Cetta German TikTok Content Creator Test Brief

Test Rules:
● Please finish it within the next 3 weekdays
● To understand our brand personality and communication, please check our
account @/cettagerman on Instagram (https://www.instagram.com/cettagerman/)
● Choose only 3 tasks out of four tasks available (storytelling content is not
included) that you think could be your ace.
● The storytelling video content is mandatory.
● Please submit the test in Google Drive link format.
● Submit your test to cetta.recruitment@gmail.com, cc: recruitment@cetta.id
Subject: Content Creator Test - [Your Name]

Notes:
● The main goal for the content is a high engagement rate that has the potential to
lead to viral videos.
● You are allowed to follow trends, but it would be even better if you could be the
trendsetter.
 TASKS

Storytelling video content

Description: The main point of this type of content is how information is conveyed,
creativity, and design.

Reference:
1. https://www.instagram.com/reel/C1eYcZSSTqt/
2. https://www.instagram.com/reel/C1by3t1SJ3o/

Visual Formats:
- 1080 x 1350 (Instagram feeds)
Must include:
- Text
- Background and Illustration (according to your preference, but we highly
recommend anything from Germany)

Choose 3 out of 4 tasks available below!

1. TASK 1 - Voice over video

Description: The main point of this type of content is the quality and clarity of the
sound, as well as the compatibility of text in video and narration.

Reference:
1. https://www.instagram.com/reel/C0_fgWayA7h/
2. https://www.instagram.com/reel/CwJyruJs0qy/

Visual Formats:
- 1080 x 1920 (9:16)
Must include:
- Text
- Background and Illustration (to your preferences, but we highly
recommend anything from German culture)
2. TASK 2 - Educational video content
Description: The main point of this type of content is how information is delivered,
creativity, and design.

Reference:
1. https://www.instagram.com/reel/C14N3bZSNaD/
2. https://www.instagram.com/reel/C084y9eSMyg/

Visual Formats:
- 1080 x 1350 (Instagram feeds)
Must include:
- Text
- Background and Illustration (to your preferences, but we highly
recommend anything from German culture)

3. TASK 4 - Entertaining Video content

Description: The main point of this type of content is how information is delivered,
creativity, and design. Please give body expression in the form of dance, audio
mimicking, etc.

Reference:
1. https://www.instagram.com/reel/CzyQnTHyCZV/
2. https://www.instagram.com/reel/C1t1gl9Sxgd/

Visual Formats:
- 1080 x 1350 (Instagram feeds)
Must include:
- Text
- Background and Illustration (to your preferences, but we highly
recommend anything from German culture)