VIKAS DADHICH

: +91-7738082958 (India)
:mba_vikasdadhich@yahoo.com

HEAD – INTERNATIONAL SALES, EXPORTS & BUSINESS DEVELOPMENT

Top Level Managerial assignments in International Business, Exports, Sales, Marketing, Overall Operations
(Fund Management, Supply Chain Management & Manpower Handling) with a growth-oriented organization repute

MBA (Marketing & Finance) with 13 years of experience

~CFT Operations ~Institutional Sales & Govt Tenders ~Strategic Alliances & Joint Ventures
~Franchise & Distribution ~ NPD & Geography Expansions ~Merger & Acquisitions
Management

CORE COMPETENCIES
Business Management:
• Monitoring inflow/outflow of funds; taking adequate measures to ensure optimum
utilization of available funds towards the accomplishment of objectives; Controlling the
Accounts Receivables and Payables and funds planning along with sole responsibility of
P&L
• Liaising with banks & financial institutions for LC Discounting, Bill Discounting, Working
Capital and effective utilization of the funds
• 360• Analysis of Business, including Raw-Material, Finished Goods, Supply Chain,
Competition Status & Marketing.

International Geographies & Sales Distribution:

• Generated sales of more than 200 Cr (INR). In geographies of USA, CANADA, AFRICA,
GCC, MENA & SOUTHEAST ASIAN Countries.
• Handling and Controlling Franchise, Distributors, Retailer, Wholesaler’s Markets &
Institutional sales for Personal Care, Health & Hygiene Products, Beverages, Spices,
Staple Foods & Industrial Products (Paint, Sanitaryware, HDPE Pipe etc)

Franchise & Distribution Network

• To oversees the management of all distribution initiatives for the FOCUS Brands ,
organization to enable achievement of targeted multi conceptual growth and ensure
service level management
• Partners with multi-disciplinary teams to implement various test items, new product and
limited time offering products as well as current product development.

SIGNIFICANT ACHIEVEMENTS

• Demonstrated excellence by completing project with African Government for installing, supplying and operating of 1.50
Million MT Capacity Rice Milling Units by taking initiatives like Land & Building, Machinery Vendor Finalization and
Contract Negotiations etc.
• Supplied 50,000 MT of Rice to Govt of Iran by participating in International Tenders amounting to INR 300 Crs.
• Successful Strategic Alliance with Adani Willmar, ensuring supplies of complete Food Basket Range.
• Business Merger with General Mills (Pillsbury- Wheat Flour) for PAN India
• Hand Picked Team of Retailers, Direct Importers, Distributors by Personal Travel Network in 40+ Countries.
• Excellent Network in Middle East & GCC (Political, Industrialists, Entrepreneurs in Dubai, Saudi & Oman)

EMPLOYMENT DETAILS
Head – International Sales
June’22 to till Date: Wasan E-Mobility Pvt Ltd (A Toyota Motor Franchise), Mumbai - India
Key Result Areas:
• Accountable for Exports of Electric 3wheelers under L3 category
• Responsible for Product Development, necessary certifications & various GOV approvals as per country specific
• Beholden of Strategic Business Alliances with various Direct Importers for Accessories and Lead Acid Batteries.
• Handling entire product portfolio of EV 3 Wheelers, including MPV (Multi-Purpose Vehicle, Loaders & Passenger Carriers)
• Overall P&L Responsibility for EV Division & Accountable for a smooth Supply Chain Management (International Logistics)
• Extensive development on Dealers & Sub-Dealer’s market share, by providing necessary competition analysis and Marketing support.

Head – Exports & International Business Development

Dec’21 to May’22: Capital Maharaja Group (ICL, S-Lon, PE +), Sri Lanka - Colombo

Key Result Areas:

• Responsible for over-all International Geographies at group level, comprising of FMCG (Personal Care, Health & Hygiene) & Industrial Products
• Developing and implementing sales strategies for accelerating growth with sustained profitability in line with Annual Business Plan (ABP).
• Work closely with the Top Management & Directors of supply chain team to create processes between ACPPL and the distributors that are simple,
robust, and efficient facilitating unrestricted flow of necessary information on ordering, shipments, and sales.
• Exploring and developing new business opportunities beyond the existing channels or products like pharmacy or other specialty channels.
• Maintaining & expanding the existing market share in Sri Lanka, by launching New Products w.r.t the economy stress in the geography.

Head International Sales – Personal Care Division

Dec’20 to till Dec’21: Cavinkare Pvt Limited, Chennai – India - (WFH)

Key Result Areas:

• Responsible for AMRICAS (USA & CANADA), AFRICA, LAT-AM Geographies for Personal Care Product Division
• Develops and manages sales budgets, and review the internal operating budgets.
• To build fruitful relationships with the customers and ensure their expectations are surpassed by maintaining quality and consistency in delivery
• Accountable for New Product launch and related ATL & BTL Activities.
• CFT Working (Cross Functional Team) R&D for New Product Development (as per market & geographies demand)
• Exploring New Business Opportunities through Merchant Exporters & Direct Importers
• Ensuring the production guidelines are adhere to USFDA norms.

Head - International Marketing & Business Development

Apr’17 to Dec’20: Bisleri International Pvt Ltd , Mumbai - India

Key Result Areas:

• Lead the sales planning, development, deployment and achievement of planned targets.
• Developing and implementing sales strategies for accelerating growth and sustained profitability in line with Annual Budget Plan (ABP)
• Exploring and developing new business opportunities beyond the existing channels or products like private label business or targeting other
ethnic/specialty channels.
• Responsible for territory expansions for Southeast Asia, Middle East, American and European Markets.
• Establishing new franchise and distribution channel for NPD (New Product Division)
• Work with marketing and business head for conceptualizing, planning and implementing brands promotion cycles along with necessary collateral.
• Ensuring perfect execution of the planned BTL and merchandising activities

Head - International Marketing & Operations

Nov’12 to Mar’17: Usher Agro Limited, Mumbai – India

Key Result Areas

• Business development for Global and Domestic Markets for Rice, Wheat Flour, Maida, Suji & Pulses
• Leading a team of 45 members of overall business operations including Marketing, Quality Control & Production
• Developed Technology of producing Fortified Rice in association with PATH & World Food Program
• Appointing Franchise & Distributors for Middle East, Europe & African Markets.
• Key role in promoting & advertising of product and infusing various marketing strategies for making it successful on PAN India basis.
• Involved in financial review and feasibility analysis of costing of new project for capacity expansion
• Handled the bidding procedure of various international government tenders for Rice & Wheat Flour.
• Carried out market review & policy making for SOP (Standard Operation Procedure)

Apr’11 to Oct’12: Ultratech Cement Limited, Mumbai - India

Key Result Areas:

• Carried out analysis of monthly MIS (Profit Variance & Price Deviation Reports) and Market Survey for land acquisition in
nearby located areas –Maharashtra.
• Responsible for drafting and reviewing vendor's agreements, legal matters and monitoring letter of credit & bank guarantee
• Overall Business Analysis of existing Joint Ventures and seamlessness for the ones in pipeline.

PROFES SIONAL ENHANCEMENT

• NCFM (Financial Markets) from National Stock Exchange Year 2010
• Project Financing) from Ahmadabad Management Association Year 2010
ACADEMIC QUALIFICATIONS
• MBA (Finance & Marketing) from IBS - Ahmedabad in 2009-2011
• M.Com from S.D. Govt. College, Beawar in 2010- 2012
• B.Com from S.D Govt. College, Beawar in 2006-2009
IT SKILLS
Applications: Microsoft Outlook and MSOffice (Word, Excel and PowerPoint)
Software: Bloomberg, ODIN, TWS, Bolt and Tally, SAP
PERSONNEL DETAILS
Date of Birth: 15 th April, 1988
Permanent Address: 827, Narsingpura, Ajmer Road, Beawar –Rajasthan-305901
Languages Known: English, Hindi, Gujarati, and Marathi & Arabic (Basic)
Marital Status: Married
Hobbies: Chess, Swimming, Cycling
Passport: Z6977503, Valid till 18 th September 2032