Module

06

“Constantly experiment … constantly go forward.”

– Alexey Brodovitch

YOUR NAME Appam Leisan ART 130 | INTRODUCTION TO GRAPHIC DESIGN | 1
LO G O | V I SUA L R E S E A R C H PA R T 02
Collect logo samples in order
to understand what a good
logo is. Write a short caption
for each logo describing why
you picked it.

1. Lines forming a tree

2. Holes in the square boxes

1 2 3 4 5 3. The Man and his food

4. The rough Corcodile

5. The yes sign

6. The circle seperated by

7. The left and right angle form

“T”

8. The central point makes focus

9. The crown symbol represent

royal
6 7 8 9 10
10. Six yellow lines representing
Sun

11. Three points representing

land, sea, and air

12. The triangle represent “D’

in greek

13. The skull signifies tuff and

deadly not a child play

14. The flower represent purity

11 12 13 14 15 and innocence

15. Happy and jolly wosmen

16. A red line which has curve on

its right like and arrow

17. Spread out wing of a swan

18. The logo mark represent ‘s’

and ‘e’

19. Two U shape ( Up and down )

makes ‘H’
16 17 18 19 20

YOUR NAME Appam Leisan ART 130 | INTRODUCTION TO GRAPHIC DESIGN | 2

S T U D I O | LO G O PR OJ E C T: R E V I S E D LO G O S K E TC H E S
Identify your 3 favorite logos:

1. The unique plant the captures

viewers attention

2. The frist plant on the planet that

holds the earth.

3. The Beauty of blowming flowers

1
that gets viewers eye

YOUR NAME Appam Leisan ART 130 | INTRODUCTION TO GRAPHIC DESIGN | 3

AC T I V I T Y | A D O B E I L LUS T R ATO R : M O R E PR AC T I C E W I T H T H E PE N TO O L

YOUR NAME Appam Leisan ART 130 | INTRODUCTION TO GRAPHIC DESIGN | 4

S T U D I O | LO G O PR OJ E C T: D I G I T I Z E D LO G O S

Logo Option A Logo Option B Logo Option C

Original Sketch Original Sketch Original Sketch

YOUR NAME Appam Leisan ART 130 | INTRODUCTION TO GRAPHIC DESIGN | 5

PONDER | MODULE 06

My favorite snack to munch on while
designing is smoked salted Korean
almonds because they help me digest
the food ingested in the stomach. The
oil inside the almonds is healthy and
rich in minerals, which aids in breaking
down the proteins.
How did this second round of sketching affect your
logo ideas?
Answer: In the second round we are aware of the ideas
that the logo should have seperate logo mark and
topography to form logo signature. Hence, we were able
to imagine specific ideas about what we are creating.
Design follows when we have clarity on our objectives.
Answer: It was challanging to make a flower look smooth Answer: The principle of design remains the same,
and orgainc, using the vector function and other tools in whether we drew a small or big pictures. It’s only the
matter of how we utilize it depending on the field we are
the illustrator.
on.
Are your digitized logos better than your sketches or
are your sketches better than your digitized logos? “Design follows when we have
Why? clarity on our objective.”
Answer: I beleive the digitized logos are better than
my sketches because the digitized virsion gave much
cleaner looks due to it’s ability to create without mess.
What is form and why is it important when creating
a logo?
Answer: The form is how it look or represent, it is

How did you choose which logos to digitize?

Answer: I choose the logos that has all the infromation
about my unique company (book store) to digitize.

What new things did you learn about Adobe

Illustrator while digitizing your logos?
Answer: This time I learned that we can maximize our
Smoked salted korean almond
talents in Adobe illustrator by using different tools apart
from only lines and circle (vector quantities). For instance,
brush, pen, and polygon etc. important becaused the first impression of the audience
who saw the art will be how the logo appear to them or
What was the most difficult thing about digitizing how do they understand the masterpiece.
your logos?
How has your understanding of the principle of
design changed while working with logos? Or has it?

YOUR NAME Appam Leisan ART 130 | INTRODUCTION TO GRAPHIC DESIGN | 6