M o n i c a - Ly n n G r e e n

2758 Terrell Ridge Circle, Atlanta Ga • 216-244-2749 • monica@monica-lynn.com

Summary

Results-driven Area Sales Manager with a proven track record of recruiting, training, and developing high-
performing sales associates to achieve and exceed sales goals. Expertise in managing field sales for
assigned communities, consistently driving revenue growth. Committed to supporting sales associates in
reaching objectives while adhering to company policies and core values. Regularly travel within the region
to assigned communities, including occasional weekend work. Proficient in developing, monitoring, and
maintaining sales plans in collaboration with the Vice President of Sales and Marketing. A dedicated
professional who provides ongoing training and coaching in basic selling skills, ensuring a skilled and
motivated sales team.

Experience
2021-2022
MARKETING CONSULTANT LIQUID SOUL MARKETING AGENCY
 Collaborated with prominent HBCUs, including Morehouse, Spelman, Claflin, and Xavier, to
orchestrate and execute impactful marketing activations.
 Facilitated the distribution of over $7 million in giveaways to enhance awareness for Gilead
Pharmaceutical company.
 Spearheaded meetings and formulated promotional strategies for the startup sweepstakes of
Black News Network.
 Crafted and executed a comprehensive social media and on-the-ground marketing campaign
aimed at raising awareness for multiple sclerosis.
 Created and Identified entertainment marketing sponsorship opportunities and executed on
details of contract for musicians, including the renowned Black Violins.
 Provided leadership and guidance for musicians.
2011-2022
SMALL BUSINESS DEVELOPMENT EXPERT H2 ACADEMY |SO CURLY SO KINKY SO STRAIGHT
 Strategic Event Management: Spearheaded the organization of major beauty industry events
and conventions, including the International Beauty Show, American Salon and Spa Magazine,
Hair Oscars, and the Annual Cleveland Natural Hair Care Expo.
 Corporate Sponsorship Acquisition: Successfully secured corporate sponsorships with
consistent Year over Year contributions exceeding US$ 3.5 million, demonstrating exceptional
negotiation and relationship-building skills.
 Sales and Brand Recognition: Recognized by Essence magazine as one of the top salons in the
country, contributing to the generation of over US$ 2.2 million in sales within three years.
 Innovative Marketing: Conceptualized and managed annual hair industry conventions, engaging
6,000+ attendees and a database of 140,000+ beauty industry influencers. Led marketing
strategy, fostering brand loyalty and implementing effective training programs.
 Entrepreneurial Leadership: Founded and led the Beauty & Barber Empowerment Network,
overseeing a state of Ohio licensed Beauty and Barber Academy. Identified strategic business
 opportunities, designed education programs for entrepreneurs, wellness devises and managed
key partnerships for organizations such as Black Voters Matter in Atlanta and Ohio
2009-2015
BUSINESS BRAND REGIONAL MANAGER L'ORÉAL PROFESSIONAL DIVISION
 Product Education: Educated business stakeholders generating minimum of $250,000 in beauty
business sales. Consulted them in business suite including finance, budgeting, operations,
marketing, customer service, leadership and growth plans, demonstrating strong communication,
leadership, sales, analytic, critical thinking and problem-solving skills.
 Strategic Collaboration: Collaborated on business planning to enhance brand awareness,
engagement, and customer loyalty, showcasing adept collaboration and relationship-building
skills.
 Market Expertise: Maintained market awareness, capitalized on opportunities, and consistently
achieved targets, demonstrating strong analytical and goal-oriented capabilities.
 Achieved +150% market share growth in two years.
 Led brand programs and go-to-market activities.
2005-2009
COMMUNITY ECO-SYSTEM BUILDER THE WORD CHURCH, CLEVELAND OHIO

 Restructured Word Church Brand, establishing systems across departments (finance, events,
church operations, leadership development, team building, organizational charts, and
administrative policies).
 Consulted with Senior Pastor, handling governmental affairs, contracts, and real-estate
acquisitions, securing over US$ 175K in sponsorships.
 Implemented short- and long-term plans, fostering government, community, and vendor
relationships.
 Successfully raised US$1.5M in start-up funds while managing business and real estate portfolios
 Adjunct Professor at Cuyahoga Community College
2000-2007
TERRITORY SALES MANAGER PFIZER PHARMACEUTICAL
 Top Sales Achiever recipient.
 Recognized as a top 10% team leader in the region.
 Recruited, coached, and developed sales teams to achieve revenue goals.
 Built and maintained a database of 230+ doctors, contributing to US$25M in annual sales.
 Fostered relationships with top specialists and internal medicine physicians.

Skills
 Strategic Marketing, Brand Management, Digital Marketing Expertise, Data-driven Decision-
Making, Team Leadership and Collaboration, Customer Acquisition and Retention Budget
Management

Education
 MBA, David N. Myers University, 2002.
 BA in Communications, Central State University, 1992.
 Managerial Cosmetologist and Instructor License, Davea Pivot Point, 1985.
 Power Leadership Innovation Certificate, Harvard Kennedy School, 2022
 Scrum Master, 2022.
2
 Activities
1. Member, Delta Sigma Theta Sorority, Inc., 2007-Present.
2. Cleveland Bridge Builders Class of 2002. Certifications: Scrum Master.
3. Les Brown Enterprises Platinum Public Speaker, 2009.
4. Steve Harvey Success Institute, 2016.
5. Professional Beauty Association, 2009-Present.
6. Volunteer, Volunteers of America, 2008.
7. Member, Board of Directors, Youth Council, 2006-2008.
8. Member, National Black MBA Society, 2002-Present.
9. Member, United Way Planning Committee, United Black Fund of Cleveland, 2000-2003.