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RFQ Market Study - Mytilineos Chile
RFQ Market Study - Mytilineos Chile
Natalia Herrera
Project Development Director New Technologies
LATAM/America
November 2023
Confidential
🞂 The study should be carried out in 12 regions of Chile, from Arica y Parinacota until la Araucanía.
Confidential
Main activities
For each group of products, the consultant company must study:
Methodology
Identification of the most important companies from Arica y Parinacota to La Araucanía
ACTIVITIES
➢ Group 1:
➢ Group 2: ➢ Group 3:
• H2: feedstock & mobility
• DME: replacement of LPG • Carbon black: low carbon cement
• NH3: fertilizers (urea – ammonium
• e-Gasoline: medium/heavy transport • Activated carbon: air, metal & water
nitrate) & refrigerants
• e-Kerosene: eSAF “Sustainable Aviation Fuel” purification, food industry decolorization
• MeOH: e-fuels & bunkering
• Biochar: soil enhancement, crop nutrition
2. Identification of the companies in the industrial sector (medium and large) that currently consume each of the products for the 12 selected
regions (from Arica and Parinacota to Araucanía).
3. Identification of companies in the industrial sector (medium and large) that could consume the products in the future, in a specific year (e.g.
2030).
4. Categorization of mapped companies belonging to industrial sectors. Characterization of companies with respect to their type of industry
(subsector), referential geolocation, size, final products and sales level
DELIVERABLES
🞂 Excel list with companies mapped in the 12 regions, for each product of the 3 groups.
🞂 Google Earth layers with georeferencing mapped companies .
Confidential
2) Demand Estimation
ACTIVITIES
🞂 Quantification of the potential demand for each product in a specific year (e.g. 2030). A calculation of the amount
of kt/year that will potentially be consumed for each of the products will be done. In the absence of available
information, approximations of product consumption may be used with the objective of estimating demand based
on available information.
🞂 Quantification of the current potential demand and in a specific year (e.g. 2030), for each product by region
considering a “bottom-up” approach based on national public information (e.g. SEC fuel sales report, balance of
energy from the Min. of Energy, importations data, etc.) public surveys, databases and other data sources.
🞂 For each region, at least 5 companies must be selected for interviews (it is expected to achieve at least 3
interviews per region). The information collected will allow the estimation of theoretical demand to be validated
(the next slide details some of the topics that could be discussed in the interviews).
🞂 Description and explanation of the main levers that can trigger product demand in each type of industry (e.g.,
regulation, competitiveness, decarbonization commitments, among others).
🞂 Estimation of the “effective” demand (less than the potential demand) for each of the products, considering the
levers of each of the analyzed sectors and information collected in the interviews. This “effective” demand would be
the demand into which Mytilineos could penetrate.
DELIVERABLES
🞂 Power-Point presentation with demand estimates for each of the products in English.
Confidential
2) Demand Estimation
The survey to be carried out on the selected companies, should at least contain the following information:
🞂 Company information: name, RUT, head quarters, address for geo-localisation, others.
🞂 Energy consumption: types of energies consumed by the company (either electrical or fuel), others.
🞂 Productive process of the company: final products (manufactured by the company), volume of production, chemical inputs used in
the production process, others.
🞂 Interest in new technologies: level/degree of interest/obligation in decarbonizing their processes and products; level of interest in
the new products of the 3 groups; know if the have internal goals to achieve (within the company) in decarbonizing their processes;
interest in becoming partners or if they have partners in a specific project.
🞂 Willingness to pay for clean products: price range they may pay to purchase clean products to replace their energy consumption
(electricity of fuels); price range of sale of clean products.
3) Recommendations
🞂 Based on the previous activities: Preparation of strategic recommendations with respect to all the regions and companies analyzed,
highlighting possible business opportunities and the recommended market approach for Mytilineos.
🞂The report should identify the 3 mains products (to be produced by Mytilineos) listed on the 3 given groups.
🞂 Ranking of the regions, from the most interesting to the less. Focus on the 3 most interesting regions to develop a project (higher
potential) and give 3 examples of projects to be developed.
🞂 Characterization of regions and industries, in a multi-criteria analysis with at least 8 KPIs (to be proposed by the consultant company).
A numerical scale between 0 and 10 should be defined to assign a score. For some criteria, the scale will be linked to numerical
values, while others will be defined qualitatively. Their respective weighting/weight will also be defined between the consultant
company and Mytilineos team. In your offer, please propose some of the criteria's you will/may select.
Confidential
7) Payment conditions
8) Team and References
Natalia Herrera
Project Development Director New Technologies LATAM/America
M: +56 9 8933 6725 / +56 9 9937 9978
E: natalia.herrera@mytilineos.gr