Underline the appropriate answer for the following multiple choice questions 1.) A retailer's is the key to its ability to attract customers. a. Location b. Pricing system c. Promotion system d. Store personnel 2.) Includes all of the activities involved in selling goods or services to those who buy for resale or business use. a. Retailing b. Wholesaling c. Bartering d. Purchasing 3.) The fastest growing segment of retailing is a. Nonstore retailing b. Warehouse stores c. Hyper marketsd. Category killers 4.) store are bigger and transparent and show much of what is going on in- a. Window Displays b. Gondolas c. Racks d. Shelves 5.) In the distribution channel, has the direct touch with consumers. a. Producer b. Wholesaler c. Agent d. Retailers 6.) is a branch of philosophy that deals with values relating to human conduct, with respect to good and wrong or bad actions and has relevance in retail too. a. Social Class b. Ethicsc. Social Stratification d. Religion 7.) Supermarket is a kind of a. Wholesale b. Distributor c. Dealer d. Retail store 8.) refers to basic directional decisions and consists of the important actions necessary to realize these directions in order to gain sustained competitive advantage. a. Business strategy b. Strategy c. Ethics d. promotion system 9.) Retailer is a person who sells the goods in a a. Large quantitiesb. Small quantities c. Botha &b d. None of these 10.) represents how a retailer is perceived by consumers and others. a. Image 6. Sales c. Profit d. None of these 11.) Which of the following is NOT an example of non-store retailing? a. Mail order b. Party plan c. Department store d. Catalogue shop 12.) Which of the following is not the Commercial Sources of Consumer Informationa. Displays b. Packaging- c. Acquaintances- d. Websites 13.) In which help of the retailer pays an outsider party to undertake one or more of its operating functions? a. Outsourcing b. Credit management c. Computerization d. None of these 14.) E-tailing refers, a. Sale of electronic items in a store b. Catalog shopping c. Music store d. Retailing shopping using the internet 15.) Which analysis compares the strengths and weaknesses of a firm against the opportunities and threats in the externalenvironment? a. Environmental analysis b. Business analysis c. SWOT analysis d. None of the above 16.) The best way for a retailer to differentiate itself in the eyes of the consumer form the competitions is to. a. Increase advertising of sale items b. Offer the lowest prices in town c. Always be well-stocked with the basic items that customers would expect to find in your store d. Not sell any of the brand names the competition is selling 17.) Which of the following areas should not be taken into consideration when formulating a retailer's promotional strategy? a. The retailers credit customers b. The price level of the merchandisec. Merchandise inventory levels d. The retailer's net worth 18.) Which factor indicates the nature and direction the economy in which a firm operates? a. Economic environment b. Gross national product c. Competitive position d. Operating environment 19.) Business composition is the term used while framing the following strategies. What are they? a. Corporate strategy b. Marketing strategy c. Business strategy d. Both aandb 20.) What word best describes the relationship between a retailer's pricing decisions and the merchandise, location, promotion, credit, services, image and legal decisions that retailers must make?a. Independent. b. Separate. c. Interactive. d. Competitive