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    Quando A Cultura Se Torna Uma Febre Do TikTok - Natasha Degen 23-01-2024

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    Thamires Ribeiro de Mattos
    TikTok sponsorship deals are increasingly common as brands try to reach younger audiences. Many deals involve paying popular creators to mention or showcase products to their large follower bases. However, this can blur the lines between authentic content and advertising if not done transparently. More disclosure may be needed so viewers understand when they are watching paid promotions versus organic posts.

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    Quando A Cultura Se Torna Uma Febre Do TikTok - Natasha Degen 23-01-2024

    Uploaded by

    Thamires Ribeiro de Mattos
    17 views3 pages
    TikTok sponsorship deals are increasingly common as brands try to reach younger audiences. Many deals involve paying popular creators to mention or showcase products to their large follower bases. However, this can blur the lines between authentic content and advertising if not done transparently. More disclosure may be needed so viewers understand when they are watching paid promotions versus organic posts.

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    Quando a Cultura Se Torna Uma Febre Do TikTok - Natasha Degen 23-01-2024

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    TikTok sponsorship deals are increasingly common as brands try to reach younger audiences. Many deals involve paying popular creators to mention or showcase products to their large follower bases. However, this can blur the lines between authentic content and advertising if not done transparently. More disclosure may be needed so viewers understand when they are watching paid promotions versus organic posts.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pdf or txt
    17 views3 pages

    Quando A Cultura Se Torna Uma Febre Do TikTok - Natasha Degen 23-01-2024

    Uploaded by

    Thamires Ribeiro de Mattos
    TikTok sponsorship deals are increasingly common as brands try to reach younger audiences. Many deals involve paying popular creators to mention or showcase products to their large follower bases. However, this can blur the lines between authentic content and advertising if not done transparently. More disclosure may be needed so viewers understand when they are watching paid promotions versus organic posts.

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    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
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    of 3

    Opinião | ‘Barbie’, ‘Saltburn’, Vuitton: Patrocínio do TikTok está co... https://www.nytimes.com/2024/01/23/opinion/social-media-tiktok-ma...

    1 of 3 2/22/2024, 10:59 PM
    Opinião | ‘Barbie’, ‘Saltburn’, Vuitton: Patrocínio do TikTok está co... https://www.nytimes.com/2024/01/23/opinion/social-media-tiktok-ma...

    2 of 3 2/22/2024, 10:59 PM
    Opinião | ‘Barbie’, ‘Saltburn’, Vuitton: Patrocínio do TikTok está co... https://www.nytimes.com/2024/01/23/opinion/social-media-tiktok-ma...

    3 of 3 2/22/2024, 10:59 PM

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