{ Jeff Gibbard }

p: 215.948.2012 | e: jeff@truevoicemedia.com t: @jgibbard | in: linkedin.com/in/jgibbard

{Summary}
Entrepreneur. Early Adopter. Blogger. Speaker. Thought Leader. Risk-Taker. Geek. Creative Problem Solver. Design. Development. Big Fan of Twitter. Mac-head. Expert Googler. Jeans & t-shirt kinda guy (but, I look simply marvelous in a suit). Any questions?

{Professional Experience}
True Voice Media LLC :: Social Media Agency :: 03/2011 - Present
President, Owner, Founder, Chief Strategist, Designer, Web Developer Established in March 2011, True Voice Media began to fill a need in the market for an agency strictly dedicated to Social Media. Since then, we have acquired clients of varying sizes in a multitude of industries. In this short amount of time, we have worked with clients in the finance industry, hospitality, medical, start-ups, aviation, non-profits, education management and recreation services. As President of True Voice Media, I wear many hats. For clients, I: produce client social media strategies research competitors identify trends build listening engines curate content implement internal policies (when necessary) lead one-on-one and team training sessions optimize client software processes optimize mobile devices and desktop web browsers analyze data and provide insight create editorial calendars For True Voice Media, I also: generate new business manage the companys finances draft proposals draft agreements manage accounts payable and accounts receivable create and execute marketing strategy socialmediaphilanthropy.com | truevoicemedia.com | jeffgibbard.com

{ Jeff Gibbard }
p: 215.948.2012 | e: jeff@truevoicemedia.com t: @jgibbard | in: linkedin.com/in/jgibbard measure and account for all time spent design company document templates, social media outposts and slide presentations

Devine + Powers :: Public Relations Agency :: 04/2010 - 03/2011

Director, Social Media Practice Group At Devine + Powers, I worked with clients to deliver value through social media professional services in a PR environment where Social Media campaigns were designed to work hand-inhand with PR initiatives. I worked with organizations in higher education, research and development, retail products, finance, association management and hospitality. While serving in this role, I created social media strategy, policy, listening engines, initiated blogger outreach, event promotion and managed social media properties for clients. Internally, I: launched the companys social media practice group ushering in an entirely new set of services provided project management to port the existing website from ASP.net to Wordpress and build the Devine + Powers blog provided search engine optimization for new website, moving website from the 2nd page to top 3 results on the first page built a custom listening engine to find opportunities for new business designed new email template and powerpoint template

Gap International 04/2010

:: Management Consulting :: 06/2008 -

Interactive Marketing Specialist Designed and implemented companys first online multi-channel marketing strategy and introduced new avenues for lead generation, content creation, brand awareness and social marketing. While at Gap International I: introduced the conversation for using Social Media as a method to increase lead generation, promote events, build strong partnerships, create brand evangelists, and improve brand recognition and product awareness.

socialmediaphilanthropy.com | truevoicemedia.com | jeffgibbard.com

{ Jeff Gibbard }
p: 215.948.2012 | e: jeff@truevoicemedia.com t: @jgibbard | in: linkedin.com/in/jgibbard provided project management for an internal team of 8-10 people while serving as liaison to our web developers resulting in the creation of a newly designed website. implemented a Content Management System (CMS) to augment & streamline web capabilities. deployed the companys first search engine optimization (SEO) campaign designed to transform marketing to place a greater emphasis on pull marketing rather than push marketing. This resulted in more targeted lead generation, greater website traffic and an overall more efficient sales force. leveraged analytics data to make informed recommendations that led to improved website usability and more than doubled the number of conversions. executed and tracked numerous email-marketing campaigns with web-based landing pages and online registration. designed and developed the architecture for companys knowledge base in Sharepoint 2007 using an innovative meta tag based system.

{Speaking Experience}
Guest AMC Institute: ASAE Pre-Conference 2010 Vistage CEO Intronet Metro Public Adjusters The Almo Expo (2011) Fernley & Fernley Foamex Innovations The Goldenberg Group National Black MBA Association Stratford Friends School Lectures NYU: Examining Social Media Networks for Brand Value Temple University: Interactive Media Planning Temple University: What is a Career? Temple University: Mentoring

{Education}
Drexel University, LeBow College of Business
Graduation: June 2008 Masters of Business Administration GPA: 3.57

socialmediaphilanthropy.com | truevoicemedia.com | jeffgibbard.com

{ Jeff Gibbard }
p: 215.948.2012 | e: jeff@truevoicemedia.com t: @jgibbard | in: linkedin.com/in/jgibbard

Temple University, School of Communication and Theater

Graduation: May 2003 Bachelor of Arts - Film and Media Arts GPA: 3.2

{References}
Available upon request

socialmediaphilanthropy.com | truevoicemedia.com | jeffgibbard.com