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Purcell 1981
Purcell 1981
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Susan KaufimanPurcell*
Unlike many developing countries, Mexico has managedto avoid both mili-
tary rule and chronic political instability. A partial, although significant,
explanation for Mexico's unique record is the relationshipbetween politics
and the market. Whereas it is undoubtedly true that there has been, and
continues to be, an "alliance for profits"' between the government and the
private sector in Mexico, the alliance is conditional rather than absolute.
When its political costs become so high as to constitutea threatto the existing
political order, the political elites alterthe terms of the alliance by increasing
their regulation of the economic activities of the private sector. To state it
somewhat differently, political stability in Mexico has been maintainedbe-
cause of a willingness and ability on the part of political leaders to give
priorityto politicalover economic considerationsin times of perceivedcrisis.
In orderto maintainthe priorityof the political, however, Mexican political
elites have had to ensurethatthe state avoid becoming the captive of any class
or set of organizedinterestsin the society. The relative autonomyof the state
from its social bases has thereforebeen a necessary condition for continued
political stability in Mexico. If Mexican political elites had to respondto all
the demandsmade upon them, or even only to those emanatingfrom powerful
economic interests, the state would lack the flexibility requiredto restabilize
the political system in times of crisis. For this reason, even duringperiods of
relative calm, Mexican political elites are busy creatingmechanismsthat can
be used to regulate the behavior of their various constituencies when such
regulationis deemed necessary to maintainor restore political order.
Existing studies of the Mexican political system have tended to emphasize
the mechanismsfor state regulationand control of lower-class groups, a fact
0010-4159/81/0115-0005$05.00/1
@ 1981 The City University of New York 211
212
five sugar mills were owned or operatedby the government, with the public
sector mills accounting for more than 50 percent of Mexico's total sugar
output.5The governmentwas also in charge of financing, distribution,and
commercializationof sugar, activities that a short time before had been con-
trolled by the private sugar interests. The history of the sugar industry is
thereforeone of steady encroachmentof the governmentinto what was once a
private domain.
In part, increasing government involvement in the industry can be ex-
plained by economic factors. Sugar has for some time been an important
source of foreign exchange for Mexico. In the early 1970s, Mexico was the
third-largestproducerof sugar in Latin America and earned $233.5 million
from sugarexports,6 while the value of sugarexports averagedapproximately
6 percent of the value of all exports.' The sugar industryemploys more than
12 percent of the economically active population and generates a similar
percentage of the gross domestic product.8 Almost two million Mexicans
depend directly or indirectlyon the industry,9and sugaris also a basic staple
food in the diets of most Mexicans. Failureto producesufficient sugarto meet
domestic consumptionand export needs has had potentiallyserious economic
implications.
The political implicationsof poor performanceby the sugar industryhave
been even more important. Today, for example, the industry employs ap-
proximately 300,000 heads of families and uses nearly 600,000 hectares of
land scatteredthroughoutfifteen different states of the Republic.1oThe clos-
ing of a mill thereforeimplies, as it has always implied, the loss of a liveli-
hood for hundreds,and sometimes thousands, of workersand peasants. Fur-
thermore,the image of the sugarindustryis firmly linked in the minds of most
Mexicans with political radicalism. The origins of the Mexican Revolution
and of "Zapatismo" in particularcan both be traced directly to problems in
the sugarindustry,which caused the mobilizationof the peasantsin the sugar
zones of central Mexico." More recently, it has produced the closing of
Mexico's largest mill by 6,000 peasants, 3,000 of whom were armed.12
Since the Mexican Revolution, the sugar industryhas passed throughthree
phases, each of which may be characterizedby a different relationshipbe-
tween the government and the private sector, or, between politics and the
market. In the first phase, lasting approximatelyinto the late 1950s, the
governmentin essence licensed a system of oligopoly capitalism, combined
with a system that utilized the mill owners as middlemenor caciques for the
control of their dependentpeasant populations. In the second period, lasting
from approximately1958 until 1970, the governmentwas obliged to increase
its involvementin the industryin orderto mitigate some of the harmfuleffects
of unregulatedoligopoly capitalism on the economy in general and particu-
larly on the poor. During this period a "political price" ratherthan a market
213
The Mexican Revolution of 1910 had a major impact on the sugar industry.
Priorto the Revolution, the industryresembledthose of othercapitalistcoun-
tries, in thatownershipof the sugar-processingmill and the surroundinglands
was vested in a single individualor family, frequentlyof foreign citizenship.
The Revolutionradicallychangedthis situation.The greed of the sugarbarons
prior to the Revolution had led them to defraudthe peasant villages of their
lands. When the governmentof Porfirio Diaz failed to redress the peasants'
grievances and insteadsupportedthe sugarcapitalists, the peasants, underthe
leadership of Emiliano Zapata, rose up in revolt. They were demobilized
during the administrationof President Lazaro Cirdenas (1934-1940), by
means of an extensive agrarianreform programthat confiscated the sugar
lands (and some of the mills) from theirprivateowners and redistributedthem
among the peasants to be farmed collectively under a form of ownership
known as the ejido system.
The agrarianreformprogramthereforehad two effects on the sugarindus-
try. First, it separatedownership of the sugar lands from ownership of the
sugar mills. Second, and as a result of the first, it drove foreign capital from
the industry, since foreigners were loathe to get involved in the volatile
peasant politics that characterizedMexico in the 1930s.
While the agrarianreform programhelped solve the peasant problem, at
least temporarily,the problem of how to keep the mills supplied with cane,
214
215
216
217
II
By the late 1950s, the costs of the bargainwith the sugar industrialistswere
becoming more apparentto the government.In 1954, Mexico had been forced
to devalue the peso, and the governmenthad attemptedto control the ensuing
inflationarypressuresin part by refusing demands from organized labor for
higherwages. Althoughthe co-optedlaborleaderswere able to implementthe
government's wage policy in the years immediately following the devalua-
tion, by the late 1950s the rank-and-filemembers of some of the stronger
unions rebelled. Accusing their leadersof having sold out to the government,
they replacedthem with leaderswho were more responsiveto their needs and
called a series of strikes during 1957 and 1958.
That the governmentwas alreadyconcerned about the increasing signs of
labor unrest is evident from the fact that it chose Adolfo L6pez Mateos, the
labor minister, to be the official party's candidatein the presidentialelection
of 1958. This representedan importantdeparturefrom recruitmenttradition,
since all previousMexican presidentshad served either as ministerof defense
or minister of the interior prior to their nomination and election. L6pez
Mateos had been a popular and successful minister of labor. He quickly
became an unpopularpresident, however, as he dealt with the mobilized
workers by breakingtheir strikes, imprisoningtheir leaders, and reasserting
governmentcontrol over the breakawayunions. This was, however, only a
short-termsolution to the problem. It was followed shortly thereafterby a
series of prolaborreformsof the constitutionand the LaborLaw, as well as by
a decision to mitigatethe effects of governmentcontrol of wages by freezing
the prices of a series of basic commoditiesthat were staples in the diets of the
poor. Sugar was one of these basic commodities.
The decision to freeze the price of sugar on the domestic markethad been
underdiscussion for some time. While ministerof labor, L6pez Mateos had
apparentlyfavored raising sugar prices in view of an increase in labor costs.
Once president, however, he became convinced that sugar productionwas
high enough to enable the mill owners not only to satisfy the domestic demand
but also to earn sufficient profits throughexport of the surplus sugar.'9
The 1958 price freeze remainedin effect until 1970 and became an impor-
tant element of the government'sdevelopmentstrategyof "stabilizing devel-
opment" (desarrollo estabilizador). Briefly, desarrollo estabilizadorimplied
a focus on economic growth that emphasized control of inflation (achieved
principallyby freezing wages as well as the prices of basic commodities and
218
inputs for industry), low taxes, and few constraints on the movement of
capital-all of which were supposed to enhance the investmentclimate and
encourage high levels of investmentand reinvestmentby both domestic and
foreign capitalists.Identifiedin Mexico with TreasuryMinisterAntonio Ortiz
Mena, it representedan essentially conservative strategyof economic devel-
opment.
Althoughthe anti-inflationcomponentof the strategyrequiredfrozen prices
on selected commodities and industrialinputs, sugar ultimately was singled
out as the object of a more long-lastingprice freeze than othercommoditiesor
inputswere. Therewere several reasons for this. First, sugarwas both a basic
commodityand an industrialinput. It was thereforevulnerableon two counts.
Second, the cancellationof the Cubansugarquota in the United States in the
aftermathof the Cuban Revolution was followed by successful lobbying ef-
forts by Mexico to increase its quota in the United States.20 The expanded
Mexican access to the U.S. market, combined with generally high interna-
tional prices for sugar in the early 1960s, strengthenedthe government's
conviction that investment in the sugar industry would remain sufficiently
attractivedespite a continued freeze of the price of sugar on the domestic
market. In fact, the governmentcounted heavily on the continuationof high
world marketprices for sugarin orderto maintainthe domestic price at a fixed
level.
The governmentwas also constrainedfrom raising the price of sugar as a
result of its previous behavior. Because the governmenthad been involved in
regulatingthe domestic price of sugar for some time, the price of sugar had
been converted into a political issue with symbolic overtones. This had sub-
stantiallyreducedthe government'sflexibility with regardto pricing sugaron
the domestic market.This is reflected nicely in the words of a mill owner to
the effect that "there is something about sugar that every time the price is
raised, it becomes a nationalscandal."21The fact that individualsboth inside
and outside the governmentbelieved that a majorityof the mill owners fit the
image of the worst kind of privatebusinessman-an entrepreneurlacking in
entrepreneurialspiritand pride in his work and interestedonly in easy profits
at the expense of his workersand of the public-added furtherto the difficulty
of raising sugar prices.
Despite the government's view that the price freeze should not affect the
mill owners' propensityto invest, privateinvestmentin the industrydeclined.
In part this reflected the mill owners' uncertaintiesregarding the govern-
ment's intentions for the sugar industry. But even more significant was the
fact that world sugar prices had begun to decline in the mid-1960s, and the
combinationof declining world prices and a fixed price for sugarled the mill
owners to pressurethe governmentfor an increase in the domestic price of
sugar. Withinthe government,a price increasewas supportedby the minister
219
220
governmentinto their domain. The price freeze and the credit programwere
only two examples of the government'sexpandedinfluence over the industry.
In the 1960s, the governmentalso began interveningdirectly in the affairs of
the Executive Council of UNPASA; and in 1966, the governmentsucceeded
in acquiring Finasa, the sugar credit institution, from the mill owners; the
latter ultimately sold their shares because they no longer felt that the capital
they had invested in Finasa was producingan adequatereturn. In addition,
some believed that failure to sell their shares to the government might de-
crease their access to governmentcredits at a future date.24
Perhapswhat was particularlyunsettlingto the mill owners, however, was
the fact that the government's intentions regarding the sugar industry re-
mained unclear. The expanded government role in the industry could be
interpretedas a reflection of a covert policy decision to nationalizethe indus-
try gradually. On the other hand, the government's behavior could just as
reasonably be interpretedas a series of ad hoc responses to particulareco-
nomic and political problems.If this was the case, it reflectedtheabsence of a
policy towardthe industry-a situationthat was also disturbingsince it made
continued investmentin the sugar industryrisky.
By the late 1960s, the situation became more clearly defined. From the
government'spoint of view, the credit programhad become too costly, and it
was not at all clear that the majorityof mill owners were using the funds for
the purposeof upgradingandexpandingtheirmills. It was widely believed, in
fact, that they were decapitalizingtheir mills and investing the money loaned
them by the governmentin other industriesand in urbanreal estate.25As one
disillusioned government official summarizedthe impact of the credit pro-
gram:
It is truethatmanyof themillownerswerebadempresarios(entrepreneurs)
to
startwith. However,we strangledthemby not allowingpriceincreasesand
convertedthemfrombadempresariosintothieves.26
The worst fears of the governmentwere realized when some of the loans
fell due, around 1968, and a significant numberof mill owners claimed an
inability to repay their debts. In the more promising cases, the government
was willing to renegotiatethe debt, but in others, it decided that the situation
was hopeless and took over the failing mills.27 The hard line taken by the
governmentagainst some of the sugar industrialists,which caused the gov-
ernmentto increase its ownershipof formerlyprivatemills, also encouraged
othermill owners to decide that the time had arrivedto make an exit from the
sugar industry.They thereforeoffered to sell their mills to the government.
In a sense, these were offers the governmentcould not refuse. This was not
because they representedeconomic bargains.Rather, in most cases, the mills
221
222
III
223
224
cane but that did have very large numbersof landless and unemployedpeas-
ants.38
The government's concern about the potentially destabilizing situation in
the countrysideis also evidenced by several additionalreforms. Includedin
this category are the creation of trust funds for financing the installationof
electricity, potable water, and schools in cane communities, for constructing
housing and union stores for the relatively well-organizedmill workers, and
for improvinghealth and sanitationfacilities for the cane cutters.39
If the government'srole in the sugarindustrypriorto 1970 had encouraged
privatemill owners to leave the industry,the 1970 reforms served to acceler-
ate the process. Between 1969 and 1975, an additionalthirteen mills were
added to the public sector, bringingthe total numberof mills under govern-
ment control to thirty-one.Togetherthey accountedfor 50.5 percentof total
sugarproduction.40 To a certainextent, the government'sbehaviorhad served
to concentrateprivatemill ownershipin the hands of the most efficient, and
perhaps most dedicated, producers.Nevertheless, it was not clear when the
limits of theirtolerancewould be reached, causing them too to withdrawfrom
the industry. In the meantime, the remainingprivate owners had adopted a
wait-and-seeattitude.No new sugarmills had been built by the privatesector
since 1966,41 and government efforts to get the private sector to become
co-owners of the new mills being built met with repeatedfailure. Even gov-
ernment offers to turn some of the new mills over to the private sector
produceda negative response.42
There were also growing signs that public ownershipof the sugar mills not
only had not solved problemsof inefficient production,but may, in fact, have
exacerbatedthem. Sugar productionactually declined between the 1973/74
and 1974/75 harvest seasons. The sugar content of the cane also decreased
during the 1970-1975 period, in relation to the preceding five-year period.
The numberof working hours wasted rose, and there was evidence that the
mills were able to take advantageof a smaller proportionof their installed
capacities.43In terms of all these indicators, the performanceof the govern-
ment mills was noticeably inferior, particularlywith respect to the use of
installed capacity and the amount of working hours that were wasted.
The relatively poor performanceof the governmentmills can be partially
explainedby the fact thatthe mills the governmenttook over from the private
sector were in the poorestcondition. More than half, for example, were more
than thirty years old.44 Also relevant is the fact that the governmentdid not
have at its disposal a corps of technicianstrainedand experiencedin running
sugar mills.45The absence of such a corps made the governmentparticularly
vulnerable to political pressures. In many cases, therefore, the individuals
selected to run the government mills received the appointmentbecause of
valuable political services performedor because they had good political con-
225
226
227
IV
NOTES
*I particularlywould like to thankJohn F.H. Purcell for his excellent suggestions and ideas. I
have also profited greatly from the comments of RichardE. Baum, David Becker, Patriciade
Leonardo,Fred Estevez, William P. Glade, Jane S. Jaquette,Stephen Krasner,Paul M. Sacks,
ArthurA. Stein, and EzraN. Suleiman. This articleis based on researchthat involved nearly200
interviewswith individualsin the Mexican government,the privatesector, and academic institu-
tions. The researchwas carriedout in Mexico between September 1975 and October 1976 and
was supportedby a fellowship from the Joint Committee of the American Council of Learned
Societies and the Social Science ResearchCouncil. Many of the ideas in this paper were devel-
oped while I was a Fellow at the Woodrow Wilson InternationalCenterfor Scholars, Washing-
230
ton, D.C., between November 1976 and August 1977, and a Visiting Fellow at the Overseas
DevelopmentCouncil, Washington,D.C., between September1979 andJanuary1980. Finally, I
am gratefulto the Academic Senate of the Universityof California,Los Angeles, and the Council
on Foreign Relations, New York, for their financial support.
1. The term is from ClarkW. Reynolds, The MexicanEconomy:Twentieth-Century Structure
and Growth (New Haven, 1970), p. 186.
2. Examples of works that emphasize state regulation and control of lower-class groups in-
clude: David Ronfeldt, Atencingo: The Politics of Agrarian Struggle in a Mexican Ejido (Stan-
ford, 1973); Roger Bartraet al., Caciquismoy Poder Politico en el Mixico Rural (Mexico: Siglo
XXI Editores, 1978); Susan Eckstein, The Poverty of Revolution:The State and the UrbanPoor
in Mexico (Princeton, 1977); and Judith Adler Hellman, Crisis in Mexico (New York, 1978).
Books that offer general analyses of the authoritarianaspects of the Mexican political system
include:Jos6 Luis Reyna and RichardS. Weinert,eds. Authoritarianismin Mexico (Philadelphia,
1977), Evelyn P. Stevens, Protest and Response in Mexico (Cambridge,[Ma.], 1974); Roger D.
Hansen, The Politics of MexicanDevelopment (Baltimore, 1979); FrankBrandenburg,The Mak-
ing of ModernMexico (EnglesideCliffs, [N.J.], 1964); and SusanKaufmanPurcell,TheMexican
Profit-SharingDecision: Politics in an AuthoritarianRegime (Berkeley, 1975).
3. The subjectof governmentregulationof the privatesector is treatedin RaymondVernon's
classic study, The Dilemma of Mexico's Development: The Roles of the Private and Public
Sectors (Cambridge,[Ma.], 1965); Vernon, ed. Public Policy and Private Enterprisein Mexico
(Cambridge,[Ma.], 1964); John F.H. Purcell and Susan KaufmanPurcell, "Mexican Business
and Public Policy" in James M. Malloy, ed. Authoritarianismand Corporatism, in Latin
America (Pittsburgh, 1977), pp. 191-266; Douglas Bennett, Morris J. Blachman and Kenneth
Sharpe, "Mexico and MultinationalCorporations:An Explanationof State Action," in Joseph
Grunwald, ed. Latin America and WorldEconomy: A Changing InternationalOrder (Beverly
Hills, 1978), pp. 257-82; Bennett and Sharpe, "TransnationalCorporationsand The Political
Economy of Export Promotion:The Case of the Mexican Automobile Industry,"International
Organization, 32 (April 1979), 177-201; and Bennett and Sharpe, "Agenda-Setting and Bar-
gaining Power-The Mexican State vs. TransnationalAutomobile Corporations,"WorldPoli-
tics, 32 (October 1979), 57-89.
4. Lic. Aar6n Saenz Couret, "Producci6n Azucareradel Sector Privado," IEPES/PRI(In-
stituto de Estudios Politicos Econ6micos y Sociales/PartidoRevolucionarioInstitucional), Re-
uniones Nacionales, (mimeo, n.d., but during 1976), p. 2.
5. Samuel I. del Villar, "Depresi6n en la IndustriaAzucarera:Frentela Crisis, Demagogia,"
Excelsior, 21 October 1975, p. 6.
6. Finasa (FinancieraNacional AzucareraSA), PlacementMemorandumdated August 1976,
p. 4, and RobertaLajous Vargas, "La Participaci6nde Mexico en el Mercado AzucareroNor-
teamericano," (tesis para optar por el grado de Licendiado en Relaciones Intemacionales, El
Colegio de Mexico, Centrode Estudios Internacionales,Mexico, D.F., 1975), p. 1 of Epilogue,
and Appendix.
7. del Villar, "Depressi6n en la IndustriaAzucareraMexicana," Foro Internacional, 16
(April-June,1976), p. 526. This excellent articleis basic readingon the Mexican sugarindustry.
8. Agustin Pascal Pacheco, "Industria Azucarera," IEPES/PRI, (mimeo, n.d. but during
1976) p. 2, and Excelsior, 14 June 1976, p. 18.
9. Speech by EnriqueOlivares Santana,Presidentof the GranComisi6n of the Senate, upon
approvingthe new sugar legislation of October 24, 1975, (n.d., mimeo).
10. Jose Maria Martinez, "Introducci6n,to the "Reuni6n Nacional sobre IndustriaAzucar-
era," IEPES/PRI,Sinaloa, May 1976, p. 1; del Villar, "Depressi6n en la IndustriaAzucarera
Mexicana," fn. 7, 526, and Excelsior, 14 June 1976, p. 18.
11. For a detailedstudy of Zapataandthe Mexican Revolution, see JohnWomack, Jr.,Zapata
and the Mexican Revolution (New York, 1969).
12. Carlos Bonilla Machorro,CariaAmarga:Ingenio San Crist6bal, 1972-73 (Mexico, D.F.:
PublicidadEditora, 1975), pp. 61, 63.
13. Nora L. Hamilton, "Notes on the Mexican SugarIndustry,"and personalcommunication
with the author.
14. Ibid., and Crist6bal Perdomo Castro, "Control Administrativoy Contable del Finan-
231
232
industry, Mexico City, 1976. Several informantsstated that the governmentdid not want the
private mill owners to leave the sugar industrybecause they performeduseful functions. First,
there were already too many claims on governmentmoney in the agriculturalsector, and there-
fore, the presenceof privatecapitalhelped mitigatethe problem.Second, the privatesectorcould
be blamed by the governmentfor problems in the sugar industry, thereby taking some of the
political pressureoff the government.
43. del Villar, in Foro Internacional, fn. 7, 556-57.
44. Perez Zozaya, fn. 22, p. 35.
45. As one informantstated, "The managersare appointedcapriciously.A man may go from
being an 'inspectordel campo' [crop inspector]to 'subgerente' [assistantmanager].This is the
equivalent of being promoted from office boy to assistant manager of a firm." (Interview,
member of the private sector involved in the sugar industry,Mexico City, 1976.)
46. del Villar, in Foro Internacional, fn. 7, 547-48.
47. Ibid., 557 and interview, member of the government involved in the sugar industry,
Mexico City, 1976.
48. del Villar, in Foro Internacional, fn. 7.
49. Informationon the 1975 restructuringof the sugar industryis from ibid., 564-65; Camara
Nacional de IndustriasAzucareras,Nueva Legislaci6n Azucarera, (fn. 38), Enrique Olivares
Santana(fn. 9), and Ing. Rodolfo Gonzilez Macias, "La Participaci6ndel Productorde Cafiaen
las Comisiones de Planeaci6n y Operaci6n de Zafra," IEPES/PRI, Reuniones Nacionales,
(mimeo, n.d., but during 1976).
50. del Villar, in Foro Internacional, fn. 7, 573.
51. Excelsior, 14 June 1980, p. 10.
52. Ibid., p. 1; ibid., 12 June 1976, p. 22.
53. Ibid., 14 June 1980, p. 10.
54. El Dia, 14 June 1980, pp. 1, 16; ibid., p. 11.
233