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Bba 201 Ob
Bba 201 Ob
L T P Credit
s
3 1 0 4
Course Code: BBA-201
Credit Units: 4
No. of Lecture: 40
Topic Lecture
Module – I Introduction to Organization
Introduction to Organization: OB History and Development; Concept, Structure, Types
of Organization. Significance of Organizational 8
Behavior, Importance of OB to the field of management.
Course Outcome: After the completion of the course the student will be able to analyze and
evaluate OB concepts, personality types, perception, learning process, group and individual
behavior, motivational theories, and recognize their application in practical terms
Reading references: