,801,744 2,035,656 2,304,092 2,590,905 2,946,060
Variable Cost 267,896 278,984 290,560 302,592 315,154
Contribution Margin 1,533,848 1,756,672 2,013,532 2,288,313 2,630,906
Contribution Margin
Ratio 0.85 0.86 0.87 0.88 0.89

Units Produced 16,934.00 17,006.00 17,080.00 17,153.00 17,228.00

Units Sold 16,087.00 16,156.00 16,226.00 16,295.00 16,367.00

Contribution Margin Per
Unit
Sales 112.00 126.00 142.00 159.00 180.00
Variable Cost 15.82 16.41 17.01 17.64 18.29
Contribution Margin Per
Unit 96.18 109.59 124.99 141.36 161.71
 112

2024 2025 2026 2027 2028

Variable Cost 267,896 278,984 290,560 302,592 315,154
Purchases 267,896 278,984 290,560 302,592 315,154

PRICING STRATEGY

Cost plus pricing involves adding a mark-up to the cost of goods and
services to arrive at a selling price. Under this approach, we add together the
direct material cost, direct labor cost, and overhead costs for a product, and
add to it a mark-up percentage in order to derive the price of the product. Cost
plus pricing.

Table 5.21
PRICING STRATEGY
Particulars Cost per unit
Direct Materials
15.82
Direct Labor
15.81
Factory Overhead
36.79
MARK UP PERCENTAGE
64%
SELLING PRICE
112

Statement of Assumptions

In order to prepare financial statements, the proponents listed different

assumptions that should be undertaken relating to financial aspects. This is the

projected financial presentation of expected activities in the operation of the

business. It is used to identify the most important to identify the most important

assumptions associated to the items shown in the financial statements.

 113

Key Assumptions

 The mark-up price for the product cost is fixed at 64% and 12.5% for the

increase in selling price every year due to inflation rate.

 An assumption that 95% of Units Produced are sold

 Ending materials are 3% of Purchases

 Direct Labor are salary of Workers

 Factory overhead composed the salary of Operations Manager, Kicthen

Supplies, Indirect Materials Amounting to 21.06.

 Estimated allocation of factory overhead to rent, Electricity and water is

40% and the 60% are allocated to administrative

 Ending Work in Process is 1% of cost of Product

 Ending Finished Goods are 1% of Cost of Goods Manufactured

 The salaries and wages are expected to increase by 3.698% of the

previous year of salary annually.

 The utility expenses composed of electricity, water, and telephone bills are

expected to be fixed by 3.698% annually.

 Depreciation annually will be computed using straight line method with

estimated useful life of 3 years if the cost of Equipment is less Than

10,000, 8 years if more than 10,000 but less than 100,000 and 10 years

for more than 100,000.

 An assumption is made that 95% of the manufactured products will be

sold and 5% will be left as beginning inventory for the next period.

 Kitchen Supplies, Supplies are considered as expense

 114

 All Sales and Purchases transactions are VAT inclusive.

 Regular Corporate Income Tax is based on create bill the company

 Percentage Tax and other payables such as SSS, PhilHealth, and PAG-

IBIG will be paid on the next month.

 40% of Utilities are charged to factory overhead and 60% is charge to

administrative.

NOTES TO FINANCIAL STATEMENTS

Presentation of Financial Statements

The financial statements presented here by the entity include all of the

following:

a) a statement of financial position (sometimes called the balance

sheet), showing the entity’s assets,liabilities and equity as at the reporting

date.

b) a statement of income for the reporting period, displaying all items of

income and expense recognized during the period and a ‘bottom line’ that

may be called ‘profit or loss’ or ‘net income or loss’.

c) a statement of changes in equity for the reporting period. The

statement of changes in equity presents a reconciliation between the

carrying amount at the beginning and end of the period for each

component of equity. However, if the only changes to equity in the current

period or any comparative period presented in the financial statements

arise from profit or loss, payment of dividends, corrections of prior period

 115

errors, and changes in accounting policy, the entity may present a single

statement of income and retained earnings in place of the statement of

income and statement of changes in equity.

d) a statement of cash flows for the reporting period. The statement of

cash flows provides information about the changes in cash and cash

equivalents of an entity for a reporting period, showing separately,

changes from operating activities, investing activities and financing

activities.

e) notes, comprising a summary of significant accounting policies and

other explanatory information. Notes contain information in addition to that

presented in the statements in (a)-(d) above. Notes provide narrative

descriptions or disaggregation’s of items presented in those statements

and information about items that do not qualify for recognition in those

statements.

The entity did not present or describe any items of income and expense as

‘extraordinary items’ in the statement ofincome or in the notes.

NOTE 1: SALES 2024 2025 2026 2027 2028

Number of Units
Produced 16,934 17,006 17,080 17,153 17,228
Units Sold 16,087 16,156 16,226 16,295 16,367
Selling Price 112 126 142 159 180
Total Sales 1,801,744 2,035,656 2,304,092 2,590,905 2,946,060
1,801,744 2,035,656 2,304,092 2,590,905 2,946,060
2024 2025 2026 2027 2028
 116

Selling price is 112 for the first year and increase by 12.5% in 2025, 12.5%

in 2026, 12.5% in 2027 and 12.5% in 2028, Units sold is 95 % of Units produced.

Units produced is based on GAP Analysis.

Revenue recognition

Revenue is recognized to the extent the revenue can be reliably measured.

It is probable that the economic benefits associated with the transactions will flow

to the Company and the cost incurred or to be incurred can be measured reliably.

The following specific recognition criteria must also be met before revenue is

recognized:

Sale of goods – Revenue is recognized when the following conditions are

satisfied:

(a) risks and rewards of ownership of the goods have passed to the buyer;

(b) the entity retains neither continuing managerial involvement to the

degree usually associated with the ownership nor effective control

over the goods sold;

(c) amount of revenue can be measured reliably;

(d) it is probable that the economic benefits associated with the transaction

will flow to the entity; and

(e) the costs incurred or to be incurred in respect of the transaction can be

measured Reliably
 117

Cost and expense recognition

Cost of goods sold are recognized in profit and loss upon utilization of the

goods or at the date incurred. Expenses arerecognized in the statement of income

upon utilization of the service or at the date they are incurred.

The Company follows the accrual method of accounting for income and

expenses

Note 2: 2024 2025 2026 2027 2028

Cost of Sales

Beg. Materials - 8,037 8,370 8,717 9,078

Purchases 267,896 278,984 290,560 302,592 315,154

Number of Units Produced 16,934 17,006 17,080 17,153 17,228

UNIT COST 15.82 16.41 17.01 17.64 18.29

Banana Blossom Atchara 267,896 278,984 290,560 302,592 315,154
End. Materials 8,037 8,370 8,717 9,078 9,455
Materials Used 259,859 278,651 290,212 302,231 314,777

Direct Labor 267,696 277,595 287,861 298,506 309,545

Factory Overhead 622,989 662,480 705,007 750,741 800,027
Cost of Product 1,150,544 1,218,727 1,283,080 1,351,479 1,424,349

WIP Beg 11,505 12,187 12,831 13,515

WIP Ending 11,505 12,187 12,831 13,515 14,243
Cost of Goods
Manufactured 1,139,038 1,218,045 1,282,436 1,350,795 1,423,620

Finished Goods Beg. 11,390 12,180 12,824 13,508

Fineshed Goods Ending 11,390 12,180 12,824 13,508 14,236

Cost of Goods Sold 1,127,648 1,217,255 1,281,792 1,350,111 1,422,892

Cost of goods sold is manufacturing format the direct materials is 17.82

 118

pesos per unit the direct labor composed of worker and for the factory overhead

composed of 60% of Electricity, water, rent and indirect materials is 21.06.

Note 2.1:
Salaries 2024 2025 2026 2027 2028

Workers 267,696 277,595 287,861 298,506 309,545

TOTAL 267,696 277,595 287,861 298,506 309,545

The table shows the salary of workers are direct labor and amounting to

11,454 monthly with and estimated increase of 3.698% annually.

Note 2.2:
Salaries 2024 2025 2026 2027 2028

Operations Manager 218,400 236,309 255,686 276,652 299,338

TOTAL 218,400 236,309 255,686 276,652 299,338

The salary of operations manager are allocated to factory overhead and

amounting to 18,200 monthly with an estimated increase of 3.698% annually.

Note 2.3:
Kitchen Supplies
ITEM 2024 2025 2026 2027 2028

Caserole Pot 529 572 619 670 725

Basin 244 264 286 309 334

Talyase 920 995 1,077 1,165 1,261

Measuring Cups 60 65 70 76 82

Strainer 150 162 176 190 206

 119

Ladle 100 108 117 127 137

Knife 118 128 138 149 162

Chopping Board 116 126 136 147 159

Heat Gun 298 322 349 377 408

Disposable Gloves 99 107 116 125 136

Hairnet 107 116 125 136 147

Apron 534 578 625 676 732

Disposable Mask 490 530 574 621 672

3,765 4,074 4,408 4,769 5,160

Note 2.4:
Utilities Expense 2024 2025 2026 2027 2028

Rent 33,600 33,600 33,600 33,600 33,600

Electricity 9,120 9,868 10,677 11,553 12,500

Water 1,474 1,594 1,725 1,867 2,020

Totals 44,194 45,062 46,002 47,019 48,120

Rent, Electricity and water are allocated by 40% to factory overhead. Rent

is 7,000 monthly and increment in the next five years. Electricity is 1,900 Monthly

and increase by 3.698% annually. Water is 307 monthly and increase by 3.698%

annually.

Short-term Employee Benefits

Short-term employee benefits are employee benefits (other than

 120

termination benefits) that are wholly due within twelve months after the end of the

period in which the employees render the related service, for example, wages,

salaries, annual bonus payable, social security contributions, and non-monetary

benefits such as cars. When an employee has rendered service to an entity

during the reporting period, the entity shall measure the amounts recognized at

the undiscounted amount of short-term employee benefits expected to be paid in

exchange for that service.

An entity may compensate employees for absences for various reasons,

including annual vacation leave and sick leave. Some short-term compensated

absences accumulate - they can be carried forward and used in future periods if

the employee does not use the current period’s entitlement in full. An entity shall

recognize the expected cost of accumulating compensated absences when the

employees render service that increases their entitlement to future compensated

absences. The entity shall measure the expected cost of accumulating

compensated absences at the undiscounted additional amount that the entity

expects to pay as a result of the unused entitlement that has accumulated at the

end of the reporting period. The entity shall present this amount as a current

liability at the reporting date.

An entity shall recognize the cost of other (non-accumulating) compensated

absences when the absences occur. The entity shall measure the cost of non-

accumulating compensated absences at the undiscounted amount of salaries and

wages paid or payable for the period of absence.

An entity shall recognize the expected cost of profit-sharing and bonus

 121

payments only when:

a) as a result of past events, the entity has:

i. a present legal obligation

ii. an obligation arising from the entity’s past actions (for example,

history of making payments) that has created a valid expectation in

other parties that the entity will make such payments (this means the

entity has no realistic alternative but to make the payments); and

b) a reliable estimate of the obligation can be made.

Note 3:
Salaries 2024 2025 2026 2027 2028

General Manager 218,400 226,476 234,852 243,536 252,542

TOTAL 218,400 226,476 234,852 243,536 252,542

The Salary of General Manager are charged to Salaries expense, It is

affected by the inflation rate of 3.698%.

Note 4:
13th Month Pay 2024 2025 2026 2027 2028

General Manager 18,200 18,873 19,571 20,295 21,045

Operations Manager 18,200 18,873 19,571 20,295 21,045

Workers 22,308 23,133 23,988 24,875 25,795

58,708 60,879 63,130 65,465 67,886

 122

Note 5:
Contributions Expense 2024 2025 2026 2027 2028

General Manager 14,736 15,281 15,846 16,432 17,040

Operations Manager 14,736 15,281 15,846 16,432 17,040

Workers 22,708 23,548 24,418 25,321 26,258

52,180 54,109 56,110 58,185 60,337

Employee benefits

Employee benefits are all forms of consideration given by an entity in

exchange for service rendered by employees, including directors and

management. An entity shall recognize the cost of all employee benefits to which

its employees have become entitled as a result of service rendered to the entity

during the reporting period:

a) as a liability, after deducting amounts that have been paid directly to the

employees; and

b) as an expense, unless another section of this Framework requires the cost

to be recognized as part of thecost of an asset.

Property, plant and equipment

Property, plant and equipment accounted for are tangible assets that:

a) are held for use in the production or supply of goods or

services, for rental to others, or foradministrative purposes; and

b) are expected to be used during more than one period.

Property, plant and equipment shall be measured at initial recognition at its

 123

cost.

An item of property, plant and equipment can be measured after initial

recognition at cost less any accumulated depreciation and any accumulated

impairment losses or at fair value at each reporting date with changes in fair value

recognized in profit or loss.

Depreciation is calculated on a straight-line basis over the estimated useful

lives of the property and equipment. The Assets were presented in their net book

value which approximates its market value as at year-end. Newly Acquired

assets are depreciated on the month of purchase

DEPRECIATION COMPUTED AS FOLLOWS

Depreciation annually will be computed using straight line method with

estimated useful life of 3 years if the cost of Equipment is less Than 10,000, 8

years if more than 10,000 but less than 100,000 and 10 years for more than

100,000.

Note 6:
Depreciation and
Amortization
Depreciation
ITEM 2024 2025 2026 2027 2028
Double Burner 233 233 233 0 0
laptop 3,625 3,625 3,625 3,625 3,625
Printer 1,865 1,865 1,865 0 0
Motor 2nd Hand 3,125 3,125 3,125 3,125 3,125
8,848 8,848 8,848 6,750 6,750

Note 7:
Office Supplies
 124

ITEM 2024 2025 2026 2027 2028

Bond Paper 560 606 656 709 768

Ballpen 55 60 64 70 75

Stapler 195 211 228 247 267

Record Book 70 76 82 89 96

Calculator 481 520 563 609 659

Receipt 100 108 117 127 137

Folder 90 97 105 114 123

Staple Wire 75 81 88 95 103

Broom 240 260 281 304 329

Dustpan 150 162 176 190 206

Mop 450 487 527 570 617

Trash can 540 584 632 684 740

Ink 990 1,071 1,159 1,254 1,357

3,996 4,117 4,242 4,370 4,503

Note 8:
Rentals
ITEM 2024 2025 2026 2027 2028

Rent 84,000 84,000 84,000 84,000 84,000

- - - - -
Rent Allocated to FOH 40% 33,600 33,600 33,600 33,600 33,600

50,400 50,400 50,400 50,400 50,400

Note 9:
Utilities Expense
ITEM 2024 2025 2026 2027 2028
 125

Electricity 22,800 24,670 26,693 28,881 31,250

- - - - -
Electricity Allocated to FOH 9,120 9,868 10,677 11,553 12,500

Water 3,684 3,986 4,313 4,667 5,049

- - - - -
Water Allocated to FOH 1,474 1,594 1,725 1,867 2,020

Internet 17,988 19,463 21,059 22,786 24,654

Fuels and Oils 12,000 12,984 14,049 15,201 16,447

LPG 10,200 11,036 11,941 12,921 13,980

Totals 56,078 60,677 65,652 71,036 76,861

For the electricity and water an assumption that they are affected by the

inflation rate of 3.698% yearly and also an assumption that the 40% of electricity

and water are charge to factory overhead. Internet expenses are solely charged

to operating expenses.

Note 10:
Marketing Expenses
ITEM 2024 2025 2026 2027 2028

Flyers 1,500.00

Tarpaulin 2,000.00

3,500.00 - - - -

Note 11:
Taxes and Licenses 2024 2025 2026 2027 2028
Business Permits 500 500 500 500 500
Other Permits 5,920 6,139 6,366 6,601 6,845
Percentage Tax 54,052 61,070 69,123 77,727 88,382

60,472 67,709 75,989 84,829 95,727

 126

The percentage tax is for the year 2024-2028 because the sales or

revenues of the company for does not exceeds 3 Million therefore the company

opt to used Percentage for the business tax.

Inventories

Inventories are assets:

a) held for sale in the ordinary course of business;

b) in the process of production for such sale; or

c) in the form of materials or supplies to be consumed in the

production process or in the rendering ofservices.

Inventories shall be measured at the lower of cost or market value.

Biological assets

A biological asset or agricultural produce shall be recognized when, and

only when:

a) the entity controls the asset as a result of past events;

b) it is probable that future economic benefits associated with the asset

will flow to the entity; and

c) the fair value or cost of the asset can be measured reliably without

undue cost or effort.

An entity that is engaged in agricultural activity has an option to measure its

biological assets applying either:

a) the current market price model; or

 127

b) the cost model.

Note 12:
Prepaid Rent
ITEM 2024 2025 2026 2027 2028

Rental 14,000.00 14,000.00 14,000.00 14,000.00 14,000.00

Totals 14,000.00 14,000.00 14,000.00 14,000.00 14,000.00

Note 13:
Inventory
ITEM 2024 2025 2026 2027 2028
Ending Inventory - Materials 8,037 8,370 8,717 9,078 9,455
Ending Inventory - Work In
Process 11,505 12,187 12,831 13,515 14,243
Ending Inventory - Finished
Goods 11,390 12,180 12,824 13,508 14,236
30,933 32,737 34,372 36,100 37,934

Note 14:
Accounts Payable 2024 2025 2026 2027 2028

Purchases 26,790 27,898 29,056 30,259 31,515

26,790 27,898 29,056 30,259 31,515

Trade payables and accruals are non-interest bearing obligations carried

in the books at undiscounted prices under normal credit terms. The accounts

payable refer to amounts owed by the company against suppliers.

Accounts Payable is computed as 10% of Raw Materials Purchase.

Short-term employee benefits are employee benefits (other than

termination benefits) that are wholly due within twelve months after the end of the
 128

period in which the employees render the related service, for example, wages,

salaries, annual bonus payable, social security contributions and non-monetary

benefits such as cars. When an employee has rendered service to an entity

during the reporting period, the entity shall measure the amounts recognized at

the undiscounted amount of short-term employee benefits expected to be paid in

exchange for that service.

Note 15:
Contributions Payable 2024 2025 2026 2027 2028

SSS 3,200 3,200 3,200 3,200 3,200

Pagibig 400 400 400 400 400

Philhealth 3,522 3,653 3,788 3,928 4,073

7,122 7,253 7,388 7,528 7,673

Note 16:
Percentage Tax Payable 2024 2025 2026 2027 2028

Gross Sales 1,801,744 2,035,656 2,304,092 2,590,905 2,946,060

Rate 3% 3% 3% 3% 3% 3%

Percentage Tax Payable 54,052 61,070 69,123 77,727 88,382

Quarterly 13,513 15,267 17,281 19,432 22,095

FINANCIAL GRAPH

Financial charts are types of charts that visually track various business and

financial metrics like liquidity, budgets, expenses, cash flow, and others over a

given period of time.

129
 130

Chapter 6

Socio Economic Study

Introduction

In business, a company's primary objective is to make a profit. The

organization is also in charge of social and financial advantages. The locals there

may benefit from having employment because of this. Contributing to society and

the economy enables a company to be recognized or gain popularity not just in

the business sector but also in the community and in maintaining the Philippine

economy.

Today, there are many food stall enterprises all across the Philippines.

Because these kinds of small enterprises have been promoted to typical Filipinos

by franchising companies, this is the reason. The proposed project aims to aid

the nation's communities and farmers while promoting a healthy lifestyle among

the populace. Small company owners nowadays need to understand the

importance of innovating and launching a venture that will significantly advance

the socioeconomic development of the nation. The supporters of this particular

project take into account every aspect of the enterprise, especially the social

impact. The main manipulator of everything in this world is money. It is the main

means by which people get the majority of what they seek.

A. Contribution to the Government

The business will pay for the required legal documents for the operation of

the business. Business owners have the responsibility to contribute to the

 131

government by paying taxes and protecting their customers. Paying taxes was

one way they could contribute to the government because it was a form of giving

back. The tax will be a good use for the government as it can be used to improve

the economy and reduce poverty. It can also be used to fund healthcare,

education, and infrastructure.

B. Contribution to the Society

The Banana Blossom Atchara Business Enterprise will be primarily used

to benefit the local community and the Philippine economy with its earnings upon

establishment. It would generate the taxes necessary to maintain the Philippine

economy stable and fund the local government. These taxes are collected from

the government's revenue. For the objective of boosting the economy, it will then

be transferred to other government agencies and sectors.

Generate Employment

The unemployment rate in the Philippines is high. Those are the people

who did not receive a degree, while the majority do so but are unable to find

employment. The Philippine economy's growth may be slowed by unemployment.

R&R Manufacturing Enterprise may assist those seeking employment,

mostly skilled individuals who have been denied opportunities; nevertheless, they

must apply their knowledge to the task at hand, and it must be appropriate for the

position inside the organization. Given that there was less manufacturing, the

company can also offer jobs to those who are unemployed but wish to work. If

the applicants are willing to work, the proponents may recruit some of them. It
 132

has the potential to lower the unemployment rate, particularly in the Philippines,

in the Municipality of Talisay, Batangas.

Society

The business contributes to society by making things better for its

employees, customers, and their families. The business also offers a healthy

product that is safe to utilize, and we employ our product to advance society. At a

fair price, the business provides customers with a nutritional alternative while

also teaching youngsters proper eating habits. Additionally, individuals may also

find a secure environment to work in and acquire clean, reasonable products

from the company.

Consumers

A unique taste of the product will be offered by R&R Manufacturing

Enterprise. Given that doing so will increase customer happiness, the company

will be just enough to charge the consumer a reasonable price and to keep its

manufacturing area clean.

Supplier

In business, the supplier of raw materials or main ingredients required for

production is critical. Suppliers help the company by having all the materials

based on what they have agreed to. R&R Manufacturing Enterprise must have

their own suppliers of the raw materials and other things needed in the

production to have a lower expense, and the company must have contracts with

their suppliers for their agreement.

 133

Chapter 7

SUMMARY, CONCLUSION AND RECOMMENDATIONS

This chapter discusses the study of information sources, research findings,

and suggestions for improving the study's creation. The bibliography, illustrations,

and appendices are all included. It may be relevant to the topic and assist the

researcher in identifying a different, passive approach.

SUMMARY:

The business will be a partnership entity that will be named R&R

Manufacturing Enterprise. The business will offer a new variety of side dish that

is made from banana blossom, which is the banana blossom atchara. This

business will be located in the Talisay public market, which is located in Zone 6

in Talisay, Batangas. The proponents chose this location because they believe

that customers can easily access the store because it is located in a public

market where people are going to buy something they need.

The study was conducted in the Municipality of Talisay, in the province of

Batangas, with 397 respondents. A researcher-constructed questionnaire is

drafted, finalized, and validated to serve as the main research instrument. The

proponents produced nine (9) questions and a likert scale survey. For

Cronbach’s alpha, the initial consistency of the consumer survey is 0.79, showing

that the survey was acceptable.

Market Study
 134

The suggested business is related to researching the market study's flow,

which includes price and pricing strategy, demand and supply analysis, business

competitors, and marketing and advertising tactics. Atchara made from banana

blossoms weighs about 220 ml per standard-sized jar and costs P112.00. A

manufacturing company called Banana Blossom Atchara advertises its product to

shoppers in front of its store at the marketplace. The other stall businesses that

offer similar products but different services, particularly in terms of flavor, look,

and cost, could be this company's potential rivals.A social media platform like

Facebook is helpful for business promotion because it is visible to the target

market and on the internet. Flyers and tarpaulins are excellent advertising tools

because they offer a level of mobility and durability that other materials cannot.

The advocates will take into account the marketing tactics that will be employed

to draw in and retain customers. It will discuss how to balance customer demand

with product availability. The Slovin formula will be used to establish the target

market, and a survey will be conducted to compile the list of possible consumers

needed to conduct business.

Management Study

A partnership is a type of corporate ownership where each party

contributes capital, expertise, and resources. The terms of the partnership

agreement govern how profits and losses are split. In the event of any business

losses or actions, both parties will be held accountable. The planned firm

employs a manager, an operator, and two workers in total. A line organizational

 135

structure was employed by the R&R Manufacturing Enterprise. Particularly for

individuals starting a business, this type of organization offers a highly effective

operation. A worker must be hired by the company who is a good fit for it, both

physically and psychologically, and who is committed to the task at hand. They

must also be reliable and accountable.

A business policy is a collection of guidelines established by the

company's owners. Federal privacy rules, for example, establish some policies,

while company management creates others. The staff handbook or the

operations manual are typically where you can find business policies.

Technical Study

The manufacturing enterprise will buy numerous machines and equipment

in order to start operations, and the manufacturing flow will be appropriately

followed and implemented. Additionally, office and cleaning materials will be

purchased. The manufacturing enterprise assessed the plant's location, design,

building infrastructure, raw materials, utilities, and appropriate waste disposal.

The proposed enterprise would establish a store at the Talisay Public Market in

Poblacion 6, and its production would also take place there. The company will

properly follow and implement the manufacturing flow, and in order to start

operations, various machines and equipment will be purchased. Additionally,

office and cleaning materials will be purchased. The company assessed the

plant's location, design, construction facilities, raw materials, utilities, and suitable

waste disposal.
 136

Financial Study

The initial capital needs of each partner would need to be calculated

based on the project cost. The planned enterprise requires P500,000.00 in

startup capital, of which the proponents each donated P250,000.00. The payback

period for this suggested business is 2 years and 9 months, and there is a 99%

markup on the selling price.

Socio-Economic Study

The suggested company will offer a new Atchara variant that will be

beneficial to society. Additionally, the business will create jobs and advance the

municipality's socioeconomic development. The cost of the legal paperwork

necessary for the business's functioning will be covered by the business.

R&R Manufacturing Enterprise: Banana Blossom Atchara will offer a distinctive

flavor and be advantageous to individuals due to its nutritional value. Given that

there was less manufacturing, the company can also offer jobs to those who are

unemployed but wish to work.

CONCLUSION:

Market Study

The proposed business is located at Talisay Public Market in Poblacion 6.

The business will be advertised on social networking sites, in flyers, and on

tarpaulins to draw in more clients, because these are some of the best ways to
 137

advertise a company. In the Talisay Public Market, there are numerous rivals;

however, our atchara is unique from theirs. Our price for a 220-ml jar is just 112

pesos. It will go over how to find a balance between consumer demand and

product availability. The target market will be determined using the Slovin formula,

and a survey will be carried out to generate the list of potential customers

required to conduct business.

MANAGEMENT STUDY

A manager, an operator, and two workers are all employed by the

proposed business. The R&R Manufacturing Enterprise used a line

organizational structure. This kind of structure enables a highly efficient operation,

especially for people starting their own businesses. The organization has to hire

employees who are committed to the job at hand and who are a good match for it

physically and psychologically. They must also be trustworthy and responsible.

A business policy is a set of rules defined by the owners of the company.

For instance, some policies are established by federal privacy laws, while others

are made by the management of the organization. Business policies are often

found in the operations manual or the personnel handbook.

TECHNICAL STUDY

The numerous procedures that must be followed in order to properly run

the planned business are described in this chapter. In addition, it covers various

elements of turning raw materials into finished goods that are prepared for sale,
 138

as well as the apparatus and equipment that are used during the production

process. The flow diagram can also be used to define product processes. Each

piece of machinery, instrument, and equipment is discussed in great detail, as

are the raw materials and funding sources for the factory.

FINANCIAL STUDY

The profitability of the project is assessed in this chapter by examining the

relationship between the net income obtained after taxes and the total expenses

incurred throughout the project. The bulk of the company's financial reports are

also included in the bundle. It includes information about the project's overall cost,

beginning capital needs, sources of funding, financial statements, and an

itemized breakdown of the finances.

SOCIO-ECONOMIC STUDY

Through the creation of jobs and the payment of taxes, the proposed firm

will contribute to the improvement of local and national economic conditions.

RECOMMENDATIONS:

 Given the demographics of the survey respondents, it is proposed that the

pricing should be reasonable. Cost-effectiveness increases sales since

more people are aware of the product and are willing to pay for it.

 Any modifications that occur along the process should be disclosed and

explained, maybe due to the competitive formula and other business

 139

expenses. It is advised that the pricing be kept exactly within the range of

what rivals are charging. The varieties of packaging provided should range

from premium to standard, offering clients a choice between the two in

order to secure the company's continuous success.

 It is advised to prepare according to the respondents' interests, and a

strong marketing strategy should be in place to capture the interest of

potential customers. If it were to be realized, it should take into

consideration the elements of company expansion as it establishes the

groundwork for the enterprise's financial stability.

Market Study

Everyone should have an advantage over competitors, and the

organization needs to be aware of specific internal and external aspects that

could influence the activity.

To ensure that the public is fully informed about the manufacturing

operation, the company must employ and implement other forms of promotional

strategies.

Management Study

The taste, quality, and features of Banana Blossom Atchara's product

should be improved in order to better satisfy its clients.

 140

Before the company's main operations start, the owners must make sure

that all required documents have been filed in order to ensure that the firm is run

in a manner that complies with the law.

Technical Study

Given that prices are on the rise each year, it is crucial to start canvassing

and buying supplies and equipment as soon as you can in order to save money.

To ensure that the company will be successful, liquid, and marketable, the

location must be taken into account by the business's supporters.

Financial Study

The cost of the product must be greatly increased for the corporation to

see a rise in earnings.

Socioeconomic Study

In order to support the regional and global economies, business owners

should adhere to the following principles:

Corporate social responsibility is a term frequently used to describe a

company's societal duty.

 141

XII. BIBLIOGRAPHY
 142

Bester, V. (2023). What are Compensation and Benefits?

https://www.indeed.com/career-advice/pay-salary/compensation-and-

benefits

Girardon, M. (2023). What is an Expenditures?

https://www.theforage.com/blog/skills/expenditure?fbclid=IwAR2fZIZ6BW3

sHb88cpFrryp1IBD4HPqUOJAXhaZvndw8flr0UCFRp820-

jE#:~:text=An%20expenditure%20is%20simply%20a,business%2C%20ex

penditures%20are%20more%20specific

Hargrave, M. (2023). Capital: Definition, How It's Used, Structure, and Types in

Business.

https://www.investopedia.com/terms/c/capital.asp#:~:text=in%20a%20Bus

iness%3F-

,The%20capital%20of%20a%20business%20is%20the%20money%20it%

20has,are%20generally%20a%20broader%20term.

Hoblan, A. (2017). Nanostructurated materials for prolonged and safe food

preservation.https://www.sciencedirect.com/topics/foodscience/pickling#:~:

text=and%20fermentation%20pickling.,In%20chemical%20pickling%2C%

20the%20food%20is%20placed%20in%20an%20edible,saturated%20with

%20the%20pickling%20agent.
 143

Kenton, W. (2023). Organizational Structure for Companies with Benefits and

examples. https://www.investopedia.com/terms/o/organizational-

structure.asp#:~:text=An%20organizational%20structure%20is%20a,betw

een%20levels%20within%20the%20company

Kenton, W. (2022). Manufacturing: Definition, Types, Examples, and Use as

Indicator. https://www.investopedia.com/terms/m/manufacturing.asp

Kiran, D. (2019). Production Planning and Control.

https://www.sciencedirect.com/topics/engineering/plantlayout?fbclid=IwAR3i

Opc1YKCdtMkcxW6yFGOqLYEhNOB7lfcPNL_ArE281Asa15kbjHriKjU#:~:t

ext=Plant%20layout%20is%20the%20arrangement,service%20areas%20wi

thin%20a%20factory.&text=Plant%20layout%20involves%20the%

Koneke, B. (2022). How to Make a Production Flow Chart for Manufacturing

Process. https://www.projectmanager.com/blog/production-flow-

chart?fbclid=IwAR0BIDzk-G0OeIR8B90CoUIT9H1UKi24CYe4lmz-

rBcmErGrqKUG7uleGj4

Maitriyi, M. (2022). How Gender Affects Buying Decisions In A Family.

https://www.linkedin.com/pulse/how-gender-affects-buying-decisions-

family.maitreyi?fbclid=IwAR3apj7bLoVSoJRUFh9FCFfW6slRHB41H_AwF

tvB_IskT0N1zSfvO7EsZqc#:~:text=Buying%20decisions%20in%20a%20f
 144

amily%20is%20also%20being%20distinguished%20on,in%20their%20upb

ringing%20and%20socialization

McCombes. (2022). Types of Reseach.

https://www.mindomo.com/mindmap/types-of-research-

eab8e7507bf943458828772aca84b796

Murray, J. (2019). How a Business Establishment’s Effect Taxes an Laws?

https://www.thebalancemoney.com/establishment-398251

Olukiran, T. (2022). Banana Blossom: Why it is and Why are Vegans Raving

about it? https://allplants.com/blog/lifestyle/banana-blossom-what-is-it-

and-why-are-vegans-raving

Palomar, N. (2021). The Calacatchara Festival.

https://www.barako.ph/richbatangas-the-calacatchara-festival/

Richter, R. (2023) What Is Banana Flower? All About This Delectable Blossom.

Banana Flower: Benefits, Nutrients, and Uses

Schwahn, L. (2023). What is budget? | Definition.

https://www.nerdwallet.com/article/finance/what-is-a-
 145

budget?fbclid=IwAR1oZ0Cjm3j8svbZGw9zRG6NrrfbKi3KJLF5_HMn58On

ZzHSz-cJ7-BgwjE

Snooky, M. (2022). What Kind of Food Preservation is Atchara?.

https://www.eatmybananas.com/what-kind-of-food-preservation-is-

atsara/?fbclid=IwAR35giv88AOAXqe7xUMHC07s3tvV6vkM65kRDawj_aK

Kyks4cXJrgR2ZFw0#:~:text=The%20name%20literally%20translates%20t

o,grilled%20pork%20to%20fried%20fish

Snooky, M. (2022). What are the Benefits of Atchara.

https://www.eatmybananas.com/what-are-the-benefits-of-

atsara/?fbclid=IwAR35giv88AOAXqe7xUMHC07s3tvV6vkM65kRDawj_aK

Kyks4cXJrgR2ZFw0#:~:text=Atsara%20boasts%20a%20sweet%20and,to

%20fried%20meats%20and%20fish

TastePhilippines.com. (2022). https://tastephilippines.com/atchara-recipe/

Tuovila, A. (2023). Forecasting: What It Is, How It’s Used in Business and

Investing.

https://www.investopedia.com/terms/f/forecasting.asp#:~:text=Forecasting

%20involves%20making%20predictions%20about,often%20predicated%2

0on%20historical%20data.
 146

Zelman, K. (2022). Great Side Dishes.

https://www.webmd.com/food-recipes/ss/slideshow-side

dishes?fbclid=IwAR1TGGJlZyyDllvSsN2Pziy3CGNUdb_3T1XNNA9j1rfczu

eeLjkjUumX6aU#:~:text=A%20side%20dish%20can%20really,you%20so

me%20healthy%2C%20tasty%20ideas
 147

XIII. EXHIBITS
 148

TABULATION OF DATA OF SURVEY QUESTIONNAIRE

I. Respondents Demograpic Profile

Percentage
Characteristic Percentage Characteristic
Employed or Self-
employed Monthly
Gender Allowance
Female 70.8% Below PHP 10,000 22%
Male 29.2% PHP 10,001 - PHP15,000 25.8%
PHP 15,001 - PHP 20,000 17.6%
Age PHP 20,001 - PHP 25,000 12.1%
15-24 years old 29.7% PHP 25,001 - PHP 30,000 6.2%
25-34 years old 34% PHP 30,001 and above 16.3%
35-44 years old 21.9%
Students or Unemployed
45-54 years old 6.3% Monthly Allowance
55 and above 8.1% Less than Php 2,000 16.5%
Php 2,001-Php 3,000 26.4%
Occupational Status Php 3,001-Php 4,000 18.6%
Employed 63.1% Php 4,001and above 38.5%
Self-Employed 13.9%
Unemployed 10.4%
Student 12.6%

According to survey data, the majority of respondents are female, with a

total of 281 respondents and a percentage of 70.8%, while the total of male

respondents is 116 and a percentage of 29.2%. So it means that women buy

more atchara than men. According to Maitreyi (2021), gender distinctions are

also seen in family purchasing decisions. When it comes to non-gender-specific

products, men and women typically have different preferences. It's due to their
 149

disparities in socialization and upbringing, as well as the distinctions between

being feminine and masculine. Therefore, the marketing decisions taken are

based on certain assumptions and knowledge of consumer behavior, which may

include the influence of advertisements, the economic situation, factors of time,

and many more. Two different genders in a family have different approaches or

views of how to look at something or buy a product. Since women’s character is

shown with more sensitivity, warmth, and apprehension, men are usually

characterized with emotional stability, dominance, and rule consciousness. Both

have different opinions about a particular thing. Almost all buyers in the public

Market are women, so the majority of consumers of banana blossom atchara are

women.

According to the survey, in terms of age, 25–34 years old have the highest

number of respondents who mostly consume atchara, which is 135 people, or

34%. Followed by 15–24 years old, which has 118 respondents, or 29.7%. Then

35–44 years old, that has 87 respondents, or 21.9%. Then 55 and above, with 32

respondents, or 8.1%. And lastly, 45–54 years old, which has 25 respondents, or

6.3%.

The data collected in the survey in terms of occupational status shows that

63.1% of 251 respondents are employed, 13.9% of 55 respondents are self-

employed, 12.6% of 50 respondents are students, and 10.4% of 41 respondents

are unemployed. Additionally, consumers of atchara, who are employed or self-

employed, have a monthly income of P10,001–P15,000, which is 25.8%.

 150

II. Product Profile

1. Do you buy atchara?

CATEGORY RESPONDENTS PERCENTAGE

Yes 362 91.2%
No 35 8.8%
Total 397 100%

The table shows the results that 362 respondents, with a percentage of

91.2%, are buying atchara, and 35 respondents, with a percentage of 8.8%, are

not.

2. How often do you buy atchara?

CATEGORY RESPONDENTS PERCENTAGE

Weekly 3 0.8%
Monthly 286 79%
Quarterly 45 12.4%
Semi-Annually 17 4.7%
Annually 11 3.1%
Total 362 100%

Since 362 respondents are buying atchara, the table shows the results of

the survey with the question, “How often do you buy atchara?"The respondents

frequently buy in monthly, which has the highest percentage of 79% with 286

respondents, followed by quarterly, which has 45 respondents and a percentage

of 12.4%. Next is semi-annual, with 17 respondents and a 4.7%. Next is annually,

which has a percentage of 3.1 and 11 respondents. And the last is weekly, with 3

respondents and a percentage of 0.8%.

3. How much do you spend per jar of atchara with 220 ml?
 151

CATEGORY RESPONDENTS PERCENTAGE

P60.00-79.00 118 32.6%
P80.00-P99.00 111 30.7%
P100.00-P119.00 121 33.4%
P120.00 above 12 3.3%
Total 362 100%

The result of this data shows 121 respondents answered P100.00–

P119.00 with a percentage of 33.4%; the category for P60.00–79.00 has 118

respondents with a percentage of 32.6%; the next is P80.00–P99.00 with a

percentage of 30.7% and 111 respondents; and the last was P120.00 above with

a percentage of 3.3% and 12 respondents.

4. Where do you usually buy these atchara?

CATEGORY RESPONDENTS PERCENTAGE

Supermarket 62 17.1%
Retail Store 126 34.8%
Old/New Public Market 167 46.1%
Others, please specify 7 2%
Total 362 100%

The table shows that 167 respondents said they usually buy atchara in old

or new public markets with a percentage of 46.1%, 126 respondents answered

retail stores with a percentage of 34.8%, 62 respondents with a percentage of

17.1% said they buy in supermarkets, and the last 7 respondents with a

percentage of 2% answered others.

5. What factor do you most consider in buying atchara?

CATEGORY RESPONDENTS PERCENTAGE

Packaging 55 15.2%
 152

Price 79 21.8%
Taste 151 41.7%
Nutritional Value 75 20.7%
others, please specify 2 0.6%
Total 362 100%

The table shows that 151 respondents consider the taste in buying

atchara with a percentage of 41.7%, 79 respondents consider the price in buying

atchara with a percentage of 21.8%, 75 respondents consider the nutrition value

in buying atchara with a percentage of 20.7%, 55 respondents with a percentage

of 15.2% answered the packaging, and the last 2 respondents with a percentage

of 0.6% answered others.

6. Have you ever heard/ seen banana blossom atchara?

CATEGORY RESPONDENTS PERCENTAGE

Yes 0 0
No 397 100%
Total 397 100%

The table shows that the 397 respondents didn’t hear or see a banana

blossom atchara.

III. Marketing Mix

POINT SCALE RANGE VERBAL INTERPRETATION

4 4.00 - 3.50 Strongly Agree
3 3.49 - 2.50 Agree
2 2.49 - 1.50 Disagree
1 1.49 - 0 Strongly Disagree

Product
 153

Statement Weighted Verbal

Mean Interpretation
1. Prefer eating healthy and nutritious food. 3.80 Strongly
Agree
2. I prefer to taste unique and delicious food 3.33 Agree
3. I prefer the atchara's aroma and appearance, 3.45 Agree
which suit to our taste.
4. I like to try new variety of side dishes. 3.39 Agree
Composite Mean: 3.49 Agree

The table presents a summary of the consumer's preference for the

product. The study got a weighted mean of 3.49, where the respondents agree

that the given statements must be present. In the first statement, the respondents

strongly agreed to eat healthy and nutritious food, with a weighted mean of 3.80.

In addition, the respondents agree to taste unique and delicious food, with a 3.33

weighted mean. Furthermore, they agree with the atchara's aroma and

appearance, which suit their taste with a weighted mean of 3.45. Lastly, they like

to try a new variety of side dishes with a 3.39 weighted mean.

Price

Statement Weighted Verbal

Mean Interpretation
1. Affordable and not overpriced. 3.76 Strongly
Agree
2. Buying atchara is with my financial capabilities. 3.12 Agree
3. Priced similarly to what the competitors are 3.19 Agree
offering.
4. I am willing to spend money for buying Atchara. 3.26 Agree
Composite Mean: 3.33 Agree

The table presents a summary of the consumer’s response to the price

survey. The respondents agree that an Atchara product is within the price range
 154

of its competitors, with a weighted mean of 3.33. The respondents strongly agree

with an atchara that is affordable and not overpriced, with a weighted mean of

3.76. In addition, the respondents agree with buying Atchara with their financial

capabilities, with a 3.12 weighted mean. Next, the respondents agree with a

product that is priced similarly to what the competitors are offering, with a

weighted mean of 3.19. Lastly, they are willing to spend money on buying

Atchara, with a 3.26 weighted mean.

Promotion

Statement Weighted Verbal

Mean Interpretation
1. I am influence to purchase product that I see on 3.42 Agree
my social media.
2. Someone recommend it to me. 3.29 Agree
3. There are many good feedback about 3.41 Agree
theproduct.
4. I am fond of a store offers a promo. 3.48 Agree
5. I recommend the store to my colleague. 3.30 Agree
Composite Mean: 3.38 Agree
The table presents the summary of the consumer’s response in the

promotion. Composite mean has a weighted mean of 3.38.

Place

Statement Weighted Verbal

Mean Interpretation
1. I like the store that is easy to locate. 3.80 Strongly
Agree
2. I don’t mind visiting your store. 2.90 Agree
3. I like the store that is also located near where I 3.78 Strongly
usually buy my needs. Agree
Composite Mean: 3.49 Agree
 155

The table presents the results in terms of places, which has a composite

mean of 3.49. The respondents strongly agree a store that is easy to locate,

which has a weighted mean of 3.80. 2.90 weighted mean in they don’t mind

visiting the store, and 3.78 in they like the store that is also located near where

they usually buy their needs.

IV. Market Acceptability

1. I will buy banana blossom atchara once it is available in the market.

CATEGORY RESPONDENTS PERCENTAGE

Yes 326 82%
No 71 18%
Total 397 100%

The table shows that 326 respondents with a percentage of 82% will buy

banana blossom atchare once it is available in the market, and 71 respondents

with a percentage of 18% will not.

2. If R&R Banana Blossom atchara will also be sold on shopee or lazada,

will you buy it?

CATEGORY RESPONDENTS PERCENTAGE

Yes 217 54.6%
No 180 45.4%
Total 397 100%
 156

The table shows that 217 respondents with a percentage of 54.6% will buy

banana blossom atchare once it is available in the market, and 180 respondents

with a percentage of 45.4% will not.

3. The price I am willing to spend on 220ml of atchara is;

CATEGORY RESPONDENTS PERCENTAGE

P70.00-P99.00 188 47.4%
P100.00-P129.00 209 52.6%
P130.00-P159.00 0 0
P160.00 above 0 0
Total 397 100%

Table shows that 209 respondents with a percentage of 52.6% are willing to

spend P100.00–P129.00 for 220 ml of atchara, 188 respondents with a

percentage of 47.4% are willing to spend P70.00–P99.00 for 220 ml of atchara,

and P130.00–P159.00 and P160.00 above are both zero.

 157

XIV. APPENDICES
 158

Appendices A - SURVEY QUESTIONNAIRE

Dear Respondents:

Greetings of Peace!

We, the Bachelor of Science in Business Administration Major in

Marketing Management students of Tanauan Institute Inc., are currently

conducting a study entitled “Establishment of R&R Manufacturing Enterprise:

Manufacturer of Banana Blossom Atchara in Talisay, Batangas”. In this regard,

we would like to request a few minutes of your time to answer our survey

questionnaire. Any help that you could provide would be greatly appreciated.

Rest assured that all data acquired will be used solely for educational purposes.

Thank You and God Bless!

Name (Optional):______________________________

Barangay:___________________________________

Directions: Put a check on your preferred answer.

1. The Demographic Profile of the Respondents

Gender:

___ Male

___ Female
 159

Age:

___ 15-24 years old

___ 25-34 years old

___ 35-44 years old

___ 45-54 years old

___ 55 and above

Occupational Status

___Employed

___Self- employed

___Unemployed

___Student

If self- employed or employed how much is your Monthly Income?

___Below Php 10,000

___Php 10,001-15,000

___Php 15,001-20,000

___Php 20,001- Php 25,000

___Php 25,001- Php 30,000

___Php 30,001 and above

If student or unemployed how much is your monthly allowance?

___Less than Php 2,000

___Php 2,001-Php 3,000

 160

___Php 3,001-Php 4,000

___Php 4,001 and above

II. Product Profile

1. Do you buy atchara?

___Yes ___No

If No, please preceed to question number 6.

2. How often do you buy atchara?

( ) Weekly

( ) Monthly

( ) Quarterly

( ) Semi annually

( ) Annually

3. How much do you spend per jar of atchara with 220 ml?

( ) P60.00-79.00 ( ) P100.00-P119.00

( ) P80.00-P99.00 ( ) P120.00 above

4. Where do you usually buy these atchara?

( ) Supermarket ( ) Old/New Public Market

( ) Retail Store ( ) others, please specify _____________

 161

5. What factor do you most consider in buying atchara?

( ) Packaging ( ) Taste

( ) Price ( ) Nutritional Value

( ) others, please specify _______________

6. Have you ever heard/ seen banana blossom atchara?

___Yes

___Not

III. Marketing Mix

Direction: Kindly put a check mark (✓) on the box corresponds to your level of

satisfaction.

4- Strongly Agree 2- Disagree

3- Agree 1- Strongly Disagree

Product

Statement 4 3 2 1

3. Prefer eating healthy and nutritious food.

2. I prefer to taste unique and delicious food

3. I prefer the atchara's aroma and appearance, which

suit to our taste.

4. I like to try new variety of side dishes.

 162

Price

Statement 4 3 2 1

1. Affordable and not overpriced.

4. Buying atchara is with my financial capabilities.

3. Priced similarly to what the competitors are offering.

4. I am willing to spend money for buying Atchara.

Promotion

Statement 4 3 2 1

3. I am influence to purchase product that I see on my

social media.

4. Someone recommend it to me.

3. There are many good feedback about theproduct.

4. I am fond of a store offers a promo.

6. I recommend the store to my colleague.

Place

Statement 4 3 2 1

2. I like the store that is easy to locate.

2. I don’t mind visiting your store.

3. I like the store that is also located near where I usually

buy my needs.
 163

IV. Market Acceptability

1. I will buy banana blossom atchara once it is available in the market.

___Yes

___No

3. If R&R Banana Blossom atchara will also be sold on shopee or lazada, will you

buy it?

___Yes

___No

4. The price I am willing to spend on 220ml of atchara is;

___P70 - P99

___P100 - P129

___P130 - P159

___P160 and above

 164

Appendices B - PSA
 165

Appendices C - PERMITS AND LICENSES

DTI FORM (SAMPLE ONLY)

 166

Business Permit
 167

SSS Form
 168

Philhealth Form
 169

Sanitary Permit

BIR PERMIT (SAMPLE ONLY)

 170

PAG-IBIG Form
 171

Fire Safety Inspection Certipicate

Appendices D - Letter
172
173
174
175
176
177
 178

XV. Curriculum Vitae

 179

Hazel Annie Rose V. Laurel

0902 Lumbangan st. Aya Talisay Batangas

0939-525-3713

hazellaurel0328@gmail.com

OBJECTIVES
To gain additional skills and experience in my near future.

PERSONAL INFORMATION
Age : 21 years old Nationality : Filipino

Gender : Female Religion : Roman

Catholic

Date of Birth : March 28, 2002 Height : 5’0

Place of Birth: Aya Talisay Batangas Weight : 52

Marital Status : Single

Language Spoken/Written: English and Filipino

Father's Name : Menandro Laurel Occupation : Seaman

Mother's Name: Geraldine Laurel Occupation : House Wife

EDUCATIONAL BACKGROUND

Tertiary Attend: Tanauan Institute Inc.

J.Gonzales St.Barangay 4. Tanauan City,

Batangas

Bachelor of Science in Business Administration

Major in Marketing Management

 180

Senior High School: Talisay Polytechnic Institute

Brgy. Banga Talisay Batangas

Accountancy Business and Management

2018-2020

Secondary: Talisay Polytechnic Institute

Brgy. Banga Talisay Batangas

2014-2018

Elementary: Doña Maria Laurel Platon Memorial School

Brgy. Aya Talisay Batangas

2007 - 2014

WORKING EXPERIENCE
Torres Technology Center Corporation

Yazaki-Torres Special Economic Zone, Makiling ,Calamba City

Work Immersion program

Data Analytics

CHARACTER REFERENCES
Mr. Leonardo Natanauan Jr.

Brgy. Captain

I hereby certify that the above information is true and correct to the best of
my knowledge and beliefs.

Hazel Annie Rose V.Laurel

Applicant
 181

IRISH B. MAALA

331 SITIO CALABASA GULOD, LAUREL, BATANGAS

09551774637

maalairish10@gmail.com

CAREER OBJECTIVE

I am seeking a competitive and challenging environment to work for a

company that will enhance and develop my skills that can also contribute to the

company ‘s success. Determination and perseverance in gaining knowledge are

the traits I possess.

PERSONAL DATA

Date Of Birth : October 24, 2001

Birthplace : Gulod, Laurel, batangas

Gender : Female

Nationality : Filipino

Religion : Roman Catholic

Civil Status : Single

Height :5’5

Father : Marcelino S. Maala

 182

Mother : Mildred B. Maala

EDUCATIONAL BACKGROUND

Tertiary Attend: Tanauan Institute Inc.

J.Gonzales St.Barangay 4. Tanauan City,

Batangas

Bachelor of Science in Business Administration

Major in Marketing Management

Senior High School: Placido T. Amo Senior High School

Bugaan East, Laurel, Batangas

Accountancy Business and Management

2018-2020

Secondary: Wenceslao Trinidad National High School

E. Caray St. Poblacion 1, Laurel, Batangas

2017-2018

Maabud National High School

Maabubud North, San Nicolas, Batangas

2014-2017

Elementary: Gulod Elementary School

Gulod, Laurel, Batangas

2007-2014

TRAINING/ CERTIFICATION
 183

Financial Literacy Seminar

Placido T. Amo Senior High School

Bugaan East, Laurel, Batangas

I hereby certify that the above information is true and correct to the best of

my knowledge and belief.

Irish B. Maala

Applicant