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Photo of a current fashion fad. Fig.

1) What is the fad? Where did this fashion fad originate? Explain why you
think it won’t last.

The fad that’s shown in Fig.1 is an August Man "florals fashion fad" it’s a men's
luxury lifestyle publication, based in Singapore, which launched in September
2006. The magazine's fields of focus include fashion, design, travel, art,
architecture, food, sports, health, business, books, music, film, motoring, and
watches. Why the above fashion fad may not last, several factors could
contribute:

 Seasonal Nature: The trends are seasonal and may lose relevance as seasons
change.
 Oversaturation: If a trend becomes too popular too quickly, it may lead to
oversaturation, causing people to move on to the next thing.
 Changing Tastes: Fashion is subjective, and people's tastes evolve. What's
trendy today might not be appealing in the future.
 Limited Versatility: The florals fashion fad is highly specific and lacks
versatility; it may have a shorter lifespan.
 Fickle Nature of Trends: The florals fashion trends can be unpredictable, and
consumer interests can shift rapidly.
Photo of a classic fashion style. Fig.2

2) Where did this fashion classic originate? Why do you think it has endured?

The cowboy hat and boots (Fig.2) have their origins in the American West,
particularly associated with the cowboy culture that emerged during the 19th
century. Here's a brief overview:
1) Cowboy Hat: The cowboy hat has a design influenced by various cultures,
including the Spanish sombrero and Mexican vaquero hats. It evolved to suit
the needs of American cowboys working on ranches and cattle drives. The
wide brim provided shade from the sun, and the high crown allowed for
better ventilation. The Stetson hat, created by John B. Stetson in the 1860s,
played a significant role in popularizing the cowboy hat.

2) Cowboy Boots: Cowboy boots also have roots in the vaquero and cowboy
traditions. The design typically features a high heel to prevent the foot from
slipping through the stirrup, a pointed toe for easy insertion, and a tall shaft
to protect the lower leg. The style was adapted for practicality in the
demanding work of cattle ranching.

Several factors contribute to the enduring popularity of cowboy hats and boots:

1. Symbol of Western Heritage: Cowboy attire represents the rugged, independent


spirit of the American West, creating a lasting symbol of cultural identity.
2. Functionality: The design of cowboy hats and boots was initially practical for
the demands of ranching and riding. The functionality of these items contributes to
their continued use in various outdoor activities.

3. Fashion and Iconography: Over time, cowboy fashion became iconic and
transcended its practical origins. It has been embraced not only for its functionality
but also as a distinctive style.

4. Symbol of American Culture: The cowboy hat and boots are deeply embedded in
American culture, celebrated in literature, film, and popular imagery. This cultural
significance has helped them endure as timeless symbols.

5. Versatility: While rooted in a specific cultural context, cowboy hats and boots
have also adapted to various fashion trends, making them versatile and suitable for
different occasions.

Overall, the cowboy hat and boots have endured due to a combination of practical
design, cultural symbolism, and their ability to adapt to changing fashion
preferences while maintaining a connection to the American West's rich heritage.

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