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CURIOSITY GAPS SCROLL STOPPERS FINAL TESTS

THE GAP BETWEEN BRIGHT COLORS MONEY CLARITY TEST


CAUTION:
LARGE NUMBERS EMOTIONS CAN YOU MAKE OUT YOUR
WHAT WE WHAT WE
USING TOO MANY SCROLL
STOPPERS IN ONE THUMBNAIL DANGER/MOVEMENT FACES THUMBNAIL IN THE SIDEBAR
CURRENTLY KNOW WANT TO KNOW VIEW WITHOUT STRAINING?
WILL DILUTE YOUR BRAND
AESTHETICALLY PLEASING CAN YOU CLEARLY READ
EVERY WORD?

MOMENT THUMBNAIL CAN YOU EASILY IDENTIFY


OFFERS A GLIMPSE INTO THE
MOMENT RIGHT BEFORE A 3 C’S OF THUMBNAIL DESIGN EVERY ELEMENT?
POWERFUL REACTION
CONTRAST TEST
STORY THUMBNAIL CONTENTS: THE “WHAT” OF THE THUMBNAIL DOES YOUR THUMBNAIL STAND
INTRODUCES A POINT OF OUT IN A CROWD?
TENSION OR A QUESTION MAIN CHARACTER (FOCAL POINT)
DO YOU INTERRUPT THE
THAT SETS UP THE FIRST ACT SUPPORTING CHARACTERS (SUPPORT THE MAIN CHARACTER PATTERN?

OF THE STORY IN CREATING THE CURIOSITY GAP)


CAN YOU STOP THE
SCROLL?
RESULT THUMBNAIL COMPOSITION: PUT IT TOGETHER
FEATURES A CHOOSE A CENTER ALIGNMENT OR GLANCE TEST
DESIRED ALIGN USING THE RULE OF THIRDS
RESULT CAN SOMEONE UNDERSTAND
YOUR THUMBNAIL IN TWO
DIRECT ATTENTION THROUGH LEADING SECONDS?
TRANSFORMATION THUMBNAIL LINES, RED ARROWS, AND
DIFFERENCES IN SCALE, BLUR, & DEPTH
DO THEY KNOW WHAT
FEATURES A DESIRED RESULT YOUR VIDEO IS ABOUT?
AND A BEGINNING STATE CAN THEY TELL YOU WHAT
CONTRAST: MAKE IT POP THEY SAW?
LUMINOSITY CONTRAST SATURATION CONTRAST HUE CONTRAST
NOVELTY THUMBNAIL BONUS TEST:
DRAWS POWER FROM OUR DO YOU HAVE AT LEAST THREE
NATURAL URGE TO VARIATIONS TO SWAP WITH?
EXPERIENCE SOMETHING
@APRILYNNEALTER
WE’VE NEVER SEEN BEFORE LIGHTS VS DARKS COLORS VS GREYSCALE COMPLEMENTARY COLORS @APRILYNNEALTER

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