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P E S T A NPriorities

Executive A L Y S I S TActivity
OOL

P
POLITICAL ECONOMIC

e.g. political trends,


regulatory environment,
policy-making groups

SOCIAL
PEST
ANALYSIS
E
e.g. tax & tariff landscape,
market trends, influential
industry programs

TECHNOLOGICAL

S
e.g. community & activist
groups, regional culture,
societal trends

T
e.g. adoption of tech,
telecom infrastructure,
pace of innovation

POLITICAL:

ECONOMIC:

SOCIAL:

TECHNOLOGICAL:

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