CHAPT E R 1

PHILIPPINE
TOURISM,
GEOGRAPHY &
CULTURE
PHILIPPINE
TOURISM: AN
OVERVIEW
Philippines is a beautiful and archipelagic
country. On top of its natural and cultural
heritage attractions are the friendliest, most
hardworking, and considered the most
hospitable people in the world. Filipinos are
bilingual, making it easy for foreigners to
communicate with locals of different
destinations.
 Tourism in the Philippines has become a

TWO DISTINCT valuable economic, social and cultural driver.

Its impacts have been far and wide based on
TYPES OF arrival rates each year.
International Tourism- refers to tourism
TOURISM that crosses national borders.
Domestic Tourism- is defined as travel
made within one's country of residence.
There is no discounting the fact that with cheaper and easier ways of
travel, social media, and higher disposable income, more and more
people will be traveling within and outside their countries. as domestic
tourism develops, economic and socio-cultural impacts and
environmental protection need to be addressed.

Economic Aspect- domestic tourism In terms of employment, tourism and related

contributes vastly to increasing a industries have grown considerably: 1 out of
country's economic activity. 10 jobs are tourism-related.
 Socio-cultural Aspect- Philippine culture
is a blend of different cultures. With the
increasing number of OFW and
international travel, the Filipino culture
continues to evolve.
Filipinos have a very strong sense of family and
kapwa. This is evident in the way we give
importance to others. We are known as one of
the most hospitable people in the world wherein
we think of others as part of themselves and
their family.

Filipinos are also lovers of art in many

forms. Music is an integral part of the
Filipino culture as evidenced by singing,
dancing, and playing musical
instruments. Town fiestas are celebrated
in different parts of the country.
 Environmental Protection- One of the The implementation of laws and other policies
major threats to environmental in favor of the environment has to be strictly
protection is the continuous growth of enforced for tourism development to be
the tourism industry. sustainable.

The Philippines has the Department of

Environment and Natural Resources to
oversee the protection of the
environment in line with proposed
tourism development in various areas.
 THE 4 A'S OF TOURISM
The 4 A's need to be addressed for domestic tourism to flourish in any destination.

Access Attractions Accommodations Activities

Land, sea, and air The main reason It should include the The destination
access to and why tourists go to basic needs of a should also offer a
from the a destination. It comfortable bed, clean variety of activities.
destination as can be toilets, and food This include
well as within the cultural/heritage/ services. Wifi access adventure, health
destination historic, natural has become a and wellness
should relatively and/or built/man- necessity for tourist. medical, sports,
fast and easy. made. MICE, etc.
BASIC FACTS
ABOUT THE
PHILIPPINES
 A. Islands in the
Philippines
1. Luzon is the largest island in the
Philippines located in the northern
region of the archipelago. It also
has the greatest population among
the three island groups.
2. There is no known smallest island
in the Philippines due to high tide
and low tide variations.
3. There are 7, 641 islands in the
Philippines.
4. The total length of the coastline of
the Philippines ranges from 17,
500 km to 36, 289 km.
B. Major Landforms
1. Highest Point: Mt. Apo
It is the largest and the tallest
solfataric mountain of the island of
Mindanao and of the entire
Philippines.
2. Oldest Province: Aklan
Originally called Minuro and was
established by Datu Dinagandan.
3. There are 81 Provinces as of March
31, 2018.
4. Largest Province is Palawan with a
land area of 17, 030.75 sq km.
5. Smallest Province is Batanes with a
land area of 203.22 sq km.
 c. Climate d. language
information
The Philippines has two official
The first half of the year, from January
languages, Filipino and English.
to May, is the best time to visit the
Filipino has eight major dialects, in
country. November to February is
order of use: Tagalog, Cebuano,
cool while March to May is hot and
Ilocano, Hiligaynon or Ilonggo,
dry. June to October is rainy, with the
Bicol, Waray, Pampango and
months between July and September
Pangasinense. Filipino is the
characterized by typhoons.
common language used between
speakers of different native
languages.
 E. Major ethnic
groups
The Philippines has more than 100
ethnic groups. The more dominant
ethnic groups include:
1. Tagalog- 22, 512,089
2. Visayan/Bisaya- 10, 539, 816
3. Cebuano- 9,125,637
4. Ilokano/Ilocano- 8,074,536
5. Hiligaynon/Ilonggo- 7,773,655
6. Waray- 3,660,645
The Philippine culture is a blend of the
Malayo-Polynesian, and Hispanic culture with
the influence of Chinese, Indians, Arabs, and
other Asian cultures as manifested in various
customs and traditions of the Filipinos.
Filipinos are lovers of art as evidenced by
their folk songs, cultural dances, rituals,
festivals, the intricate architecture of
churches, and ancestral houses.

Filipinos are also lovers of music and
have the ability to express
themselves through songs and
dances. Videoke has evolved to be
associated as a favorite past-time and
get-together activity.
Filipinos love to celebrate and gather
with family and friends around
popular Filipino dishes such as
lechon, adobo and pancit.
Religion is an integral and inseparable aspect
of Filpino culture. The Philippines is known to
celebrate the longest Christmas season.
Devotion to various images of the Lord Jesus,
such as Sto. Niño and the Black Nazarene, as
well as the Blessed Virgin Mary and different
patron saints, is celebrated through festivals,
most of which have religious origins.
Filipinos are generally family-oriented with
adult children continuing to stay in the family
home. Extended families also stay with them
permanently. Nursing homes are not popular
in the Philippines as children take care of their
aging parents.
Each region has its unique and distinct
characteristics influenced by its own
history and culture
Ilocanos are generally known for their
simple lifestyle and strong value for
money. Hard work and a strong
educational foundation are virtues they
strive to pass on to their children.
The bayanihan spirit is alive in the
Tagalog-speaking provinces. Neighbors
help without pay in the hope that when it
is their turn to need help, their neighbors
will be there to help them.
The Bicolanos are religious and
conservative in nature. Songs and dances
are waysof expressing themselves. They
prefer spicy food with coconut milk.
The Warays are often stereotyped as
brave warriors, as in the popular
phrase, "basta and Waray, hindi
uurong sa away."
Ilongos are very hospitable. They
provide comfort for their guest and
ease at their own expense. They are
very gentle.
Mindanao is the only predominantly
Muslim region in the country. Their
customs and traditions are different
than that of Luzon and Visayas.
 f. threats to
preservation of
Mass media through radio,
Culture television, print, and more
Language is said to be the bearer of
recently, social media, has
culture. With the public education
provided a window to the world.
system mainly patterned from
New tastes, needs, and opinions
Western influences, there is a threat
are created which contributes to
of standardization.
the destruction of traditional value
systems.
Culture-based education is eroded
With all these influences, ethnicity,
and the national language induces
hence, is not static. It is of living
change within the particular culture.
people who change at birth of a
nation.
g. life expectancy
Life Expectancy Nationwide

2015- 69.0
2016- 69.1
2017- 69.2
ASSIGNMENT!
RECALL A RECENT TRIP YOU TOOK OUT
OF TOWN AND ASSESS THE DESTINATION
BASED ON THE 4 A's- ACCESS,
ATTRACTIONS, ACCOMMODATIONS, AND
AMENITIES AND OTHER UNIQUE SELLING
POINTS. WRITE A 300-WORD ESSAY
ABOUT IT.